# ![@elfyeah Avatar](https://lunarcrush.com/gi/w:26/cr:tiktok::6791858878000497670.png) @elfyeah e.l.f. Cosmetics

e.l.f. Cosmetics has recently launched several new products, including the Halo Glow Skin Tint, Glow Reviver Plumping Lip Oils, and Glow Reviver Melting Lip Balms. The company is also promoting its existing best-sellers, such as the Power Grip Primer, which has gone viral for its ability to grip makeup and give skin a soft-focus effect. Additionally, e.l.f. Cosmetics has collaborated with other brands, including Liquid Death, on a limited-edition "corpse paint" makeup collection.

### Engagements: [-------] [#](/creator/tiktok::6791858878000497670/interactions)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/cr:tiktok::6791858878000497670/c:line/m:interactions.svg)

- [--] Week [----------] +54%
- [--] Month [-----------] +372%
- [--] Months [-----------] +85%
- [--] Year [-----------] +40%

### Mentions: [---] [#](/creator/tiktok::6791858878000497670/posts_active)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/cr:tiktok::6791858878000497670/c:line/m:posts_active.svg)

- [--] Week [---] +183%
- [--] Month [---] +155%
- [--] Months [---] +90%
- [--] Year [---] +53%

### Followers: [---------] [#](/creator/tiktok::6791858878000497670/followers)
![Followers Line Chart](https://lunarcrush.com/gi/w:600/cr:tiktok::6791858878000497670/c:line/m:followers.svg)

- [--] Week [---------] +0.58%
- [--] Month [---------] +1.70%
- [--] Months [---------] +9.30%
- [--] Year [---------] +37%

### CreatorRank: [------] [#](/creator/tiktok::6791858878000497670/influencer_rank)
![CreatorRank Line Chart](https://lunarcrush.com/gi/w:600/cr:tiktok::6791858878000497670/c:line/m:influencer_rank.svg)

### Social Influence

**Social category influence**
[social networks](/list/social-networks)  #7712 [technology brands](/list/technology-brands)  21.9% [finance](/list/finance)  1.96% [stocks](/list/stocks)  1.63% [cryptocurrencies](/list/cryptocurrencies)  1.31% [countries](/list/countries)  1.31% [fashion brands](/list/fashion-brands)  0.98% [musicians](/list/musicians)  0.33% [luxury brands](/list/luxury-brands)  0.33%

**Social topic influence**
[elf cosmetics](/topic/elf-cosmetics) #4, [tiktok](/topic/tiktok) #2500, [the new](/topic/the-new) #1613, [skin](/topic/skin) #4184, [glow](/topic/glow) #81, [in the](/topic/in-the) 4.58%, [shop](/topic/shop) #508, [products](/topic/products) #3729, [collection](/topic/collection) 2.29%, [the big](/topic/the-big) #16

**Top accounts mentioned or mentioned by**
[@avani](/creator/undefined) [@target](/creator/undefined) [@makeupsessions](/creator/undefined) [@elfcosmetics](/creator/undefined) [@peacock](/creator/undefined) [@liquid](/creator/undefined) [@ulta](/creator/undefined) [@mikayla](/creator/undefined) [@nwsl](/creator/undefined) [@hms](/creator/undefined) [@hm](/creator/undefined) [@makeupbyolivia](/creator/undefined) [@walmart](/creator/undefined) [@sethobrien](/creator/undefined) [@badwiggies](/creator/undefined) [@makeup2themaxx](/creator/undefined) [@kelly](/creator/undefined) [@chella](/creator/undefined) [@megan](/creator/undefined) [@jess](/creator/undefined)

**Top assets mentioned**
[USDC (USDC)](/topic/usdc) [Born in [--] (19)](/topic/$19)
### Top Social Posts
Top posts by engagements in the last [--] hours

"$9 for PLUMPED up lips NEW Glow Reviver Plumping Lip Oils are ✨ now available on TikTok Shop #elfcosmetics #eyeslipsface #GlowReviverPlumpingLipOil #lipplumper #asmr"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7554480732299611422)  2025-09-26T19:23Z 2.7M followers, 29.1M engagements


"ATTENTION 🚨 PRIME-R DAY STARTS TOMORROW 🩵 Power Grip Primer MEGA drops in the TikTok Shop at 9am PST on Oct. 7th for just $11 while supplies last 🏃♀ select a FREE Power Grip Primer Mini + receive FREE Standard Shipping at checkout no code required 😱 must have at least one item in cart 🛒 valid while supplies last or until 11:59 PM PT on October [--] [----] #elfcosmetics #eyeslipsface #PowerGripMega #elfprimer #newlaunch OG ✨ MEGA 🫨🫨🫨 Power Grip Primer keeps getting larger 💥 get $550 worth of product for $11 🤯 drops TOMORROW Oct.7 on the TikTok Shop HAPPY PRIME-R DAY 😉 mini 🥺 JUMBO 😱 OG"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7558182945853377823)  2025-10-06T18:50Z 2.7M followers, 14.8M engagements


"no tricks all treats 🤩 the NEW flavors of Glow Reviver Melting Lip Balm in Cotton Candy Crush and Peach Ring are NOW AVAILABLE on TikTok Shop 💋🍬 #elfcosmetics #eyeslipsface #newlaunch #cottoncandy #peachring NEW Peach Ring 🍑 no tricks all treats 🤩 your most requested flavors & NEW Cotton Candy Crush 🍬 Glow Reviver Melting Lip Balm 🙌 are hereeee 👏 NEW Peach Ring 🍑 no tricks all treats 🤩 your most requested flavors & NEW Cotton Candy Crush 🍬 Glow Reviver Melting Lip Balm 🙌 are hereeee 👏"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7563787539610438942)  2025-10-21T21:19Z 2.7M followers, 894.8K engagements


"apply in just two steps 😱 [--]. swipe liquid eyeshadow onto lids ✨ [--]. blend with brush or finger 💗 #elfcosmetics #eyeslipsface #liquideyeshadow #eyeswatch #eyeshadowswatches thanks for swatching 🤭📺 Apricrush 🧡 Beige & Boujee 💰 Currant Mood 💜 QUIET MY SHOW IS ON 📣 Cable Knit 🧶 Extra Toasted 🔥 swatching the NEW Liquid Velvet Eyeshadow in shade: Pink Chiffon 🎀 Ginger Snap 🫰 thanks for swatching 🤭📺 Apricrush 🧡 Beige & Boujee 💰 Currant Mood 💜 QUIET MY SHOW IS ON 📣 Cable Knit 🧶 Extra Toasted 🔥 swatching the NEW Liquid Velvet Eyeshadow in shade: Pink Chiffon 🎀 Ginger Snap 🫰"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7592669447937166622)  2026-01-07T17:15Z 2.7M followers, 124.3K engagements


"comment 🪏🪏🪏 to help dig up the deets on this next drop #elfcosmetics #eyeslipsface 😳😳😳 suddenly had the urge to dig what the e.l.f. is it just hit something 😳😳😳 suddenly had the urge to dig what the e.l.f. is it just hit something"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7594150425788534047)  2026-01-11T17:02Z 2.7M followers, 598.4K engagements


"get the glow AND the streak 💋 sign up for Beauty Squad (its free and easy to join) and score a FREE month of Super @Duolingo to get those glossy lips ready to roll some rs 💚 offer lasts now through February [--] ✨ unlock your subscription at elfcosmetics.com/elfxduolingo (link in bio) 👏🏽 plus tune in to the Big Game this Sunday February [--] to catch all the juicy Glow Reviver drama in our newest e.l.f.enovela Melisa with Melissa McCarthy 🏈 catch us on @Peacock during the 3rd quarter 📺 #elfcosmetics #duolingo join Beauty Squad to unlock your subscription get those glossy lips ready to roll"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7603865242484919582)  2026-02-06T21:21Z 2.7M followers, 37.7K engagements


"get the NEW Power Grip Dewy Setting Spray 💦 and receive a ✨FREE✨ mini PG Primer on e.l.f. orders over $15 in the TikTok Shop until 4/3 #elfpowercouple #superbrandday #shakespraystay #elfcosmetics #eyeslipsface Power Grip Dewy Setting Spray give it an e.l.f.ing shake💦 your favorite grippy primer just got a dewy ✨NEW✨ sidekick talk about a NEW power couple 🤭 and spray to lock in your look Power Grip Dewy Setting Spray give it an e.l.f.ing shake💦 your favorite grippy primer just got a dewy ✨NEW✨ sidekick talk about a NEW power couple 🤭 and spray to lock in your look"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7352569099131620651)  2024-03-31T16:43Z 2.7M followers, 10.9M engagements


"have you fallen victim to overpriced beauty hit our line ☎ 1-855-COLD-HARD-LASH today to see what your case is worth #elfcosmetics #eyeslipsface #ElfinoandSchmarnes"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7537396584330317086)  2025-08-11T18:28Z 2.7M followers, 4.1M engagements


"his name is Alexander GLAM-ilton and he's serving a full face of products you can get for LESS than a Hamilton because 75% of your e.l.f. faves are $10 and under #elfcosmetics #eyeslipsface"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7597489840237727006)  2026-01-20T17:01Z 2.7M followers, 1.7M engagements


"a scent-sational holy grail trio ✨ shop the NEW fragrance collection on @H&Ms TikTok Shop 🛍 available January [--] #elfcosmetics #eyeslipsface #HMbeauty #newlaunch #newfragrance the way they each have their own merch 🤩 did e.l.f. and H&M make a fragrance 👀 the way they each have their own merch 🤩 did e.l.f. and H&M make a fragrance 👀"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7598971942049221919)  2026-01-24T16:52Z 2.7M followers, 4.2M engagements


"smell them for youre.l.f. 🤭✨ e.l.f. @H&M eaux de parfum available on the TikTok Shop 🛍 January [--] #elfcosmetics #eyeslipsface #HMbeauty #newlaunch #newfragrance Camo Blend Nude Canvas smells like: Halo Glow Luminous Cloud smells like: Power Grip Salty Drip what the NEW e.l.f. H&M eaux de parfum smell like smells like: Camo Blend Nude Canvas smells like: Halo Glow Luminous Cloud smells like: Power Grip Salty Drip what the NEW e.l.f. H&M eaux de parfum smell like smells like:"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7599734220105321758)  2026-01-26T18:10Z 2.7M followers, 231.8K engagements


"love betrayal and lip oil 💋 our newest e.l.f.enovela Melisa is full of unfiltered drama and glossy secrets as Melissa McCarthy gets ready for the Big Show 🎤🏈 starring: ✨ Melissa McCarthy as Melissa McCarthy 💔 Itat Cantoral as Zoraida Monteblanco 🩺 Nicholas Gonzalez as Dr. Tito Bondadoso with a special appearance by: 💄 Glow Reviver Lip Oil in Red Delicious tune in to the Big Game this Sunday February [--] to catch all the juicy drama 👀 watch us on @Peacock during the 3rd quarter 📺"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7603118344702561567)  2026-02-04T21:02Z 2.7M followers, 293.4K engagements


"the moment we've all been waiting for is almost here. 🎶🐰 watch Melissa McCarthy prepare for the Big Show with the help of Glow Reviver Lip Oil in our newest e.l.f.enovela "Melisa" 🎤 tune in during the Big Game TODAY February [--] to watch all the juicy drama unfold 🏈 catch us on @Peacock during the 3rd quarter 📺 PULLING UP TO THE BIG SHOW LIKE PULLING UP TO THE BIG SHOW LIKE"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7604575177917222174)  2026-02-08T19:15Z 2.7M followers, 42.8K engagements


"the perfect Galentine's Day activity 💌 the limited edition (S)e.l.f. Made Lip Balm Kit will be available TOMORROW February 10th on elfcosmetics.com #HaloGloss #DIY #eyeslipsface Glow Reviver Melting Lip Balm 🍦 Vanilla Soft Serve the next craft night has been decided 💗 what color do we think these will make 👀 Glow Reviver Melting Lip Balm 🍓 Strawberry Shortcake Glow Reviver Melting Lip Balm ♥ Candied Cranberry NEW (S)e.l.f. Made Lip Balm Kit 🌟 time to e.l.f.cessorize ✨ obsessed 😍 Glow Reviver Melting Lip Balm 🍦 Vanilla Soft Serve the next craft night has been decided 💗 what color do"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7604976711473630494)  2026-02-09T21:14Z 2.7M followers, 1.5M engagements


"the best Galentines are handmade 💌 the (S)e.l.f. Made Lip Balm Kit is NOW available #HaloGloss #DIY #eyeslipsface this and yap 🥹💗 the NEW (S)e.l.f. Made Lip Balm Kit has officially dropped 😱 available NOW ✨ this and yap 🥹💗 the NEW (S)e.l.f. Made Lip Balm Kit has officially dropped 😱 available NOW ✨"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7605290163421449503)  2026-02-10T17:30Z 2.7M followers, 173K engagements


"Meet Olivia 😍 #EyesLipsFamous #Winner So e.l.f.ing inspired by Olivias passion for makeup ❤ Congrats girl 👏 @avani #duet with @makeupby.olivia"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/6865737797655858437)  2020-08-27T18:49Z 2.7M followers, 1.6M engagements


"@missmonolids gives us a lesson in putty blush💞 The putty blush brush makes application easy as e.l.f. 😊 Love that finish 💯 #tiktokmademebuyit"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/6922889019764296966)  2021-01-28T19:05Z 2.7M followers, 107.7K engagements


"@Chris Olsen and @Ian Paget are HERE talking about their breakup THIS IS NOT A DRILL 🫢 Stay tuned for more tomorrow 👀 #makeupovermakeup #elfcosmetics"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7233815145548664110)  2023-05-16T16:17Z 2.7M followers, 2.8M engagements


"Replying to @aubrey🩷🪩😸🫶🏼💌 shades [--] [---] [---] and [---] reporting for duty 🫡✨ #elfcosmetics #haloglow #haloglowliquidfilter #flawlessbase #newshades #elfhaloglowliquidfilter"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7279062481736043819)  2023-09-15T14:40Z 2.7M followers, 497.5K engagements


"head to @target and check out all the e.l.f. essentials for men 🔥 #elfcosmetics #elfwowbrowgel #tintedbrowgel #mengroomingtips #mensgroomingtips"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7286153006595263786)  2023-10-04T17:15Z 2.7M followers, 315.8K engagements


"its date nightlets kiss and makeup #eyeslipsface #elfcosmetics #eyeskipfacedirty #dirtypillows #elfxjennifercoolidge"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7304023467937172782)  2023-11-21T21:01Z 2.7M followers, 95.1K engagements


"easiest way to get glass skin 👏 get the LIMITED-EDITION Jelly Pop Glow Stick before it sells out #elfcosmetics #eyeslipsface #jellypop #jellypopglowstick #highlighter"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7371163730270260523)  2024-05-20T19:20Z 2.7M followers, 137.2K engagements


"are you more excited about the new Lip Plumping Gloss packaging or the colors 👀 #elfcosmetics #eyeslipsface #lipplumpinggloss #lipgloss Pink Cosmo Bahama Mama you all liked it NEW Sweet Talker three NEW shades of Lip Plumping Gloss 💖 NEW Petal Pressed NEW Chocolate Glaze Champagne Glam so we made it in more colors 🤗 Pink Cosmo Bahama Mama you all liked it NEW Sweet Talker three NEW shades of Lip Plumping Gloss 💖 NEW Petal Pressed NEW Chocolate Glaze Champagne Glam so we made it in more colors 🤗"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7392353008551464222)  2024-07-16T21:45Z 2.7M followers, 130.9K engagements


"small update 🤏 you can now collect e.l.f. minis 😭 get the @Mini Brands Ulta Beauty collection in stores @Ulta Beauty or at Ultabeauty.com #elfcosmetics #eyeslipsface #MiniBrandsUltaBeautyCollection #makeuphaul #minimakeup #minis"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7422706585945853227)  2024-10-06T16:52Z 2.7M followers, 293.7K engagements


"Halo Glow Liquid Filter x Setting Powder 🤩 pick up $30+ of your fav Halo Glow products in the TikTok Shop and get Pinkie Puffs for #elfcosmetics #eyeslipsface #HaloGlowSettingPowder #beautytips why do you put powder on Halo Glow why do you put powder on Halo Glow"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7424551842832600351)  2024-10-11T16:13Z 2.7M followers, 200.1K engagements


"glamor-eyes your makeup routine 🤭 with $6 Fine as Fleck Glitter Eyeshadows available now in the TikTok Shop 🛒 #elfcosmetics #eyeslipsface #FineasFleckGlitterEyeshadow #swatches #glittereyeshadow #glitter White Hot Its Glit Filthy Rich Pop Off Pink time to shine ✨ Straight Fire which is your fav 🥰 with ✨NEW✨ Fine as Fleck Glitter Eyeshadow Champagne Showers White Hot Its Glit Filthy Rich Pop Off Pink time to shine ✨ Straight Fire which is your fav 🥰 with ✨NEW✨ Fine as Fleck Glitter Eyeshadow Champagne Showers"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7430903395373878558)  2024-10-28T19:00Z 2.7M followers, 2.6M engagements


"NEW Glow Reviver Lip Oil Glimmers are only $8 and were obsessed with every 👏 single 👏 shade 👏 #elfcosmetics #eyeslipsface #GlowReviverLipOilGlimmer #lipoil Candy Coded 🍬 Opal-ogy Tour 👏 Super-neutral ✨ Crystal Baller 🪩 Divine Wine 🍷 Princess Cut 👑 Chocoluxe 🍫 Citrine Gleam 🌟 which is your fav omg 😱 NEW Lip Oil ✨Glimmers✨ Candy Coded 🍬 Opal-ogy Tour 👏 Super-neutral ✨ Crystal Baller 🪩 Divine Wine 🍷 Princess Cut 👑 Chocoluxe 🍫 Citrine Gleam 🌟 which is your fav omg 😱 NEW Lip Oil ✨Glimmers✨"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7440891646553738527)  2024-11-24T17:00Z 2.7M followers, 12.5M engagements


"we said what we said 🤪 get [--] $8 Glow Reviver Lip Oils in the TikTok Shop for the same price of a single bougie one 🤭 #elfcosmetics #eyeslipsface #GlowReviverLipOil #lipoil #frontallobe frontal lobe development = not spending $40 on [--] lip oil frontal lobe development = not spending $40 on [--] lip oil"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7447248108846615839)  2024-12-11T20:06Z 2.7M followers, 994.9K engagements


"cleared for a flawless landing on e.l.f. Air 💅 get your one-way ticket to a dreamy soft-focus look with our NEW and LIMITED-EDITION Destination: Cloud Skin Bundle: ☁Halo Glow Liquid Filter ☁NEW Halo Glow Powder Filter ☁NEW Glow Reviver Lip Oil Glimmer in Princess Cut ☁Limited-edition Flying High Eye Mask available now on elfcosmetics.com for $36 ✈💕 #eyeslipsfaceclouds #cloudskin #elfcosmetics"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7465021767585664286)  2025-01-28T17:37Z 2.7M followers, 2.3M engagements


"on its own chefs kiss 🤌💋 as a Cream Glide Lip Liner combo CHEFS KISS 🤌💋 get your fave flavor of NEW Glow Reviver Melting Lip Balm on TikTok Shop now @Tao #GlowReviverMeltingBalm #elfcosmetics #eyeslipsface #lipbalm #lipbalm #lipcombo lets try Strawberry Shortcake 🍓🍰 but wait till you see it as a lip combo the NEW Glow Reviver Melting Lip Balms are a literal chefs kiss 🤌💋 so yummy 😋 and feels so buttery smooth 🧈 cant get over how pretty these are together 😍 looking like a SNACK 😌 ok the smell is unbelievable lets try Strawberry Shortcake 🍓🍰 but wait till you see it as a lip combo"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7490221185934855455)  2025-04-06T15:24Z 2.7M followers, 680.5K engagements


"wear it solo under foundation OR as a highlighter ✨ does that sound like just a one-trick pony to you 😤🐴 #elfcosmetics #eyeslipsface #HaloGlowLiquidFilter #elfingamazing when your meadow frolic gets interrupted when your meadow frolic gets interrupted"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7499519636409486622)  2025-05-01T16:47Z 2.7M followers, 2M engagements


"follow so you dont miss ✨ the official reveal ✨ #elfcosmetics #eyeslipsface #ComingSoon"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7511012627477204254)  2025-06-01T16:05Z 2.7M followers, 9.1M engagements


"a glass 75% full type of mindset 🤭 #elfcosmetics #eyeslipsface #omgvalue not sure if you knew are $10 or less 😱 that 75% of all e.l.f. products not sure if you knew are $10 or less 😱 that 75% of all e.l.f. products"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7517036162461076766)  2025-06-17T21:39Z 2.7M followers, 918.8K engagements


"always worth the e.l.f.ing weight in value ⚖💗 #elfcosmetics #eyeslipsface #HaloGlowSkinTint #girlmath and this and this pay $58 for a skin tint and this or get this always standing on business when it comes to value 😌 and this and this for the same price 🙌 and this and this and this pay $58 for a skin tint and this or get this always standing on business when it comes to value 😌 and this and this for the same price 🙌 and this"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7529937009125723422)  2025-07-22T16:01Z 2.7M followers, 552.7K engagements


"Glow Reviver Melting Lip Balm is in season all year long 🌞🍂 NEW Vanilla Soft Serve is ready to be scooped up #elfcosmetics #eyeslipsface #GlowReviverMeltingLipBalm #VanillaSoftServe"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7546295166399696159)  2025-09-04T17:59Z 2.7M followers, 8.7M engagements


"Jelly Pop Glow Stick will always be 🔛🔝 available in the TikTok Shop 🛒 #elfcosmetics #eyeslipsface #JellyPopGlowStick #edit (pls dont do this) "it smells so so so good" "I want to become a watermelon" "I want to eat the glow stick so bad" "it's my favorite highlighter" "I'd literally trade my soul for a Jelly Pop Glow Stick" "I use this everyday" (pls dont do this) "it smells so so so good" "I want to become a watermelon" "I want to eat the glow stick so bad" "it's my favorite highlighter" "I'd literally trade my soul for a Jelly Pop Glow Stick" "I use this everyday""  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7547851882195127582)  2025-09-08T22:40Z 2.7M followers, 312.9K engagements


"welcome to the Squeeze Me family 🥹 now available on elfcosmetics.com for only $5 🛒 #elfcosmetics #eyeslipsface #blueberry #newlaunch #lipbalm Blueberry Squeeze Me Lip Balm 🫐 has arrived NEW shade reveal NEW its a blueberry 🥹 🩷 or 💙 Blueberry Squeeze Me Lip Balm 🫐 has arrived NEW shade reveal NEW its a blueberry 🥹 🩷 or 💙"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7565203315034754335)  2025-10-25T16:52Z 2.7M followers, 457K engagements


"Americas #1 primer for a reason 🤭 #elfcosmetics #eyeslipsface #powergripprimer #wasnteventhatgood hmm 🧐 honestly couldve been better 🥱 lets hope this hits fr 😤 wasnt even that good 🤫 hmm 🧐 honestly couldve been better 🥱 lets hope this hits fr 😤 wasnt even that good 🤫"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7571959489683885342)  2025-11-12T21:50Z 2.7M followers, 295.1K engagements


"it's your time to shine ✨ for a chance to win 💎 follow @elfyeah ➕ like this post 💗 comment this emoji: 🎁 and tag a friend below 👯♀ giveaway starts NOW 😱 and ends November [--] [----] at 11:59 PM PT. NO PURCH NEC. open to 18+ ✨ winner will be chosen at random and contacted via direct message 🏆 void where prohibited rules: LINK IN BIO 🧾 #elfcosmetics #eyeslipsface #elfadventcalendar #adventcalendar2025 #giveaway ❄✨ holiday giveaway ✨❄ read caption for rules to enter AND four bedazzled Glow Reviver Lip Oil Glimmers the Glitz is e.l.f.ing Glitzing 24-Day Advent Calendar ❄✨ holiday giveaway ✨❄"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7575605297264282910)  2025-11-22T17:37Z 2.7M followers, 378.3K engagements


"cran-tastic news 🍂 ♥ the NEW Candied Cranberry Glow Reviver Melting Lip Balm is available NOW for $9 each #elfcosmetics #eyeslipsface #cranberry #glowreviver #meltinglipbalm"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7576430009783438623)  2025-11-24T22:58Z 2.7M followers, 1.6M engagements


"should we call it a givea-spray 🤪♥ to enter this berry festive giveaway: follow @elfyeah and @Ocean Spray Inc. 🌊 like this post ✨ and tag a bestie in the comments 👯♀ giveaway starts NOW and ends December [--] [----] at 11:59 p.m. PT. NO PURCH NEC. 🫶 Open to 18+ in [--] US/DC ♥ winners will be chosen at random and contacted via direct message 🏆 void where prohibited rules: LINK IN BIO #elfcosmetics #eyeslipsface #oceanspray #cranberry #giveaway 3x Cream Glide Lip Liners e.l.f. Cosmetics 🤝 Ocean Spray 2x Ocean Spray Bg Charms Ocean Spray Jellied Cranberry Sauce enter below 👇 love a crossover"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7578191173597023518)  2025-11-29T16:52Z 2.7M followers, 146.7K engagements


"Super Brand Day is here 🎉 get your fix with the NEW Glow Reviver Slipstick available in [--] iconic shades 😍 only $10 each on TikTok shop 🛒 #elfcosmetics #elfsuperbrandday #newlaunch #shadenames #glowreviver"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7581947863224093982)  2025-12-09T19:50Z 2.7M followers, 106.8K engagements


"cut unworthy lippies out of your life 🙅♀ and move on with the NEW Glow Reviver Slipstick 💗 available now in [--] stunning shades #elfcosmetics #elfsuperbrandday #eyeslipsface #glowreviver #slipstick"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7582715668999589151)  2025-12-11T21:29Z 2.7M followers, 198.7K engagements


"Cara-melt Slipstick glides on smooth ✨ and doesn't leave a sticky feeling 🙅♀ #elfcosmetics #eyeslipsface #elfsuperbrandday #glowreviver #slipstick sweet scent ✅ beautiful color ✅ caramel vs. Cara-melt Slipstick 🍮 but this one isnt sticky 🤗 sweet scent ✅ beautiful color ✅ caramel vs. Cara-melt Slipstick 🍮 but this one isnt sticky 🤗"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7583120001637387550)  2025-12-12T23:38Z 2.7M followers, 83.2K engagements


"glow off with the NEW Halo Glow Silky Powder Highlighter ✨ available NOW on the TikTok Shop for $9 each #elfcosmetics #eyeslipsface #haloglow #facehighlighter #newlaunch what the halo is that glow to create a luminous glassy skin look sweep across high points of face is giving luxury with its silky soft texture NEW Halo Glow Silky Powder Highlighter ✨ comes in five show stopping shades for $9 each bonus points pair with Halo Glow Highlight Beauty Wands for an extra glowy look what the halo is that glow to create a luminous glassy skin look sweep across high points of face is giving luxury"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7584645545591967006)  2025-12-17T02:18Z 2.7M followers, 211.6K engagements


"grab your popcorn 🍿 the [----] TikTok Awards are tonight🏆 and we're e.l.f.ing part of it 🙌 tune in to @TikTok at 5pm PST to join live #TikTokAwardsUS #elfcosmetics #eyeslipsface for an e.l.f.ing peek U.S. TikTok Awards 🏆 join the live into the first-ever for an e.l.f.ing peek U.S. TikTok Awards 🏆 join the live into the first-ever"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7585360823690759454)  2025-12-19T00:34Z 2.7M followers, 1.1M engagements


"all dolled up at the [----] TikTok Awards after party 💗🏆 @TheGoddessBoys @Emma Norton @adi @Juhm #tiktokawards #eyeslipsface #elfcosmetics #servinglooks #afterparty passing the phone to someone at the [----] TikTok Awards whos serving face eyes lips passing the phone to someone at the [----] TikTok Awards whos serving face eyes lips"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7585676630056586526)  2025-12-19T20:59Z 2.7M followers, 187.6K engagements


"so luxe for [--] bucks 😱 NEW Soft Glam Concealer has medium buildable coverage ✨ AND RANGE 🤏🤏🤏 get them for $5 each in the TikTok Shop #elfcosmetics #eyeslipsface #softglamconcealer #newlaunch #mediumcoverageconcealer this new $5 concealer is under the skinfluence 🤭 + [--] Soft Glam Brightening Corrector shades use under eye + layer with concealer for an awake look 💗 available for $5 each 😱 available in [--] buildable shades NEW Soft Glam Satin Concealer 😍 is skincare infused 💚 this new $5 concealer is under the skinfluence 🤭 + [--] Soft Glam Brightening Corrector shades use under eye + layer"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7586725973664550174)  2025-12-22T16:51Z 2.7M followers, 1.3M engagements


"in [----] we clean our brushes weekly 🤝 #elfcosmetics #eyeslipsface #brushcleaning #Januaryreset New Year wash 🫣🫣🫣 this has been a PSA to clean your brushes 🫶 these brushes have been through so much 😩 love a reset 🫧 but now they're like new New Year wash 🫣🫣🫣 this has been a PSA to clean your brushes 🫶 these brushes have been through so much 😩 love a reset 🫧 but now they're like new"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7593490965982235935)  2026-01-09T22:23Z 2.7M followers, 220.6K engagements


"#TGIF It's the [--] Second Makeup Challenge with @avani 🤩 Her makeup is still so good though ❤ #makeupchallenge #avani #makeuptransformation"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/6855706930850188549)  2020-07-31T18:04Z 2.7M followers, 1.9M engagements


"ASMR with Jellypop 👂🏻❤ Love that glossy sound 😯 #asmr #satisfying #gloss #jellypop"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/6857933369674648838)  2020-08-06T18:04Z 2.7M followers, 54.1K engagements


"There's a facial oil mist for any skin's mood 💦 @walmart has them all only $5 each ✨ a #summer must have ☀ #walmart #satisfying #spray #asmr"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/6864983192244456710)  2020-08-25T18:01Z 2.7M followers, 53.1K engagements


"Oh hey Monica 🥰 #EyesLipsFamous #Winner You blew us the e.l.f. away with your iconic eye looks 👀✨ @sethobrien #duet with @makeupbymonicaa"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/6865737960604650757)  2020-08-27T18:49Z 2.7M followers, 1.9M engagements


"Let's see if our winner's clown looks can spook our judges 🤡 This one is going to be e.l.f.ing wild ⚡ @avani @madi @sethobrien #eyeslipsfamous ✨"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/6882424163106180358)  2020-10-11T18:01Z 2.7M followers, 1.2M engagements


"@avani loves @makeupby.olivia s #clowncheck 🤡 She has a pro tip to make those LED lights and makeup pop 💥 #eyeslipsfamous"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/6883166238965648646)  2020-10-13T18:01Z 2.7M followers, 5.6M engagements


"e.l.f. hack 🚨 Remember you can repurpose your makeup containers 💚#repurpose #vegan #crueltyfree #hack #makeuphack"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/6896619751359958278)  2020-11-19T00:07Z 2.7M followers, 41.2K engagements


"New Holiday Segment ❄ [--] Second Unboxing Challenge ✨ First up blue wiggie 💙 Not bad for those nails 💅🏻 @badwiggies #badwiggies 👏"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/6905459629837405446)  2020-12-12T19:51Z 2.7M followers, 1.8M engagements


"Our new Lash It Loud Mascara is a must-have for @rikkifeerrar 👁 ✨ Look at those lashes 😍 Only $6 #newproductalert #mascara #makeupdupes #mua"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/6906590475243834630)  2020-12-15T20:58Z 2.7M followers, 34.1K engagements


"@makeup_by_devvynn e.l.f.ing approves the Camo CC Cream 😁 Love that coverage ❇ #makeupmusthaves #cccream #makeupreview #makeuplook"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/6915469334928313605)  2021-01-08T19:13Z 2.7M followers, 525.5K engagements


"Is your Ride or Die Lip Balm stuck in its tube Anna is here with an e.l.f.ing tip 😌 It's that easy 👏 #elfhack #makeuptips #lipproducts #rideordie"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/6925143723638541574)  2021-02-03T20:54Z 2.7M followers, 66.4K engagements


"This primer's voice sounds a little familiar 🤔 @mikaylanogueira is using our new Instagram filter "eyes.lips.icon" 😂 Try it out & tag us ✨ #beauty"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/6931791744048581894)  2021-02-21T18:52Z 2.7M followers, 19.5K engagements


"Holly showing off her #eyeliner skills with the new No Budge Precision Liner 👀✨ Avail now on elf cosmetics.com 👏 #newproductalert #makeuphack"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/6944026005392624902)  2021-03-26T18:07Z 2.7M followers, 20K engagements


"We really said NO BUDGE 😂 The No Budge Precision Liner is the new e.l.f.ing go-to 🙌 #eyelinerhacks #waterproof #makeuptest"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/6950362188326472966)  2021-04-12T19:55Z 2.7M followers, 45.2K engagements


"Love a good close up 👀 The Lash It Loud mascara is bold lifting and only $6 👏 #mascara #satisfying #newproductalert @moodsandviews ✨"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/6957788239767883013)  2021-05-02T20:11Z 2.7M followers, 12.9K engagements


"No Budge Shadow Sticks swatches 😍 Comment what color you would wear 👀 #elfcosmetics #newproduct #tiktokbeauty @makeupsessions"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/6961867836134411525)  2021-05-13T20:02Z [--] followers, 144.9K engagements


"You asked - we listened 🙏 Flawless Brightening Concealer in [--] new shades 😍 #satisfying #newproductalert #soundon #concealer #newshades"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/6969311579569507589)  2021-06-02T21:28Z 2.7M followers, 68K engagements


"New Series 👏 What the e.l.f. is that brush used for Check out the Complexion Duo Brush 😊 an e.l.f.ing #musthave #makeupbrushes @makeupsessions"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/6973381286106877189)  2021-06-13T20:40Z 2.7M followers, 136.5K engagements


"@makeupsessions reviewing the new putty bronzer 😊 Love those shades 💞 #makeupreview #puttybronzer #tiktokmademebuyit #makeuplook"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/6984465146571787526)  2021-07-13T17:31Z 2.7M followers, 29.5K engagements


"#duet with @alex.is.soggie ✨ I know what you are. say it. out loud. an e.l.f.ing vampire 🧛♀ #twilight #vampiremakeup"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/6999754858916105477)  2021-08-23T22:23Z 2.7M followers, 46.5K engagements


"Your favorite purple emoji is your reaction to this Ours is 💜 for the #bigmoodmascara love from @themexicanbeauty 💁♀ #elfbigmood #mascara"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7002686689915211014)  2021-08-31T20:00Z 2.7M followers, 15.9K engagements


"Comment what bite-size lip balm shade you would wear 🥥 🍃 🍓 🍉 #swatching #asmr #makeupasmr #lipbalm #newproductalert"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7007484492612979973)  2021-09-13T18:18Z [--] followers, 1.4M engagements


"BRB going to go try this with the putty bronzer 😂 What brush do you want to see us talk about next #makeupbrushes @Makeupsessions"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7010077862480874758)  2021-09-20T18:02Z 2.7M followers, 448.5K engagements


"Salvadorian makeup artist @vanessa turning her eye into an art piece 😍 Love the colors ❤ #ielfinglovemyheritage #latinxcreated"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7016003659972594950)  2021-10-06T17:17Z 2.7M followers, [----] engagements


"Did someone say #BigMood Mascara Monday 💜 We want our lashes to look like @@Serena Cabrera 's 😊 👏 #mascara #target #mascarareview"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7020528554471394565)  2021-10-18T21:56Z 2.7M followers, 15.6K engagements


"Did you know #elfskin has face masks now 💞 Time to spoil your skin with some Holy Hydration and Dope Dreams 💦 ☁ @lhskincare #skincare #facemasks"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7036822254046530862)  2021-12-01T19:44Z 2.7M followers, 56.6K engagements


"THIS is the sign you were brows-ing for 😉 Run don't walk #elfcosmetics #browlift @makeup2themaxx"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7052079511332179247)  2022-01-11T22:30Z 2.7M followers, 118K engagements


"Have you tried our new glossy lip stain According to @amandafrisch they're e.l.f.ing hot 🔥💋 #glossylipstain #lipstain #lips #lipproducts"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7067245361290726703)  2022-02-21T19:21Z 2.7M followers, 93.6K engagements


"think @Makeup2themaxx is onto something with our new luminous putty blush 👀 #elfcosmetics"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7112530629119561003)  2022-06-23T20:11Z 2.7M followers, 165.7K engagements


"the ✨Halo Glow Liquid Filter✨ is such a versatile product grab yours now online & in-stores at @target on 8/14 #elfcosmetics #elfhaloglowliquidfilter"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7127014490297732394)  2022-08-01T20:56Z 2.7M followers, 414.8K engagements


"Replying to @iwdrn Dupes the Jelly Pop Primer and Power Grip Primer are. dupes 🫢 #elfcosmetics #powergripprimer #jellypopprimer #dupes"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7166340354751434030)  2022-11-15T20:20Z 2.7M followers, 2.3M engagements


"Meet your next holy grail the new Lash N Roll Mascara ✨ your new best friend to keep your lashes curled and lifted 💅 #elfcosmetics #lashnrollmascara BEFORE separates curls defines lashes AFTER n meet e.l.fs new mascara LASH ROLL BEFORE separates curls defines lashes AFTER n meet e.l.fs new mascara LASH ROLL"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7172341599819795758)  2022-12-02T00:28Z 2.7M followers, 74.6K engagements


"Replying to @y3nalu The jelly pop primer was amazing but the power grip primer is also THAT girl 👀🫢 #elfcosmetics #jellypopprimer #dupes"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7175536791209004330)  2022-12-10T15:07Z 2.7M followers, 903.1K engagements


"Girlies with redness tap in 💚✨ #camocolorcorrector #colorcorrection #elfcosmetics"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7190909116750073130)  2023-01-21T01:20Z 2.7M followers, 194.7K engagements


"#ad Do it again I was walking my fish 😅 O FACE Satin Lipstick is available now at elfcosmetics.com #elfOFACE #ofacesatinlipstick #elfcosmetics"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7196686864676408619)  2023-02-05T15:01Z 2.7M followers, 72.2K engagements


"Weve got the best grip in the game ✨🏈Power Grip Primer ($10) has the power to grip your makeup while giving skin a soft-focus effect. Comment a 💚 below when you spot our commercial today #stickyaself #elfcosmetics"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7199403687515573547)  2023-02-12T22:43Z 2.7M followers, 360.6K engagements


"Replying to @angiedisa You'll never have to wing your eye look again with our new brushes 😉 #eyelinerhack #eyelinerbrush #wingitlinerbrush #wingedeyeliner #elfcosmetics"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7206947981625412910)  2023-03-05T06:39Z 2.7M followers, 161K engagements


"We're giving away ONE year supply of mascara 🤩 tag a friend and comment your favorite type of . mascara 🤭😏 iykyk #elfmascara #elflashnroll #elflashitloudmascara #elfbigmood #elflashbeats #notmascara #giveaway RULES: ➡ Follow @elfcosmetics ➡ Tag a friend in the comments. Each tag counts as a separate entry. T&Cs are available on our website. Giveaway starts now and ends March [--] at [--] AM PT. NO PURCHASE NECESSARY. The lucky follower will be chosen and contacted via direct message. Void where prohibited"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7208275213170281774)  2023-03-08T20:29Z 2.7M followers, 328.2K engagements


"Sticky 👏 as 👏 e.l.f. 👏 #stickyaself #powergripprimer #stickyprimer #elfcosmetics #elfprimer #stitch @elfyeah"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7210142137705319722)  2023-03-13T21:14Z 2.7M followers, 1.8M engagements


"Giving the people what they want 🚁💕 #spfprimer #elfwhoaglow #elfcosmetics #spfmakeup #CapCut POV we arent charging $30+ for glowy sunscreen POV we arent charging $30+ for glowy sunscreen"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7210559006228876590)  2023-03-15T00:11Z 2.7M followers, 9.2M engagements


"@target fr saved me today 🙏 watch part [--] @omgiaaa to see the full look #elfcosmetics #springbreak #targethaul #targetbeauty *panics* Basket ✅ $7 Hydrating Camo Concealer $14 Whoa Glow SPF [--] $14 Halo Glow $3 Bite Size Eyeshadow Palette $9/ each Contour + Blush Palettes Go to @omgiaaa page for part [--] *panics* Basket ✅ $7 Hydrating Camo Concealer $14 Whoa Glow SPF [--] $14 Halo Glow $3 Bite Size Eyeshadow Palette $9/ each Contour + Blush Palettes Go to @omgiaaa page for part 2"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7213062838259125546)  2023-03-21T18:08Z 2.7M followers, 241.3K engagements


"That curl Are you kidding me 😱 #lashnrollmascara #mascararecommendation #elfcosmetics"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7227199060749356331)  2023-04-28T20:23Z 2.7M followers, 149.5K engagements


"cover up what you did last night with camo concealer 🤫 🎶@Gustaf #elfCamoFlashback #elfCamoConcealer #elfCamoCollection #elfcosmetics"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7229818590604627243)  2023-05-05T21:48Z 2.7M followers, 109K engagements


"how to fix orange foundation 💙 #elfCamoCollection #elfCamoColorCorrector #bluecolorcorrector #colorcorrecting #colortheory"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7231581185695059242)  2023-05-10T15:48Z [--] followers, 159.5K engagements


"hydrating formula 💦 skin loving ingredients 💓 #elfcosmetics #elfSqueezeMeLipBalm #elflipbalm #lipbalm"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7242105944258202922)  2023-06-08T00:29Z 2.7M followers, 273.3K engagements


"two products that blend together perfectly 😍 #elfhaloglowwands #haloglowbeautywand #highlightwand #contourwand #blushwand #beautywands #elfcosmetics 🤝 use cushion tip to apply precisely HALO GLOW BEAUTY WANDS e.l.f. brushes use brushes to smoothly blend 🤝 use cushion tip to apply precisely HALO GLOW BEAUTY WANDS e.l.f. brushes use brushes to smoothly blend"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7243928458768747819)  2023-06-12T22:22Z 2.7M followers, 167.2K engagements


"Congratulations to our favorite duo 👰🤵♂💓 @Mikayla Nogueira #weddingday #mikaylanogueirawedding #ThePerfectPair #MarriageMaterial #elfcosmetics #CapCut the definition of Marriage Material 😉💄 so e.l.f.ing happy for you 🫶 Mikayla and Cody 💘 congrats 🥂 the definition of Marriage Material 😉💄 so e.l.f.ing happy for you 🫶 Mikayla and Cody 💘 congrats 🥂"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7251208662943878442)  2023-07-02T13:13Z 2.7M followers, 1.2M engagements


"the e.l.f.ing perfect bridal look 💒 👰 #elfcosmetics #weddingmakeup #bridalmakeup #bridalmakeuptips #2023bride #2024bride best bridal makeup 💄 Shade 💄 Dirty Talk from e.l.f. 👰♀ best bridal makeup 💄 Shade 💄 Dirty Talk from e.l.f. 👰♀"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7252840597591952683)  2023-07-06T22:45Z 2.7M followers, 218.8K engagements


"Replying to @butterfliesoverboys drop your suggestions below 👇 we'll be listening 👀 #elfcosmetics #lipbalm #elflipbalm #elfsqueezemelipbalm #elfmakeup drop your suggestions in the comments below👇 and well make one of your wishes come true 🫶 thats why we want to know 👀 e.l.f. fans have the best taste 💁♀ what Squeeze Me Lip Balm scent should we make next drop your suggestions in the comments below👇 and well make one of your wishes come true 🫶 thats why we want to know 👀 e.l.f. fans have the best taste 💁♀ what Squeeze Me Lip Balm scent should we make next"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7256938388526353707)  2023-07-17T23:47Z 2.7M followers, 2.1M engagements


"Liquid Poreless Putty Primer 👏 Poreless Putty Primer 🤭 Putty Bronzer 💅 Luminous Putty Blush 😉 Putty Color-Correcting Eye Brightener 👜 the REAL PUTTIES of e.l.f. Liquid Poreless Putty Primer 👏 Poreless Putty Primer 🤭 Putty Bronzer 💅 Luminous Putty Blush 😉 Putty Color-Correcting Eye Brightener 👜 the REAL PUTTIES of e.l.f. Liquid Poreless Putty Primer 👏 Poreless Putty Primer 🤭 Putty Bronzer 💅 Luminous Putty Blush 😉 Putty Color-Correcting Eye Brightener 👜 the REAL PUTTIES of e.l.f"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7266169580861607211)  2023-08-11T20:49Z 2.7M followers, 219.6K engagements


"here for the shade check out our TikTok shop #elfcosmetics #elfwhoaglow #affordablesunscreen #glowysunscreen #facesunscreen"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7282129032118865195)  2023-09-23T21:00Z 2.7M followers, 70.1K engagements


"Replying to @woniewrldz you asked we made it 💋 Glow Reviver Lip Oils launching tomorrow at 9am PT / 12am ET on elfcosmetics.com #elfglowreviverlipoil #lipoil #elfcosmetics available tomorrow seven shades for $8 each 💸 for some Glow Reviver Lip Oils 💦 nourishing + revitalizing ingredients 💋 comfortable + ultra glossy finish ✨ heard you were thirsty 🤭 plush 🧸 oversized cushion applicator available tomorrow seven shades for $8 each 💸 for some Glow Reviver Lip Oils 💦 nourishing + revitalizing ingredients 💋 comfortable + ultra glossy finish ✨ heard you were thirsty 🤭 plush 🧸 oversized"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7288803834913148191)  2023-10-11T20:41Z 2.7M followers, 21.7M engagements


"Replying to @mongoose2000 which shade is your fav ✨NEW✨ Glow Reviver Lip Oils available in the TikTok Shop on 10/14💗 #elfglowreviverlipoil #lipoil #elfcosmetics #affordablemakeup"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7289515860882935083)  2023-10-13T18:44Z 2.7M followers, 16.4M engagements


"Replying to @talajajanae these will look SO GOOD with Lip Oil ✋ pick up all [--] shades on TikTok Shop and elfcosmetics.com 🛍 #elfcosmetics #lipliner #lipseyesface #eyeslipsface #elflipliner #elfcosmetics #creamylipliners #liplinerpencil #lipoil"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7297337700858809630)  2023-11-03T20:37Z 2.7M followers, 2.9M engagements


"the coziest lip combo ☕🍂 get this look in the TikTok shop 🛒#elfcosmetics#lipseyesface#efreviverliplipoil #glowreviverlipoil #elfcreamglidelipliner #ofacesatinlipstick Theperfectespressolip☕ OFaceLipstick- Drive GlowReviverLipOil- HoneyTalks CreamGlideLipLiner- DarkCocoa Theperfectespressolip☕ OFaceLipstick- Drive GlowReviverLipOil- HoneyTalks CreamGlideLipLiner- DarkCocoa"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7302971403194830126)  2023-11-19T00:59Z 2.7M followers, 127.9K engagements


"Replying to @jordan shop your fav lip look 🌟 in the TikTok shop 🛒#elfcosmetics #elfglowreviverlipoil #lipoils #lipoil #cherublips #cherrycolalips #raspberryjelly"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7307718701443222827)  2023-12-01T20:01Z 2.7M followers, 408.3K engagements


"use e.l.f.'s Retinoid Serum to reduce the appearance of fine lines and wrinkles bestie #elfskin #advancednightRetinoidserum #retinoidskincare #retinoidserum #retinoid #retinoids"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7307748208199929118)  2023-12-01T21:55Z [--] followers, 957.2K engagements


"did we mention theyre new 🤭 all three products available in the TikTok shop 🛒 #elfcosmetics #lashxtndr #waterproofbrowpencil #inkwelleyeliner #waterproofbrows #tubingmascara InstantLiftWaterproof BrowPencil LashXTNDR Mascara H20Proof InkwellEyeliner InstantLiftWaterproof BrowPencil LashXTNDR Mascara H20Proof InkwellEyeliner"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7308846079372545326)  2023-12-04T20:55Z 2.7M followers, 127.4K engagements


"Replying to @planet_adoria the 🚨 GIVEAWAY 🚨 youve all been asking for is here. WIN a custom keychain to hold all of your Glow Reviver Lip Oils (lip oils included) just in case youre as obsessed as we are 😉🔑✨ TO ENTER: Follow us @elfyeah 👄 Tag a friend in the comments Ends 12/10 🗣 [--] winners will be announced in the comments on 12/11 See link in bio for official rules. #giveaway #elfcosmetics #lipoil #elfglowreviverlipoil"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7309898925526240555)  2023-12-07T17:01Z 2.7M followers, 175.1K engagements


"if you have oily or combination skin 💙 Gel-Yeah is the perfect winter moisturizer for you ☃❄ #gelyeahmoisturizer #elfcosmetics #elfskin #elfskincare #gelmoisturizer #comboskin POV your skin actually gets more oily in the winter POV your skin actually gets more oily in the winter"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7314800354485407007)  2023-12-20T22:01Z 2.7M followers, 280.9K engagements


"this NEW tubing mascara is game changing 👏 get it now in the TikTok shop 🛒 #elfcosmetics #elf #elflashxtndr #lashxtndr #tubingmascara #mascara #mascaratubing watch me put on + take off my tubing mascara in ten seconds watch me put on + take off my tubing mascara in ten seconds"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7315558268850507038)  2023-12-22T23:02Z 2.7M followers, 995.3K engagements


"@target looked lonely 🤪 Stick it to Zits is now available in Target stores #elfcosmetics #elfskin #stickittozits #pimplepatch #acnepatch Stick It to Zits now in Target 🎯 I can fix that 🤩 you look pimply Stick It to Zits now in Target 🎯 I can fix that 🤩 you look pimply"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7320750594493386015)  2024-01-05T22:51Z 2.7M followers, 1.2M engagements


"dont end up in the baddie book 🔥📓 go see @Mean Girls movie with your girls 👯♀ and shop the Every Day We Wear Pink Bundle at elfcosmetics.com 🎀 #elfcosmetics #jellypop #jellypopprimer #meangirls"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7320987165154921759)  2024-01-06T14:10Z [--] followers, 200K engagements


"report the person who's been taking your makeup at elfcosmetics.com/report-your-cos-crime 🚔 💄 before January 31st for a $10 reward 💰 #elfcosmeticcriminals #elfpinching #elfcosmetics #eyeslipsface dont let e.l.f.-pinchers take your makeup 😭 now you can file a cos-crime report 🗣🚔 for a $10 reward ⚖💰 dont let e.l.f.-pinchers take your makeup 😭 now you can file a cos-crime report 🗣🚔 for a $10 reward ⚖💰"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7327728785707732270)  2024-01-24T18:10Z 2.7M followers, 971.1K engagements


"Replying to @_typicalredhead nervous to try our Camo Liquid Blush 👀 let @@Kelly Strack teach you the perfect technique 😊💓 #elfcosmetics #camoliquidblush #elfcamoliquidblush #liquidblush"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7328564482890796318)  2024-01-27T00:13Z 2.7M followers, 156.1K engagements


"in e.l.f we trust 🙏 this is one big game commercial you will not want to miss 👏 #elfcosmetics #eyeslipsfacts #biggame omg e.l.fs big game commercial is out and the CAST 😱 omg e.l.fs big game commercial is out and the CAST 😱"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7332971739237944618)  2024-02-07T21:16Z 2.7M followers, 4.3M engagements


"corporate Erin could never 🙅♀ watch our favorite intern Kooper make his Big Game debut 📺🏈 on Sunday #eyeslipsfacts #elfcosmetics #judgebeauty when you give the new intern too much power on set 🫣 when you give the new intern too much power on set 🫣"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7333658143496539438)  2024-02-09T17:39Z 2.7M followers, 2.3M engagements


"the pigment is high 💓 and the price is low 💰 Camo Liquid Blush is available in the TikTok shop #elfcosmetics #camoliquidblush #liquidblush #elfcamoliquidblush POV its your first time using e.l.f.s viral Liquid Blushes POV its your first time using e.l.f.s viral Liquid Blushes"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7343266594367311134)  2024-03-06T15:05Z 2.7M followers, 222.7K engagements


"@ na keep your eye out for some PR queen 👑 hope you will give us another chance 🫶 🚨stitch incoming🚨 🚨stitch incoming🚨"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7348588263877184810)  2024-03-20T23:16Z [--] followers, 840K engagements


"a one of a kind shine for sure 😪 #elfcosmetics #hypershinegloss #throwback"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7349306990629326111)  2024-03-22T21:45Z 2.7M followers, 1.3M engagements


"the hottest look on your fyp: 🥀Corpse Paint makeup 🥀 by e.l.f. x @Liquid Death get the coffin-shaped collab kit at elfcosmetics.com/corpsepaint before its deceased 🛒 #liquiddeath #murderyourthirst #elfcosmetics #eyeslipsface"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7350710141286714667)  2024-03-26T16:29Z 2.7M followers, 18.1M engagements


"so many ways to dew💦 your makeup with Power Grip Dewy Setting Spray #elfcosmetics #powergripsettingspray #settingspray #superbrandday #eyeslipsface four 🧽 spritz your sponge to set your makeup one 👏 use it as a primer before foundation three ✨ use it on your concealer brush two 💦 spritz it on your brush for applying eyeshadow liner four hacks with e.l.f.s ✨NEW✨ Power Grip Dewy Setting Spray four 🧽 spritz your sponge to set your makeup one 👏 use it as a primer before foundation three ✨ use it on your concealer brush two 💦 spritz it on your brush for applying eyeshadow liner four hacks"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7353391862654192939)  2024-04-02T21:56Z 2.7M followers, 210.7K engagements


"get that salon quality look with the NEW Brow Laminating Gel #elfcosmetics #eyeslipsface #browlaminatinggel #laminatedbrows #browgel step 3: sculpt to perfection step 1: use the spoolie to apply clear gel step 2: comb brows in place and thats how you get fluffy snatched brows after before omg e.l.f.s NEW Brow Laminating Gel slays step 3: sculpt to perfection step 1: use the spoolie to apply clear gel step 2: comb brows in place and thats how you get fluffy snatched brows after before omg e.l.f.s NEW Brow Laminating Gel slays"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7370008363062660398)  2024-05-17T16:36Z 2.7M followers, 2.3M engagements


"dropping ✨ some hot tips on Bronzing Drops @Jameline H ✨ #elfSKIN #eyeslipsface #bronzingdrops #howto soooo much better the wrong way soooo much better the wrong way"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7370069851169197355)  2024-05-17T20:35Z 2.7M followers, 682.8K engagements


"ready set lets e.l.f.ing go Katherine Legge 🏁 catch us cheering on the only female driver at the Indy [---] as she tears up the track @Indianapolis Motor Speedway #Indy500 #elfcosmetics #eyeslipsface whenyouretheonlyfemaledriverinthe Indy500 andstickstothetracklike PowerGrip💪 itonlymakessensetohaveane.l.f.wrappedcar thatrunsonLipOil👄 whenyouretheonlyfemaledriverinthe Indy500 andstickstothetracklike PowerGrip💪 itonlymakessensetohaveane.l.f.wrappedcar thatrunsonLipOil👄"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7371483326747512107)  2024-05-21T16:00Z 2.7M followers, 79.3K engagements


"unapologetically themself 👏 Chella Man defies labels and embraces every part of their identity with pride link in bio to explore their empowering story of self-expression 💗 @Chella Man #elfcosmetics #elfSKIN #eyeslipsface #showyoursELF #chellaman #pridemonth #bts"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7378212028705426719)  2024-06-08T19:11Z 2.7M followers, 55.1K engagements


"ty @MannyMua for making this perfect audio 😂🫶 #elfSKIN #eyeslipsface #elfBronzingDrops #pigmenttest #swatches three drops 💦 one drop 💧 Bronzing Drops pigment test anyone two drops 💧💧 three drops 💦 one drop 💧 Bronzing Drops pigment test anyone two drops 💧💧"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7379709038893829406)  2024-06-12T20:00Z 2.7M followers, 132.9K engagements


"make your eyeshadow POP ✨ and LOCK 🔒 with the NEW Lock It Down Eyeshadow Primer 🛒 now available in the TikTok Shop #elfcosmetics #eyeslipsface #lockitdowneyeshadowprimer #eyeshadowprimer #swatches withprimer✨ useitwithe.l.f.sNEW LockItDown EyeshadowPrimer without without lookhowitpops🤩 addprimer✨ strengthtest💪 hacktomakeyoureyeshadowPOPand lastallday💖🔒 withprimer✨ useitwithe.l.f.sNEW LockItDown EyeshadowPrimer without without lookhowitpops🤩 addprimer✨ strengthtest💪 hacktomakeyoureyeshadowPOPand lastallday💖🔒"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7382679329307774239)  2024-06-20T20:06Z 2.7M followers, 133.1K engagements


"cheers to re-application 🥂 use Suntouchable All Set for Sun SPF [--] to re-apply every two hours OVER YOUR MAKEUP #elfSKIN #eyeslipsface #sunscreen #skincare #spfspray friendsdontletfriendsforgettore-applySPF every2hours friendsdontletfriendsforgettore-applySPF every2hours"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7382987022870301983)  2024-06-21T16:00Z 2.7M followers, 60.3K engagements


"available for only $7 on TikTok Shop 🛒✨ #elfcosmetics #eyeslipsface #eyeshadowprimer #lockitdowneyeshadowprimer #eyemakeup reducessmudging +creasing holdsshadow+ intensifiescolor asheershadefora perfectbase eyemhypedforthis NEWlaunch NEWe.l.f.LockItDownEyeshadowPrimer reducessmudging +creasing holdsshadow+ intensifiescolor asheershadefora perfectbase eyemhypedforthis NEWlaunch NEWe.l.f.LockItDownEyeshadowPrimer"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7385212437420608799)  2024-06-27T15:56Z 2.7M followers, 64.7K engagements


"the commitment this took 🤨👏 get the salon look at home with the NEW Brow Laminating Gel ✨ now available in the TikTok Shop #elfcosmetics #eyeslipsface #browlaminatinggel #laminatedbrows #brows salon BrowLaminatingGel getONLYonebrowlaminatedwithme🤪🫣 noIhavent🙂😳 salon BrowLaminatingGel getONLYonebrowlaminatedwithme🤪🫣 noIhavent🙂😳"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7385583429368253727)  2024-06-28T15:55Z 2.7M followers, 123.2K engagements


"we did the girl math 🧮 the NEW Ten out of Ten Brush Kit costs $19 LESS than buying each brush separately #elfcosmetics #eyeslipsface #elfbrushes #tenoutoftenbrushkit #brushkit #makeupbrushes"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7393378281426357535)  2024-07-19T16:04Z [--] followers, 59.8K engagements


"@Mikayla Nogueira has officially retired from CEO for the day 🫢 the Marriage Material Lip Duo is SOLD OUT 😱 were sorry if you couldnt get your hands on this kit 💔 try O FACE Satin Lipstick in Hustle with Cream Glide Lip Liner in Truth Or Bare for a similar lip look ❤💋 #elfcosmetics #eyeslipsface #elfxMikayla #MarriageMaterialLipDuo #lipkit #restock"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7398620170241051935)  2024-08-02T19:05Z 2.7M followers, 217.1K engagements


"pack your bags with every shade 🛍 NEW Sun Boss Gloss SPF [--] is $7 in the TikTok Shop #elfcosmetics #eyeslipsface #sunbossgloss #lipgloss #lipspf Peachy Kween Blush Much Pink Me Girl send your lips on vacation 🌴 Its Your Mauve and comes in five stunning shades Thats My Jam it has a tropical coconut scent 🥥 and kiss lip burns goodbye ☀💋 with the NEW Sun Boss Gloss SPF [--] Peachy Kween Blush Much Pink Me Girl send your lips on vacation 🌴 Its Your Mauve and comes in five stunning shades Thats My Jam it has a tropical coconut scent 🥥 and kiss lip burns goodbye ☀💋 with the NEW Sun Boss Gloss"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7400428706709130527)  2024-08-07T16:03Z 2.7M followers, 90.7K engagements


"my skin is red 🦞 violets are blue 💙 wear your Suntouchable Invisible Sunscreen SPF [--] or youll look like this too 💛 #elfSKIN #eyeslipsface #NoRedgrets #deeperlevel #sunscreen #skincare"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7400799551243783454)  2024-08-08T16:02Z 2.7M followers, 294.5K engagements


"life is just better when you remember to wear Suntouchable Invisible Sunscreen SPF [--] 😌💛 #elfSKIN #eyeslipface #sunscreen #skincare #NoRedgrets"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7403087536010169630)  2024-08-14T20:00Z 2.7M followers, 233.7K engagements


"hallo Germany 👋 e.l.f. is officially hitting the shelves at Rossmann 🛒 where should we go next 👀 #elfcosmetics #eyeslipsface #elfingermany #rossmann drop a flag emoji 🌏 want more e.l.f. in Germany say less 👏 where do you want more e.l.f. next catch us at Rossmann 🛒 drop a flag emoji 🌏 want more e.l.f. in Germany say less 👏 where do you want more e.l.f. next catch us at Rossmann 🛒"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7410077341377989919)  2024-09-02T16:04Z 2.7M followers, 122.3K engagements


"no one puts the SIN in SkINcare like the Sinfluencer 😈find the path to skincare salvation (if youre into that sort of thing) with e.l.f. SKIN Holy Hydration💦SHOP NOW onelfskin.com& the e.l.f. app💙 @Megan Stalter #skinsalvation #elfSKIN #eyeslipsface #HolyHydration #nighttimeskincare POV: youre about to commit a skin sin POV: youre about to commit a skin sin"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7415271919345306911)  2024-09-16T16:02Z 2.7M followers, 51.4K engagements


"the most beige flag 🫢 #elfSKIN #eyeslipsface #mensskincare #nightskincare #skincareroutine my bfs skincare routine 🥰 his application 😱 my bfs skincare routine 🥰 his application 😱"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7416385322793143582)  2024-09-19T16:03Z 2.7M followers, 57.6K engagements


"the Sinfluencers bag ise.l.f.ingnasty. and inspired by some of *your* comments tbh😬 don't be scared little brat we got you freak @Megan Stalter #skinsalvation #elfSKIN #eyeslipsface #skincare #whatsinmybag #HolyHydration bleach wipes ☺ not brought to you by: whats in my bag 👹 🤪🤪🤪 TikToks first 🔥Sinfluencer🔥 these are so great for taking off your makeup bleach wipes ☺ not brought to you by: whats in my bag 👹 🤪🤪🤪 TikToks first 🔥Sinfluencer🔥 these are so great for taking off your makeup"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7416755986356096286)  2024-09-20T16:01Z [--] followers, 34.2K engagements


"swipe to like your fav products on the e.l.f. app 💗 @Alea OShea #elfcosmetics #eyeslipsface #elfapp #makeuphaul #shoppingapp"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7420473103580499231)  2024-09-30T16:25Z 2.7M followers, 49.4K engagements


"no more white beards round here when you grab some Invisible Sunscreen SPF [--] from the TikTok Shop 😌🧔♂ #elfSKIN#eyeslipsface#SuntouchableInvisibleSunscreenSPF35 #mensskincare #sunscreen #spf #beards is SPF [--] bye white beard 👋 totally invisible 👀 not anymore 👏 and easy to apply 💛 when sunscreen turns your beard white 😫 *cries* Suntouchable Invisible Sunscreen is SPF [--] bye white beard 👋 totally invisible 👀 not anymore 👏 and easy to apply 💛 when sunscreen turns your beard white 😫 *cries* Suntouchable Invisible Sunscreen"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7421951125399604522)  2024-10-04T16:01Z 2.7M followers, 59.5K engagements


"attention Beauty Squad Baddies 📣 get the Glow Reviver Quad Goals Lip Oil Kit for only $32 on elfcosmetics.com #elfcosmetics #eyeslipsface #GlowReviverLipOilKit #GlowReviverLipOil #lipoil #asmr #newmakeup #newproduct #CapCut Rose Envy Jam Session which lip oil are you finishing first 👀 get them all in the NEW Quad Goals Lip Oil Kit ✨ ✨NEW✨ Crystal Baller Pink Quartz Rose Envy Jam Session which lip oil are you finishing first 👀 get them all in the NEW Quad Goals Lip Oil Kit ✨ ✨NEW✨ Crystal Baller Pink Quartz"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7423435196457930014)  2024-10-08T16:00Z 2.7M followers, 960.1K engagements


"NEW Quad Goals Lip Oil Kit comes with [--] knockout OG colors and the NEW Crystal Baller shimmery lip oil ✨ get it on elfcosmetics.com for $32 #elfcosmetics #eyeslipsface #GlowReviverLipOilKit #lipoil #makeupkit #newmakeup #newproduct everybody line up 📣 NEW Quad Goals Lip Oil Kit just dropped 😱 and fan fav Rose Envy 🌹 viral Jam Session 🍂 not a want but a NEED with NEW shimmery Crystal Baller ✨ OG Pink Quartz 🎀 everybody line up 📣 NEW Quad Goals Lip Oil Kit just dropped 😱 and fan fav Rose Envy 🌹 viral Jam Session 🍂 not a want but a NEED with NEW shimmery Crystal Baller ✨ OG Pink Quartz"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7424923191832759583)  2024-10-12T16:14Z 2.7M followers, 95.8K engagements


"Replying to @brooketransue THREE NEW colors of your fav Camo Liquid Blush 💖 are now available 🤔 which are you adding to cart #elfcosmetics #eyeslipsface #CamoLiquidBlush #liquidblush #newproduct #newmakeup #blushshades Bold-Faced Lilac 💜 as you wish 🤭 three NEW Camo Liquid Blush colors just dropped which one has you blushin 🤭 Copper Etiquette ✨ Cheeky Lychee 💗 heard you wanted more 😏 Bold-Faced Lilac 💜 as you wish 🤭 three NEW Camo Liquid Blush colors just dropped which one has you blushin 🤭 Copper Etiquette ✨ Cheeky Lychee 💗 heard you wanted more 😏"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7427208226300644638)  2024-10-18T20:01Z 2.7M followers, 156.1K engagements


"these two minis are a package deal 👯♀ get the Hottest Drops Duo Kit for a dewy bronze lewk 💦🤎 #elfSKIN #eyeslipsface #HottestDropsDuo #bronzingdrops #niacinamideserum #skinhydration #newproduct just two girlies meeting in the bar bathroom and becoming friends for life 🫶 just two girlies meeting in the bar bathroom and becoming friends for life 🫶"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7436453435718864158)  2024-11-12T17:57Z [--] followers, 179.6K engagements


"lock in your game day look with Power Grip Primer 💪 available for $10 in the TikTok Shop #eyeslipsfacefandom #PowerGripPrimer #elfcosmetics #grwm and Power Grip Dewy Setting Spray 🙌 Power Grip Primer 💪 makeup locked in 🔒 how do you keep your face paint on all day and Power Grip Dewy Setting Spray 🙌 Power Grip Primer 💪 makeup locked in 🔒 how do you keep your face paint on all day"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7441633865531165982)  2024-11-26T17:00Z 2.7M followers, 29.6M engagements


"the most mesmerizing disco lip combo yet 💫🪩 Cream Glide Lip Liner in Mauve Aside 🤝 Glow Reviver Lip Oil Glimmer in Citrine Gleam #elfcosmetics #eyeslipsface #GlowReviverLipOilGlimmer #elfdiscolips #discolips #discoliptrend #lipcombo #liptutorial #liptrend #newproduct #newmakeup Mauve Aside Citrine Gleam the disco lip trend combo of [----] 🪩 Mauve Aside Citrine Gleam the disco lip trend combo of [----] 🪩"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7445002856752516383)  2024-12-05T18:53Z 2.7M followers, 95.2K engagements


"Replying to @reanbean444 that Halo Glow tho 😇 NEW Halo Glow Powder Filter is a buildable ultra-fine finishing powder ✨ NOW available in [--] shades in the TikTok Shop 🛒 #elfcosmetics #eyeslipsface #HaloGlowPowderFilter #pressedpowder #settingpowder no need 😅 available in [--] shades glowing finish soft focus set blur retouch for just $14 💖 meet the NEW Halo Glow Powder Filter no need 😅 available in [--] shades glowing finish soft focus set blur retouch for just $14 💖 meet the NEW Halo Glow Powder Filter"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7449492998120836382)  2024-12-17T21:17Z 2.7M followers, 722.6K engagements


"affordable makeup pairs so nicely with fresh truffle ✨🤭 #elfcosmetics #eyeslipsface #GlowReviverLipOil #lipoil #treatyourself my dinner after buying the e.l.f. lip oil that saved me $32 my dinner after buying the e.l.f. lip oil that saved me $32"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7452766736757148959)  2024-12-26T17:01Z 2.7M followers, 222.5K engagements


"we listen and we dont judge 🫣 mix and match your mascaras to create a custom look #elfcosmetics #eyeslipsface #LashNRoll #BigMood #mascara #mascarahack for an 11/10 custom lash look use Lash N Rolls curling wand the people that get it get it ✨ with Big Moods volumizing formula for an 11/10 custom lash look use Lash N Rolls curling wand the people that get it get it ✨ with Big Moods volumizing formula"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7456972813916769566)  2025-01-07T01:03Z 2.7M followers, 119.7K engagements


"dont miss your chance to get on our [----] PR list 😱 rules to enter: follow @elfyeah ➕ like this post 💗 and tag two friends in the comments 👯♀ entry period ends at 11:59 pm PT on January 16th [----] terms and conditions on elfcosmetics.com #elfcosmetics #elfSKIN #eyeslipsface #giveaway #prlist #pr see caption for rules on how to enter 🚨 THERES AN OPEN SPOT ON OUR [----] PR LIST 🚨 and its going to be one of YOU 🤩🎁 see caption for rules on how to enter 🚨 THERES AN OPEN SPOT ON OUR [----] PR LIST 🚨 and its going to be one of YOU 🤩🎁"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7458332777063189791)  2025-01-10T17:00Z 2.7M followers, 2.6M engagements


"wonder if Thirst Burst Drops would work on my bank account (asking for a friend) 👀 #elfSKIN #eyeslipsface #ThirstBurstDrops #niacinamideserum #faceserum #tiktokshopjumpstartsale"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7463898859027041566)  2025-01-25T17:00Z 2.7M followers, 159.3K engagements


"when we say no white cast we mean it 👏 @ShaiBabii #elfSKIN #eyeslipsface #SuntouchableInvisiStickSPF50 #sunscreen #nowhitecast me @ the person who invented this 100% invisible SPF me @ the person who invented this 100% invisible SPF"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7467609624556932383)  2025-02-04T17:00Z 2.7M followers, 30.9K engagements


"get your game face on 🏈 the E.L.F.TIME SHOW 🏈 is coming to you LIVE on February 9th at 6:30pm ET / 3:30pm PT 🙌 with special guests giveaways and more 👀 tune in on: 📱 @elfyeah on TikTok 🎮 @elfyou on Twitch 📸 @elfcosmetics on Instagram 🤎 amazon.com/elf on Amazon @elfcosmetics on YouTube 💻 elfcosmetics.com (for US residents) #eyeslipsfacefandom #PowerGripPrimer #elfcosmetics #elftimeshow 🙌 THE E.L.F.TIME SHOW 🙌 get ready for watch on our social channels February [--] 6:30pm ET/ 3:30pm PT 🙌 THE E.L.F.TIME SHOW 🙌 get ready for watch on our social channels February [--] 6:30pm ET/ 3:30pm PT"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7468726689774701854)  2025-02-07T17:15Z 2.7M followers, 17.6M engagements


"this makeup is paw-fect fur real 😉 e.l.f. is partnering with @Animal Planets Puppy Bowl XXI 🐾 tune in on Animal Planet TODAY at 2pm ET 11am PT. dont e.l.f.ing worry - real makeup was not used on these pups. these images have been altered. 🐶 e.l.f. is proud to be vegan and cruelty free #elfcosmetics #animalplanet #eyeslipsfacepaws #crueltyfree #vegan"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7469466563830091039)  2025-02-09T17:05Z 2.7M followers, 470.8K engagements


"dont sleep on your one-way ticket to a FREE ultra-lush eye mask + dreamy soft-focus look when you shop any of Meghan Trainors faves on elfcosmetics.com: 💖 Halo Glow Liquid Filter 💖 Halo Glow Powder Filter 💖 Halo Glow Beauty Wands 💖 Glow Reviver Lip Oil Glimmer #eyeslipsfaceclouds #cloudskin #elfcosmetics get a FREE eye mask when you shop Meghan Trainors glowy faves ✨ Halo Glow Powder Filter Glow Reviver Lip Oil Glimmer this dreamy soft look is ready for landing 🛬 including Halo Glow Liquid Filter dont sleep on this gift 🩷 get a FREE eye mask when you shop Meghan Trainors glowy faves ✨"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7471384894292118814)  2025-02-14T21:09Z 2.7M followers, 135.5K engagements


"* setting * the record straight 👍 our girl @Joey King can in fact nail a glambot #elfcosmetics #eyeslipsface #joeyking #glambot #PowerGripSettingSpray when you get a shot at glambot redemption just spray and slay 💅 you take it when you get a shot at glambot redemption just spray and slay 💅 you take it"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7471691903851842846)  2025-02-15T17:01Z 2.7M followers, 78.8K engagements


"is it possible to be TOO obsessed with cherry colored looks 👀🍒 @JhordanB. #elfcosmetics #eyeslipsface #SheerSlickLipstickBlackCherry #blackcherry #lipcombo pov you ask whats in my makeup bag 🍒 Cream Glide Lip Liner in Mauve Aside Sheer Slick Lipstick in Black Cherry pov you ask whats in my makeup bag 🍒 Cream Glide Lip Liner in Mauve Aside Sheer Slick Lipstick in Black Cherry"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7472433809997303070)  2025-02-17T17:00Z 2.7M followers, 113.6K engagements


"no need to beg when it's mint to be 💚 Mint Melt Primer is BACK mintier than ever and ready for you @Walmart online #elfcosmetics #eyeslipsface #MintMeltPrimer #newproduct #makeupprimer #walmart cool but like can yall bring back the mint melt primer you asked we served 🍨 I NEED THE MINT MELT BACK 🥲👏🔥🙌❤ back for a limited time exclusively on elfcosmetics.com and walmart.com 👏 BRING BACK THE MINT I NEED A RE UP ON THE MINT e.l.f. im BEGGING you to bring back the mint melt primer cool but like can yall bring back the mint melt primer you asked we served 🍨 I NEED THE MINT MELT BACK"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7473194670311574830)  2025-02-19T18:12Z 2.7M followers, 417.1K engagements


"FIVE $4 lippies vs. one strawberry 🤔 dibs on the Squeeze Mes 🙋♀🍓 #elfcosmetics #eyeslipsface #strawberry #viral for about the same price strawberry Squeeze Me Lip Balms 🍓🤭 ✨2✨ ✨5✨ talk about a sweet deal you could have one SINGLE strawberry for $19 😵💫 ✨1✨ OR ✨4✨ ✨3✨ for about the same price strawberry Squeeze Me Lip Balms 🍓🤭 ✨2✨ ✨5✨ talk about a sweet deal you could have one SINGLE strawberry for $19 😵💫 ✨1✨ OR ✨4✨ ✨3✨"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7476618936142810399)  2025-02-28T23:40Z 2.7M followers, 519.1K engagements


"Holy Strokes this micro-fine brow pen can do hair-like brow strokes AND freckles for only $7 who knew (we did 😏) #elfcosmetics #eyeslipsface #fauxfreckles #brows but ofc for natural-looking fluffy brows too 😌 has everyone been using a brow pen for freckles this whole time we love a 2-in-1 pen 😍 after before ok dimension 👀 yup love ✨ but ofc for natural-looking fluffy brows too 😌 has everyone been using a brow pen for freckles this whole time we love a 2-in-1 pen 😍 after before ok dimension 👀 yup love ✨"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7480218273527778591)  2025-03-10T16:28Z 2.7M followers, 89.2K engagements


"never not finding new ways to use primer ✍🩵 inspo from @Jassy ♡ 🫂 #elfcosmetics #eyeslipsface #PowerGripPrimer #perfumehack give it a go & let us know what you think applying perfume before my frontal lobe developed 🤨 ✨vs.now✨ then a spritz of your favorite scent 💙 + a hack for scented hugs 🫂 give it a go & let us know what you think applying perfume before my frontal lobe developed 🤨 ✨vs.now✨ then a spritz of your favorite scent 💙 + a hack for scented hugs 🫂"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7481371873905823007)  2025-03-13T19:04Z 2.7M followers, 193.3K engagements


"our Soft Glam Foundation would never ✋ @Drew Afualo #elfcosmetics #eyeslipsface #SoftGlamSatinFoundation #foundation"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7483551977792638239)  2025-03-19T16:03Z 2.7M followers, 51.3K engagements


"the way it glides and applies clear right over those tats 😮💨 #elfSKIN #eyeslipsface #sunscreen #spf50 #tattoocare guess which tattoo I like the most by how much I protect it 👀 guess which tattoo I like the most by how much I protect it 👀"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7483925414566530335)  2025-03-20T16:13Z 2.7M followers, 740.5K engagements


"those were the days 🥲 #elfcosmetics #eyeslipsface #pov #2016 #2016makeup pov its [----] and you just got home from makeup shopping with your mom pov its [----] and you just got home from makeup shopping with your mom"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7484295634099490078)  2025-03-21T16:10Z 2.7M followers, 263.4K engagements


"your spring break secret is safe with us 🤫 or you could drop it below and we can yap about the tea 👀🫖 @Leah Leclerc #elfcosmetics #eyeslipsface #springbreak #bronzingdrops #serum when you didnt make it to spring break but no one needs to know that when you didnt make it to spring break but no one needs to know that"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7488017714255170862)  2025-03-31T16:53Z [--] followers, 197.1K engagements


"Thirst Burst is low key a renaissance (wo)man 👑 @Bey Janvier #elfSKIN #eyeslipsface #ThirstBurstDrops #skincareroutine match made in heaven 💖 so dewy 💦 add to foundation my three favorite things to pair with Thirst Burst Drops 💦 mix it with Bronzing Drops ✨ creamy and more sheer 😍 use with blush 💕 match made in heaven 💖 so dewy 💦 add to foundation my three favorite things to pair with Thirst Burst Drops 💦 mix it with Bronzing Drops ✨ creamy and more sheer 😍 use with blush 💕"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7488381795864464671)  2025-04-01T16:26Z 2.7M followers, 66.9K engagements


"have you tried any of these lip contour trends which were hack vs. wack for you 👀 @Byvivas #eyeslipsface #elfcosmetics #lipcontour #makeuphack #lipcombo"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7498815458448051486)  2025-04-29T19:14Z 2.7M followers, 112.1K engagements


"PLZ PLZ PLZ breakouts take some of this clarifying 2% salicylic acid oil and just be calm 🙏💚 @Ade #elfSKIN #eyeslipsface #PLZClarifyOil #skincare #calming shhhh redness shhh 💚 me to my breakouts 🧘♂ more clarifying serum less stress 💆♂ shhhh redness shhh 💚 me to my breakouts 🧘♂ more clarifying serum less stress 💆♂"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7500250169405967647)  2025-05-03T16:01Z 2.7M followers, 133.5K engagements


"guess the cake ones look so real because the new Beauty Squad bday gifts are a treat 😋🍰 @Celine cakedesign45 #elfcosmetics #elfSKIN #eyeslipsface #cakeorfake #realisticcake"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7500632358677155102)  2025-05-04T16:44Z 2.7M followers, 334.7K engagements


"believe it or not this is how we celebrate every launch at e.l.f. HQ 🥳 jk but now thinking we 100% should 😅🧡 #elfSKIN #eyeslipsface #BrightIconVitaminCSerum #vitaminc a NEW ✨ $16 Vitamin C Serum ✨ calls for a celebration 🎉 a NEW ✨ $16 Vitamin C Serum ✨ calls for a celebration 🎉"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7502868408225123615)  2025-05-10T17:21Z 2.7M followers, 231.9K engagements


"diva down 😰 no worries 😉 The Thirst Responders are here to help a girl glow up with Thirst Burst #ThirstBurstDrops #ThirstResponders #elfSKIN"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7503615628117347615)  2025-05-12T17:41Z 2.7M followers, 2.7M engagements


"needed a new lil Lablushblush 🤭 @POP MART US #elfcosmetics #eyeslipsface #SheerForItBlushTint #Labubu"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7505078694587682079)  2025-05-16T16:18Z 2.7M followers, 746.5K engagements


"for our next trick 🪄 well drop a NEW mascara #elfcosmetics #eyeslipsface #IncrediCurlMascara #newlaunch grips lashes for long-lasting wear + a curved bristle brush that separates lifts & sets curl NEW Incredi-Curl Mascara ✨ available now in the TikTok Shop 🛒 go in for the CURL for extreme curl MEGA volume flake-resistant grips lashes for long-lasting wear + a curved bristle brush that separates lifts & sets curl NEW Incredi-Curl Mascara ✨ available now in the TikTok Shop 🛒 go in for the CURL for extreme curl MEGA volume flake-resistant"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7506268036190539038)  2025-05-19T21:13Z 2.7M followers, 686.3K engagements


"me 🤝 travel 🤝 e.l.f. minis #elfSKIN #eyeslipsface #travelsize #mini"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7506559537621617950)  2025-05-20T16:05Z 2.7M followers, 715.8K engagements


"Replying to @lilreeeep JUMBO drop coming tomorrow May 22nd 👀 #elfcosmetics #eyeslipsface #PowerGripPrimer #comingsoon now thats a 💢 JUMBO 💢 idea now thats a 💢 JUMBO 💢 idea"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7506936838993612062)  2025-05-21T16:29Z 2.7M followers, 9M engagements


"the struggle ends today 🙅♀ the NEW Ultra Fine Eyeliner Brush is here to give you your sharpest wings ever 🖌🪽 @Hayley #elfcosmetics #eyeslipsface #eyeliner #eyelinertutorial you may be entitled to use this brush 🖌✨ say ✌ to the uneven struggle with the Ultra Fine Eyeliner Brush if youve lived through this experience 😅 that was easy 💁♀ you may be entitled to use this brush 🖌✨ say ✌ to the uneven struggle with the Ultra Fine Eyeliner Brush if youve lived through this experience 😅 that was easy 💁♀"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7510355488438111519)  2025-05-30T21:35Z 2.7M followers, 543.5K engagements


"ITS HAPPENING EVERYBODY STAY CALM 🚨🛒 no more mess no more stress the limited-edition DIY Halo Gloss Kit you all have been asking for is officially available on TikTok Shop only #elfcosmetics #eyeslipsface #haloglowlipgloss #giantlipgloss #lipgloss only available on TikTok Shop 🛒 [--]. leave an inch of space replace the stopper and cap and stir to mix yes we read all your comments 📚 and yes its here 💗 [--]. choose your flavors and start squeezing introducing the DIY Halo Gloss Kit 🛠 [--]. apply your DIY Halo Gloss and get ready to go viral ✨ [--]. open your empty bottle and remove the stopper only"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7514737915813973278)  2025-06-11T17:01Z 2.7M followers, 3.3M engagements


"CLOSED: congrats to our winner @cely recs✨ a DIY Halo Gloss Kit GIVEAWAY you e.l.f.ing heard us right 🙌 we're giving one lucky winner their very own kit 🎁 to enter: follow @elfyeah✨ like this post 💕 and tag two friends 👯♀ entry period ends at 11:59 pm PT on June 15th. Winner announced June 16th. Rules at the 🔗 in our bio. NO PURCH NEC. Open to 18+ in [--] US/DC. Void Where Prohibited. #elfcosmetics #eyeslipsface #giantlipgloss #haloglowgloss #giveaway"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7515464293568105759)  2025-06-13T16:00Z 2.7M followers, 1.9M engagements


"reset your routine with NEW Clean Freak Daily Cleanser 💙 now available in the TikTok Shop @sagenferns #elfSKIN #cleanfreakcleanser #cleantok #restock putting the CLEAN FREAK in NEW Clean Freak Daily Cleanser putting the CLEAN FREAK in NEW Clean Freak Daily Cleanser"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7518466839261809950)  2025-06-21T18:11Z 2.7M followers, 180.5K engagements


"and with tip the ride cost more than this skin tint 🫣 #elfcosmetics #eyeslipsface #HaloGlowSkinTint #treatyourself subway platform who saved so much by shopping e.l.f. were taking a ride instead 😌 subway platform who saved so much by shopping e.l.f. were taking a ride instead 😌"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7525142131485281567)  2025-07-09T17:55Z 2.7M followers, 193.6K engagements


"we see you 👀 and its flattering 🤭 but Sharpie markers are NOT makeup 🙅♀ dont worry you can find your perfect Sharpie shade match with e.l.f. Cream Glide Lip Liners 💗 #elfcosmetics #eyeslipsface #sharpie #sharpielipliner = e.l.f. Mauve Aside if your Sharpie color is Racey Red 🫣🫣🫣 a perfect match 🤭 = e.l.f. Dark Cocoa Sharpie Dusty Rose Sharpie Americano = e.l.f. Red Receipt = e.l.f. Mauve Aside if your Sharpie color is Racey Red 🫣🫣🫣 a perfect match 🤭 = e.l.f. Dark Cocoa Sharpie Dusty Rose Sharpie Americano = e.l.f. Red Receipt"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7532564866167508254)  2025-07-29T17:59Z 2.7M followers, 1.4M engagements


"Camo Bronzer & Contour has e.l.f.ing range 🙌 we added THREE NEW shades #elfcosmetics #eyeslipsface #contour #bronzer"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7535607348975422750)  2025-08-06T22:45Z 2.7M followers, 1.8M engagements


"a Quebec icon is here 🤩 and were not just talking about the Bright Icon Vitamin C + E + Ferulic Serum 🚧🧡 #elfSKIN #eyeslipsface #SkinZaddys #construction there are two orange icons here 🤭🧡 when in Montreal 👀 there are two orange icons here 🤭🧡 when in Montreal 👀"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7536006628051537182)  2025-08-08T00:34Z 2.7M followers, 759.6K engagements


"5 shades for $6 each were Sheer For It 💗 #elfcosmetics #eyeslipsface #SheerForItBlushTint #blushtint blush 🤝 lip tint Left on Red ❤ Plums Up 🍇 Orange Crush 🍊 Pink Positive 💗 were Sheer For It 😍 Cherry Cola 🍒 blush 🤝 lip tint Left on Red ❤ Plums Up 🍇 Orange Crush 🍊 Pink Positive 💗 were Sheer For It 😍 Cherry Cola 🍒"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7540713092984900894)  2025-08-20T16:58Z 2.7M followers, 311K engagements


"makeup move in day 📦💄 #elfcosmetics #eyeslipsface #backtoschool #dormhaul & Melting Balms 💕 Glow Reviver Lip Oils 💫 all moved in 🥰 bunch o brushes Power Grip fam 💙 Camo collection 🎀 Halo Glow faves ✨ organize my makeup: dorm move in day ✨ & Melting Balms 💕 Glow Reviver Lip Oils 💫 all moved in 🥰 bunch o brushes Power Grip fam 💙 Camo collection 🎀 Halo Glow faves ✨ organize my makeup: dorm move in day ✨"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7541481894530059551)  2025-08-22T18:41Z 2.7M followers, 419.6K engagements


"dreams do come true ✨ Jelly Pop Glow Stick is BACK in the TikTok Shop #elfcosmetics #eyeslipsface #jellypop #jellypopglowstick Jelly Pop Glow Stick is e.l.f.ing BACK and a pop of shimmer for a luminous glow glassy skin its glowing down fr ✨ available NOW on the TikTok Shop 💫 Jelly Pop Glow Stick is e.l.f.ing BACK and a pop of shimmer for a luminous glow glassy skin its glowing down fr ✨ available NOW on the TikTok Shop 💫"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7542925122647149854)  2025-08-26T16:02Z 2.7M followers, 278.6K engagements


"hold the line 👙 the last drop of summer coming soon 🌞#elfcosmetics #eyeslipsface #comingsoon #newlaunch dw its coming 🔜 in a little tube 🌞 hanging on to that summer feeling dw its coming 🔜 in a little tube 🌞 hanging on to that summer feeling"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7544037945959894303)  2025-08-29T16:00Z [--] followers, 138.6K engagements


"holding onto summer vibes 📸 🎞 with the NEW Vanilla Soft Serve Glow Reviver Melting Lip Balm 🍦 #elfcosmetics #eyeslipsface #VanillaSoftServe #GlowReviverMeltingLipBalm #photobooth"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7546682744886037791)  2025-09-05T19:03Z 2.7M followers, 160.2K engagements


"fall = lip combo season 🍂🤎 get the look for $12 at elfcosmetics.com ☕ #elfcosmetics #eyeslipsface #lipcombo #fallmakeup #espresso Double Plump Espresso Lips ☕ NEW Glow Reviver Plumping Lip Oil: Espresso Tonic ✨ NEW Cream Glide Lip Liner: Doppio Espresso 🤎 ✨NEW✨ fall lip combo just dropped 🍂 Double Plump Espresso Lips ☕ NEW Glow Reviver Plumping Lip Oil: Espresso Tonic ✨ NEW Cream Glide Lip Liner: Doppio Espresso 🤎 ✨NEW✨ fall lip combo just dropped 🍂"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7553792376410492174)  2025-09-24T22:52Z 2.7M followers, 164.5K engagements


"so excited to announce the next voice of the Show Yourse.l.f. series: @Jess Carter ⚽✨ Jess story is one of perseverance proving that anything is e.l.f.ing possible on and off the pitch 💪 catch the entire Show Yourse.l.f. series on the e.l.f. YouTube channel 🎥 new episode of Show Yourse.l.f. just dropped 🔥⚽ new episode of Show Yourse.l.f. just dropped 🔥⚽"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7555606492645199134)  2025-09-29T20:12Z 2.7M followers, 2.3M engagements


"plump up your pout with Glow Reviver Plumping Lip Oils 💗 now available on the TikTok Shop 🛒 #elfcosmetics #eyeslipsface #GlowReviverLipOils #lipplumper"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7555959355296795935)  2025-09-30T19:01Z 2.7M followers, 198.2K engagements


"you guys are e.l.f.ing fast 🤯 we want to make sure the e.l.f.ies have another chance to get the SOLD OUT Power Grip Primer MEGA 🫶 that's why we're giving 🔟 lucky winners on TikTok the chance to win their very own to enter this MEGA giveaway: like this post 🩵 follow @elfyeah ➕and tag a friend below 👯♀ Giveaway starts NOW and ends October [--] [----] at 11:59 p.m. PT. NO PURCH NEC. Open to 18+ in [--] US/DC. Winners will be chosen at random and contacted via direct message. Void where prohibited. Rules: LINK IN BIO follow @elfyeah get a grip on this MEGA GIVEAWAY 😱🎁 for a chance to get a SOLD"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7558534619268779294)  2025-10-07T17:34Z 2.7M followers, 6.3M engagements


"@z.reilly_fx made this sweet video🍦😱 to serve up the ✨NEW✨ Vanilla Soft Serve Glow Reviver Melting Lip Balm #elfcosmetics #eyelipsface #VanillaSoftServe #GlowReviverMeltingLipBalm #newlaunch"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7559265432914398494)  2025-10-09T16:50Z 2.7M followers, 362.5K engagements


"can't decide 😩 you could also just get both 🤭 these value packed kits are available NOW on elfskin.com 💸 🛒 #elfSKIN #eyeslipsface #skincarekits #morningroutine #glowingskin"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7560002380360715550)  2025-10-11T16:30Z [--] followers, 141.7K engagements


"apply Bright Icon Vitamin C + E + Ferulic Serum and watch the radiant rewards roll in 💸 🌟 #elfcosmetics #eyeslipsface when radiance is *priceless* 🫢💰✨ when radiance is *priceless* 🫢💰✨"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7561146819619622175)  2025-10-14T18:31Z 2.7M followers, 181.3K engagements


"gotta squeeze them all 🤭 complete your collection with these FIVE NEW scents for $5 each 🤩 #elfcosmetics #eyeslipsface #newlaunch #blueberry #mintchocolate collect all [--] scents 😱 NEW Mint & Chocolate 🌱🍫 has the lip balm obsession gone too far 🫣 NEW Blueberry 🫐 NEW Bubble Gum & Cherry 🫧🍒 collect all [--] scents 😱 NEW Mint & Chocolate 🌱🍫 has the lip balm obsession gone too far 🫣 NEW Blueberry 🫐 NEW Bubble Gum & Cherry 🫧🍒"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7565585270217657631)  2025-10-26T17:35Z 2.7M followers, 279K engagements


"sweet treats so good 🍬 our social media intern Lauren got a literal sweet tooth 🤭 see why NEW Cotton Candy Crush and Peach Ring Glow Reviver Lip Balms are obsession worthy @Luxury Tooth Gems #elfcosmetics #eyeslipsface #peachring #cottoncandy #toothgem Peach Ring 🍑 Cotton Candy Crush 🍬 theyre so cute 🥹 completing the look lets get tooth gems inspired by ✨NEW✨ Glow Reviver Melting Lip Balm flavors Peach Ring 🍑 Cotton Candy Crush 🍬 theyre so cute 🥹 completing the look lets get tooth gems inspired by ✨NEW✨ Glow Reviver Melting Lip Balm flavors"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7565957577071267102)  2025-10-27T17:40Z 2.7M followers, 117K engagements


"our e.l.f.ing support for @NWSL is holding ♾ proud to have signed four ✨powerhouse✨ athletes from the National Womens Soccer League #elfcosmetics #eyeslipsface #nwsl #elfprimer #powergripprimer using Power Grip Primer 😱 ⚽ grip goals fr to stick to the best e.l.f. 🤝 NWSL using Power Grip Primer 😱 ⚽ grip goals fr to stick to the best e.l.f. 🤝 NWSL"  
[TikTok Link](https://www.tiktok.com/@elfyeah/video/7568927112720043295)  2025-11-04T17:43Z 2.7M followers, 172.7K engagements

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