# Branch Basics

Branch Basics sees a significant surge in social media mentions and creator activity, with TikTok driving the majority of engagement. Users are actively sharing positive reviews and demonstrating cleaning routines, highlighting the brand's non-toxic appeal.

### About Branch Basics
Branch Basics is a brand specializing in non-toxic cleaning products.  

### Insights
- branch basics mentions hit [---] which is 106% higher than it's daily average.
- branch basics creators hit [---] which is 101% higher than it's daily average.
- branch basics sentiment is up 11.11% from the previous week.

### Engagements: [------] (24h)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:branch-basics/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/branch-basics/time-series/interactions.tsv)  
Current Value: [------]  
Daily Average: [-------]  
[--] Week: [-------] -26%  
[--] Month: [---------] -56%  
[--] Months: [----------] +214%  
[--] Year: [----------] +550%  
1-Year High: [---------] on 2025-11-01  
1-Year Low: [---] on 2025-02-15  

Engagements by network (24h):
YouTube: [-----]
Instagram: [--]
Reddit: [---]
TikTok: [------]
X: [--]

  
  
### Mentions: [---] (24h)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:branch-basics/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/branch-basics/time-series/posts_active.tsv)  
Current Value: [---]  
Daily Average: [--]  
[--] Week: [---] +5.90%  
[--] Month: [---] +16%  
[--] Months: [-----] +388%  
[--] Year: [-----] +378%  
1-Year High: [---] on 2025-12-02  
1-Year Low: [--] on 2025-02-15  

Mentions by network (24h):
YouTube: [--]
Instagram: [--]
Reddit: [--]
TikTok: [---]
X: [--]

  
  
### Creators: [---] (24h)
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:branch-basics/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/branch-basics/time-series/contributors_active.tsv)  
[---] unique social accounts have posts mentioning Branch Basics in the last [--] hours which is up 48% from [--] in the previous [--] hours
Daily Average: [--]  
[--] Week: [---] +2.50%  
[--] Month: [---] +13%  
[--] Months: [-----] +327%  
[--] Year: [-----] +362%  
1-Year High: [---] on 2025-12-02  
1-Year Low: [--] on 2025-02-15  

The most influential creators that mention Branch Basics in the last [--] hours

| Creator                                               | Rank | Followers  | Posts | Engagements |
| -------                                               | ---- | ---------  | ----- | ----------- |
| [@katiebernardo_](/creator/tiktok/katiebernardo_)     | [--]    | [-------]    | [--]     | [------]      |
| [@jeeves_ny](/creator/tiktok/jeeves_ny)               | [--]    |            | [--]     | [------]      |
| [@morganlkeen](/creator/tiktok/morganlkeen)           | [--]    | [------]     | [--]     | [-----]       |
| [@nickquintana_](/creator/tiktok/nickquintana_)       | [--]    | [------]     | [--]     | [-----]       |
| [@simplycleanli](/creator/tiktok/simplycleanli)       | [--]    | [-----]      | [--]     | [-----]       |
| [@madisonconroy](/creator/tiktok/madisonconroy)       | [--]    | [-------]    | [--]     | [-----]       |
| [@kristinaaaaelise](/creator/tiktok/kristinaaaaelise) | [--]    | [-------]    | [--]     | [---]         |
| [@upediashorts](/creator/youtube/upediashorts)        | [--]    | [----------] | [--]    | [---]         |
| [@karlyalane_](/creator/tiktok/karlyalane_)           | [--]    | [-------]    | [--]     | [---]         |
| [@jeevesny](/creator/youtube/jeevesny)                | [--]   | [-------]    | [--]     | [---]         |

[View More](/list/creators/branch-basics/100)
  
  
### Sentiment: 91%
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:branch-basics/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/branch-basics/time-series/sentiment.tsv)  
Current Value: 91%  
Daily Average: 86%  
[--] Week: 100% +10%  
[--] Month: 90% -3%  
[--] Months: 90% +63%  
[--] Year: 90% -1%  
1-Year High: 100% on 2025-02-21  
1-Year Low: 6% on 2025-08-15  

Most Supportive Themes:
- Non-toxic cleaning and healthy living: (60%) Users are sharing the benefits of using Branch Basics for a healthy, non-toxic home environment, emphasizing safety for families and the planet.
- Product Recommendations and Reviews: (25%) Enthusiastic users are recommending and reviewing Branch Basics products, sharing positive experiences and encouraging others to try them.
- Cleaning Routines and Home Reset: (10%) Many users are showcasing how Branch Basics fits into their daily cleaning routines and home reset rituals, highlighting its versatility.
  
Most Critical Themes:
- Lack of Dish Soap: (1%) A single user noted the absence of a dish soap product, suggesting a potential area for product line expansion or improvement.
  

### Top Branch Basics Social Posts
Top posts by engagements in the last [--] hours

*Showing a maximum of [--] top social posts without a LunarCrush subscription.*

"We lurv @Branch Basics in this house 👏🏼 #branchbasicspartner #branchbasics #cleantok #nontoxicliving #nontoxic"  
[TikTok Link](https://www.tiktok.com/@jadahaycraft/video/7606459846065507597) [@jadahaycraft](/creator/tiktok/jadahaycraft) 2026-02-13T21:09Z [----] followers, [---] engagements


"I love slow mornings with my little family 🫶🏼 Of course Im using my favorite products from @Branch Basics. 🤭 #morningvlog #branchbasics #teatime #biblereadingtiktok #journal"  
[TikTok Link](https://www.tiktok.com/@alexisedefelice/video/7606397285819272461) [@alexisedefelice](/creator/tiktok/alexisedefelice) 2026-02-13T17:06Z 26.5K followers, [---] engagements


"@Branch Basics will be in my home forever 🧼 #ugccreator #ugccontentcreator #ugc #ugccreatorjourney #ugccontent Branch Basics has quickly replaced my toxic cleaning supplies 🤝🏻 Branch Basics has quickly replaced my toxic cleaning supplies 🤝🏻"  
[TikTok Link](https://www.tiktok.com/@depthwithdes/video/7606080265206730015) [@depthwithdes](/creator/tiktok/depthwithdes) 2026-02-12T20:36Z [--] followers, [---] engagements


"Wednesday vlog 😇 @Life Time @Branch Basics @downy @Chomps @CeraVe @LaRochePosayUS @Celine Spa & Nails #vlog #dailyvlog #vlog #dailyvlog #vlog #dailyvlog"  
[TikTok Link](https://www.tiktok.com/@ellie_teale/video/7606033667013479694) [@ellie_teale](/creator/tiktok/ellie_teale) 2026-02-12T17:35Z 310.2K followers, 30.4K engagements

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