[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]

@BrianZisook Avatar @BrianZisook Z

Z posts on X about clipse, god sort, playing, tyler the creator the most. They currently have XXXXXX followers and XX posts still getting attention that total XXXXXXX engagements in the last XX hours.

Engagements: XXXXXXX #

Engagements Line Chart

Mentions: XX #

Mentions Line Chart

Followers: XXXXXX #

Followers Line Chart

CreatorRank: XXXXXXX #

CreatorRank Line Chart

Social Influence #

Social category influence celebrities XXXX% musicians XXXX% social networks XXXX% technology brands XXXX% countries XXXX% stocks XXXX%

Social topic influence clipse #12, god sort #22, playing 3.17%, tyler the creator 3.17%, billboard #252, instagram 3.17%, justin bieber 3.17%, restock 1.59%, travis scott 1.59%, women XXXX%

Top accounts mentioned or mentioned by @you_areslow @markholum @poorsouthernboy @okamstefon @stevenvictor @sabapivot @tweetrashad @theofficialk9 @jasonb2089 @cyberdxme @clipse @righteoustweet @poeticlove1989 @aotp04 @knochase @grok @thekulturebend @alanhouston90 @wollownsorrow @yall2crazy

Top assets mentioned Spotify Technology (SPOT)

Top Social Posts #

Top posts by engagements in the last XX hours

"Clipse dropped the video for So Be It on June XX. But the song didnt hit DSPs until after they released their new album on 7/11. That was not their original plan. To get the backstory I spoke with @Clipses manager @StevenVictor. It turns out Swizz Beatz saved the day 🧵"
@BrianZisook Avatar @BrianZisook on X 2025-07-22 15:02:55 UTC 48.5K followers, 1.1M engagements

"Ultimately Steven says it all comes down to this: No matter how great your ideas are if you cant execute them it doesnt matter. And no matter how great your execution is if your ideas are bad it doesnt matter. Marketers worldwide are nodding in agreement"
@BrianZisook Avatar @BrianZisook on X 2025-07-24 14:54:37 UTC 48.5K followers, XXX engagements

"@sabaPIVOT The restock just hit. The complete edition with both is now available for order on their website"
@BrianZisook Avatar @BrianZisook on X 2025-07-22 21:50:53 UTC 48.5K followers, 13.5K engagements

"@TheOfficialK9 Yes. A post-release heavy marketing plan is the best approach for most acts in the steaming era"
@BrianZisook Avatar @BrianZisook on X 2025-07-20 13:16:58 UTC 48.3K followers, XXX engagements

"Travis Scotts Kick Out samples a song by this band. No one from his team reached out for permission or to negotiate splits. After they spoke up online producer Sean Momberger DMd them calling it an unfortunate part of the business. Not unfortunate just bad business"
@BrianZisook Avatar @BrianZisook on X 2025-07-17 00:36:09 UTC 48.5K followers, 75.5K engagements

"A 2018 research study found we form our core music tastes early in life. Ages 13-16 for men and 11-14 for women. As a result artist discovery and overall curiosity tend to decline as we get older"
@BrianZisook Avatar @BrianZisook on X 2025-07-05 20:55:32 UTC 48.5K followers, 122.8K engagements

"For Tyler the album is the rollout. Once the music drops he spends months pulling us deeper into the world he built. A rollout isnt just the lead-up. Its the entire campaign"
@BrianZisook Avatar @BrianZisook on X 2025-07-19 22:56:51 UTC 48.5K followers, 181K engagements

"@young_king_kush A rare rational level-headed position. I respect it"
@BrianZisook Avatar @BrianZisook on X 2025-07-21 13:23:55 UTC 48.4K followers, 1504 engagements

"Push and Malice delivered an impact album and rollout. From a COLORS performance to their Tiny Desk numerous interviews with credentialed journalists radio premieres the ESPYs and a Jimmy Fallon performance Clipse did more than just promote an album. They raised the bar"
@BrianZisook Avatar @BrianZisook on X 2025-07-24 14:54:37 UTC 48.5K followers, 1110 engagements

"@DonChenz Vinyl sales count as pure sales and yet XX percent of consumers who purchase vinyl dont own a record player"
@BrianZisook Avatar @BrianZisook on X 2025-07-20 16:45:11 UTC 48.5K followers, 9279 engagements

"The result Let God Sort Em Out debuted at No. X on the Billboard XXX selling 118K equivalent album units in its opening week. Six tracks debuted on the Hot XXX. The LP their first release in XX years is a critical and commercial success"
@BrianZisook Avatar @BrianZisook on X 2025-07-24 14:54:29 UTC 48.5K followers, XXX engagements

"People often ask me why I care so much. Allow me to explain"
@BrianZisook Avatar @BrianZisook on X 2024-08-29 22:04:37 UTC 48.5K followers, 339.9K engagements

"Speaking of great rollouts I love what @FreddieGibbs and Alc are doing for #Alfredo2 in the lead up to 7/25. Street signs in NY & LA Cryptic post on Craigslist Strategic cover art leaks Vinyl pre-order with X alt covers"
@BrianZisook Avatar @BrianZisook on X 2025-07-19 16:08:15 UTC 48.5K followers, 22.1K engagements

"Lenny Kravitz played electric guitar on Chains & Whips"
@BrianZisook Avatar @BrianZisook on X 2025-07-11 12:29:54 UTC 48.5K followers, 494.2K engagements

"The original version of So Be It samples Maza Akoulou by Saudi legend Talal Madah. Pharrell first heard the song on Swizz Beatzs Instagram according to Pusha T in an interview with MSNBCs @AriMelber"
@BrianZisook Avatar @BrianZisook on X 2025-07-22 15:02:56 UTC 48.5K followers, 56.4K engagements

"If you enjoy sample clearance tales I spoke with @sabaPIVOT in March about his journey to get a Janet Jackson sample across the line for his album with No I.D"
@BrianZisook Avatar @BrianZisook on X 2025-07-22 15:03:02 UTC 48.5K followers, 52.2K engagements

"Tyler The Creator posted the video for STOP PLAYING WITH ME twice. One uploaded natively. The other links to his YouTube. Two hours later: Native upload: 1.8M views Link: 380K views Reminder: platforms prioritize what keeps you on the app. Share videos natively"
@BrianZisook Avatar @BrianZisook on X 2025-07-21 15:23:14 UTC 48.5K followers, 113.2K engagements

"Push was on my phone every single day for a year. This rollout wasnt casual; it was a full-time commitment. In part two of my chat with @Clipse manager @StevenVictor we discuss what went into the most intentional talked about album rollout in recent memory 🧵"
@BrianZisook Avatar @BrianZisook on X 2025-07-24 14:54:28 UTC 48.5K followers, 41.7K engagements

"As fate would have it Swizz was scheduled to fly to Saudi Arabia that day. He said Ill connect with the right people in person and get it resolved. And thats exactly what he did"
@BrianZisook Avatar @BrianZisook on X 2025-07-22 15:02:59 UTC 48.5K followers, 43.6K engagements

"On YUKON Justin Bieber says I can help you get a move on like U-Haul. That line interpolates a lyric from Eminems Untitled track on Recovery where he raps: Get up baby get a move on like a U-Haul. This is why Eminem (Marshall Mathers) is credited as a composer"
@BrianZisook Avatar @BrianZisook on X 2025-07-21 00:50:30 UTC 48.5K followers, 15.1K engagements

"From the jump Steven @PUSHA_T and Malice had a goal: We knew the album was great. We knew the guys had a fan base. And we wanted to super-serve them. They knew the album rollout for Let God Sort Em Out would not be about chasing trends"
@BrianZisook Avatar @BrianZisook on X 2025-07-24 14:54:29 UTC 48.5K followers, 1140 engagements

"I reviewed five recent major label signings across five different genres to get a sense of what kind of activity labels are betting on. On average: 3.9M Spotify monthly listeners 340K Instagram followers"
@BrianZisook Avatar @BrianZisook on X 2025-07-17 19:47:12 UTC 48.5K followers, 39.7K engagements

"Before the launch Clipse was deliberate about who received a review copy of the album and when. You dont want to give it to someone a week before. And you dont want to give it to them six months before. You want to give people enough time to live with it"
@BrianZisook Avatar @BrianZisook on X 2025-07-24 14:54:33 UTC 48.5K followers, XXX engagements

"Clipse's first-week total is likely to exceed their forecasts and initial expectations. Great showing in todays landscape especially with nearly XX% of sales coming from pure. Most weeks this would have been good for a debut at #1"
@BrianZisook Avatar @BrianZisook on X 2025-07-18 21:19:57 UTC 48.5K followers, 35.2K engagements

"Here is a complete list of every rap album released since January 2024 to debut with at least 113k first week sales and have XX or fewer tracks: Kendrick Lamar GNX J. Cole Might Delete Later Clipse Let God Sort Em Out"
@BrianZisook Avatar @BrianZisook on X 2025-07-19 00:44:36 UTC 48.5K followers, 276.2K engagements

"The new Tyler album is just fun man. You can tell how much he loves being an artist. Intentional tight XX songs in XX minutes. No bloat"
@BrianZisook Avatar @BrianZisook on X 2025-07-21 12:51:39 UTC 48.5K followers, 90.7K engagements

"I cant stress this enough: The reason this Clipse rollout has been masterful is because the music was finished in advance When an album is completed early before a release date is even announced it gives everyone involved the time needed to build and execute a real campaign"
@BrianZisook Avatar @BrianZisook on X 2025-07-12 01:03:18 UTC 48.5K followers, 244.6K engagements

"Later this week Ill be sharing part two of my conversation with Steven where we run through the year-long process of building out the Clipses immaculate album rollout"
@BrianZisook Avatar @BrianZisook on X 2025-07-22 15:03:02 UTC 48.5K followers, 31.7K engagements

"Dismissing album sales that come from D2C bundles is misguided. A fan spending $30+ on a vinyl CD hat or hoodie is more invested than someone who just streams"
@BrianZisook Avatar @BrianZisook on X 2025-07-20 16:34:19 UTC 48.5K followers, 237.5K engagements

"As for execution it helped that the albumaside from a few minor tweakswas near completion before the rollout began. You have to have the majority of the music done to have a good rollout. You cant move without product in the can"
@BrianZisook Avatar @BrianZisook on X 2025-07-24 14:54:32 UTC 48.5K followers, XXX engagements

"Tyler is dropping his new album on a Monday. Metro Boomin is releasing on a Tuesday. Two superstar major label acts prioritizing real fan engagement and common-sense consumption over maximizing first-week numbers. If they can go off-cycle so can you"
@BrianZisook Avatar @BrianZisook on X 2025-07-19 13:21:30 UTC 48.5K followers, 53.4K engagements

"Justin Bieber signed his first record deal with Def Jam in 2008. XX years later hes still with the label but now its on his terms. SWAG is the first LP of his career released under a licensing deal. For the first time Bieber owns his masters and has full creative control"
@BrianZisook Avatar @BrianZisook on X 2025-07-13 00:52:31 UTC 48.5K followers, 458.9K engagements

"On the day Let God Sort Em Out was due for release Steven received a call from Swizz Beatz. Swizz asked Why didnt you call me about So Be It I told him I didI sent it to you. He said I didnt realize it was that record. Let me handle it"
@BrianZisook Avatar @BrianZisook on X 2025-07-22 15:02:58 UTC 48.5K followers, 39.5K engagements