[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]

[@Big12Conference](/creator/twitter/Big12Conference)
### Social Influence [#](/creator/twitter::21550778/influence)
---

**Social category influence**
[stocks](/list/stocks)  #6206 [ncaa football](/list/ncaa-football)  [automotive brands](/list/automotive-brands)  [technology brands](/list/technology-brands) 

**Social topic influence**
[preseason](/topic/preseason) #359, [big 12](/topic/big-12), [phillips 66](/topic/phillips-66) #2, [allstate](/topic/allstate) #4, [momentum](/topic/momentum), [audi](/topic/audi), [brawl](/topic/brawl), [arizona](/topic/arizona), [arizona state](/topic/arizona-state), [game of](/topic/game-of)

**Top accounts mentioned or mentioned by**
[@phillips66gas](/creator/undefined) [@asufootball](/creator/undefined) [@cfbonfox](/creator/undefined) [@byufootball](/creator/undefined) [@texastechfb](/creator/undefined) [@cyclonefb](/creator/undefined) [@kstatefb](/creator/undefined) [@nfl](/creator/undefined) [@tcufootball](/creator/undefined) [@cubuffsfootball](/creator/undefined) [@wvufootball](/creator/undefined) [@marchmadnessmbb](/creator/undefined) [@totinos](/creator/undefined) [@utahfootball](/creator/undefined) [@uhcougarmbk](/creator/undefined) [@aptop25](/creator/undefined) [@venmo](/creator/undefined) [@kufootball](/creator/undefined) [@cowboyfb](/creator/undefined) [@bufootball](/creator/undefined)

**Top assets mentioned**
[Phillips XX (PSX)](/topic/phillips-66) [Allstate Corp (ALL)](/topic/allstate) [Microsoft Corp. (MSFT)](/topic/microsoft)