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# ![Craftsman Graphic](https://lunarcrush.com/gi/w:26/t:craftsman.png) Craftsman

Corey Heim wins the pole at the Charlotte Roval for the Craftsman Truck Series. Matt Crafton, a three-time champion, is retiring after the 2025 season.

### About Craftsman
Craftsman is an American home improvement brand, with a strong presence in tools and related products.  

### Insights [#](/topic/craftsman/insights)
- craftsman posts created is up XX% from the previous week.

### Engagements: XXXXXXXXXX [#](/topic/craftsman/interactions)
---
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:craftsman/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/craftsman/time-series/interactions.tsv)  
**Current Value**: XXXXXXXXXX  
**Daily Average**: XXXXXXXXXX  
**1 Week**: XXXXXXXXXXX -XX%  
**1 Month**: XXXXXXXXXXX -XXXX%  
**6 Months**: XXXXXXXXXXXXX +66%  
**1 Year**: XXXXXXXXXXXXXX +153%  
**1-Year High**: XXXXXXXXXXX on 2025-07-28  
**1-Year Low**: XXX on 2025-09-12  

| Social Network | Reddit | TikTok    | YouTube    | X       | News |
| -------------- | ------ | ------    | -------    | -       | ---- |
| Engagements    | XXXXX  | XXXXXXXXX | XXXXXXXXXX | XXXXXXX | XXX  |
  

  
  
### Mentions: XXXXX [#](/topic/craftsman/posts_active)
---
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:craftsman/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/craftsman/time-series/posts_active.tsv)  
**Current Value**: XXXXX  
**Daily Average**: XXXXX  
**6 Months**: XXXXXX +92%  
**1 Year**: XXXXXXX +388%  
**1-Year High**: XXXXX on 2025-06-23  
**1-Year Low**: XX on 2025-09-12  

| Social Network | Reddit | TikTok | YouTube | X   | News |
| -------------- | ------ | ------ | ------- | -   | ---- |
| Mentions       | XX     | XXX    | XXXXX   | XXX | X    |
  

  
  
### Creators: XXXXX [#](/topic/craftsman/contributors_active)
---
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:craftsman/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/craftsman/time-series/contributors_active.tsv)  
XXXXX unique social accounts have posts mentioning Craftsman in the last XX hours which is down XXXX% from XXXXX in the previous XX hours
**Daily Average**: XXX  
**6 Months**: XXXXXX +70%  
**1 Year**: XXXXXX +208%  
**1-Year High**: XXXXX on 2025-06-28  
**1-Year Low**: XX on 2025-09-12  

The most influential creators that mention Craftsman in the last XX hours

| Creator                                            | Rank | Followers | Posts | Engagements |
| -------                                            | ---- | --------- | ----- | ----------- |
| [@craftsmanwhale](/creator/youtube/craftsmanwhale) | X    | XXXXXXXXX | X     | XXX         |
| [@craftsman_vlog](/creator/youtube/craftsman_vlog) | X    | XXXXXXX   | X     | XXX         |
| [@kaleb_ross](/creator/youtube/kaleb_ross)         | X    | XXXXX     | X     | X           |

[View More](/list/creators/craftsman/100)
  
  
### Sentiment: XX% [#](/topic/craftsman/sentiment)
---
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:craftsman/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/craftsman/time-series/sentiment.tsv)  
**Current Value**: XX%  
**Daily Average**: XX%  
**1 Week**: XX% -X%  
**1 Month**: XX% -X%  
**6 Months**: XX% -X%  
**1 Year**: XX% -XX%  
**1-Year High**: XXX% on 2025-09-12  
**1-Year Low**: XX% on 2025-05-25  

**Most Supportive Themes**
- **Craftsmanship and DIY Projects:** (45%) Posts showcasing craftsmanship, DIY projects, and traditional skills, particularly on YouTube, with high engagement.
- **NASCAR Craftsman Truck Series:** (30%) NASCAR-related content, including race highlights and driver news, generates significant engagement, indicating strong interest in the racing series.
- **Product Reviews and Mentions:** (10%) Posts featuring product reviews and mentions of Craftsman tools, with positive sentiment.
  
**Most Critical Themes**
- **Corporate Mentions:** (5%)  Posts mentioning Craftsman in the context of companies leaving the US due to tariffs and rising production costs.
  
Network engagement breakdown:  
| Network | Positive   | %   | Neutral   | %   | Negative  | %   |
| ------- | --------   | -   | -------   | -   | --------  | -   |
| Reddit  | XXXXX      | X%  | XXX       | X%  | XXX       | X%  |
| TikTok  | XXXXXXXXX  | X%  | XXXXXXX   | X%  | XXXXXX    | X%  |
| YouTube | XXXXXXXXXX | XX% | XXXXXXXXX | XX% | XXXXXXXXX | XX% |
| X       | XXXXXXX    | X%  | XXXXXXX   | X%  | XXXXXX    | X%  |
| News    | X          | X%  | XXX       | X%  | X         | X%  |
|         |            |     |           |     |           |     |
| Total   | XXXXXXXXXX | XX% | XXXXXXXXX | XX% | XXXXXXXXX | XX% |
  


**Top assets mentioned**
In the posts about Craftsman in the last XX hours

[Honda Motor Co., Ltd. (HMC)](/topic/$hmc)
[Carpenter Technology Corp (CRS)](/topic/$crs)
[Toyota Motor Corporation (TM)](/topic/$tm)
[Innovative Solutions & Support (ISSC)](/topic/$issc)
[The Walt Disney Company (DIS)](/topic/walt-disney)
[Granite Construction Inc. (GVA)](/topic/$gva)
[BUILDon (B)](/topic/buildon)
[Crane Holdings, Co. (CR)](/topic/$cr)
[Ritchie Bros. Auctioneers Incorporated (RBA)](/topic/$rba)
[Alphabet Inc Class A (GOOGL)](/topic/$googl)

**Top topics mentioned**
In the posts about Craftsman in the last XX hours

[nascar](/topic/nascar), [diy](/topic/diy), [youtube](/topic/youtube), [money](/topic/money), [minecraft](/topic/minecraft), [all the](/topic/all-the), [roblox](/topic/roblox), [stocks consumer cyclical](/topic/stocks-consumer-cyclical), [united states](/topic/united-states), [luxury](/topic/luxury), [make a](/topic/make-a), [stocks](/topic/stocks), [has been](/topic/has-been), [grow a](/topic/grow-a), [farming](/topic/farming), [saving](/topic/saving), [drivers](/topic/drivers), [$hmc](/topic/$hmc), [japan](/topic/japan), [build a](/topic/build-a), [$6753t](/topic/$6753t), [$crs](/topic/$crs), [behind the](/topic/behind-the), [zoe](/topic/zoe), [ford](/topic/ford), [china](/topic/china), [listing](/topic/listing), [hack](/topic/hack), [crafts](/topic/crafts), [story of](/topic/story-of), [$6586t](/topic/$6586t), [over the](/topic/over-the), [stocks communication services](/topic/stocks-communication-services), [game of](/topic/game-of), [compact](/topic/compact), [grant enfinger](/topic/grant-enfinger), [bamboo](/topic/bamboo), [bax](/topic/bax), [matt crafton](/topic/matt-crafton), [cuts](/topic/cuts), [make money](/topic/make-money), [robot](/topic/robot), [outdoor](/topic/outdoor), [$tm](/topic/$tm), [india](/topic/india), [life of](/topic/life-of), [tiktok](/topic/tiktok), [patience](/topic/patience), [cleaning](/topic/cleaning), [up the](/topic/up-the), [kevin harvick](/topic/kevin-harvick), [charm](/topic/charm), [hub](/topic/hub), [$issc](/topic/$issc), [automation](/topic/automation), [create a](/topic/create-a), [beginner](/topic/beginner), [grinding](/topic/grinding), [hewlettpackard](/topic/hewlettpackard), [homes](/topic/homes), [return to](/topic/return-to), [walt disney](/topic/walt-disney), [$gva](/topic/$gva), [built in](/topic/built-in), [ram trucks](/topic/ram-trucks), [builders](/topic/builders), [dedication](/topic/dedication), [tools for](/topic/tools-for), [arc](/topic/arc), [made in](/topic/made-in), [$boschltdbo](/topic/$boschltdbo), [blend](/topic/blend), [corey lajoie](/topic/corey-lajoie), [stones](/topic/stones), [loading](/topic/loading), [trim](/topic/trim), [babies](/topic/babies), [toys](/topic/toys), [brass](/topic/brass), [generated](/topic/generated), [let me](/topic/let-me), [knight](/topic/knight), [unboxing](/topic/unboxing), [automobile](/topic/automobile), [safely](/topic/safely), [beast](/topic/beast), [buildon](/topic/buildon), [coins meme](/topic/coins-meme), [kyle busch](/topic/kyle-busch), [about to](/topic/about-to), [chains](/topic/chains), [hydraulic](/topic/hydraulic), [automatic](/topic/automatic), [$cr](/topic/$cr), [brainrot](/topic/brainrot), [arca](/topic/arca), [instead of](/topic/instead-of), [chevrolet](/topic/chevrolet), [stack](/topic/stack), [click the](/topic/click-the)

### Top News [#](/topic/craftsman/news)
---
Top news links shared on social in the last XX hours  

*Showing a maximum of X news posts for non-authenticated requests. Use your API key in requests for full results.*  

"Norm Benning escapes fiery incident at Talladega and looks forward to next race - NBC Sports"  
[News Link](https://www.nbcsports.com/nascar/news/norm-benning-escapes-fiery-incident-at-talladega-and-looks-forward-to-next-race) [@NBCSports](/creator/x/NBCSports) 2025-10-17T23:50Z 208.1M followers, XXX engagements


"NASCAR Friday schedule at Talladega Superspeedway - NBC Sports"  
[News Link](https://www.nbcsports.com/nascar/news/nascar-friday-schedule-at-talladega-superpeedway-october-2025) [@NBCSports](/creator/x/NBCSports) 2025-10-17T12:06Z 208.1M followers, XX engagements


"Jerry Leiber's beachfront Craftsman sells in Venice - Los Angeles Times"  
[News Link](https://www.latimes.com/business/realestate/hot-property/la-fi-hotprop-jerry-leiber-20141028-story.html) [@latimes](/creator/x/latimes) 2025-10-17T06:27Z 208.1M followers, XXX engagements



### Top Social Posts [#](/topic/craftsman/posts)
---
Top posts by engagements in the last XX hours

*Showing only X posts for non-authenticated requests. Use your API key in requests for full results.*

"Woodworking YouBoomer 'The Essential Craftsman': Charlie Kirk "was a kind-hearted man" who "lived for America died for truth""  
[Reddit Link](https://redd.it/1o9mrtv) [@Icy-Breadfruit8262](/creator/reddit/Icy-Breadfruit8262) 2025-10-18T05:08Z X followers, XXX engagements


"The process of digging underground organic yam"  
[YouTube Link](https://youtube.com/watch?v=B1sMARZBhVQ) [@craftsmanvision](/creator/youtube/craftsmanvision) 2025-10-18T03:28Z 13.6M followers, 13.1K engagements


"#NASCAR. This afternoon at @TALLADEGA @Gio_Ruggiero1 becomes the first driver since Todd Bodine (@Team_Onion) in 2007 to win the pole lead the most laps and win a superspeedway event in the NASCAR Craftsman Truck Series. 📸: Ricky Martinez"  
[X Link](https://x.com/joe_srigley/status/1979365557855228260) [@joe_srigley](/creator/x/joe_srigley) 2025-10-18T01:54Z 5488 followers, 4802 engagements


"I made a beautiful comb with water buffalo horns"  
[YouTube Link](https://youtube.com/watch?v=hPyRiavuNYw) [@craftsmanralf](/creator/youtube/craftsmanralf) 2025-10-18T01:27Z 23.9K followers, 20.7K engagements