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![DTCMidas Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::1867182492978974720.png) DTC Midas [@DTCMidas](/creator/twitter/DTCMidas) on x 5940 followers
Created: 2025-07-16 20:57:46 UTC

This is how you should test your product.

Come up with X different angles for your product.

For each angle, make X different ads. 

Either videos or statics, you can also mix them, doesn’t really matter. 

Create a generic landing page.

Set up a CBO with X adsets (1 per angle) and add X ads per adset.

Budget: minimum $XXX. If your AOV > $50, go higher or let it run longer.

Let it run for at least X days but preferably X days.

Then check which angle performed best.

If none of the angles show traction → rinse and repeat with X new angles.

If one angle shows traction → double down on it.

Create X new adsets with different concepts based on that winning angle. 

Rewrite your landing page to match this angle.

Execute this process well, with strong creative and research-backed copy, and you can scale one product to $100K/month.


XXXXXX engagements

![Engagements Line Chart](https://lunarcrush.com/gi/w:600/p:tweet::1945588694615986446/c:line.svg)

**Related Topics**
[budgeting](/topic/budgeting)
[dtc](/topic/dtc)

[Post Link](https://x.com/DTCMidas/status/1945588694615986446)