# Elf

Elf Cosmetics is seeing massive engagement driven by new product launches and marketing campaigns, while also being discussed in financial markets and facing some brand misidentification.

### About Elf
Elf is a popular beauty brand and a fictional creature associated with holiday traditions.  

### Engagements: [----------] (24h)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:elf/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/elf/time-series/interactions.tsv)  
Current Value: [----------]  
Daily Average: [----------]  
[--] Week: [-------] -84%  
[--] Month: [-----------] -79%  
[--] Months: [--------------] +148%  
[--] Year: [--------------] +104%  
1-Year High: [-----------] on 2025-12-06  
1-Year Low: [----------] on 2025-02-17  

Engagements by network (24h):
Instagram: [---]
News: [--]
X: [---------]
YouTube: [---------]
TikTok: [----------]
Reddit: [------]

  
  
### Mentions: [-----] (24h)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:elf/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/elf/time-series/posts_active.tsv)  
Current Value: [-----]  
Daily Average: [-----]  
[--] Month: [-----] -71%  
1-Year High: [------] on 2025-12-25  
1-Year Low: [-----] on 2025-03-11  

Mentions by network (24h):
Instagram: [--]
News: [--]
X: [-----]
YouTube: [-----]
TikTok: [-----]
Reddit: [---]

  
  
### Creators: [-----] (24h)
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:elf/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/elf/time-series/contributors_active.tsv)  
[-----] unique social accounts have posts mentioning Elf in the last [--] hours which is down 6.20% from [-----] in the previous [--] hours
Daily Average: [-----]  
[--] Month: [-----] -66%  
1-Year High: [------] on 2025-12-25  
1-Year Low: [-----] on 2025-03-11  

The most influential creators that mention Elf in the last [--] hours

| Creator                                                                  | Rank | Followers  | Posts | Engagements |
| -------                                                                  | ---- | ---------  | ----- | ----------- |
| [@mikaylanogueira](/creator/tiktok/mikaylanogueira)                      | [--]    | [----------] | [--]     | [-------]     |
| [@upediashorts](/creator/youtube/upediashorts)                           | [--]    | [----------] | [---]   | [-------]     |
| [@music_elf_10](/creator/youtube/music_elf_10)                           | [--]    | [-------]    | [--]     | [------]      |
| [@iiimane_](/creator/tiktok/iiimane_)                                    | [--]    | [-------]    | [--]     | [------]      |
| [@elfyeah](/creator/tiktok/elfyeah)                                      | [--]    | [---------]  | [--]    | [------]      |
| [@elfkidsvideos](/creator/youtube/elfkidsvideos)                         | [--]    | [---------]  | [--]    | [------]      |
| [@seananthonyv](/creator/tiktok/seananthonyv)                            | [--]    | [---------]  | [--]     | [------]      |
| [@benandhollyslittlekingdom](/creator/youtube/benandhollyslittlekingdom) | [--]    | [---------]  | [--]    | [------]      |
| [@maha](/creator/youtube/maha)                                           | [--]    | [-------]    | [--]     | [------]      |
| [@officiallyfredo](/creator/tiktok/officiallyfredo)                      | [--]   | [---------]  | [--]     | [------]      |

[View More](/list/creators/elf/100)
  
  
### Sentiment: 78%
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:elf/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/elf/time-series/sentiment.tsv)  
Current Value: 78%  
Daily Average: 83%  
[--] Week: 83% +3%  
[--] Month: 84% +10%  
[--] Months: 84% +5%  
[--] Year: 84% -1%  
1-Year High: 93% on 2025-05-05  
1-Year Low: 53% on 2026-02-04  

Most Supportive Themes:
- Elf Cosmetics New Product Launches: (30%) Consumers are excited about new makeup and skincare products from Elf Cosmetics, especially the vanilla soft serve glow reviver melting lip balm.
- Elf on the Shelf Holiday Tradition: (25%) Content related to the 'Elf on the Shelf' tradition is highly engaging, focusing on creative ideas and family activities during the holiday season.
- Elf Cosmetics Marketing Campaigns: (20%) Elf Cosmetics' 'e.l.f. Up!' campaign is recognized for its immersive marketing, generating significant buzz and positive sentiment.
  
Most Critical Themes:
- Stock Market Mentions: (15%) Elf is frequently mentioned in stock market discussions, indicating financial interest that may not directly relate to the brand's core products.
- Misidentification with other 'Elf' entities: (10%) There are instances where 'Elf' is mentioned in contexts that refer to other entities, suggesting potential confusion or a broad interpretation of the term.
  

### Top Elf Social Posts
Top posts by engagements in the last [--] hours

*Showing a maximum of [--] top social posts without a LunarCrush subscription.*

"The prediction market shills on here r treating Twitter like its linkedin. Id rather record an [--] hours podcast with Zylbert Grp and elf then have gambling twitter turn into fucking LinkedIn"  
[X Link](https://x.com/KirkEvans0/status/2021069748604371341) [@KirkEvans0](/creator/x/KirkEvans0) 2026-02-10T03:52Z [----] followers, [----] engagements


"I dont have enough time in the universe to tell you all how much I love my beautiful elf wife Elin Ive relayed her route [--] times now; I cried tears of joy when she said she loved me I am OBSESSED with her and its not weird because shes an anime woman :) Some people dont understand what I mean by having a waifu This isnt just a character I like; this is a character that I am in LOVE WITH Some people dont understand what I mean by having a waifu This isnt just a character I like; this is a character that I am in LOVE WITH"  
[X Link](https://x.com/Mone454501/status/2021065336376918082) [@Mone454501](/creator/x/Mone454501) 2026-02-10T03:35Z 41.4K followers, [----] engagements


"Companies that are still standing with DEI 💙 [--]. Costco [--]. Chipotle [--]. McDonalds [--]. Raising Canes [--]. TD Bank [--]. Burlington [--]. Ross [--]. Torchys tacos [--]. Cinnabon [--]. ELF [--]. Aldi [--]. Trader Joes [--]. Nike [--]. AMC TV [--]. Moes [--]. Delta [--]. Portillos [--]. PDQ [--]. Panera"  
[X Link](https://x.com/Suzierizzo1/status/2021060290344096164) [@Suzierizzo1](/creator/x/Suzierizzo1) 2026-02-10T03:14Z 176K followers, 31.4K engagements


"Nothing wrong with texture makeup but this is how I get my base as smooth as I can. You can use any products you desire but here are the ones I love 💘 1- honey tallow balm on Tt shop or lotion from Anua (i did both) 2- sunscreen (if youre out in the sun) I use Anya zero-cast sunscreen its super light weight and leaves no residue 3- Anua TXA serum 4- elf putty primer Let every sink into your skin I like to dab it w a moist beauty blender at least 8-10 min after applying it all incase its too moist and its always perfect 🩷"  
[TikTok Link](https://www.tiktok.com/@yuungali/video/7605062525066939678) [@yuungali](/creator/tiktok/yuungali) 2026-02-10T02:46Z 1.5M followers, 14.9K engagements

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