[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.] #  @Marketing_Nerd_ Marketing Nerd Marketing Nerd posts on X about $reyn, ads, ikea, adidas the most. They currently have XXXXXX followers and XX posts still getting attention that total XXXXXXX engagements in the last XX hours. ### Engagements: XXXXXXX [#](/creator/twitter::1598362260522430464/interactions)  - X Week XXXXXXX +11% - X Month XXXXXXXXX -XX% - X Months XXXXXXXXXX +242% - X Year XXXXXXXXXX +1,230% ### Mentions: XX [#](/creator/twitter::1598362260522430464/posts_active)  - X Week XX -XX% - X Month XXX +312% - X Months XXX -XXXX% - X Year XXX +312% ### Followers: XXXXXX [#](/creator/twitter::1598362260522430464/followers)  - X Week XXXXXX +0.43% - X Month XXXXXX +1.90% - X Months XXXXXX +33% - X Year XXXXXX +78% ### CreatorRank: XXXXXX [#](/creator/twitter::1598362260522430464/influencer_rank)  ### Social Influence [#](/creator/twitter::1598362260522430464/influence) --- **Social category influence** [stocks](/list/stocks) XXXXX% [fashion brands](/list/fashion-brands) XXXX% [automotive brands](/list/automotive-brands) #496 [finance](/list/finance) XXXX% [travel destinations](/list/travel-destinations) XXXX% [countries](/list/countries) XXXX% [celebrities](/list/celebrities) XXXX% [musicians](/list/musicians) XXXX% [agencies](/list/agencies) XXXX% **Social topic influence** [$reyn](/topic/$reyn) 11.27%, [ads](/topic/ads) 8.45%, [ikea](/topic/ikea) #22, [adidas](/topic/adidas) 8.45%, [marvel](/topic/marvel) 7.04%, [yeezy](/topic/yeezy) 5.63%, [volvo](/topic/volvo) #5, [$pep](/topic/$pep) 4.23%, [debt](/topic/debt) 4.23%, [empire](/topic/empire) XXXX% **Top accounts mentioned or mentioned by** [@arcticblock](/creator/undefined) [@philray62](/creator/undefined) [@josefina_style](/creator/undefined) [@junko_9244](/creator/undefined) [@stanward105494](/creator/undefined) [@froglips97](/creator/undefined) [@apexlearn_org](/creator/undefined) [@a1cutty856](/creator/undefined) [@kbee90](/creator/undefined) [@yashcoolmint](/creator/undefined) [@mirerfanali2](/creator/undefined) [@nshrock](/creator/undefined) [@derfredo](/creator/undefined) [@localreviewgal](/creator/undefined) [@shauvikkumar](/creator/undefined) [@glasgowweegie](/creator/undefined) [@drilltrilla](/creator/undefined) [@grok](/creator/undefined) [@hanoomaanai](/creator/undefined) [@an_observerrr](/creator/undefined) **Top assets mentioned** [Reynolds Consumer Products Inc. Common Stock (REYN)](/topic/$reyn) [PepsiCo, Inc. (PEP)](/topic/$pep) [Diageo plc (DEO)](/topic/$deo) ### Top Social Posts [#](/creator/twitter::1598362260522430464/posts) --- Top posts by engagements in the last XX hours "But heres the twist It worked. The whole saga reignited public love for Coca-Cola. Sales soared Market share recovered Pepsis momentum stalled Coca-Cola Classic became a national icon (again) By making a mistake Coke reminded people what they truly valued"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1945194391418638787) 2025-07-15 18:50:57 UTC 97.5K followers, 9071 engagements "Bad marketing kills great businesses. Here are the XX best ads I saw this week: X. Volvo"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1948447182366933500) 2025-07-24 18:16:23 UTC 97.7K followers, 232.1K engagements "In 1975 Pepsi launched the most dangerous marketing stunt ever: The Pepsi Challenge. Blind taste tests showed Americans preferred Pepsi over Coke. Coca-Cola panicked. What they did next became the biggest branding disaster in history. Heres the full story:"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1945194368232558725) 2025-07-15 18:50:52 UTC 97.7K followers, 273.8K engagements "IKEA's strategy is simple: Low prices self-service and an addictive shopping experience. Walk into an IKEA store and youre not just shopping; youre entering a carefully designed psychological trap"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1948115824231039420) 2025-07-23 20:19:41 UTC 97.7K followers, 5171 engagements "The X Greatest Ads of All Time & Why They Worked: X. Volvo (Jean-Claude Van Damme) Cost: $4M Results: 48M views in X days $170M in revenue. Why it worked: Stunning visuals + clear product demonstration"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1927780503832121627) 2025-05-28 17:34:23 UTC 97.7K followers, 7.1M engagements "By 1993 the market collapsed. Speculators left. Comic shops went bankrupt. Marvel which had gone public in 1991 saw its stock plummet from $XX to under $X. By 1996 Marvel filed for Chapter XX bankruptcy. They were $XXX million in debt"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1946269546022601070) 2025-07-18 18:03:14 UTC 97.6K followers, 4111 engagements "5. The Food Court Hack IKEA isnt just a furniture store its one of the top XX restaurant chains in the world. Cheap food keeps people in stores longer. Some customers go for the food and end up buying furniture they didnt plan on getting"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1948115834355802189) 2025-07-23 20:19:43 UTC 97.7K followers, 3389 engagements "In 2009 Audi launched a bold billboard in Los Angeles to flex on BMW. They thought they had the final word. But BMW struck back with a savage response across the street. What happened next became one of the most iconic ad wars in history. Heres the full story:"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1945948263942606889) 2025-07-17 20:46:34 UTC 97.5K followers, 91.2K engagements "IKEA isn't a furniture store. It's a $XX billion psychological trap. You walk in for a $XX shelf. Two hours later youre leaving with a cart full of things you didnt plan to buy. Heres how IKEA hacks your brain to make you spend more:"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1948115822104175051) 2025-07-23 20:19:40 UTC 97.7K followers, 154.8K engagements "Pepsi didnt just record the results. They televised them. Commercials showed real people sipping both sodas and choosing Pepsi. More Americans prefer the taste of Pepsi over Coca-Cola. It was brilliant psychological warfare. Pepsi framed Coke as the old inferior choice"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1945194374054256695) 2025-07-15 18:50:53 UTC 97.5K followers, 11.5K engagements "When Peloton released a controversial holiday ad Reynolds acted fast. Within XX hours he shot a spoof Aviation Gin commercial with the same actress. The internet exploded. Cost Almost nothing. Impact Millions in free press"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1947802835719975404) 2025-07-22 23:35:59 UTC 97.6K followers, XXX engagements "1. The One-Way Maze IKEAs layout forces customers to follow a set path through the entire store. Theres no easy exit so you have to walk through every section before leaving. This maximizes impulse purchases; people buy things they didnt plan on getting"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1948115826474729823) 2025-07-23 20:19:41 UTC 97.7K followers, 4827 engagements "By 2019 the Yeezy brand was worth $XXX billion. Adidas Yeezy was generating $XXX billion/year in revenue. Kanye was earning $150$200 million/year from the deal. Adidas stock price soared more than XXX% from 2015 to 2021. But trouble was brewing"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1945553404211691846) 2025-07-16 18:37:32 UTC 97.5K followers, 2021 engagements "The deal was historic: Full creative control A percentage of every Yeezy sale Ownership of the Yeezy brand Royalties estimated at XX% 3x more than Michael Jordans Nike deal Kanye called it the Yeezy Empire"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1945553400482922516) 2025-07-16 18:37:31 UTC 97.7K followers, 2214 engagements "In 2019 Reynolds bought Mint Mobile. Instead of boring telecom ads he starred in commercials poking fun at the industrys nonsense. His secret: Make ads so funny people want to watch them. In 2023 he sold Mint Mobile to T-Mobile for $1.35B"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1947802837980697007) 2025-07-22 23:35:59 UTC 97.7K followers, XXX engagements "In 1975 Pepsi launched the Pepsi Challenge: They set up blind taste tests in malls across America Ordinary people were given two unmarked cups They were asked: Which one do you like better The results shocked everyone. People picked Pepsi"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1945194372003148082) 2025-07-15 18:50:52 UTC 97.5K followers, 12K engagements "On October XX 2022 Adidas officially terminated its partnership with Kanye West. It immediately cut ties with Yeezy. The fallout was brutal: $XXX billion in unsold Yeezy inventory $XXX million projected loss for the year Stock plunged Brand crisis"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1945553410624811087) 2025-07-16 18:37:34 UTC 97.7K followers, 2254 engagements "In 2020 Reynolds and Rob McElhenney bought Wrexham AFC a struggling Welsh football club. Their docuseries Welcome to Wrexham turned a 5th-tier team into a global brand. Merchandise sold out. Ticket sales skyrocketed. They sold hope as much as football"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1947802839943942460) 2025-07-22 23:36:00 UTC 97.6K followers, XXX engagements "In the 80s and early 90s Marvel was on fire. Spider-Man X-Men and Iron Man were household names. Comic book sales hit record highs fueled by a speculative boom. Collectors bought comics thinking theyd be worth millions. But this bubble was about to burst"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1946269544030323114) 2025-07-18 18:03:13 UTC 97.6K followers, 4313 engagements "Just XX days after launching New Coke Coca-Cola surrendered. In July 1985 they announced the return of the original formula: Coca-Cola Classic. The crowd went wild"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1945194389136884154) 2025-07-15 18:50:56 UTC 97.5K followers, 8360 engagements "Reynolds success isnt luck. Its a system: Be authentic and self-aware. Entertain dont interrupt. React fast to culture. Build brands around stories not slogans. Use humor to turn ads into events"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1947803856659689817) 2025-07-22 23:40:02 UTC 97.6K followers, 1338 engagements "In 2009 Dominos took the most dangerous risk in corporate history. They told the world their pizza tasted like garbage. The company was on the brink of collapse. But what happened next became one of the greatest marketing comebacks of all time. Heres the full story:"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1944811623761256493) 2025-07-14 17:29:58 UTC 97.7K followers, 154.2K engagements "The X Greatest Ads & Why They Worked: X. Volvo Cost: $4M Results: 48M views in X days $170M in revenue. Why it worked: Stunning visuals + clear product demonstration"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1909428343969140947) 2025-04-08 02:09:27 UTC 97.7K followers, 10.1M engagements "By 2009 the MCU concept was working. Disney acquired Marvel for $X billion. Many thought Disney overpaid. Today the MCU has made $30+ billion in box office revenue alone making it the most successful movie franchise in history"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1946269562065883340) 2025-07-18 18:03:18 UTC 97.7K followers, 3916 engagements "What started with one desperate move in 2005 became a juggernaut. 32+ films A cultural empire Theme parks streaming merchandise Billion-dollar franchises (Avengers Black Panther Spider-Man) Marvel went from $700M in debt to $150B+ valuation"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1946269563772907999) 2025-07-18 18:03:18 UTC 97.5K followers, 3608 engagements "In 1996 Marvel went bankrupt. Their stock fell 99.9%. They were $700M in debt. Then one insane $525M gamble changed everything. Today Marvel is worth $150B+ Heres how they pulled off the greatest comeback in entertainment history"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1946269541501116732) 2025-07-18 18:03:13 UTC 97.5K followers, 129.9K engagements "4. Flat-Pack Genius IKEA popularized flat-pack furniture where customers assemble it themselves. This cut production and shipping costs making prices lower than competitors. When you build something yourself you value it more and are less likely to return it"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1948115832527032362) 2025-07-23 20:19:43 UTC 97.7K followers, 3726 engagements "Nike refused to give him royalties. They wanted to treat him like a celebrity collaborator not a full partner. Kanye wanted equity control and a real cut. So in 2013 he left Nike and signed with Adidas. And Adidas gave him everything"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1945553398692008243) 2025-07-16 18:37:31 UTC 97.7K followers, 2255 engagements "Ryan Reynolds applied the Deadpool marketing strategy: Self-awareness Humor and Meta-storytelling to his businesses. The result $2B in brand value across gin telecom and football clubs. Heres his Deadpool playbook for businesses:"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1947802827746652496) 2025-07-22 23:35:57 UTC 97.7K followers, 45K engagements "2. Price Anchoring Expensive furniture is placed first in the showroom. By the time you reach cheaper items (like home accessories) they seem like bargains compared to the high-priced items"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1948115829247169027) 2025-07-23 20:19:42 UTC 97.7K followers, 4457 engagements "From maze-like layouts to flat-pack psychology everything is carefully engineered for maximum profit. Next time you visit IKEA ask yourself: Are you shopping for furniture or is IKEA shopping for you"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1948115835991495122) 2025-07-23 20:19:44 UTC 97.7K followers, 3874 engagements "In 2018 Reynolds bought a minority stake in Aviation Gin. Instead of spending millions on traditional ads he became the brands voice. He produced witty shareable videos that felt more like entertainment than marketing. Two years later Diageo bought Aviation Gin for $610M"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1947802833950044671) 2025-07-22 23:35:58 UTC 97.7K followers, XXX engagements "3. The Gruen Effect The store is designed like a giant amusement park keeping customers engaged and wandering. No clocks no windows and no shortcuts so you lose track of time and spend longer inside. The more time you spend the more you buy"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1948115830899720486) 2025-07-23 20:19:42 UTC 97.7K followers, 4161 engagements "His solution Sell coffee to children. He told Nestl to forget about selling coffee to adults and focus on coffee-flavored candy for kids. So Nestl flooded the market with: Coffee-flavored sweets desserts like coffee jelly and chocolate infused with coffee"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1939391631079407835) 2025-06-29 18:32:51 UTC 97.4K followers, 227.7K engagements "Reynolds co-founded Maximum Effort a production company that pumps out viral ads for his businesses. The formula: Speed (reacting to cultural moments fast) Humor (self-deprecating and human) Shareability (ads worth talking about)"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1947803854843617697) 2025-07-22 23:40:02 UTC 97.6K followers, XXX engagements "In 2015 the Yeezy Boost XXX launched. It changed everything. Hype exploded Resale prices hit $2000+ per pair Fashion & sneaker culture collided Adidas became the cool brand again Celebs influencers and athletes wore Yeezys Yeezy became a movement"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1945553402361970848) 2025-07-16 18:37:32 UTC 97.7K followers, 2275 engagements "Before Deadpool Reynolds films struggled. But the Deadpool campaign was different: Self-aware ads that broke the 4th wall Low-budget high-creativity marketing Humor that made people share Reynolds realized this wasnt just movie marketing. It was a blueprint"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1947802832242938104) 2025-07-22 23:35:58 UTC 97.7K followers, XXX engagements "Adidas was slow to act. They said the partnership was under review. Pressure mounted. Kanye taunted them publicly: I can say antisemitic things and Adidas cant drop me. He was daring them to end the deal. So they did"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1945553408917750026) 2025-07-16 18:37:33 UTC 97.5K followers, 1853 engagements "CEO Kasper Rorsted stepped down. Analysts called it a massive self-inflicted wound. Adidas tried to sell remaining Yeezy inventory to recoup costs but brand damage lingered. They had built a billion-dollar empire on one man. And lost it the same way"  [@Marketing_Nerd_](/creator/x/Marketing_Nerd_) on [X](/post/tweet/1945553412789068217) 2025-07-16 18:37:34 UTC 97.5K followers, 1770 engagements
[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]
@Marketing_Nerd_ Marketing Nerd
Marketing Nerd posts on X about $reyn, ads, ikea, adidas the most. They currently have XXXXXX followers and XX posts still getting attention that total XXXXXXX engagements in the last XX hours.
Engagements: XXXXXXX #
- X Week XXXXXXX +11%
- X Month XXXXXXXXX -XX%
- X Months XXXXXXXXXX +242%
- X Year XXXXXXXXXX +1,230%
Mentions: XX #
- X Week XX -XX%
- X Month XXX +312%
- X Months XXX -XXXX%
- X Year XXX +312%
Followers: XXXXXX #
- X Week XXXXXX +0.43%
- X Month XXXXXX +1.90%
- X Months XXXXXX +33%
- X Year XXXXXX +78%
CreatorRank: XXXXXX #
Social Influence #
Social category influence stocks XXXXX% fashion brands XXXX% automotive brands #496 finance XXXX% travel destinations XXXX% countries XXXX% celebrities XXXX% musicians XXXX% agencies XXXX%
Social topic influence $reyn 11.27%, ads 8.45%, ikea #22, adidas 8.45%, marvel 7.04%, yeezy 5.63%, volvo #5, $pep 4.23%, debt 4.23%, empire XXXX%
Top accounts mentioned or mentioned by @arcticblock @philray62 @josefina_style @junko_9244 @stanward105494 @froglips97 @apexlearn_org @a1cutty856 @kbee90 @yashcoolmint @mirerfanali2 @nshrock @derfredo @localreviewgal @shauvikkumar @glasgowweegie @drilltrilla @grok @hanoomaanai @an_observerrr
Top assets mentioned Reynolds Consumer Products Inc. Common Stock (REYN) PepsiCo, Inc. (PEP) Diageo plc (DEO)
Top Social Posts #
Top posts by engagements in the last XX hours
"But heres the twist It worked. The whole saga reignited public love for Coca-Cola. Sales soared Market share recovered Pepsis momentum stalled Coca-Cola Classic became a national icon (again) By making a mistake Coke reminded people what they truly valued"
@Marketing_Nerd_ on X 2025-07-15 18:50:57 UTC 97.5K followers, 9071 engagements
"Bad marketing kills great businesses. Here are the XX best ads I saw this week: X. Volvo" @Marketing_Nerd_ on X 2025-07-24 18:16:23 UTC 97.7K followers, 232.1K engagements
"In 1975 Pepsi launched the most dangerous marketing stunt ever: The Pepsi Challenge. Blind taste tests showed Americans preferred Pepsi over Coke. Coca-Cola panicked. What they did next became the biggest branding disaster in history. Heres the full story:" @Marketing_Nerd_ on X 2025-07-15 18:50:52 UTC 97.7K followers, 273.8K engagements
"IKEA's strategy is simple: Low prices self-service and an addictive shopping experience. Walk into an IKEA store and youre not just shopping; youre entering a carefully designed psychological trap" @Marketing_Nerd_ on X 2025-07-23 20:19:41 UTC 97.7K followers, 5171 engagements
"The X Greatest Ads of All Time & Why They Worked: X. Volvo (Jean-Claude Van Damme) Cost: $4M Results: 48M views in X days $170M in revenue. Why it worked: Stunning visuals + clear product demonstration" @Marketing_Nerd_ on X 2025-05-28 17:34:23 UTC 97.7K followers, 7.1M engagements
"By 1993 the market collapsed. Speculators left. Comic shops went bankrupt. Marvel which had gone public in 1991 saw its stock plummet from $XX to under $X. By 1996 Marvel filed for Chapter XX bankruptcy. They were $XXX million in debt" @Marketing_Nerd_ on X 2025-07-18 18:03:14 UTC 97.6K followers, 4111 engagements
"5. The Food Court Hack IKEA isnt just a furniture store its one of the top XX restaurant chains in the world. Cheap food keeps people in stores longer. Some customers go for the food and end up buying furniture they didnt plan on getting" @Marketing_Nerd_ on X 2025-07-23 20:19:43 UTC 97.7K followers, 3389 engagements
"In 2009 Audi launched a bold billboard in Los Angeles to flex on BMW. They thought they had the final word. But BMW struck back with a savage response across the street. What happened next became one of the most iconic ad wars in history. Heres the full story:" @Marketing_Nerd_ on X 2025-07-17 20:46:34 UTC 97.5K followers, 91.2K engagements
"IKEA isn't a furniture store. It's a $XX billion psychological trap. You walk in for a $XX shelf. Two hours later youre leaving with a cart full of things you didnt plan to buy. Heres how IKEA hacks your brain to make you spend more:" @Marketing_Nerd_ on X 2025-07-23 20:19:40 UTC 97.7K followers, 154.8K engagements
"Pepsi didnt just record the results. They televised them. Commercials showed real people sipping both sodas and choosing Pepsi. More Americans prefer the taste of Pepsi over Coca-Cola. It was brilliant psychological warfare. Pepsi framed Coke as the old inferior choice" @Marketing_Nerd_ on X 2025-07-15 18:50:53 UTC 97.5K followers, 11.5K engagements
"When Peloton released a controversial holiday ad Reynolds acted fast. Within XX hours he shot a spoof Aviation Gin commercial with the same actress. The internet exploded. Cost Almost nothing. Impact Millions in free press" @Marketing_Nerd_ on X 2025-07-22 23:35:59 UTC 97.6K followers, XXX engagements
"1. The One-Way Maze IKEAs layout forces customers to follow a set path through the entire store. Theres no easy exit so you have to walk through every section before leaving. This maximizes impulse purchases; people buy things they didnt plan on getting" @Marketing_Nerd_ on X 2025-07-23 20:19:41 UTC 97.7K followers, 4827 engagements
"By 2019 the Yeezy brand was worth $XXX billion. Adidas Yeezy was generating $XXX billion/year in revenue. Kanye was earning $150$200 million/year from the deal. Adidas stock price soared more than XXX% from 2015 to 2021. But trouble was brewing" @Marketing_Nerd_ on X 2025-07-16 18:37:32 UTC 97.5K followers, 2021 engagements
"The deal was historic: Full creative control A percentage of every Yeezy sale Ownership of the Yeezy brand Royalties estimated at XX% 3x more than Michael Jordans Nike deal Kanye called it the Yeezy Empire" @Marketing_Nerd_ on X 2025-07-16 18:37:31 UTC 97.7K followers, 2214 engagements
"In 2019 Reynolds bought Mint Mobile. Instead of boring telecom ads he starred in commercials poking fun at the industrys nonsense. His secret: Make ads so funny people want to watch them. In 2023 he sold Mint Mobile to T-Mobile for $1.35B" @Marketing_Nerd_ on X 2025-07-22 23:35:59 UTC 97.7K followers, XXX engagements
"In 1975 Pepsi launched the Pepsi Challenge: They set up blind taste tests in malls across America Ordinary people were given two unmarked cups They were asked: Which one do you like better The results shocked everyone. People picked Pepsi" @Marketing_Nerd_ on X 2025-07-15 18:50:52 UTC 97.5K followers, 12K engagements
"On October XX 2022 Adidas officially terminated its partnership with Kanye West. It immediately cut ties with Yeezy. The fallout was brutal: $XXX billion in unsold Yeezy inventory $XXX million projected loss for the year Stock plunged Brand crisis" @Marketing_Nerd_ on X 2025-07-16 18:37:34 UTC 97.7K followers, 2254 engagements
"In 2020 Reynolds and Rob McElhenney bought Wrexham AFC a struggling Welsh football club. Their docuseries Welcome to Wrexham turned a 5th-tier team into a global brand. Merchandise sold out. Ticket sales skyrocketed. They sold hope as much as football" @Marketing_Nerd_ on X 2025-07-22 23:36:00 UTC 97.6K followers, XXX engagements
"In the 80s and early 90s Marvel was on fire. Spider-Man X-Men and Iron Man were household names. Comic book sales hit record highs fueled by a speculative boom. Collectors bought comics thinking theyd be worth millions. But this bubble was about to burst" @Marketing_Nerd_ on X 2025-07-18 18:03:13 UTC 97.6K followers, 4313 engagements
"Just XX days after launching New Coke Coca-Cola surrendered. In July 1985 they announced the return of the original formula: Coca-Cola Classic. The crowd went wild" @Marketing_Nerd_ on X 2025-07-15 18:50:56 UTC 97.5K followers, 8360 engagements
"Reynolds success isnt luck. Its a system: Be authentic and self-aware. Entertain dont interrupt. React fast to culture. Build brands around stories not slogans. Use humor to turn ads into events" @Marketing_Nerd_ on X 2025-07-22 23:40:02 UTC 97.6K followers, 1338 engagements
"In 2009 Dominos took the most dangerous risk in corporate history. They told the world their pizza tasted like garbage. The company was on the brink of collapse. But what happened next became one of the greatest marketing comebacks of all time. Heres the full story:" @Marketing_Nerd_ on X 2025-07-14 17:29:58 UTC 97.7K followers, 154.2K engagements
"The X Greatest Ads & Why They Worked: X. Volvo Cost: $4M Results: 48M views in X days $170M in revenue. Why it worked: Stunning visuals + clear product demonstration" @Marketing_Nerd_ on X 2025-04-08 02:09:27 UTC 97.7K followers, 10.1M engagements
"By 2009 the MCU concept was working. Disney acquired Marvel for $X billion. Many thought Disney overpaid. Today the MCU has made $30+ billion in box office revenue alone making it the most successful movie franchise in history" @Marketing_Nerd_ on X 2025-07-18 18:03:18 UTC 97.7K followers, 3916 engagements
"What started with one desperate move in 2005 became a juggernaut. 32+ films A cultural empire Theme parks streaming merchandise Billion-dollar franchises (Avengers Black Panther Spider-Man) Marvel went from $700M in debt to $150B+ valuation" @Marketing_Nerd_ on X 2025-07-18 18:03:18 UTC 97.5K followers, 3608 engagements
"In 1996 Marvel went bankrupt. Their stock fell 99.9%. They were $700M in debt. Then one insane $525M gamble changed everything. Today Marvel is worth $150B+ Heres how they pulled off the greatest comeback in entertainment history" @Marketing_Nerd_ on X 2025-07-18 18:03:13 UTC 97.5K followers, 129.9K engagements
"4. Flat-Pack Genius IKEA popularized flat-pack furniture where customers assemble it themselves. This cut production and shipping costs making prices lower than competitors. When you build something yourself you value it more and are less likely to return it" @Marketing_Nerd_ on X 2025-07-23 20:19:43 UTC 97.7K followers, 3726 engagements
"Nike refused to give him royalties. They wanted to treat him like a celebrity collaborator not a full partner. Kanye wanted equity control and a real cut. So in 2013 he left Nike and signed with Adidas. And Adidas gave him everything" @Marketing_Nerd_ on X 2025-07-16 18:37:31 UTC 97.7K followers, 2255 engagements
"Ryan Reynolds applied the Deadpool marketing strategy: Self-awareness Humor and Meta-storytelling to his businesses. The result $2B in brand value across gin telecom and football clubs. Heres his Deadpool playbook for businesses:" @Marketing_Nerd_ on X 2025-07-22 23:35:57 UTC 97.7K followers, 45K engagements
"2. Price Anchoring Expensive furniture is placed first in the showroom. By the time you reach cheaper items (like home accessories) they seem like bargains compared to the high-priced items" @Marketing_Nerd_ on X 2025-07-23 20:19:42 UTC 97.7K followers, 4457 engagements
"From maze-like layouts to flat-pack psychology everything is carefully engineered for maximum profit. Next time you visit IKEA ask yourself: Are you shopping for furniture or is IKEA shopping for you" @Marketing_Nerd_ on X 2025-07-23 20:19:44 UTC 97.7K followers, 3874 engagements
"In 2018 Reynolds bought a minority stake in Aviation Gin. Instead of spending millions on traditional ads he became the brands voice. He produced witty shareable videos that felt more like entertainment than marketing. Two years later Diageo bought Aviation Gin for $610M" @Marketing_Nerd_ on X 2025-07-22 23:35:58 UTC 97.7K followers, XXX engagements
"3. The Gruen Effect The store is designed like a giant amusement park keeping customers engaged and wandering. No clocks no windows and no shortcuts so you lose track of time and spend longer inside. The more time you spend the more you buy" @Marketing_Nerd_ on X 2025-07-23 20:19:42 UTC 97.7K followers, 4161 engagements
"His solution Sell coffee to children. He told Nestl to forget about selling coffee to adults and focus on coffee-flavored candy for kids. So Nestl flooded the market with: Coffee-flavored sweets desserts like coffee jelly and chocolate infused with coffee" @Marketing_Nerd_ on X 2025-06-29 18:32:51 UTC 97.4K followers, 227.7K engagements
"Reynolds co-founded Maximum Effort a production company that pumps out viral ads for his businesses. The formula: Speed (reacting to cultural moments fast) Humor (self-deprecating and human) Shareability (ads worth talking about)" @Marketing_Nerd_ on X 2025-07-22 23:40:02 UTC 97.6K followers, XXX engagements
"In 2015 the Yeezy Boost XXX launched. It changed everything. Hype exploded Resale prices hit $2000+ per pair Fashion & sneaker culture collided Adidas became the cool brand again Celebs influencers and athletes wore Yeezys Yeezy became a movement" @Marketing_Nerd_ on X 2025-07-16 18:37:32 UTC 97.7K followers, 2275 engagements
"Before Deadpool Reynolds films struggled. But the Deadpool campaign was different: Self-aware ads that broke the 4th wall Low-budget high-creativity marketing Humor that made people share Reynolds realized this wasnt just movie marketing. It was a blueprint" @Marketing_Nerd_ on X 2025-07-22 23:35:58 UTC 97.7K followers, XXX engagements
"Adidas was slow to act. They said the partnership was under review. Pressure mounted. Kanye taunted them publicly: I can say antisemitic things and Adidas cant drop me. He was daring them to end the deal. So they did" @Marketing_Nerd_ on X 2025-07-16 18:37:33 UTC 97.5K followers, 1853 engagements
"CEO Kasper Rorsted stepped down. Analysts called it a massive self-inflicted wound. Adidas tried to sell remaining Yeezy inventory to recoup costs but brand damage lingered. They had built a billion-dollar empire on one man. And lost it the same way" @Marketing_Nerd_ on X 2025-07-16 18:37:34 UTC 97.5K followers, 1770 engagements