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![nicktheriot_ Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::126101752.png) Nick Theriot [@nicktheriot_](/creator/twitter/nicktheriot_) on x 17K followers
Created: 2025-07-24 14:05:18 UTC

X. Ad sets = Creative batches

Every new batch = new ad set.

→ X flexible ads per ad set
→ X headlines + X body texts
→ All image or all video — never mixed
→ New ads = new ad set. Period.

Name your ad sets like 101, 102, XXX to stay organized.


XXXXX engagements

![Engagements Line Chart](https://lunarcrush.com/gi/w:600/p:tweet::1948383997664399598/c:line.svg)

**Related Topics**
[ads](/topic/ads)

[Post Link](https://x.com/nicktheriot_/status/1948383997664399598)