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![Marketing_Nerd_ Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::1598362260522430464.png) Marketing Nerd [@Marketing_Nerd_](/creator/twitter/Marketing_Nerd_) on x 97.7K followers
Created: 2025-07-16 18:37:31 UTC

Nike refused to give him royalties.

They wanted to treat him like a celebrity collaborator, not a full partner.

Kanye wanted equity, control, and a real cut.

So in 2013, he left Nike and signed with Adidas.

And Adidas gave him everything.

![](https://pbs.twimg.com/amplify_video_thumb/1945549767037087744/img/gC4PqfG1NJ0dOq2k.jpg)

XXXXX engagements

![Engagements Line Chart](https://lunarcrush.com/gi/w:600/p:tweet::1945553398692008243/c:line.svg)

**Related Topics**
[$adsf](/topic/$adsf)
[adidas](/topic/adidas)
[$nke](/topic/$nke)
[stocks consumer cyclical](/topic/stocks-consumer-cyclical)

[Post Link](https://x.com/Marketing_Nerd_/status/1945553398692008243)