[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.] #  @arthnovamedia Arthnova Arthnova posts on X about india, $9434t, blackberry, $1b the most. They currently have X followers and XX posts still getting attention that total XX engagements in the last XX hours. ### Engagements: XX [#](/creator/twitter::1952264756686921728/interactions)  - X Week XXX +193% - X Month XXX +3,323% ### Mentions: X [#](/creator/twitter::1952264756686921728/posts_active)  - X Week XX +50% - X Month XX +967% ### Followers: X [#](/creator/twitter::1952264756686921728/followers)  - X Week X +25% - X Month X +25% ### CreatorRank: undefined [#](/creator/twitter::1952264756686921728/influencer_rank)  ### Social Influence [#](/creator/twitter::1952264756686921728/influence) --- **Social category influence** [finance](/list/finance) [stocks](/list/stocks) [countries](/list/countries) [fashion brands](/list/fashion-brands) [social networks](/list/social-networks) [technology brands](/list/technology-brands) **Social topic influence** [india](/topic/india), [$9434t](/topic/$9434t) #94, [blackberry](/topic/blackberry), [$1b](/topic/$1b), [indonesia](/topic/indonesia), [money](/topic/money), [billions](/topic/billions), [$65b](/topic/$65b), [luxury](/topic/luxury), [$lulu](/topic/$lulu) **Top assets mentioned** [BlackBerry Limited (BB)](/topic/blackberry) [Lululemon Athletica Inc (LULU)](/topic/$lulu) ### Top Social Posts [#](/creator/twitter::1952264756686921728/posts) --- Top posts by engagements in the last XX hours "2014-2015: Golden era. Snapdeal raised $XXX million from SoftBank at $X billion valuation. Then another $XXX million. Valuation hit $XXX billion. They were India's third-largest e-commerce player after Flipkart and Amazon. Aamir Khan became brand ambassador. TV ads everywhere" [X Link](https://x.com/arthnovamedia/status/1980903475832844721) [@arthnovamedia](/creator/x/arthnovamedia) 2025-10-22T07:46Z X followers, XX engagements "Meanwhile Amazon was dominating. They invested $X billion in India. Better logistics. Amazon Prime. Good customer service. Flipkart raised billions and improved quality. Snapdeal Still burning cash on discounts while quality kept dropping. Customers switched. Sellers followed" [X Link](https://x.com/arthnovamedia/status/1980903491418878040) [@arthnovamedia](/creator/x/arthnovamedia) 2025-10-22T07:46Z X followers, XX engagements "2017: The fall. Revenue dropped 70%. Valuation crashed from $6.5B to $1B. Desperate moves: - Laid off XXX employees (then 1000 more) - Shut down logistics arm Vulcan Express - Closed (luxury platform) SoftBank lost patience" [X Link](https://x.com/arthnovamedia/status/1980903495835480222) [@arthnovamedia](/creator/x/arthnovamedia) 2025-10-22T07:46Z X followers, XX engagements "The competition tried to catch up: - Nike launched premium yoga lines - Athleta (owned by Gap) went head-to-head - Alo Yoga targeted the Instagram crowd - Gymshark went after men But Lululemon had a 10-year head start on the community" [X Link](https://x.com/arthnovamedia/status/1978388076125732987) [@arthnovamedia](/creator/x/arthnovamedia) 2025-10-15T09:10Z X followers, XX engagements "2019: The scramble. Siddhartha tried to sell stakes: - Sold Mindtree shares for 3200 crore - Tried selling CCD to Coca-Cola (deal fell through) - Explored selling coffee estates But the debt hole was too deep. And tax authorities weren't backing off" [X Link](https://x.com/arthnovamedia/status/1979854455035273297) [@arthnovamedia](/creator/x/arthnovamedia) 2025-10-19T10:17Z X followers, XX engagements "Then Steve Jobs walks on stage. June 2007: iPhone launches. BlackBerry co-CEOs Jim Balsillie and Mike Lazaridis literally laughed it off. "It doesn't have a keyboard. How will people type emails" They genuinely believed the iPhone would flop" [X Link](https://x.com/arthnovamedia/status/1980170847659995389) [@arthnovamedia](/creator/x/arthnovamedia) 2025-10-20T07:14Z X followers, XX engagements "BlackBerry's identity was ONE thing: The physical keyboard. Their users were addicted to it. That tactile click. "CrackBerry" wasn't just a nickname people were genuinely hooked. BlackBerry Messenger was the original WhatsApp. Every teenager in India Indonesia UK had one" [X Link](https://x.com/arthnovamedia/status/1980170850071404749) [@arthnovamedia](/creator/x/arthnovamedia) 2025-10-20T07:14Z X followers, XX engagements "2009: Peak BlackBerry. XX% market share. XX million users worldwide. In emerging markets (India Indonesia South Africa) BBM was THE social network. Free messaging when SMS cost money Revolutionary. But the cracks were showing" [X Link](https://x.com/arthnovamedia/status/1980170852290449703) [@arthnovamedia](/creator/x/arthnovamedia) 2025-10-20T07:14Z X followers, XX engagements "The arrogance was stunning. Co-CEO Balsillie in 2011: "The PlayBook will rival the iPad." The PlayBook tablet launched without email. Without BBM. Without the App Store. It was a disaster. They wrote off $XXX million in unsold inventory" [X Link](https://x.com/arthnovamedia/status/1980170859886342433) [@arthnovamedia](/creator/x/arthnovamedia) 2025-10-20T07:14Z X followers, XX engagements "2011: The transformation. They switched to e-commerce marketplace. Let anyone sell anything. Focused on Tier X and Tier X cities places Amazon and Flipkart ignored. The pitch: "India ki apni dukaan" (India's own shop). It worked. Sellers flooded in. Orders exploded" [X Link](https://x.com/arthnovamedia/status/1980903472305434829) [@arthnovamedia](/creator/x/arthnovamedia) 2025-10-22T07:46Z X followers, XX engagements "Strategy: AGGRESSIVE discounting. Snapdeal burned cash to acquire customers. X sales. Insane discounts. Free shipping. They weren't making money they were buying market share. Monthly burn rate: 60-80cr SoftBank's Masayoshi Son kept writing checks. The plan Outlast everyone" [X Link](https://x.com/arthnovamedia/status/1980903479729393748) [@arthnovamedia](/creator/x/arthnovamedia) 2025-10-22T07:46Z X followers, XX engagements "The merger that never happened: March 2017: Talks to merge with Flipkart at $1B valuation. Kunal resisted. Rejected offers then come back. Negotiations dragged for months. July 2017: Deal collapsed. Bahl wanted to stay independent. SoftBank lose $1.4B on their investment" [X Link](https://x.com/arthnovamedia/status/1980903499660714158) [@arthnovamedia](/creator/x/arthnovamedia) 2025-10-22T07:46Z X followers, XX engagements "The fire sale: Sold Freecharge (digital wallet) to Axis Bank for $60M. They'd bought it for $400M two years earlier. Sold logistics payment gateway everything to survive. From 9000 employees to 1200. From XXX crore revenue to barely XXX crore" [X Link](https://x.com/arthnovamedia/status/1980903503955652655) [@arthnovamedia](/creator/x/arthnovamedia) 2025-10-22T07:46Z X followers, XX engagements "2024: Snapdeal still exists. But it's a ghost of what it was. - No funding since 2016 - Microscopic market share - Founders still running it (stubbornly) - Profitable on paper (after cutting everything) They survived. But at what cost" [X Link](https://x.com/arthnovamedia/status/1980903507621474436) [@arthnovamedia](/creator/x/arthnovamedia) 2025-10-22T07:46Z X followers, X engagements "The lessons: - Discounting without unit economics = death - Customer experience customer acquisition - Pride kills companies (should've taken the Flipkart deal) - In winner-take-all markets third place doesn't exist" [X Link](https://x.com/arthnovamedia/status/1980903511769641011) [@arthnovamedia](/creator/x/arthnovamedia) 2025-10-22T07:46Z X followers, XX engagements
[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]
@arthnovamedia Arthnova
Arthnova posts on X about india, $9434t, blackberry, $1b the most. They currently have X followers and XX posts still getting attention that total XX engagements in the last XX hours.
Engagements: XX #
- X Week XXX +193%
- X Month XXX +3,323%
Mentions: X #
- X Week XX +50%
- X Month XX +967%
Followers: X #
- X Week X +25%
- X Month X +25%
CreatorRank: undefined #
Social Influence #
Social category influence finance stocks countries fashion brands social networks technology brands
Social topic influence india, $9434t #94, blackberry, $1b, indonesia, money, billions, $65b, luxury, $lulu
Top assets mentioned BlackBerry Limited (BB) Lululemon Athletica Inc (LULU)
Top Social Posts #
Top posts by engagements in the last XX hours
"2014-2015: Golden era. Snapdeal raised $XXX million from SoftBank at $X billion valuation. Then another $XXX million. Valuation hit $XXX billion. They were India's third-largest e-commerce player after Flipkart and Amazon. Aamir Khan became brand ambassador. TV ads everywhere"
X Link @arthnovamedia 2025-10-22T07:46Z X followers, XX engagements
"Meanwhile Amazon was dominating. They invested $X billion in India. Better logistics. Amazon Prime. Good customer service. Flipkart raised billions and improved quality. Snapdeal Still burning cash on discounts while quality kept dropping. Customers switched. Sellers followed"
X Link @arthnovamedia 2025-10-22T07:46Z X followers, XX engagements
"2017: The fall. Revenue dropped 70%. Valuation crashed from $6.5B to $1B. Desperate moves: - Laid off XXX employees (then 1000 more) - Shut down logistics arm Vulcan Express - Closed (luxury platform) SoftBank lost patience"
X Link @arthnovamedia 2025-10-22T07:46Z X followers, XX engagements
"The competition tried to catch up: - Nike launched premium yoga lines - Athleta (owned by Gap) went head-to-head - Alo Yoga targeted the Instagram crowd - Gymshark went after men But Lululemon had a 10-year head start on the community"
X Link @arthnovamedia 2025-10-15T09:10Z X followers, XX engagements
"2019: The scramble. Siddhartha tried to sell stakes: - Sold Mindtree shares for 3200 crore - Tried selling CCD to Coca-Cola (deal fell through) - Explored selling coffee estates But the debt hole was too deep. And tax authorities weren't backing off"
X Link @arthnovamedia 2025-10-19T10:17Z X followers, XX engagements
"Then Steve Jobs walks on stage. June 2007: iPhone launches. BlackBerry co-CEOs Jim Balsillie and Mike Lazaridis literally laughed it off. "It doesn't have a keyboard. How will people type emails" They genuinely believed the iPhone would flop"
X Link @arthnovamedia 2025-10-20T07:14Z X followers, XX engagements
"BlackBerry's identity was ONE thing: The physical keyboard. Their users were addicted to it. That tactile click. "CrackBerry" wasn't just a nickname people were genuinely hooked. BlackBerry Messenger was the original WhatsApp. Every teenager in India Indonesia UK had one"
X Link @arthnovamedia 2025-10-20T07:14Z X followers, XX engagements
"2009: Peak BlackBerry. XX% market share. XX million users worldwide. In emerging markets (India Indonesia South Africa) BBM was THE social network. Free messaging when SMS cost money Revolutionary. But the cracks were showing"
X Link @arthnovamedia 2025-10-20T07:14Z X followers, XX engagements
"The arrogance was stunning. Co-CEO Balsillie in 2011: "The PlayBook will rival the iPad." The PlayBook tablet launched without email. Without BBM. Without the App Store. It was a disaster. They wrote off $XXX million in unsold inventory"
X Link @arthnovamedia 2025-10-20T07:14Z X followers, XX engagements
"2011: The transformation. They switched to e-commerce marketplace. Let anyone sell anything. Focused on Tier X and Tier X cities places Amazon and Flipkart ignored. The pitch: "India ki apni dukaan" (India's own shop). It worked. Sellers flooded in. Orders exploded"
X Link @arthnovamedia 2025-10-22T07:46Z X followers, XX engagements
"Strategy: AGGRESSIVE discounting. Snapdeal burned cash to acquire customers. X sales. Insane discounts. Free shipping. They weren't making money they were buying market share. Monthly burn rate: 60-80cr SoftBank's Masayoshi Son kept writing checks. The plan Outlast everyone"
X Link @arthnovamedia 2025-10-22T07:46Z X followers, XX engagements
"The merger that never happened: March 2017: Talks to merge with Flipkart at $1B valuation. Kunal resisted. Rejected offers then come back. Negotiations dragged for months. July 2017: Deal collapsed. Bahl wanted to stay independent. SoftBank lose $1.4B on their investment"
X Link @arthnovamedia 2025-10-22T07:46Z X followers, XX engagements
"The fire sale: Sold Freecharge (digital wallet) to Axis Bank for $60M. They'd bought it for $400M two years earlier. Sold logistics payment gateway everything to survive. From 9000 employees to 1200. From XXX crore revenue to barely XXX crore"
X Link @arthnovamedia 2025-10-22T07:46Z X followers, XX engagements
"2024: Snapdeal still exists. But it's a ghost of what it was. - No funding since 2016 - Microscopic market share - Founders still running it (stubbornly) - Profitable on paper (after cutting everything) They survived. But at what cost"
X Link @arthnovamedia 2025-10-22T07:46Z X followers, X engagements
"The lessons: - Discounting without unit economics = death - Customer experience customer acquisition - Pride kills companies (should've taken the Flipkart deal) - In winner-take-all markets third place doesn't exist"
X Link @arthnovamedia 2025-10-22T07:46Z X followers, XX engagements