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![CMDarnton Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::1936166431378300928.png) Christian Darnton [@CMDarnton](/creator/twitter/CMDarnton) on x 5283 followers
Created: 2025-07-22 06:34:23 UTC

And what about churn?

Valid — ED and hair loss are low-retention categories.

But $HIMS is evolving the model:

→ Daily bundled plans
→ 60%+ of new users on personalized care
→ XX% revenue retention in core verticals
→ 1M+ on daily regimens already


XXX engagements

![Engagements Line Chart](https://lunarcrush.com/gi/w:600/p:tweet::1947545743587254641/c:line.svg)

**Related Topics**
[hims](/topic/hims)
[1m](/topic/1m)
[$hims](/topic/$hims)
[categories](/topic/categories)
[hims hers](/topic/hims-hers)
[stocks consumer defensive](/topic/stocks-consumer-defensive)

[Post Link](https://x.com/CMDarnton/status/1947545743587254641)