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@elfyeah Avatar @elfyeah e.l.f. Cosmetics

e.l.f. Cosmetics has recently launched several new products, including the Halo Glow Skin Tint, Glow Reviver Plumping Lip Oils, and Glow Reviver Melting Lip Balms. The company is also promoting its existing best-sellers, such as the Power Grip Primer, which has gone viral for its ability to grip makeup and give skin a soft-focus effect. Additionally, e.l.f. Cosmetics has collaborated with other brands, including Liquid Death, on a limited-edition "corpse paint" makeup collection.

Engagements: XXXXXXX #

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Mentions: XX #

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Followers: XXXXXXXXX #

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CreatorRank: XXXXXX #

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Social Influence #

Social category influence social networks #1687 technology brands #1826

Social topic influence elf #39, tiktok #519, mega #44, loading, drops, checkout, cart, mindset, up the, jelly

Top accounts mentioned or mentioned by @revrytv @target @nemrac_makeup @tinder @ulta @mangomoniica @krissleos @the @snooki @liquid @elfcosmetics @badwiggies @heidi @mikaylanogueira @avani @thelipsticklesbians @christxiee @walmart @best @stanley

Top Social Posts #

Top posts by engagements in the last XX hours

"new sweet treat loading 🤩 follow so you dont miss the flavor youve been craving #elfcosmetics #eyeslipsface #comingsoon #newlaunch"
TikTok Link @elfyeah 2025-08-30T16:03Z 2.5M followers, 192.9K engagements

"get plumped 💋 NEW Glow Reviver Plumping Lip Oils are available NOW for Beauty Squad Members 👯♀ on elfcosmetics.com 💗"
TikTok Link @elfyeah 2025-09-23T17:09Z 2.5M followers, 2M engagements

"can't decide 😩 you could also just get both 🤭 these value packed kits are available NOW on elfskin.com 💸 🛒 #elfSKIN #eyeslipsface #skincarekits #morningroutine #glowingskin"
TikTok Link @elfyeah 2025-10-11T16:30Z 2.5M followers, 47.3K engagements

"our e.l.f.ies have some HUGELY smart ideas 🫶 #elfcosmetics #eyeslipsface #elfhaloglow #lipgloss"
TikTok Link @elfyeah 2025-05-15T21:13Z 2.5M followers, 12M engagements

"our makeup lasted longer than the ban 😭 #elfcosmetics #eyeslipsface #PowerGripPrimer #tiktokban"
TikTok Link @elfyeah 2025-01-20T01:08Z 2.5M followers, 363.4K engagements

"ATTENTION 🚨 PRIME-R DAY STARTS TOMORROW 🩵 Power Grip Primer MEGA drops in the TikTok Shop at 9am PST on Oct. 7th for just $XX while supplies last 🏃♀ select a FREE Power Grip Primer Mini + receive FREE Standard Shipping at checkout no code required 😱 must have at least one item in cart 🛒 valid while supplies last or until 11:59 PM PT on October X 2025 #elfcosmetics #eyeslipsface #PowerGripMega #elfprimer #newlaunch"
TikTok Link @elfyeah 2025-10-06T18:50Z 2.5M followers, 12M engagements

"a glass XX% full type of mindset 🤭 #elfcosmetics #eyeslipsface #omgvalue"
TikTok Link @elfyeah 2025-06-17T21:39Z 2.5M followers, 916.9K engagements

"@z.reilly_fx made this sweet video🍦😱 to serve up the ✨NEW✨ Vanilla Soft Serve Glow Reviver Melting Lip Balm #elfcosmetics #eyelipsface #VanillaSoftServe #GlowReviverMeltingLipBalm #newlaunch"
TikTok Link @elfyeah 2025-10-09T16:50Z 2.5M followers, 110K engagements

"there has to be a better way to do your makeup in the car 👀💡#elfcosmetics #eyeslipsface #dailyaffirmations #carmakeup #cargrwm"
TikTok Link @elfyeah 2025-10-10T17:11Z 2.5M followers, 46.5K engagements

"Replying to @ant 🌟1 MILLION FOLLOWERS🌟 MEANS 🍉 JELLY POP IS COMING BACK BESTIES 🍉 #elfcosmetics #millionfollowers #celebration #jellypopprimer"
TikTok Link @elfyeah 2023-08-09T12:54Z 2.5M followers, 6.5M engagements

"so many shimmery NEW launches to love 💞 available in the TikTok Shop #elfcosmetics #eyeslipsface #newlaunch #shimmermakeup"
TikTok Link @elfyeah 2025-10-13T20:26Z 2.5M followers, 38.6K engagements

"Hard launching this new trend 💋 Grab one of our XX shades of O FACE Satin Lipstick and show us your BIG LIP ENERGY 💕 #elfOFACE #ofacesatinlipstick #elfcosmetics"
TikTok Link @elfyeah 2023-02-03T18:36Z 2.5M followers, 21.5M engagements

"follow so you dont miss ✨ the official reveal ✨ #elfcosmetics #eyeslipsface #ComingSoon"
TikTok Link @elfyeah 2025-06-01T16:05Z 2.5M followers, 9.1M engagements

"apply Bright Icon Vitamin C + E + Ferulic Serum and watch the radiant rewards roll in 💸 🌟 #elfcosmetics #eyeslipsface"
TikTok Link @elfyeah 2025-10-14T18:31Z 2.5M followers, 23.2K engagements

"Replying to @woniewrldz you asked we made it 💋 Glow Reviver Lip Oils launching tomorrow at 9am PT / 12am ET on elfcosmetics.com #elfglowreviverlipoil #lipoil #elfcosmetics"
TikTok Link @elfyeah 2023-10-11T20:41Z 2.5M followers, 21.7M engagements

"12 shades of NEW Smoky Kohl Eyeliners comin in hot 🥵🔥 #elfcosmetics #eyeslipsface #SmokyKohlEyeliner #eyeliner"
TikTok Link @elfyeah 2025-06-09T16:06Z 2.5M followers, 638.8K engagements

"you guys are e.l.f.ing fast 🤯 we want to make sure the e.l.f.ies have another chance to get the SOLD OUT Power Grip Primer MEGA 🫶 that's why we're giving 🔟 lucky winners on TikTok the chance to win their very own to enter this MEGA giveaway: like this post 🩵 follow @elfyeah ➕and tag a friend below 👯♀ Giveaway starts NOW and ends October XX 2025 at 11:59 p.m. PT. NO PURCH NEC. Open to 18+ in XX US/DC. Winners will be chosen at random and contacted via direct message. Void where prohibited. Rules: LINK IN BIO"
TikTok Link @elfyeah 2025-10-07T17:34Z 2.5M followers, 5.5M engagements

"Weve got the best grip in the game ✨🏈Power Grip Primer ($10) has the power to grip your makeup while giving skin a soft-focus effect. Comment a 💚 below when you spot our commercial today #stickyaself #elfcosmetics"
TikTok Link @elfyeah 2023-02-12T22:43Z 2.5M followers, 355.5K engagements

"what do you think were cooking up 🧪 hit follow so you dont miss the big reveal 👀 #elfcosmetics #eyeslipsface #newproduct #PowerGripPrimer #primer #makeupprimer"
TikTok Link @elfyeah 2024-12-09T17:00Z 2.5M followers, 1.1M engagements

"what product are you almost out of 🥲 #elfcosmetics #elfSKIN #eyeslipsface #empties #christmas #giftideas"
TikTok Link @elfyeah 2024-12-21T17:03Z 2.5M followers, 1.6M engagements

"no 🥱 we do not sleep #elfcosmetics #eyeslipsface #makeuphaul #newmakeup #newproduct"
TikTok Link @elfyeah 2024-10-31T16:01Z 2.5M followers, 1.9M engagements

"have you fallen victim to overpriced beauty hit our line ☎ 1-855-COLD-HARD-LASH today to see what your case is worth #elfcosmetics #eyeslipsface #ElfinoandSchmarnes"
TikTok Link @elfyeah 2025-08-11T18:28Z 2.5M followers, 4.1M engagements

"cant stop wont stop 👀 *please note results may vary when mixing different flavors 🪄 using the bottle a second (or third or fourth) time is at your own risk if you want to use the bottle again we recommend making sure the bottle is e.l.f.ing cleaned and sanitized #elfcosmetics #eyeslipsface #elfhaloglow #lipgloss"
TikTok Link @elfyeah 2025-05-24T19:20Z 2.5M followers, 6.7M engagements

"we're taking guesses #elfcosmetics #eyeslipsface #comingsoon"
TikTok Link @elfyeah 2024-07-28T19:03Z 2.5M followers, 2.3M engagements

"you asked (x100000 times) and we listened 🤭 meet the NEW ✨Halo Glow Skin Tint✨ three e.l.f.ing products in one for $XX 😱 NOW AVAILABLE on elfcosmetics.com and the e.l.f. app 💞 #elfcosmetics #eyeslipsface #HaloGlowSkinTint #NewLaunch"
TikTok Link @elfyeah 2025-06-02T16:31Z 2.5M followers, 2.9M engagements

"get ready to treat your e.l.f. with NEW $X Glow Reviver Melting Lip Balms 💋🧈 AVAILABLE TOMORROW for Beauty Squad members on elfcosmetics.com and the e.l.f. app 💄 #GlowReviverMeltingBalm #elfcosmetics #eyeslipsface #lipbalm #lippies"
TikTok Link @elfyeah 2025-04-03T16:00Z 2.5M followers, 950.1K engagements

"e.l.f. app looked good enough to eat tbh 🤭 did you get it right #elfcosmetics #eyeslipsface #HaloGlow #elfapp #SqueezeMeLipBalm #cakeorfake #realisticcake #lipbalm"
TikTok Link @elfyeah 2024-11-05T17:00Z 2.5M followers, 6.1M engagements

"taking wearing Jelly Pop to a whole 👏 new 👏 level 👏 #gabbois created custom Jelly Pop drip thats fit for a pop star 😉✨ #elfcosmetics #eyeslipsface #JellyPop"
TikTok Link @elfyeah 2025-07-24T19:26Z 2.5M followers, 655.8K engagements

"get ready with me to color this limited-edition Bobbie Goods x e.l.f. coloring page 😚🌈 e.l.f.ies this ones for you 🥳 our free digital download may be all gone but don't worry you can still shop the page at our 🔗 in bio 🖍✨ (available at bobbiegoods.com) #elfcosmetics #eyeslipsface #colortok #bobbiegoods"
TikTok Link @elfyeah 2025-05-09T16:00Z 2.5M followers, 562K engagements

"what does e.l.f. stand for to you wrong answers only 🤭 #elfcosmetics #eyeslipsface #ilovethisquestion"
TikTok Link @elfyeah 2023-10-02T00:19Z 2.5M followers, 174.2K engagements

"thoughts on @Kiana 💗s design 👀 @Spirit Halloween #elfcosmetics #eyeslipsface #HaloGlowBoss #SpiritHalloween #HaloGloss"
TikTok Link @elfyeah 2025-10-01T18:21Z 2.5M followers, 249.6K engagements

"@Venus Two Face Cat is using her Animal Intelligence (AI) to celebrate e.l.f. being proudly double-certified cruelty-free 🐾. Poreless Putty Primer is proof that beauty looks better when no animals are harmed 🐈 thats why we're donating $25K to @Best Friends to help more furry friends find their families 😽 upload a photo of your pet at the 🔗 in bio for a chance to have them featured in an upcoming e.l.f. campaign + plus a @Chewy prize 🎁 #elfcosmetics #eyeslipsface #crueltyfree #animalintelligence"
TikTok Link @elfyeah 2025-10-03T22:44Z 2.5M followers, 270.6K engagements

"you deserve a sweet treat 🍦 go get yourself some NEW Vanilla Soft Serve Glow Reviver Melting Lip Balm NOW available on TikTok Shop 🛒 #elfcosmetics #eyeslipsface #VanillaSoftServe #GlowReviverMeltingLipBalm #newmakeup"
TikTok Link @elfyeah 2025-09-03T18:28Z 2.5M followers, 11M engagements

"get the NEW Power Grip Dewy Setting Spray 💦 and receive a ✨FREE✨ mini PG Primer on e.l.f. orders over $XX in the TikTok Shop until 4/3 #elfpowercouple #superbrandday #shakespraystay #elfcosmetics #eyeslipsface"
TikTok Link @elfyeah 2024-03-31T16:43Z 2.5M followers, 10.8M engagements

"lab leak 🚨😱 NEW Power Grip Matte Primer is now available for Beauty Squad Members on elfcosmetics.com 🖤 #elfcosmetics #eyeslipsface #PowerGripMattePrimer #matteprimer #primer #newproduct #newmakeup"
TikTok Link @elfyeah 2024-12-10T17:05Z 2.5M followers, 4.8M engagements

"it's OFFICIAL we're teaming up with @NWSL as their FIRST official makeup & skincare partner ⚽ SO e.l.f.ing excited to continue Empowering. Legendary. Females 💪✨ #elfcosmetics #eyeslipsface #NWSL #soccer"
TikTok Link @elfyeah 2025-03-07T15:40Z 2.5M followers, 78.1K engagements

"Power Grip Primer +4% Niacinamide deserves her moment to ✨shine✨ #elfcosmetics #eyeslipsfandom #PowerGripPrimer #niacinamide #bedazzle"
TikTok Link @elfyeah 2024-12-12T17:01Z 2.5M followers, 4.2M engagements

"whats glossy plumping and nourishing all at once 👀 check back tomorrow to see this diva in action 💋🤩"
TikTok Link @elfyeah 2025-09-23T00:15Z 2.5M followers, 96.4K engagements

"Power Grip Primer is literally the only thing holding me together rn 😭 @target #elfcosmetics #eyeslipsface #PowerGripPrimer #tiktokban"
TikTok Link @elfyeah 2025-01-18T18:08Z 2.5M followers, 164.1K engagements