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Ben Radack 🏝️ posts on X about ads, meta, all the, ab the most. They currently have XXXXXX followers and XXX posts still getting attention that total XXXXX engagements in the last XX hours.
Social category influence technology brands finance
Social topic influence ads, meta, all the, ab, $150day, generated, doubled, cta, if you, $18mo
Top posts by engagements in the last XX hours
"I launched a new product and achieved a 3X ROAS in X weeks. I started with: XX AI generated statics X CBO campaign at $150/day Most of the ads flopped. One did alright. Once I established a "working" ad I launched a new offer a/b test Free shippping vs. Buy X get X free The free shipping offer was simple aiming to get people from checkout to purchase And the buy X get X was focused on getting the AOV up After X days I settled on free shipping. And since then I've maintained a 3X ROAS So what can you learn from this. First testing more ads increases your probability of finding a winner And" @benradack on X 2025-07-27 15:42:59 UTC 12.9K followers, 7104 engagements
"One of my clients wanted to scale a new subscription product. Problem: their offer was $20/mo. or $18/mo if you sub. No urgency No real value gap Low upfront AOV We rebuilt it: Frontloaded with Get XX% off your first X months Bundled a free guide as an email lead-in Changed CTA from Subscribe to Start Your Routine AOV jumped. Sub rate doubled. Small tweaks but massive change in perceived value" @benradack on X 2025-07-26 18:00:10 UTC 12.9K followers, 2278 engagements
"People ask all the time: what should my Meta structure look like at different budgets Heres how I break it down: $30k/mo: one CBO. Launch a new ad set for every concept or batch of creatives. Keep it tight so each ad gets enough spend to prove itself. $30k$100k/mo: now you can afford a dedicated testing campaign. I prefer ABO here - one ad set per concept. Feed your main CBO with the winners. $100k+/mo: now it makes sense to segment further. Whitelisting promos highest value - they get their own campaigns. But your core CBO still carries the weight. The less you spend the more consolidated" @benradack on X 2025-07-25 14:00:35 UTC 12.9K followers, 2251 engagements
"A few months ago I audited a brand spending $130k/month on Meta. Heres how their account was set up: ➤ One ASC ➤ Testing ads inside the scaling campaign ➤ Letting Meta handle all the allocation The result One ad was doing XX% of the spend. No plan for what happens when that ad fatigues. This is why I talk so much about structure and rotation. Because success isnt just finding a winner and scaling that up. Its about creating a system that supports your account and catches the fall. Heres what I recommend in this situation: Move scaling into a CBO Break past winners into a separate ad sets" @benradack on X 2025-07-18 14:00:10 UTC 12.9K followers, 3085 engagements
"This is an ad we're running. No edits made or needed We got this message from a customer and all we did was ask if we could turn the convo into an ad" @benradack on X 2025-07-20 18:00:08 UTC 12.9K followers, 16.9K engagements
"I took my own gummy brand from a XXX to a 3.0X ROAS in the first two weeks of launch. I started with: no offer basic landing page just enough to see what actually moved the needle as I layered things on I launched with 50+ static ads made entirely with AI cheap to produce got me clicks and early data but the ROAS wasnt there yet Next I rebuilt the PDP from the ground up added a sub button upgraded the photos layered in objections and rewrote the copy around what older buyers (65+) actually cared about flavor easy to chew not your average clean ingredient angle That helped but what really" @benradack on X 2025-07-23 16:28:02 UTC 12.9K followers, 8164 engagements
"Do you run an e-comm brand and need help scaling your Meta ads Click the link below to book a free strategy call" @benradack on X 2025-07-25 14:31:02 UTC 12.9K followers, XXX engagements
"Dont get tricked by an 8X ROAS 👀 Before you scale your ad check your audience breakdowns. 📩 That email blast you sent may have boosted retargeting Meaning every purchase came from engaged users. 📉 Now youre about to pour budget into an ad that isnt actually working. Always know where the results came from or youll end up scaling hype not performance" @benradack on X 2025-07-18 16:00:10 UTC 12.9K followers, 1042 engagements
"@andersnsouza typically XX% every XX hours to be safe. That's how I do it" @benradack on X 2025-07-27 15:50:46 UTC 12.9K followers, XX engagements
"@nicktheriot_ Sometimes though I do get interest targeting to work. not sure if it's the interest though or just launching in a new ad set (kinda like blowning in an N64 cart)" @benradack on X 2025-07-28 03:49:15 UTC 12.9K followers, XX engagements