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# Branch Basics

Branch Basics sees a massive surge in mentions and creator activity, hitting all-time highs. Engagements are also up significantly, driven by TikTok content promoting non-toxic living and product recommendations.

### About Branch Basics
Branch Basics is a brand specializing in non-toxic cleaning products and promoting a healthy lifestyle.  

### Insights
- branch basics mentions hit XXX which is XXX% higher than it's daily average.
- branch basics creators hit XXX which is XXX% higher than it's daily average.
- branch basics engagements is up XXXXXX% from the previous week.
- branch basics Creators hit a 52-Week high of XXX for the day
- branch basics Creators hit an all time of XXX for the day
- branch basics Mentions hit a 52-Week high of XXX for the day
- branch basics Mentions hit an all time of XXX for the day

### Engagements: XXXXXX (24h)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:branch-basics/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/branch-basics/time-series/interactions.tsv)  
Current Value: XXXXXX  
Daily Average: XXXXXX  
X Week: XXXXXXX +175%  
X Month: XXXXXXX -XX%  
X Months: XXXXXXXXXX +78%  
X Year: XXXXXXXXXX +335%  
1-Year High: XXXXXXXXX on 2025-08-28  
1-Year Low: X on 2025-02-06  

Engagements by network (24h):
Reddit: XXX
TikTok: XXXXXX
X: X
YouTube: XXXXX

  
  
### Mentions: XXX (24h)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:branch-basics/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/branch-basics/time-series/posts_active.tsv)  
Current Value: XXX  
Daily Average: XX  
X Week: XXX -XXXX%  
X Month: XXX +4,792%  
1-Year High: XXX on 2025-12-11  
1-Year Low: X on 2025-01-25  

Mentions by network (24h):
Reddit: XX
TikTok: XXXXX
X: X
YouTube: XXX

  
  
### Creators: XXX (24h)
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:branch-basics/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/branch-basics/time-series/contributors_active.tsv)  
XXX unique social accounts have posts mentioning Branch Basics in the last XX hours which is up XX% from XXX in the previous XX hours
Daily Average: XX  
X Week: XXX +0.75%  
X Month: XXX +258%  
1-Year High: XXX on 2025-12-11  
1-Year Low: X on 2025-01-25  

The most influential creators that mention Branch Basics in the last XX hours

| Creator                                               | Rank | Followers | Posts | Engagements |
| -------                                               | ---- | --------- | ----- | ----------- |
| [@branch](/creator/youtube/branch)                    | X    | XXXXXX    | XX    | XXXXX       |
| [@katiebernardo_](/creator/tiktok/katiebernardo_)     | X    | XXXXXXX   | X     | XXXXX       |
| [@morganlkeen](/creator/tiktok/morganlkeen)           | X    | XXXXXX    | X     | XXX         |
| [@thenaturalwonder](/creator/tiktok/thenaturalwonder) | X    | XXXXXX    | X     | XXX         |
| [@jeevesny](/creator/youtube/jeevesny)                | X    | XXXXXXX   | X     | XXX         |
| [@iragdd](/creator/tiktok/iragdd)                     | X    | XXXXXXX   | X     | XXX         |
| [@karlyalane_](/creator/tiktok/karlyalane_)           | X    | XXXXXXX   | XX    | XXX         |
| [@bobbyparrish](/creator/tiktok/bobbyparrish)         | X    | XXXXXXXXX | X     | XXX         |
| [@jaimeyaime](/creator/tiktok/jaimeyaime)             | X    | XXXXX     | X     | XXX         |
| [@lowtoxbestie](/creator/tiktok/lowtoxbestie)         | XX   | XXXXXX    | X     | XX          |

[View More](/list/creators/branch-basics/100)
  
  
### Sentiment: XX%
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:branch-basics/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/branch-basics/time-series/sentiment.tsv)  
Current Value: XX%  
Daily Average: XX%  
X Week: XX% -X%  
X Month: XX% -XX%  
X Months: XX% +21%  
X Year: XX% +8%  
1-Year High: XXX% on 2024-12-12  
1-Year Low: XX% on 2025-07-10  

Most Supportive Themes:
- Non-toxic cleaning and healthy living: (60%) Users are sharing the benefits of using Branch Basics for a healthy, non-toxic home environment, emphasizing safety for families and the planet.
- Product Recommendations and Reviews: (25%) Enthusiastic users are recommending and reviewing Branch Basics products, sharing positive experiences and encouraging others to try them.
- Cleaning Routines and Home Reset: (10%) Many users are showcasing how Branch Basics fits into their daily cleaning routines and home reset rituals, highlighting its versatility.
  
Most Critical Themes:
- Lack of Dish Soap: (1%) A single user noted the absence of a dish soap product, suggesting a potential area for product line expansion or improvement.
  

### Top Branch Basics Social Posts
Top posts by engagements in the last XX hours

*Showing only X posts for non-authenticated requests. Use your API key in requests for full results.*

"Ditch Toxic Cleaners My Favorite Non-Toxic Swap"  
[YouTube Link](https://youtube.com/watch?v=P3YQJHrAmSs) [@garden](/creator/youtube/garden) 2025-12-11T01:25Z 30K followers, XX engagements


"favorites ❤ @Reel Paper @Branch Basics @Kosas @Clae Skin @Cymbiotika #nontoxicliving #nontoxiclivingtips #cleanbeauty #lowtoxlife #lowtoxliving"  
[TikTok Link](https://www.tiktok.com/@hannahecampbell__/video/7582357054745070861) [@hannahecampbell__](/creator/tiktok/hannahecampbell__) 2025-12-10T22:18Z 4277 followers, XXX engagements


"Quick XX minute resets throughout the day have saved me as a first time mom @Branch Basics #cleanwithme #cleantok #cleaning #momhacks #momtips"  
[TikTok Link](https://www.tiktok.com/@katelynhsmithh/video/7582355644691385613) [@katelynhsmithh](/creator/tiktok/katelynhsmithh) 2025-12-10T22:13Z XXX followers, XXX engagements


"I hate all of these products. Id take a big bottle of branch basics and Mollys Suds though"  
[X Link](https://x.com/LadyLindsayB/status/1998875921886097806) [@LadyLindsayB](/creator/x/LadyLindsayB) 2025-12-10T22:02Z XXX followers, X engagements