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![BusinessNerd_ Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::1570657312100220930.png) Business Nerd 🧠 [@BusinessNerd_](/creator/twitter/BusinessNerd_) on x 63.1K followers
Created: 2025-07-17 21:39:08 UTC

Costco built a $XXX billion empire by breaking all the rules:

• XX% max markup
• Only XXXXX products
• $4B in membership fees

This is the untold story of how Costco flipped retail on its head

And the pricing strategy that turned customers into die-hard fans:

![](https://pbs.twimg.com/media/GwFuxFRWoAAvLL1.jpg)

XXXXXX engagements

![Engagements Line Chart](https://lunarcrush.com/gi/w:600/p:tweet::1945961492089626624/c:line.svg)

**Related Topics**
[$4b](/topic/$4b)
[costco](/topic/costco)
[stocks consumer defensive](/topic/stocks-consumer-defensive)

[Post Link](https://x.com/BusinessNerd_/status/1945961492089626624)