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![PrivatEquityGuy Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::1204002849069420552.png) PrivateEquityGuy (Mikk Markus) [@PrivatEquityGuy](/creator/twitter/PrivatEquityGuy) on x 51.1K followers
Created: 2025-07-20 10:52:26 UTC

I decided to explore a model that literally beats private equity returns (30-50%+ IRR)

Lots of opportunity, new ideas & timeless lessons for those acquiring traditional niche businesses:

X.  If you buy at the right multiple you don’t need growth just time and debt paydown.

X.  Great operators don’t transform businesses they preserve cash flow and stay out of the way.

X.  You don’t need brilliance to win you need judgment and the discipline not to mess it up (Charlie Munger has said it a thousand times)

X.  If it’s not recurring diversified simple and manageable by you don’t touch it.

X.  The best business isn’t the one with the best numbers it’s the one you can run in your sleep.

X.  If the owner is the business you’re buying a job not a company.

X.  The fastest growth doesn’t come from ads it comes from listening to your customers.

00:00 Intro: The Hidden Giants Behind ETA
01:01 The Bifurcation of Search: Funded vs. Self-Funded
05:23 Sponsor: Scalepath
06:16 The Magic Is in the Multiples, Not Growth
09:51 What to Look For: X Filters for Great Acquisitions
13:58 Sponsor: Spacebar Studios
14:54 Red Flags That Quietly Kill Deals
19:01  Where Real Growth Actually Comes From
21:58 Why Great Operators Still Sell Too Early
25:51 The Real Search Process (And Why It Works) 29:45  More Money Than Time: The Real Reason to Buy a Business

![](https://pbs.twimg.com/amplify_video_thumb/1946881223499923457/img/w60rfSKQXZDL8CbB.jpg)

XXXXXX engagements

![Engagements Line Chart](https://lunarcrush.com/gi/w:600/p:tweet::1946885907409240400/c:line.svg)

**Related Topics**
[cash flow](/topic/cash-flow)
[debt](/topic/debt)
[iranian rial](/topic/iranian-rial)
[private equity](/topic/private-equity)

[Post Link](https://x.com/PrivatEquityGuy/status/1946885907409240400)

[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]

PrivatEquityGuy Avatar PrivateEquityGuy (Mikk Markus) @PrivatEquityGuy on x 51.1K followers Created: 2025-07-20 10:52:26 UTC

I decided to explore a model that literally beats private equity returns (30-50%+ IRR)

Lots of opportunity, new ideas & timeless lessons for those acquiring traditional niche businesses:

X. If you buy at the right multiple you don’t need growth just time and debt paydown.

X. Great operators don’t transform businesses they preserve cash flow and stay out of the way.

X. You don’t need brilliance to win you need judgment and the discipline not to mess it up (Charlie Munger has said it a thousand times)

X. If it’s not recurring diversified simple and manageable by you don’t touch it.

X. The best business isn’t the one with the best numbers it’s the one you can run in your sleep.

X. If the owner is the business you’re buying a job not a company.

X. The fastest growth doesn’t come from ads it comes from listening to your customers.

00:00 Intro: The Hidden Giants Behind ETA 01:01 The Bifurcation of Search: Funded vs. Self-Funded 05:23 Sponsor: Scalepath 06:16 The Magic Is in the Multiples, Not Growth 09:51 What to Look For: X Filters for Great Acquisitions 13:58 Sponsor: Spacebar Studios 14:54 Red Flags That Quietly Kill Deals 19:01 Where Real Growth Actually Comes From 21:58 Why Great Operators Still Sell Too Early 25:51 The Real Search Process (And Why It Works) 29:45 More Money Than Time: The Real Reason to Buy a Business

XXXXXX engagements

Engagements Line Chart

Related Topics cash flow debt iranian rial private equity

Post Link

post/tweet::1946885907409240400
/post/tweet::1946885907409240400