#  @Genetics56 Big Ten information and news The Big Ten and SEC are leading the charge in college athletics, with significant financial investments and influence. The Power [--] conferences are shaping the future of college football, including a potential new playoff structure and scheduling agreements. The ACC and Big [--] are trying to keep up, with discussions of potential mergers or collaborations to strengthen their positions. ### Engagements: [-------] [#](/creator/twitter::15542316/interactions)  - [--] Week [-------] +129% - [--] Month [---------] -47% - [--] Months [----------] +323% - [--] Year [----------] -42% ### Mentions: [--] [#](/creator/twitter::15542316/posts_active)  - [--] Week [---] +11% - [--] Month [---] +46% - [--] Months [-----] +162% - [--] Year [-----] -37% ### Followers: [------] [#](/creator/twitter::15542316/followers)  - [--] Week [------] +0.22% - [--] Month [------] +1.10% - [--] Months [------] +9.40% - [--] Year [------] +9.80% ### CreatorRank: [------] [#](/creator/twitter::15542316/influencer_rank)  ### Social Influence **Social category influence** [finance](/list/finance) 16.07% [ncaa football](/list/ncaa-football) #1073 [events](/list/events) #118 [countries](/list/countries) 5.36% [nfl](/list/nfl) 0.6% [travel destinations](/list/travel-destinations) 0.6% [stocks](/list/stocks) 0.6% [social networks](/list/social-networks) 0.6% [technology brands](/list/technology-brands) 0.6% [currencies](/list/currencies) 0.6% **Social topic influence** [big ten](/topic/big-ten) #9, [the big](/topic/the-big) #169, [in the](/topic/in-the) 13.69%, [nfl](/topic/nfl) #3565, [money](/topic/money) #5151, [more than](/topic/more-than) #1349, [big 12](/topic/big-12) #45, [football](/topic/football) #2879, [college football](/topic/college-football) #93, [penn state](/topic/penn-state) #62 **Top accounts mentioned or mentioned by** [@buckeye__nick](/creator/undefined) [@terryterry79](/creator/undefined) [@immaculateview](/creator/undefined) [@mrtpsm](/creator/undefined) [@jaywood1983](/creator/undefined) [@usfbullstboned](/creator/undefined) [@crixusesq](/creator/undefined) [@pdxbeav](/creator/undefined) [@bigten](/creator/undefined) [@yahoosports](/creator/undefined) [@jayurban11](/creator/undefined) [@brianreiss7](/creator/undefined) [@english_schs](/creator/undefined) [@tim_floro](/creator/undefined) [@icedevilca](/creator/undefined) [@bill_cfb_guy](/creator/undefined) [@geedee00000](/creator/undefined) [@smellurfingers](/creator/undefined) [@sportico](/creator/undefined) [@ariwasserman](/creator/undefined) **Top assets mentioned** [ANONYMOUS (ANONYMOUS)](/topic/anonymous) ### Top Social Posts Top posts by engagements in the last [--] hours "Still the question nags: Could the Big Ten expand again I dont see it expanding said Purdue AD Mike Bobinski unless the environment really becomes fractured where the structure doesnt hold and we feel like we need to do our own thing. https://www.on3.com/teams/purdue-boilermakers/news/purdue-ad-mike-bobinski-weighs-big-ten-growth-possibilities/ https://www.on3.com/teams/purdue-boilermakers/news/purdue-ad-mike-bobinski-weighs-big-ten-growth-possibilities/" [X Link](https://x.com/Genetics56/status/2014752034407231488) 2026-01-23T17:28Z 18K followers, [----] engagements "I'm in the process of analyzing the Big Ten schedules and I must say I don't see anyone being able to run the table with the schedules they have. I'd be shocked if we see a team sitting at 12-0. These schedules are loaded this coming season" [X Link](https://x.com/Genetics56/status/2016333647905747442) 2026-01-28T02:12Z 18K followers, [----] engagements "USC has a loaded schedule. We already knew that but the way this occurs shows how loaded it is. What concerns me is going to Rutgers and then having to play Oregon the next week and Washington right after that and then having to go out to Penn State. That will be a very difficult stretch. They will need to be able to handle the trip out east successfully so it doesn't derail over the next [--] games. OR WA and PSU have winning conference records the last [--] seasons. Thus if they can go that stretch with a 2-1 record that will set them up well for their games against Wisconsin and then Ohio State." [X Link](https://x.com/Genetics56/status/2016334956323090714) 2026-01-28T02:18Z 18K followers, 18.6K engagements "I'd argue that Iowa has the toughest [--] game stretch of any team in the Big Ten next season. At Michigan then Ohio State at home and then at Washington. The physical toll those three games will take on the body is going to be rough. And then they have two rivals and then the rest of the former Big Ten West teams. Iowa has won [--] games or more every year since [----] so it is unwise to think that they will not win at least [--] games. https://twitter.com/i/web/status/2016350407463743685 https://twitter.com/i/web/status/2016350407463743685" [X Link](https://x.com/Genetics56/status/2016350407463743685) 2026-01-28T03:19Z 18K followers, [----] engagements "Got word that the Pac-12 media rights deal is not as high as people were speculating. The speculation that people were throwing out there was $10M to $12M. The number isn't nearly that high" [X Link](https://x.com/Genetics56/status/2016617947267989957) 2026-01-28T21:02Z 18K followers, 12.2K engagements "In fact it is closer to the MWC numbers than it was the speculation. Which begs the question is media rights money now dried up outside of the NBA Big Ten NFL Got word that the Pac-12 media rights deal is not as high as people were speculating. The speculation that people were throwing out there was $10M to $12M. The number isn't nearly that high. Got word that the Pac-12 media rights deal is not as high as people were speculating. The speculation that people were throwing out there was $10M to $12M. The number isn't nearly that high" [X Link](https://x.com/Genetics56/status/2016619361352446250) 2026-01-28T21:08Z 18K followers, [----] engagements "Nothing more profitable for TV networks than live sports. With that said with news out now that the Pac-12 deal is lower than speculated by many the MWC coming in below projection the death of the old Pac-12.is media rights money in college rights dried up" [X Link](https://x.com/Genetics56/status/2016622973696758063) 2026-01-28T21:22Z 18K followers, 12K engagements "Big Ten - please do a conference wide jersey patch deal. Make it an exclusive contract. You are all worth more together than as single contracts. Maximize revenue. Please" [X Link](https://x.com/Genetics56/status/2016664485042209004) 2026-01-29T00:07Z 18K followers, 10.8K engagements "The claim of "ego" is missing the point. The Big Ten won this negotation. ESPN/SEC as a partner wanted expansion. ESPN delivered the 5+11 to Brett Yormark and he pushed it. Big Ten said no. ESPN wanted 5+11 to place more SEC into CFP. Big Ten smartly pushed back. Big Ten & SEC demanded control to determine College Football Playoff expansion but cant come to a decision. They wrestled the power away & now have fumbled opportunity to expand because they cant work together because of their egos source told @On3 https://t.co/QyovPmRHiO Big Ten & SEC demanded control to determine College Football" [X Link](https://x.com/Genetics56/status/2016932474727661671) 2026-01-29T17:52Z 18K followers, [----] engagements "Why the SEC-to-Big Ten power shift has folks raging Cognitive dissonance long-held belief in SEC supremacy clashes with reality. Loss aversion makes "losing" dominance hurt more than gains feel good. Tribal loyalty blinds us to facts. B1G is now college football's best" [X Link](https://x.com/Genetics56/status/2017043002057687464) 2026-01-30T01:11Z 18K followers, [----] engagements "The Big Ten + ACC Together in the Future Conference realignment especially at the Big Ten SEC ACC and Big [--] levels is currently on a "pause." They need to figure out a path forward for a new governance. Until that is "fixed" any movement could end up resulting in political backlash at levels we have not seen in college athletics. How long that "pause" lasts is anyone's guess right now. Before news became public I made a couple of posts in some comments saying that the Big Ten wasn't active or looking to add any new members at this time but if the environment got bad enough they may need to" [X Link](https://x.com/Genetics56/status/2017078560788205588) 2026-01-30T03:32Z 18K followers, 17.7K engagements "Death penalty 🤣 NEWS: The College Sports Commission has opened an investigation into LSU over potential unreported NIL deal(s). The Tigers are the first known program under an inquiry from the new enforcement body. https://t.co/ZN4YE6Squ0 NEWS: The College Sports Commission has opened an investigation into LSU over potential unreported NIL deal(s). The Tigers are the first known program under an inquiry from the new enforcement body. https://t.co/ZN4YE6Squ0" [X Link](https://x.com/Genetics56/status/2017366526140051753) 2026-01-30T22:37Z 18K followers, [----] engagements "Tomorrow I will be posting a topic about how the Power [--] (Big Ten and SEC) didn't live long and why we are in a Power [--] (Big Ten) of college athletics and why the Big Ten will continue to separate themselves from the rest. Pluse more on ACC + Big Ten working together" [X Link](https://x.com/Genetics56/status/2017798739226767627) 2026-02-01T03:14Z 18K followers, [----] engagements "If a college football program has not won a national title since the 1980's there's no memory by roughly [---] Americans for said program winning a national title. The 80's were [--] to [--] years ago. Harsh reality that some CFB programs need to wake up to" [X Link](https://x.com/Genetics56/status/2017992981765116323) 2026-02-01T16:06Z 18K followers, 11.2K engagements "The NIL Era: Big Ten Athletics Dominance and Nothing Will Stop It When NIL officially kicked off in July [----] the Big Ten finally "got the green light" to tap into what had always been its biggest hidden edge: money. But even after it started it took a while for schools boosters and companies to get comfortable and start pouring funds into athletes. Before NIL arrived the Big Ten was never fragile off the field. It was wealthy stable and structurally sound but it often hit a ceiling when it came to building deep rosters with elite talent or winning national titles in sports beyond wrestling." [X Link](https://x.com/Genetics56/status/2018030335821263099) 2026-02-01T18:34Z 18K followers, [----] engagements "The lower revenue schools within the P4 will need to decide what they want to compete in and slim down if possible. Pitt is an example. There is no word or chatter from anyone that works in the Big Ten or does work for folks in the Big Ten for any P2 breakaway as of today. @Genetics56 How does the lower [--] of the P4 survive with the money splits the way they are Secondly can you really 100% for sure say there won't be a breakaway of the Power [--] conferences to make a super league Might be less likely but I wouldn't say it is zero. @Genetics56 How does the lower [--] of the P4 survive with the" [X Link](https://x.com/Genetics56/status/2018049043285369210) 2026-02-01T19:49Z 18K followers, [----] engagements "Also it is hilarious that EPN took in all of the SEC content to only see a 1% change in revenue after [--] seasons of it. Translation = ESPN is now tapped out with SEC profits. They will need to pivot to find profits elsewhere ESPNs revenue was flat in Q1 [--] vs Q1 [--] and operating income fell 23%. Wheres the future profit growth going to come from https://t.co/vfM70nQ0hg https://t.co/R2C3nujfva ESPNs revenue was flat in Q1 [--] vs Q1 [--] and operating income fell 23%. Wheres the future profit growth going to come from https://t.co/vfM70nQ0hg https://t.co/R2C3nujfva" [X Link](https://x.com/Genetics56/status/2018299317270745257) 2026-02-02T12:23Z 18K followers, [----] engagements "This is why I SMH at people on X who act like they are in the know and post things as fact when it isn't fact. When you don't know don't be so damn dumb and act like you have sourced info when you don't. fwiw: Mountain West games on The CW will *not* be produced by Pac-12 Enterprises contrary to popular speculation The conference will handle production "in coordination with The CW" per source fwiw: Mountain West games on The CW will *not* be produced by Pac-12 Enterprises contrary to popular speculation The conference will handle production "in coordination with The CW" per source" [X Link](https://x.com/Genetics56/status/2018768438856945706) 2026-02-03T19:27Z 18K followers, [----] engagements "College football landscape has changed. And that IS a good thing. NEW: Anonymous CFB general managers say USC Texas Tech Texas A&M Oregon and Miami spent the most on their [----] recruiting classes via @PeteNakos💰 Twelve of the [--] mentioned USC as the highest-spending program. https://t.co/gFMLoU7IXi https://t.co/4VqTZJw5Gn NEW: Anonymous CFB general managers say USC Texas Tech Texas A&M Oregon and Miami spent the most on their [----] recruiting classes via @PeteNakos💰 Twelve of the [--] mentioned USC as the highest-spending program. https://t.co/gFMLoU7IXi https://t.co/4VqTZJw5Gn" [X Link](https://x.com/Genetics56/status/2019143987312091591) 2026-02-04T20:20Z 18K followers, [----] engagements "Beong-Soo Kim unanimously elected 13th president of USC - USC Today https://today.usc.edu/new-usc-president-beong-soo-kim/ https://today.usc.edu/new-usc-president-beong-soo-kim/" [X Link](https://x.com/Genetics56/status/2019150951287054831) 2026-02-04T20:47Z 18K followers, [---] engagements "As a parent of daughters I could not be more happy about the growth of womens sports in the Big Ten Let's generate MORE revenue so the schools can add MORE scholarships and athletic programs for women. Flag football and women's wrestling should be Big Ten sponsored sports. The Big Ten has the most Olympians at this year's Olympic games. Far more than any other conference. The Big Ten Conference = The P1 Conference. https://t.co/tX2QiEXxLT https://t.co/iwucCxd9N3 The Big Ten has the most Olympians at this year's Olympic games. Far more than any other conference. The Big Ten Conference = The P1" [X Link](https://x.com/Genetics56/status/2019187724943556908) 2026-02-04T23:14Z 18K followers, [----] engagements "1: [--] straight CFB national titles 2: Most Olympians 3: Biggest media rights payout 4: Most team national titles last academic year and from this academic fall semester 5: National footprint And more Big Ten = P1 Conference The most affiliated Olympians of any conference. Good luck to the [--] from Big Ten schools in Italy 🔗: https://t.co/qAOFWwkMUh See more on on our [----] Olympians🧵 https://t.co/XPO7it28NE The most affiliated Olympians of any conference. Good luck to the [--] from Big Ten schools in Italy 🔗: https://t.co/qAOFWwkMUh See more on on our [----] Olympians🧵 https://t.co/XPO7it28NE" [X Link](https://x.com/Genetics56/status/2019203918983803117) 2026-02-05T00:18Z 18K followers, [----] engagements "Well Im not about to give those games up. I want a little piece of their rear end in DKR." We shall see about that Chris. Ohio State will be ready to play 😉 Chris Del Conte on the non-conference football schedule he won't immediately alter for Steve Sarkisian: Game schedule. When we joined the SEC it was an eight-game schedule. I was an absolute proponent of going to nine games. This year we were away from DKR [--] straight days. Chris Del Conte on the non-conference football schedule he won't immediately alter for Steve Sarkisian: Game schedule. When we joined the SEC it was an eight-game" [X Link](https://x.com/Genetics56/status/2019431300105683222) 2026-02-05T15:21Z 18K followers, [----] engagements "Hmmmm Analyst predicts Disney will spin off ESPN after CEO change https://t.co/cRSfjeyXo8 https://t.co/CGf7sIXojK Analyst predicts Disney will spin off ESPN after CEO change https://t.co/cRSfjeyXo8 https://t.co/CGf7sIXojK" [X Link](https://x.com/Genetics56/status/2019460643737227626) 2026-02-05T17:18Z 18K followers, [----] engagements "#WeAre "Matt Campbell will be the best thing to ever happen to Penn State." Detroit Lions and former Iowa State RB @MontgomerDavid tells Nittany Lion fans they are going to love having his former coach as their new head man. #WeAre https://t.co/Zo3Uq9vDkZ "Matt Campbell will be the best thing to ever happen to Penn State." Detroit Lions and former Iowa State RB @MontgomerDavid tells Nittany Lion fans they are going to love having his former coach as their new head man. #WeAre https://t.co/Zo3Uq9vDkZ" [X Link](https://x.com/Genetics56/status/2019469006130864340) 2026-02-05T17:51Z 18K followers, [----] engagements "Hmmmmm Analyst predicts Disney will spin off ESPN after CEO change https://t.co/cRSfjeyXo8 https://t.co/CGf7sIXojK Analyst predicts Disney will spin off ESPN after CEO change https://t.co/cRSfjeyXo8 https://t.co/CGf7sIXojK" [X Link](https://x.com/Genetics56/status/2019473950154035489) 2026-02-05T18:11Z 18K followers, [----] engagements "The projected conference payout to the Big Ten schools for fiscal [----] is $82.6.M. The [----] fiscal numbers came in roughly $3M above projections" [X Link](https://x.com/Genetics56/status/2019507744789917924) 2026-02-05T20:25Z 18K followers, [----] engagements "Stop throwing a hissy fit Schools move from conference to conference and have since the first new addition to a conference which was Iowa and Indiana to the Big Ten in [----]. Founders were Chicago Illinois Michigan Minnesota Northwestern Purdue and Wisconsin A statement from WAC Commissioner Rebekah Ray https://t.co/m8ebwewE9b A statement from WAC Commissioner Rebekah Ray https://t.co/m8ebwewE9b" [X Link](https://x.com/Genetics56/status/2019523878989766976) 2026-02-05T21:29Z 18K followers, [----] engagements "Big Ten is getting closer to $1.5B. NEW: @SEC becomes first college conference to claim a billion dollars in annual revenuethanks in part to filing its tax return three months before the @BigTen. Will both leagues have surpassed @NCAA in FY25 earnings For @Sportico 👇 https://t.co/bZlTvh3YM6 NEW: @SEC becomes first college conference to claim a billion dollars in annual revenuethanks in part to filing its tax return three months before the @BigTen. Will both leagues have surpassed @NCAA in FY25 earnings For @Sportico 👇 https://t.co/bZlTvh3YM6" [X Link](https://x.com/Genetics56/status/2019531510320361965) 2026-02-05T22:00Z 18K followers, [----] engagements "A reduction in number of games broadcasted IMO. But still able to retain. Foxs net income last year was $2.2 billion. Thats about what theyre *currently* paying the NFL. If the NFLs looking for 2x their current rights as they renegotiate how does Fox pay that even if they dump all their other sports rights Foxs net income last year was $2.2 billion. Thats about what theyre *currently* paying the NFL. If the NFLs looking for 2x their current rights as they renegotiate how does Fox pay that even if they dump all their other sports rights" [X Link](https://x.com/Genetics56/status/2019538010073948648) 2026-02-05T22:25Z 18K followers, [----] engagements "I thought it was a bit interesting that they mentioned the valuation in the report the other day. And now an industry expert speculates (we will never know what he knows that he may not share in public) and that gets my attention. Spin off and sell May seem like a bad idea but valuable entities sell the easiest and for the best price. Spin off and sell May seem like a bad idea but valuable entities sell the easiest and for the best price" [X Link](https://x.com/Genetics56/status/2019538761735106611) 2026-02-05T22:28Z 18K followers, [----] engagements "Doesn't bother me either. I like the [--] school makeup the Big Ten has. The [--] Pac-12 schools have been wonderful additions and not leeches @Genetics56 Doesn't bother me that Texas didn't come to destroy the Big Ten. Oklahoma would have been nice but that's not where we were at the time. @Genetics56 Doesn't bother me that Texas didn't come to destroy the Big Ten. Oklahoma would have been nice but that's not where we were at the time" [X Link](https://x.com/Genetics56/status/2019555417274417241) 2026-02-05T23:35Z 18K followers, [----] engagements "Sources: Former UCLA and NBA basketball player Amari Bailey has has set up an official recruiting visit to Grand Canyon University his first official visit. The school aggressively pitched him on their vision and plans to host him Wednesday for the game against New Mexico. https://t.co/9GN6obyJL0 Sources: Former UCLA and NBA basketball player Amari Bailey has has set up an official recruiting visit to Grand Canyon University his first official visit. The school aggressively pitched him on their vision and plans to host him Wednesday for the game against New Mexico. https://t.co/9GN6obyJL0" [X Link](https://x.com/Genetics56/status/2019569456846889244) 2026-02-06T00:30Z 18K followers, [----] engagements "I love it when dumb people like this say these like this about me. First they have zero clue how I get some information how I research topics and how I build models. I'm right a lot more than not. If you didn't have haters then you aren't doing anything right" [X Link](https://x.com/Genetics56/status/2019574773278179631) 2026-02-06T00:52Z 18K followers, [----] engagements "One thing that I'm thinking of doing is studying the trends in ticket sales revenues in the Big Ten since NIL started. How is this new era impacting revenue via ticket sales Below is from UW Madison's audit. NEWS: Move over FSU. There's a new FY25 debt king: Penn State. The Blue and White are more than a half-billion-dollars in the red per @Penn_State's latest NCAA financial disclosures. Details for @Sportico👇 https://t.co/rYFCyjI3uC NEWS: Move over FSU. There's a new FY25 debt king: Penn State. The Blue and White are more than a half-billion-dollars in the red per @Penn_State's latest NCAA" [X Link](https://x.com/Genetics56/status/2019585575511289880) 2026-02-06T01:34Z 18K followers, [----] engagements "I'll focus on CBS NBC FOX since I talk mostly Big Ten. I'd be a nervous wreck if I was the Big [--] for potentially getting the ax from FOX Sports. FOX could cut the exclusive clause in the next Big Ten TV deal and put a Big Ten game on instead. I'm sure CBS will try to keep the NFL too and then keep their other content for college football. From John Ourand's article tonight at Puck - how the NFL news is impacting other leagues https://t.co/A3KlmSAmqV From John Ourand's article tonight at Puck - how the NFL news is impacting other leagues https://t.co/A3KlmSAmqV" [X Link](https://x.com/Genetics56/status/2019591105998664157) 2026-02-06T01:56Z 18K followers, [----] engagements "In theory yes due to the economic pressures of the profit decline of streaming vs old day sub fees. But as Murdoch noted "rebalance" their portfolio will be their business strategy. Big Ten football rights are very profitable for FOX Sports. @Genetics56 Could this lead college football to explore a super league to consolidate it even more. @Genetics56 Could this lead college football to explore a super league to consolidate it even more" [X Link](https://x.com/Genetics56/status/2019615075800113450) 2026-02-06T03:32Z 18K followers, [----] engagements "Behind the schenes stuff for the SCORE Act I hate politics. College athletics is wasting their time in DC. I'm even less hopefull they will do anything after reading that. https://www.foiaball.com/p/ncaa-score-act-lobbying-emails https://www.foiaball.com/p/ncaa-score-act-lobbying-emails" [X Link](https://x.com/Genetics56/status/2019622694463942714) 2026-02-06T04:02Z 18K followers, [----] engagements "I know there is going to be a push coming from within the Big Ten to have a new governance model for rules and enforcement. What that will mean and the FOX Sports stuff with the NFL is going to have an impact on what the Big Ten decides to do long term. Ex: if rev share cap gets removed the Big Ten isn't going to want to bring on the non wealthy schools. They will want like minded competitive schools. We just have to wait and see how things evolve. Stuff that made sense and true [--] years ago is now outdated. @Genetics56 Do you think tho if we gave up conference championship games a little more" [X Link](https://x.com/Genetics56/status/2019630320434188615) 2026-02-06T04:32Z 18K followers, [----] engagements "I know it sucks for people to lose a job but the Washington Post cutting jobs happens all of the time in the business world. As technology evolves/consumption changes some jobs just fade away. See self check outs at your local Walmart. It's life. Survival of the fittest" [X Link](https://x.com/Genetics56/status/2019752871495897525) 2026-02-06T12:39Z 18K followers, [----] engagements "Agreed. The Big [--] may be better off in that type of situation. I think the Big [--] would gladly leave FOX to become the featured conference for TNT Sports. FOX main priority is the Big [--]. FOX cutting the Big [--] could be a blessing in disguise since TNT gives it the promotion other networks dont do for the Big [--]. I think the Big [--] would gladly leave FOX to become the featured conference for TNT Sports. FOX main priority is the Big [--]. FOX cutting the Big [--] could be a blessing in disguise since TNT gives it the promotion other networks dont do for the Big 12" [X Link](https://x.com/Genetics56/status/2019778315473592354) 2026-02-06T14:20Z 18K followers, [----] engagements "Man the NFL sure is going after DL coaches from the Big Ten this off-season. The replacement hires will be very important for these Big Ten schools" [X Link](https://x.com/Genetics56/status/2019779280083763545) 2026-02-06T14:24Z 18K followers, [----] engagements "I've mentioned the MAC may or may not add a school. They begin their TV negotiaton this spring. But if they did add a school Illinois State would be the smarter move. We will see what the MAC decides to do or not do. Sacramento State is in the midst of an aggressive effort to join an FBS league proposing a $10M+ entry fee plus forgoing league revenues sources tell @YahooSports. Multiples conferences heard the pitch. One is believed to be exploring the possibility. https://t.co/2X0S63E2DI Sacramento State is in the midst of an aggressive effort to join an FBS league proposing a $10M+ entry fee" [X Link](https://x.com/Genetics56/status/2019852162495574474) 2026-02-06T19:14Z 18K followers, [----] engagements "I've stated the same thing but in the last year or so I've evolved it to merge FCS with G6. Today I'm not sure we will get to that point or not even though it makes sense. I'm still concerned we could see a financial fracture that I've warned about at the P4 level. "I think the Power [--] needs to break away create their own world create their own governing body. Allow the Group of [--] to kind of create their own world allow them to have their own playoff" @KirkHerbstreit told me on the @FOS set at radio row: https://t.co/zk8ZqBFmji "I think the Power [--] needs to break away create their own world" [X Link](https://x.com/Genetics56/status/2019873925690524060) 2026-02-06T20:40Z 18K followers, [----] engagements "When the Big Ten did their current TV deal one of the things I said was let the NFL go into streaming first so it conditions the minds of NFL fans first. Well we are there now. Now it will be time for the Big Ten to add a streamer partner - which is a no duh they will The NFL will have talks with non-traditional media partners for live games NFL Media chief Hans Schroeder tells me. His point: Digital platforms have become so mainstream that they can match broadcast audiences with potential reach. My interview below: https://t.co/zi1Gr96YHR The NFL will have talks with non-traditional media" [X Link](https://x.com/Genetics56/status/2019925299996053955) 2026-02-07T00:04Z 18K followers, [----] engagements "The Big Ten doesn't need Notre Dame. The Big Ten is in a strong position much stronger in [----] vs 2022/3/4 and we don't need Notre Dame sucking like a leech on this conference. College football in Indiana runs through IU now. Hopefully Purdue can rise up too. @MTillbilly @Genetics56 The @bigten @B1Gfootball COPC should not. @MTillbilly @Genetics56 The @bigten @B1Gfootball COPC should not" [X Link](https://x.com/Genetics56/status/2019949833457434810) 2026-02-07T01:42Z 18K followers, [----] engagements "This isn't the [----] Big Ten anymore. [--] straight CFB natties most team national titles of any conf most Olympians etc. No school no matter who they are should be allowed to profit off of the Big Ten without full membership. The Big Ten = The P1 Conference. @Genetics56 Notre Dame will demand to play bottom tier teams and receive top dollar TV revenue. Could you imagine being a conference commissioner and trying to negotiate revenue and scheduling with a team that has been an independent for [---] years @Genetics56 Notre Dame will demand to play bottom tier teams and receive top dollar TV revenue." [X Link](https://x.com/Genetics56/status/2019969645411987659) 2026-02-07T03:01Z 18K followers, [----] engagements "One hour ago the North Dakota State to MWC news broke inside college atheletics This was an overnight change. Chatted almost a year ago no chatting in recent weeks sign media rights deal "hey come join our conference." Never seen it done this fast before" [X Link](https://x.com/Genetics56/status/2019979569802133971) 2026-02-07T03:40Z 18K followers, [----] engagements "Love to see this. No conference dominates a sport more than the Big Ten does with college wrestling. [---] And this one is OVER. Remy Cotton with the sudden victory pin at [---] and @RUWrestling is going to beat the nations No. [--] ranked team. Wha a showing for the Scarlet Knights. They lead 23-12 with one to go. https://t.co/amdERYYdqL [---] And this one is OVER. Remy Cotton with the sudden victory pin at [---] and @RUWrestling is going to beat the nations No. [--] ranked team. Wha a showing for the Scarlet Knights. They lead 23-12 with one to go. https://t.co/amdERYYdqL" [X Link](https://x.com/Genetics56/status/2019986329451540512) 2026-02-07T04:07Z 18K followers, [----] engagements "With UW Madison getting a conference distribution payout of $77M from the Big Ten and the next payout projected for $82M (actual will probably end up higher) I was wondering how it compares to the NFL salary cap. Below is the answer. Still a lot of growth needed in rev for B1G The NFL informed clubs today it is projecting a [----] salary cap in the range of $301.2 million to $305.7 million per club per source. That would represent another significant jump from this years $279.2 million cap number and nearly $100M than the $208.2M cap in [----]. https://t.co/3Mr146H01C The NFL informed clubs today" [X Link](https://x.com/Genetics56/status/2020141197365260780) 2026-02-07T14:22Z 18K followers, [----] engagements "I used that wording on April 10th. Not the first time I used that wording. But on that same day I texted people in college athletics that North Dakota State had talks with the MWC. There was only one person on X that used the phrase "non-linear conference realignment." That was me. The conference realignment YouTubers never used that wording. I was once again so far ahead on this that I'm left with zero competition. There was only one person on X that used the phrase "non-linear conference realignment." That was me. The conference realignment YouTubers never used that wording. I was once" [X Link](https://x.com/Genetics56/status/2020194762070839550) 2026-02-07T17:55Z 18K followers, [----] engagements "I view ACC football as it was the Big Ten a decade ago around when Urban Meyer got hired. What is helping the ACC improve is the ability to buy recruits. The ACC has [--] winning seasons out of the last [--] vs the SEC. Now for ND. Did the last several years provide good competition No and that was even with Clemson and Florida State winning the conference title every year. What the ACC did wrong is they didn't do the scheduling agreement correctly and played a lot of the lower end and middle end and it just didn't bring a lot of excitement nationally. Can the ACC keep improving Yes because of NIL" [X Link](https://x.com/Genetics56/status/2020204177457119355) 2026-02-07T18:33Z 18K followers, [----] engagements "You would need to be able to explain why the SEC would want anything to do with the states of Utah Arizona Iowa and Kansas and they are already in Texas and Oklahoma. @Genetics56 Let the Big ten align with the like minded ACC and the SEC with the Big [--] split it into two and have a Super Bowl of College Football like they did before the merger back in the day. @Genetics56 Let the Big ten align with the like minded ACC and the SEC with the Big [--] split it into two and have a Super Bowl of College Football like they did before the merger back in the day" [X Link](https://x.com/Genetics56/status/2020233853093454113) 2026-02-07T20:30Z 18K followers, [----] engagements "What Will Impact How College Athletics Looks Like In [----] I answer that in this post. Super League Big Ten and SEC at [--] schools Will The ACC still exist Federal bill Etc. College athletics is a very popular form of entertainment. It was in the past and will continue to be in the future. But the business side is under stress and that stress is not relieved until it is relaxed. In order to get to that relaxed state changes will occur. For most folks trying to make sense of the business side of college athletics can give one a headache. I follow college sports as a hobby. I love to study it" [X Link](https://x.com/Genetics56/status/2020298340848574494) 2026-02-08T00:47Z 18K followers, [----] engagements "If FOX Sports loses some NFL games they will need to cut costs and try to "rebuild" lost revenue. IMO they would try to do that via the Big Ten through adding more football schools for content. What Will Impact How College Athletics Looks Like In [----] I answer that in this post. Super League Big Ten and SEC at [--] schools Will The ACC still exist Federal bill Etc. College athletics is a very popular form of entertainment. It was in the past and will continue to What Will Impact How College Athletics Looks Like In [----] I answer that in this post. Super League Big Ten and SEC at [--] schools Will" [X Link](https://x.com/Genetics56/status/2020306646732624208) 2026-02-08T01:20Z 18K followers, [----] engagements "Michigan State athletics were flexing their muscles tonight" [X Link](https://x.com/Genetics56/status/2020342503610724855) 2026-02-08T03:42Z 18K followers, [----] engagements "Over the last year I've read many ideas and concepts for what the future of college athletics could become. I've firmly decided I want nothing to do with any concept of college athletics that would dissolve the Big Ten Conference. I grew up with it. It's part of my life" [X Link](https://x.com/Genetics56/status/2020518170784616627) 2026-02-08T15:20Z 18K followers, [----] engagements "You do change as you get older. As a kid I wanted to listen to every second of the Super Bowl pregame stuff. Today I don't care at all and just want to watch the game and I have doubts it will be a competitive game" [X Link](https://x.com/Genetics56/status/2020576192987111522) 2026-02-08T19:11Z 18K followers, [----] engagements "Having to pay to join a conference sure is a new thing. I don't recall that happening before OU/UT leaving the Big [--]. The best of luck to North Dakota State. Sources: North Dakota State has agreed to a deal to join the Mountain West in football only for [----]. The school is expected to pay nearly $12 million to join the league which is in addition to the $5 million it will pay the NCAA to move to FBS. https://t.co/7lTFQmO6F0 Sources: North Dakota State has agreed to a deal to join the Mountain West in football only for [----]. The school is expected to pay nearly $12 million to join the league" [X Link](https://x.com/Genetics56/status/2020606651368349818) 2026-02-08T21:12Z 18K followers, [----] engagements "The Super Bowl is a rich person's event these days. I don't even watch any of the pre-game stuff don't even pay attention to the commericals and don't even watch halftime. I just want to watch the last football game and then go and enjoy the off-season until next season arrives Anyway another lame Super Bowl The NFL I think needs to start smelling the squall behind the clear sky This is a multi-year thing now where the Super Bowl feels like a hollow event being staged for people who dont really care about our game The SB used to feel connected Anyway another lame Super Bowl The NFL I think" [X Link](https://x.com/Genetics56/status/2020699345591693486) 2026-02-09T03:20Z 18K followers, [----] engagements "Correct. That is what private equity wanted to do and people like that Texas guy pushed it out to the mainstream media.interesting he has not been talking after Oregon destroyed them in the CFP. My hope is the Big Ten does a TV deal early and extends the GOR. @Genetics56 Any idea of the Big Ten and/or the SEC dissolving to form a "Super League" or whatever are from people on the outside looking in wanting what they have. The same people are the ones thinking that both conferences will kick out the worst members in order to bring in more valuable @Genetics56 Any idea of the Big Ten and/or the" [X Link](https://x.com/Genetics56/status/2020712000872128637) 2026-02-09T04:10Z 18K followers, [----] engagements "The Big [--] president is correct. One of the biggest reasons the Big Ten should do an exclusivity jersey patch agreement that is conference wide is to help prevent a devaluation. Top stories from this past weekend: ➤ NDSU to join the Mountain West ➤ @DeenaCasiero on athletic training & @NCAA_SSI ➤ @SeminoleAlford talks new debt ➤ Presidential perspectives ➤ UCLA & Charlotte FY25 financials ➤ Duke-UNC court storm altercation Read more: Monday: https://t.co/cE3auNVFXk Top stories from this past weekend: ➤ NDSU to join the Mountain West ➤ @DeenaCasiero on athletic training & @NCAA_SSI ➤" [X Link](https://x.com/Genetics56/status/2020856895834067162) 2026-02-09T13:46Z 18K followers, [----] engagements ""We need rules and enforcement" Some of the biggest hypocrites in college athletics are leaders themselves that say we need rules and enforcement. It's getting to the point where its time to ignore all rules and do whatever the fuck we want. Go steal a QB tomorrow. $10M #NDSU AD Matt Larsen tells me the Bison will aggressively pursue a waiver to be immediately eligible for the Mountain West title game bowls and the CFP. He expects support from the MWC. #NDSU AD Matt Larsen tells me the Bison will aggressively pursue a waiver to be immediately eligible for the Mountain West title game bowls" [X Link](https://x.com/Genetics56/status/2020981891923575195) 2026-02-09T22:03Z 18K followers, [----] engagements "I wonder if a ticketing process can be centralized through the Big Ten Enterprises (if that becomes reality) and have all tickets sold through there The unique segmentation of college athletics and the ticketing data that fosters it https://www.sportsbusinessjournal.com/Articles/2026/02/09/the-unique-segmentation-of-college-athletics-and-the-ticketing-data-that-fosters-it/ https://www.sportsbusinessjournal.com/Articles/2026/02/09/the-unique-segmentation-of-college-athletics-and-the-ticketing-data-that-fosters-it/" [X Link](https://x.com/Genetics56/status/2021012621198229663) 2026-02-10T00:05Z 18K followers, [----] engagements "translation = our basketball sucks ass and we are wanting failed pros to return so we can win more games Alabama says in a statement they are "disappointed" in the ruling: "The NCAA has granted eligibility to over [---] current mens basketball players with prior professional experience in the G League or overseas. Granting eligibility to some former professionals and not to others Alabama says in a statement they are "disappointed" in the ruling: "The NCAA has granted eligibility to over [---] current mens basketball players with prior professional experience in the G League or overseas. Granting" [X Link](https://x.com/Genetics56/status/2021019278145990960) 2026-02-10T00:31Z 18K followers, [----] engagements "University of Kentucky is losing their CFO in the AD" [X Link](https://x.com/Genetics56/status/2021064709835808779) 2026-02-10T03:32Z 18K followers, [----] engagements "2nd post on this topic. You don't have the look an further than below to learn two things: 1: You need proper alignment from the university leader and to the bottom to win at a high level 2: There are some folks who work at P4 level jobs that are incompetent. Enjoy everyone https://t.co/R6YKfseVFF Enjoy everyone https://t.co/R6YKfseVFF" [X Link](https://x.com/Genetics56/status/2021068234196386176) 2026-02-10T03:46Z 18K followers, [----] engagements "They seem to be now though. After a certain meeting with a certain someone that works at an office office roughly [--] hr [--] minutes away. @Genetics56 If UNL ever gets kicked out of the Big Ten because of their academics I won't be sympathetic after this. They were never "all in." @Genetics56 If UNL ever gets kicked out of the Big Ten because of their academics I won't be sympathetic after this. They were never "all in."" [X Link](https://x.com/Genetics56/status/2021267516933251511) 2026-02-10T16:58Z 18K followers, [----] engagements "Some quick thoughts after reading the article - should have playoff games at home stadiums through the semi-finals. The NFL does it. - there would be no reason to play a good non-conference team. Conf games are all that would matter - I like it there would be no 1rd rematch NEW: An internal Big Ten document explores a 24-team College Football Playoff. It offers a peek at what that model could look like as another off-season of CFP discussion is set to unfold. Details here: https://t.co/on2sqej1H8 https://t.co/j6twmdqyFp NEW: An internal Big Ten document explores a 24-team College Football" [X Link](https://x.com/Genetics56/status/2022327516216623238) 2026-02-13T15:10Z 18K followers, [----] engagements "Sac State instead of Illinois State. That is a choice I guess. Negotiations between officials from Sacramento State and the MAC have intensified over an expansion agreement that is nearing a vote sources tell @YahooSports. Sac State is offering an entry fee of more than $15 million. https://t.co/l1KwfQh3b4 Negotiations between officials from Sacramento State and the MAC have intensified over an expansion agreement that is nearing a vote sources tell @YahooSports. Sac State is offering an entry fee of more than $15 million. https://t.co/l1KwfQh3b4" [X Link](https://x.com/Genetics56/status/2022381540894970312) 2026-02-13T18:45Z 18K followers, [----] engagements "University of Minnesota ticket sales: $19598839 That is not good not good at all. There are some serious financial and spend problems along with a "missing" fanbase at the University of Minnesota. We may need folks from the outside taking over that place to fix things" [X Link](https://x.com/Genetics56/status/2021736372155937046) 2026-02-12T00:01Z 18K followers, 14.8K engagements "Correct. That is for a deeper analysis. I will study this stuff at a deeper level this spring sometime. I just found it interesting there is this much disparity even with stadiums of similar size. @Genetics56 To be fair an analysis of the pricing has to be included. @Genetics56 To be fair an analysis of the pricing has to be included" [X Link](https://x.com/Genetics56/status/2021770486691082618) 2026-02-12T02:17Z 18K followers, [----] engagements "This all was very is to project out. Now we see the made up cries about what was very obvious would happen. The Big Ten was right on all of this but people in other conferences let their egos get in the way instead of using fuctional brain cells. @AriWasserman @GoDucksGo_ If only a conference had put forth a playoff format plan that would have preserved and even increased top tier non conference matchups Oh wait. One did @AriWasserman @GoDucksGo_ If only a conference had put forth a playoff format plan that would have preserved and even increased top tier non conference matchups Oh wait. One" [X Link](https://x.com/Genetics56/status/2022287399426932761) 2026-02-13T12:31Z 18K followers, [----] engagements "Geography no longer matters in conference realignment. As time passes it will be interesting to see how the geographic expanded conferences do vs those that stayed mainly regional. Big Ten - national Pac-12 - regional MWC - expanded region MAC - expanded region if they add Sac St Big [--] - expanded region ACC- expanded region in N. Cal SEC - mainly stayed regional albiet Oklahoma isn't a Southeastern state and most people would say Texas is more Southwest Just some examples. At the FCS level conferences went back to being more regional. https://twitter.com/i/web/status/2022384825974276195" [X Link](https://x.com/Genetics56/status/2022384825974276195) 2026-02-13T18:58Z 18K followers, [----] engagements "Winning football games matters. It brings more people to the stadium = more tickets sold more donations come in sponsorship deals become easier to land etc. Illinois saw the largest increase for the [--] year year-over-year avg of all P4 teams. Keep winning to keep improving" [X Link](https://x.com/Genetics56/status/2022421084289798397) 2026-02-13T21:22Z 18K followers, 15.9K engagements "11th highest among all P4. Indiana will probably have a small increase for [----] as they were near capacity in the [----] season. @Genetics56 Wheres Indiana they gotta be up there @Genetics56 Wheres Indiana they gotta be up there" [X Link](https://x.com/Genetics56/status/2022457026488545587) 2026-02-13T23:45Z 18K followers, [----] engagements "Rank Wisconsin's basketball team" [X Link](https://x.com/Genetics56/status/2022508982582083751) 2026-02-14T03:11Z 18K followers, [----] engagements "USC front loaded. They will be a big spender every year. Their AD is one of the most competitive leaders in the country and she demands a lot for how willing she is to invest money into football. TRENDING: Southern Cal was the biggest spender on their [----] recruiting class per On3. It was speculated their #1 class cost between $10-$12 million. The Trojans landed [--] commits including two 5s. Pete Nakos of On3 stated that [--] of [--] P4 GMs had USC as their highest https://t.co/sxXJKvqR3i TRENDING: Southern Cal was the biggest spender on their [----] recruiting class per On3. It was speculated their" [X Link](https://x.com/Genetics56/status/2022291162145378790) 2026-02-13T12:46Z 18K followers, [----] engagements "Some notes from inside college athletics Conference realignment - ASUN and UAC still intend to not expand this year. Consistent with the intel from several weeks ago. Come back to this in [----] for new additions. Schools are having a tough time getting information/conversations from the College Sports Commission. College Sports Commission will be adding several new people to their staff as they want to grow their payroll to 20ish this year Some schools are putting athletes onto a Jan. to Dec. calendar cycle for rev share agreements instead of July to Dec. CUSA hasn't released their football" [X Link](https://x.com/Genetics56/status/2022475162537337327) 2026-02-14T00:57Z 18K followers, [----] engagements "Is there any indication yet for who USC will play to start this coming football season" [X Link](https://x.com/Genetics56/status/2022516825322365328) 2026-02-14T03:42Z 18K followers, [----] engagements "Hey @grok what is the technical meaning for phrasing "passive license" Like I correctly have said the Big Ten revenue share agreement has legal standing. The Big Ten has very smart leadership. https://t.co/PxIF2X7EQ8 Like I correctly have said the Big Ten revenue share agreement has legal standing. The Big Ten has very smart leadership. https://t.co/PxIF2X7EQ8" [X Link](https://x.com/Genetics56/status/2022518540696457503) 2026-02-14T03:49Z 18K followers, [----] engagements "No clue. And that is a lot of money for a school like Sac State. I don't know who is funding the North Dakota State move either. For Sac State I am not familiar or know if they even have any high number of successful business alumni. A bunch of actor types. Who is funding this @Genetics56 I know SacSt has some billionaires in its alumni base as well as some big name celebrities . But this is wild. Who is funding this @Genetics56 I know SacSt has some billionaires in its alumni base as well as some big name celebrities . But this is wild" [X Link](https://x.com/Genetics56/status/2022519601393975794) 2026-02-14T03:53Z 18K followers, [----] engagements "I know the comparison is not apples-to-apples but still worth asking. With Sac St and ND St. buying their way into G6 affiliation will we see an ACC school (or more) buy their way into the Big Ten What would be the price tag for entry" [X Link](https://x.com/Genetics56/status/2022386819254620641) 2026-02-13T19:06Z 18K followers, [----] engagements "Not if the fanbase doesn't want it. The Big Ten is big enough and it is difficult to manage [--] universities and adding a school's fanbase who wanted another conference will just lead to a bunch of negative stuff. There's many more FSU fans that want the Big Ten vs UNC fans @Genetics56 Like it or not UNC would be a great addition for the Big10. @Genetics56 Like it or not UNC would be a great addition for the Big10" [X Link](https://x.com/Genetics56/status/2022522990127120656) 2026-02-14T04:07Z 18K followers, [----] engagements "Visited Nebraska message boards for the first time since Thursday's game. Typical fanatical overreaction. Nebraska needed to hire the best program builder in all of college football to rebuild that program. They did that. To expect an immediate improvement after one fall campe and one session of spring ball is not being realistic at all. There was a lot of improvement already seen in special teams and defensive play. If Matt Rhule can get to [--] wins by season end he will have done one hell of a good job" [X Link](https://x.com/Genetics56/status/1698384900687003754) 2023-09-03T17:18Z 18K followers, 240.4K engagements "I'm aware of what is being drafted for the first round of Michigan "punishments." Yes I used the words "first round" It isn't my place to leak what the punishment details are but I will/can say this it's more than just Jim Harbaugh" [X Link](https://x.com/Genetics56/status/1722451032494452881) 2023-11-09T03:08Z 18K followers, 90.3K engagements "With Lou Holtz in hospice it reminds us how many all-time great coaches that will be leaving us at various points over the next 15ish years or so. Tom Osborne - [--] Steve Spurrier - [--] Nick Saban - [--] Barry Switzer - [--] Jim Tressel - [--] Pete Carroll - [--] Franklin Beamer - 79" [X Link](https://x.com/Genetics56/status/2017659961694626222) 2026-01-31T18:03Z 18K followers, [----] engagements "The MWC and Pac-12 TV deals are more similar than different and neither gains a real advantage over the other for exposure or money. Once again the egos kept people from doing what was obvious - merge. A whole lot of stupid transpired" [X Link](https://x.com/Genetics56/status/2018752294615945585) 2026-02-03T18:23Z 18K followers, 38.4K engagements "Via a confidental source I was able to gain access to Rutgers athletics financials. For money from the TV deal/conference that revenue stream is fine and healthy. Media Rights: $61258372" [X Link](https://x.com/Genetics56/status/2018854744706728341) 2026-02-04T01:10Z 18K followers, [----] engagements "Bingo. Big [--] on the chopping block Or other sports Fox CEO Lachlan Murdoch punts question on NFL's long-expected plan to reopen rights deals early Says Fox Sports is prepared to "rebalance" its portfolio to accommodate a potential rights fee increase for NFL. That's code for dumping some other sports. Fox CEO Lachlan Murdoch punts question on NFL's long-expected plan to reopen rights deals early Says Fox Sports is prepared to "rebalance" its portfolio to accommodate a potential rights fee increase for NFL. That's code for dumping some other sports" [X Link](https://x.com/Genetics56/status/2019048097679020225) 2026-02-04T13:59Z 18K followers, [----] engagements "Looking over FOX Sports finances today in order for them to retain the NFL it is very hard to see how more conference realignment can happen in the near term. Where is the cash It doesn't exist. They will need to cut bait on rights to pay for the NFL" [X Link](https://x.com/Genetics56/status/2019048691005640816) 2026-02-04T14:01Z 18K followers, 12K engagements "Not meaning to be disrespectful I know he built a create life with a lot of success. But I'm sorry $100M isn't enough to get to that level of winning football. TRENDING: YouTube star Mr. Beast hinted at spending $100 MILLION on ECU to try to help them win a national championship 🤯 This wouldve sounded crazy a few years ago but may not be out of the question now Mr. Beast lives in Greenville NC which is also where ECU is located https://t.co/h95cvpKACS TRENDING: YouTube star Mr. Beast hinted at spending $100 MILLION on ECU to try to help them win a national championship 🤯 This wouldve" [X Link](https://x.com/Genetics56/status/2019159536121024633) 2026-02-04T21:22Z 18K followers, 14.1K engagements "The Big Ten has the most Olympians at this year's Olympic games. Far more than any other conference. The Big Ten Conference = The P1 Conference. https://www.si.com/college/oregon/news/big-ten-strength-revealed-upcoming-milan-winter-olympics-italy-team-usa https://www.si.com/college/oregon/news/big-ten-strength-revealed-upcoming-milan-winter-olympics-italy-team-usa" [X Link](https://x.com/Genetics56/status/2019187104509534357) 2026-02-04T23:11Z 18K followers, [----] engagements "Inside the Big Ten The Big Ten conference paid out $77M to conference members which ended up ABOVE projected revenue targets. Thus the distribution revenue ended up roughly $50M above target" [X Link](https://x.com/Genetics56/status/2019218332931735995) 2026-02-05T01:15Z 18K followers, [----] engagements "I'm not going to know what happens to the SEC's next TV deal. Not yet anyways. Nobody does. Not even the YouTubers that claim they know from made up sources. For the Big Ten FOX Sports would have to sell back their ownership to the Big Ten Conference or sell BTN for them to not be a major player in the next TV deal. The media rights for the Big Ten are with BTN which is why FOX Sports owns all of the media rights. Thus because FOX Sports has ownership of all of the media rights and they lease out to CBS Sports NBC Sports and Peacock they get first opportunity to sign a Tier1 deal with the Big" [X Link](https://x.com/Genetics56/status/2019223048537198795) 2026-02-05T01:34Z 18K followers, 10.3K engagements "So OU and UT to the SEC created an upward move of $18M per school (less when OU/UT get full payout). Big Ten went from $60M to $77M with UCLA/USC. Both conferences had new TV deals. Thus in [----] Big Ten will have a chance to $ separate from the SEC" [X Link](https://x.com/Genetics56/status/2019504159406399776) 2026-02-05T20:11Z 18K followers, [----] engagements "Not really. Texas evaluated both options but they were not interested in the Big Ten in the end. They didn't view the Big Ten as equals and viewed it as another Big [--]. That was before NIL took off and we have seen how that has changed things. OU was a no go under Delany (smh) @Genetics56 Correct me if I'm wrong but UT and the B1G had mutual interest at one point before the SEC but OU was a no-go. Is that right @Genetics56 Correct me if I'm wrong but UT and the B1G had mutual interest at one point before the SEC but OU was a no-go. Is that right" [X Link](https://x.com/Genetics56/status/2019505617329877444) 2026-02-05T20:17Z 18K followers, [----] engagements "$254M in total operating revenue for Penn State" [X Link](https://x.com/Genetics56/status/2019532712244359664) 2026-02-05T22:04Z 18K followers, [----] engagements "$254M in total operating expenses. $254M in total operating revenue for Penn State https://t.co/hHdEQ3rafr $254M in total operating revenue for Penn State https://t.co/hHdEQ3rafr" [X Link](https://x.com/Genetics56/status/2019533126150553838) 2026-02-05T22:06Z 18K followers, [----] engagements ""Its time for the SEC presidents to make a clear and unmistakable move: tell the Big Ten to join the 16-team playoff or the SEC is walking away." The Big Ten doesn't need the SEC. What do WA OSU MI IN have in common SEC 1-8 vs non-con https://www.usatoday.com/story/sports/ncaaf/2026/02/06/sec-college-football-playoff-16-team-big-ten/88541484007/ https://www.usatoday.com/story/sports/ncaaf/2026/02/06/sec-college-football-playoff-16-team-big-ten/88541484007/" [X Link](https://x.com/Genetics56/status/2019912673564193105) 2026-02-06T23:14Z 18K followers, [----] engagements "If you take what UCLA's financials were like a year before Big Ten membership to their growth in the first year ($30M) and project out growth through now and until [----] they will go from "poor" to "rich". UCLA will never partake a conversation going back. That convo is dead" [X Link](https://x.com/Genetics56/status/2019944520352428272) 2026-02-07T01:21Z 18K followers, 14K engagements "UCLA financials are moving in the right direction though. $19.9M in media rights in the Pac-12 to $61.2M in year [--] in the Big Ten is a significant uplift. Revenue sharing and NIL is where the money is crucial for talent acquistion and retainment. The financials are in after UCLA's first year in the Big Ten: The Bruins got $61.2 million in conference media rights revenue more than triple what they made in the Pac-12. That helped but didn't solve anything UCLA posting a $21.6-million deficit. https://t.co/DfBkUqMDjJ The financials are in after UCLA's first year in the Big Ten: The Bruins got" [X Link](https://x.com/Genetics56/status/2019971597243679010) 2026-02-07T03:08Z 18K followers, 10.5K engagements "Gotta love conference realignment. On April 10th of [----] I text people North Dakota St was having some talks with the MWC. I then let that topic go until about 2ish weeks ago. Nothing to mention. MWC signs MR deal. Now North Dakota State to MWC is getting done. Crazy fast" [X Link](https://x.com/Genetics56/status/2019976336316510699) 2026-02-07T03:27Z 18K followers, [----] engagements "Gotta love conference realignment. On April 10th of [----] I text people North Dakota St was having some talks with the MWC. I then let that topic go until about 2ish weeks ago. Nothing to mention. MWC signs MR deal. Now North Dakota State to MWC is getting done. Crazy fast The Mountain West is in serious dialogue to add FCS powerhouse North Dakota State as a football-only member starting this coming season sources tell @YahooSports. A deal could be finalized as soon as this weekend. https://t.co/t42jWKtucI The Mountain West is in serious dialogue to add FCS powerhouse North Dakota State as a" [X Link](https://x.com/Genetics56/status/2019977357776556500) 2026-02-07T03:31Z 18K followers, [----] engagements "Nebraska will add [---] scholarships as they announced last week. Increasing revenue can allow for more scholarship opportunities. Some day I want to see all [--] Big Ten schools get to the point where they don't need to increase ticket prices - see Oregon" [X Link](https://x.com/Genetics56/status/2020851298443162050) 2026-02-09T13:24Z 18K followers, [----] engagements "Instead of trying to compete at the highest levels in the Big Ten there were leaders behaving like morons and losers that were afraid of competing in the Big Ten at the highest levels. Morons. And people wonder why the football program was complete trash for so many years. Enjoy everyone https://t.co/R6YKfseVFF Enjoy everyone https://t.co/R6YKfseVFF" [X Link](https://x.com/Genetics56/status/2021049866625941761) 2026-02-10T02:33Z 18K followers, 13.6K engagements "No thanks Too expensive ESPN launched https://t.co/hiIdcQhsAP on its platform with tiered pricing tied to ESPN Unlimited. $149.99 full season for non-subscribers $134.99 for ESPN Unlimited subscribers $29.99 monthly option Part of ESPNs $550M per year MLB deal which includes national games https://t.co/gP9UXNzPdz ESPN launched https://t.co/hiIdcQhsAP on its platform with tiered pricing tied to ESPN Unlimited. $149.99 full season for non-subscribers $134.99 for ESPN Unlimited subscribers $29.99 monthly option Part of ESPNs $550M per year MLB deal which includes national games" [X Link](https://x.com/Genetics56/status/2021227125747953667) 2026-02-10T14:17Z 18K followers, [----] engagements "This Mike has one of smartest minds around for this stuff. @WinterSportsLaw @ExtraPointsMB Agree with concept however for some sports dividing line isn't as bright as football and basketball. The niche sports (Lax Hockey Wrestling) may not matter what level of D1 you are in. I still don't know why schools in the northeast play volleyball the quotes are spot on. @WinterSportsLaw @ExtraPointsMB Agree with concept however for some sports dividing line isn't as bright as football and basketball. The niche sports (Lax Hockey Wrestling) may not matter what level of D1 you are in. I still don't know" [X Link](https://x.com/Genetics56/status/2021273121307676683) 2026-02-10T17:20Z 18K followers, [----] engagements "Basketball to Vegas Pac-12 news. the [----] football schedule will be released this week. It includes a twist. I have the details. Also Pac-12 basketball will land in Las Vegas. Read: https://t.co/oQhxCwP6v5 https://t.co/hnHwGyIuFs Pac-12 news. the [----] football schedule will be released this week. It includes a twist. I have the details. Also Pac-12 basketball will land in Las Vegas. Read: https://t.co/oQhxCwP6v5 https://t.co/hnHwGyIuFs" [X Link](https://x.com/Genetics56/status/2021273614356516931) 2026-02-10T17:22Z 18K followers, [----] engagements "Nebraska is fine. I'd like to see major strides in revenue growth and a continued improvement on the football field - get AAU status back At the end of the day very few things piss me off more than people who run away from a challenge. The Big Ten is highly competitive conf @Genetics56 Well Tom Osborne was smart enough to see all this coming & thats why UNL is in the BIG. Count this fan as all in on the BIG. @Genetics56 Well Tom Osborne was smart enough to see all this coming & thats why UNL is in the BIG. Count this fan as all in on the BIG" [X Link](https://x.com/Genetics56/status/2021284297609503040) 2026-02-10T18:05Z 18K followers, [----] engagements "Nick Saban "yes I paid 5-stars to come play for me. How else do you think I got them to come here." Give us a confession you've been needing to get off your chest Give us a confession you've been needing to get off your chest" [X Link](https://x.com/Genetics56/status/2021318855130284374) 2026-02-10T20:22Z 18K followers, [----] engagements "With [--] bowl games already closing their doors this is a good time to reform the entire post-season of college football. Bowl games were a great concept for a long time but they are out dated. Been saying that for about [--] years now. Create a new post-season. G6 playoff" [X Link](https://x.com/Genetics56/status/2021335544706498942) 2026-02-10T21:28Z 18K followers, [----] engagements "Create a G6 playoff of [--] or [--] teams play at their home stadiums and have at it. People will claim nobody will watch but they will watch albiet not at a massive number. With [--] bowl games already closing their doors this is a good time to reform the entire post-season of college football. Bowl games were a great concept for a long time but they are out dated. Been saying that for about [--] years now. Create a new post-season. G6 playoff With [--] bowl games already closing their doors this is a good time to reform the entire post-season of college football. Bowl games were a great concept for a long" [X Link](https://x.com/Genetics56/status/2021335899339096326) 2026-02-10T21:30Z 18K followers, [----] engagements "RE: Conference realignment Montana schools" [X Link](https://x.com/Genetics56/status/2021351294007644439) 2026-02-10T22:31Z 18K followers, [----] engagements "Other Strengths The model grants rule autonomy and allowing safeguards NCAA basketball tournament revenue for all while enabling fairer championships in other sports. This reduces legal vulnerabilities for low-revenue programs emphasizes academic integration and fosters equitable competition among similar-resourced institutions preserving billions in scholarships and community engagement. https://twitter.com/i/web/status/2021384716738265519 https://twitter.com/i/web/status/2021384716738265519" [X Link](https://x.com/Genetics56/status/2021384716738265519) 2026-02-11T00:44Z 18K followers, [----] engagements "The G6 of today was yesterday's FCS. [--] of the G6 shools for the [----] CFB season were former FCS football teams. Thus it makes complete sense for the P4 to have their own football subdivision and then merge FCS with the G6 for football" [X Link](https://x.com/Genetics56/status/2021396148725088488) 2026-02-11T01:29Z 18K followers, [----] engagements "As you can see from the below information a school can have the goal of competiting at the highest levels (like Florida State wanting to be in the Big Ten or SEC) but it isn't always as easy as picking up the phone and asking "will you marry me." Some moves can take years RE: Conference realignment Montana schools https://t.co/SSOrJjM8Kj RE: Conference realignment Montana schools https://t.co/SSOrJjM8Kj" [X Link](https://x.com/Genetics56/status/2021401469732450609) 2026-02-11T01:50Z 18K followers, [----] engagements "True "The NFL cant grow internationally if the strategy is simply to broadcast a random game in hopes that the spectacle alone is enough to generate enthusiasm." https://puck.news/can-the-nfl-go-global/ https://puck.news/can-the-nfl-go-global/" [X Link](https://x.com/Genetics56/status/2021405168592716106) 2026-02-11T02:05Z 18K followers, [----] engagements "The model that needs to be discussed at length for the future of college athletics is this: limited sport conferences based on the budget you are willing or can spend That's the model I need to discuss and build" [X Link](https://x.com/Genetics56/status/2021417288751263770) 2026-02-11T02:53Z 18K followers, [----] engagements "Cody Campbell's own school is going to add more scholarships after he claimed schools would cut Olympic sports left and right without share media rights for a Super League. The SuperLeague push was an attempt by Private Equity to own college football https://www.lubbockonline.com/story/sports/college/red-raiders/2026/02/11/texas-tech-football-kirby-hocutt-olympic-sports-scholarship-increase-revenue-share/88619352007/ https://www.lubbockonline.com/story/sports/college/red-raiders/2026/02/11/texas-tech-football-kirby-hocutt-olympic-sports-scholarship-increase-revenue-share/88619352007/" [X Link](https://x.com/Genetics56/status/2021682613535007146) 2026-02-11T20:27Z 18K followers, [----] engagements "How to solve Title IX issues and anti-trust issues Sport-specific conference model based on spending ability. Let schools compete where they invest creating fairer access without needing a new subdivision for the P4. Ex: DU D1 LaCrosse other sports other Div" [X Link](https://x.com/Genetics56/status/2021700074439364769) 2026-02-11T21:37Z 18K followers, [----] engagements "Your take's as outdated as bagmen in the SEC. Indiana's old roster Thanks to COVID extensions & NILsame as everyone. Pre-NIL like '19 LSU paid stars to stay under the table (Orgeron admitted it). GOAT debate's open; cope harder with SEC not owning CFB anymore You cant include Indiana in the greatest teams of all time debate considering they had [--] players between the age of [--] and [--]. Can you imagine how INSANE [----] LSU [----] Alabama or [----] Georgia would have been if they could pay their stars to return https://t.co/MyAYSuobYr You cant include Indiana in the greatest teams of all time debate" [X Link](https://x.com/Genetics56/status/2021753694161916041) 2026-02-12T01:10Z 18K followers, [----] engagements "Wellif NBC lost that for football content I'd assume they would want more Big Ten games" [X Link](https://x.com/Genetics56/status/2021756957321785508) 2026-02-12T01:23Z 18K followers, [----] engagements "BREAKING: The Big Ten is expanding AGAIN Welcoming the Chicago Bulls as the 19th member. "We've got Huskies Ducks and now Bullstalk about animal kingdom dominance" 😄 🚨Chicago Bulls Special Ticket Offer 🚨 Watch pre-game warm-ups and get a free custom Big Ten Bulls t-shirt with your ticket purchase for the @ChicagoBulls vs. Trail Blazers game on February 26th. All the info 👉 https://t.co/szOFI2KzCZ https://t.co/WqJTdON5rw 🚨Chicago Bulls Special Ticket Offer 🚨 Watch pre-game warm-ups and get a free custom Big Ten Bulls t-shirt with your ticket purchase for the @ChicagoBulls vs. Trail" [X Link](https://x.com/Genetics56/status/2021758707319603485) 2026-02-12T01:30Z 18K followers, [----] engagements "Directly from the financial reports. @Genetics56 Wheres the data coming from Those numbers dont appear entirely accurate. @Genetics56 Wheres the data coming from Those numbers dont appear entirely accurate" [X Link](https://x.com/Genetics56/status/2021775073355416040) 2026-02-12T02:35Z 18K followers, [----] engagements "They mentioned the Big East may be one of the sports rights that gets the X if needed by Fox Sports. The networks said it is naive to think Fox Sports will not have some NFL and Big Ten. https://www.andrewmarchand.com/p/nfl-media-rights-projection-10 https://www.andrewmarchand.com/p/nfl-media-rights-projection-10" [X Link](https://x.com/Genetics56/status/2021928481601323152) 2026-02-12T12:44Z 18K followers, [----] engagements "Correct. Private equity isn't what will get minnesototions interested in a Goohers event. That needs to built with authenticity and by peoole who understand the Twin Cities. A monkey can say - need more ticket sales. But how PE not the answer. @Genetics56 What's weird about it It's valid to discuss. They've been trying to weasel their way into college sports making it a real risk especially with all of the destruction private equity has left behind in the business world. I think stakeholders have made it known we don't want it. @Genetics56 What's weird about it It's valid to discuss. They've" [X Link](https://x.com/Genetics56/status/2022004271118774594) 2026-02-12T17:45Z 18K followers, [----] engagements "Quality non-conference games has been on the decline since the 1980's. I studied this topic last off-season. As the CFP gets bigger fewer big non-conference games occur. As conferences have gotten bigger most value resides within conference games. Blue Bloods shouldn't back out: If Alabama cancels Ohio State series college football loses Column: https://t.co/LHfkeXswiA https://t.co/2DuEouTX07 Blue Bloods shouldn't back out: If Alabama cancels Ohio State series college football loses Column: https://t.co/LHfkeXswiA https://t.co/2DuEouTX07" [X Link](https://x.com/Genetics56/status/2022009170942452212) 2026-02-12T18:05Z 18K followers, [----] engagements "Exemption is needed to protect 'competitive interest' and student privacy university says https://isthmus.com/news/news/college-athletes-nil-deals-would-be-exempt-from-public-records-law-under-wisconsin-bill/ https://isthmus.com/news/news/college-athletes-nil-deals-would-be-exempt-from-public-records-law-under-wisconsin-bill/" [X Link](https://x.com/Genetics56/status/2022061904433447279) 2026-02-12T21:35Z 18K followers, [---] engagements "Kid is mentally weak. Clearly afraid of not making it at the professional level considering he could have easily gone to the NFL draft. Now watch him suffer an injury this coming season. NEW: QB Trinidad Chambliss has been granted a preliminary injunction against the NCAA and is currently eligible for Ole Miss' [----] season. https://t.co/0hrSqBQHLP https://t.co/eHIbSYNRSU NEW: QB Trinidad Chambliss has been granted a preliminary injunction against the NCAA and is currently eligible for Ole Miss' [----] season. https://t.co/0hrSqBQHLP https://t.co/eHIbSYNRSU" [X Link](https://x.com/Genetics56/status/2022099959655657848) 2026-02-13T00:06Z 18K followers, [----] engagements "Here is a copy of the transcript from today's podcast about the NFL rights post Super Bowl. Sharing because of the downstream impact on college sports rights" [X Link](https://x.com/Genetics56/status/2022112082234352124) 2026-02-13T00:54Z 18K followers, [---] engagements "He failed to capture [--] minutes of fame from saying USC called the Big Ten. Now he just makes things up every day with guesses. I've talked to a few people who used to talk to him that no longer do. He would always beg for feedback on ideas. Lacks ability to synthesize info @Genetics56 What's the point of his show then @Genetics56 What's the point of his show then" [X Link](https://x.com/Genetics56/status/2022137174427386350) 2026-02-13T02:34Z 18K followers, [----] engagements "RT @TVGrimReaper: Marchand: You could argue theyre ESPN going the wrong direction Me: Zero revenue growth and declining income wou" [X Link](https://x.com/Genetics56/status/2022530633155674292) 2026-02-14T04:37Z 18K followers, [--] engagements "A learning lesson of how college athletics has become the P2 and everyone else. The Great Culling Is Here. In order for the P2 to form like it did the money had to be there to allow the evolutionary path for the formation to happen. The [----] court rulling allowed TV networks to gain access to broadcasing more college athletics events. Some people act like the world of college athletics will be dead tomorrow morning for some dumb reason. College athletics is simply continuing down an evolutionary path that it has always been on. In the 1880's you had major football powers of today playing some" [X Link](https://x.com/Genetics56/status/1756807343415714288) 2024-02-11T22:28Z 18K followers, [----] engagements "Big Ten NIL Dominance Model: Leveraging Alumni Wealth Market Scale and Strategic Workarounds for Unmatched Talent Concentration The Big Ten Conference the riches and largest conference in the United States by a wide margin is positioned to transform the NIL landscape into a corporate machine that acquires more elite talent and elevates the conference to unparalleled dominance in college football. Drawing directly from the comprehensive data and analysis in the provided research on NIL's impact including treatment effects probability models regression analyses and competitive balance metrics" [X Link](https://x.com/Genetics56/status/1983320577348878819) 2025-10-28T23:50Z 18K followers, 105.5K engagements "💯For my own personal view - great weather NIL opportunities galore jobs after college/NFL easy for family to attend most of your games etc. I am confident Bob Chesney will put it all together and "rebirth" UCLA football. Everyone (rightfully) talks local homegrown talent when they talk #UCLA's location but they often don't go a step further and explain how valuable it is to be located in arguably the best city in America for a college athlete to live and play in. Everyone (rightfully) talks local homegrown talent when they talk #UCLA's location but they often don't go a step further and" [X Link](https://x.com/Genetics56/status/2015954466046882059) 2026-01-27T01:06Z 18K followers, [----] engagements "Notre Dame writer thinks they will leave the ACC and do a scheduling agreement with the Big Ten/SEC. They sure do love themselves enough to think they will always get what THEY want. https://www.ndsmcobserver.com/article/2026/02/it-is-time-for-notre-dame-to-leave-the-football-kids-table https://www.ndsmcobserver.com/article/2026/02/it-is-time-for-notre-dame-to-leave-the-football-kids-table" [X Link](https://x.com/Genetics56/status/2019906322792374779) 2026-02-06T22:49Z 18K followers, 12.8K engagements "A $30M increase for UCLA athletics in their first year in the Big Ten. Nice improvement. That will get even larger for the next year reporting" [X Link](https://x.com/Genetics56/status/2019941328088367563) 2026-02-07T01:08Z 18K followers, [----] engagements "University of Washington played for a national title [--] CFB seasons ago. Oregon has made the CFP [--] seasons in a row. Seahawks won the Super Bowl. Football is relevant in the Northwest region of the United States" [X Link](https://x.com/Genetics56/status/2020698553182794148) 2026-02-09T03:17Z 18K followers, 156.6K engagements "In today's Matt Brown newsletter a person talked about a new subdivision. I'll post my comments on what the person said after work. People know that I think we should create a new sub division for the P4 for CFB and merge FCS with G6" [X Link](https://x.com/Genetics56/status/2021211300886381001) 2026-02-10T13:15Z 18K followers, [----] engagements "University of Washington ticket sales: $31138233 University of Oregon ticket sales: $34920014 Ohio State ticket sales: $81650892 Iowa ticket sales: $33104198 Penn State ticket sales: $50362976 Interesting How can this gap close" [X Link](https://x.com/Genetics56/status/2021734892136968391) 2026-02-11T23:55Z 18K followers, 74.7K engagements "Just over $40M. Nebraska's fanbase is one of the biggest bright spots in all of college athletics. Now if football can get back t o winning at a high level. @Genetics56 Do you have Nebraskas @Genetics56 Do you have Nebraskas" [X Link](https://x.com/Genetics56/status/2021750165250400269) 2026-02-12T00:56Z 18K followers, [----] engagements "Even though the Big Ten Conference has won the last [--] national titles in CFB won the most team national titles of any conference last academic year when you research each school on their own this conference is nowhere near its full potential yet. This conference can do better" [X Link](https://x.com/Genetics56/status/2021795278953566571) 2026-02-12T03:55Z 18K followers, [----] engagements "WRONG. You incompletely assumed I was referring to private equity when I'm not. This guy is so weirdly fixated on getting private equity into college sports This guy is so weirdly fixated on getting private equity into college sports" [X Link](https://x.com/Genetics56/status/2021948045945098313) 2026-02-12T14:02Z 18K followers, [----] engagements "Very good article. I can tell they can comprehend these financial reports very well. He is correct - main issue is the football results that impact the rest. I don't have to spend time talking about what Maryland needst to do. Their new AD knows. https://www.baltimoresun.com/2026/02/12/maryland-athletics-revenue-big-ten-payouts-documents/ https://www.baltimoresun.com/2026/02/12/maryland-athletics-revenue-big-ten-payouts-documents/" [X Link](https://x.com/Genetics56/status/2021970345477951755) 2026-02-12T15:31Z 18K followers, [----] engagements "It isn't just Alabama that has gone soft. The entire SEC football landscape has gotten soft. For fuck sakes look at who the SEC school hired as new head coaches. All they did was look up the American Conference standings. And yes Alabama has gone soft. NEW: College football loses if Alabama cancels its home-and-home (2027-2028) series with Ohio State👎 (via @AriWasserman) Story: https://t.co/EG6gHQFQPz https://t.co/S4QjULj7gm NEW: College football loses if Alabama cancels its home-and-home (2027-2028) series with Ohio State👎 (via @AriWasserman) Story: https://t.co/EG6gHQFQPz" [X Link](https://x.com/Genetics56/status/2022010602110197847) 2026-02-12T18:11Z 18K followers, [----] engagements "I was told fat guy in MN - the conference realignment YouTuber - admitted on his show tonight that he hates the Big Ten. No surprise there considering he is blacklisted by them. It has been obvious for a very long time he has hated the Big Ten" [X Link](https://x.com/Genetics56/status/2022122535832498607) 2026-02-13T01:35Z 18K followers, [----] engagements "Nearly all of the current problems in college sports originate from one conference - the Southeastern Conference. There is no conference that attempts to violate rules they vote for more than the SEC. It's a conference with no leadership. Schools allow their athletes to sue to break rules their ownselves (school leaders) say they want to enforce. https://twitter.com/i/web/status/2022125349304193388 https://twitter.com/i/web/status/2022125349304193388" [X Link](https://x.com/Genetics56/status/2022125349304193388) 2026-02-13T01:47Z 18K followers, [----] engagements "Maybe the solution for college sports is for all of the D1 conferences to stand up and expel the SEC from the NCAA and force them to go be by themselves. Then the rest of the D1 conferences can function without the chaos the SEC continues to create. Nearly all of the current problems in college sports originate from one conference - the Southeastern Conference. There is no conference that attempts to violate rules they vote for more than the SEC. It's a conference with no leadership. Schools allow their athletes to sue to Nearly all of the current problems in college sports originate from one" [X Link](https://x.com/Genetics56/status/2022126070330536167) 2026-02-13T01:49Z 18K followers, [----] engagements "The Big Ten has yes but the SEC has fallen back. For current conference membership only [--] conferences have played for a CFB national title in the last [--] seasons - Big Ten and ACC. WA vs MI OSU vs ND IN vs Mia Big Ten 6-1 vs ACC SEC Big [--] in [--] team CFP era. Lincoln Riley says its pretty clear the Big Ten and SEC have separated themselves from the rest of college football. Is that reality or just something weve decided to accept Lincoln Riley says its pretty clear the Big Ten and SEC have separated themselves from the rest of college football. Is that reality or just something weve decided to" [X Link](https://x.com/Genetics56/status/2022129858349085168) 2026-02-13T02:05Z 18K followers, [----] engagements "Over the last [--] football seasons the following Big Ten schools are seeing a negative trajectory in attendance and below 95% capacity. Minnesota UCLA Wisconsin UCLA and Wisconsin problems can be solved by winning. Gophers's problem is a severe one - a fanbase disappearing" [X Link](https://x.com/Genetics56/status/2022132641638776963) 2026-02-13T02:16Z 18K followers, 61.7K engagements "I don't know that answer. Basketball tickets revenue is down 58% since FY18. The Twin Cities metro area has a population of [---] million people. So there is a population to draw from. @Genetics56 Why is Minnesotas fan base disappearing Sat compared to a neighboring state like Wisconsin You are prob right just trying to understand @Genetics56 Why is Minnesotas fan base disappearing Sat compared to a neighboring state like Wisconsin You are prob right just trying to understand" [X Link](https://x.com/Genetics56/status/2022138264111710246) 2026-02-13T02:38Z 18K followers, [----] engagements "IMO there are very few schools in the country in a better position to captialize in this new era of college athletics than Rutgers. There are roughly [--] million people that live in NYC and New Jersey and that isn't including the money folks in CT or the folks who live in northern New York. NYC is the finance capital of the world. There's roughly $2.5 trillion in economic activity in the NYC and New Jersey area every year. Yes $2.5 trillion. The state of California is roughly $4 trillion annually. 511-529-22 is the all-time Rutgers football record. They need to win. When you are not winning at" [X Link](https://x.com/Genetics56/status/2022156693656707095) 2026-02-13T03:51Z 18K followers, 27.3K engagements "Meh poor headline and poor analysis. The only reason Tech made the CFP is because they did that. They just faced a more complete team with an expensive roster. Ohio State was young where it hurt the team in the last [--] games. Other it would have been OSU vs IN for natty TRENDING: The costs of Ohio State and Texas Techs rosters combined went over [--] MILLION in NIL 🤯 Both teams went one-and-done in the playoffs and lost in convincing fashion These are two of the highest paid rosters in the country obviously but its crazy how just a year https://t.co/AGmGNTUOTu TRENDING: The costs of Ohio State" [X Link](https://x.com/Genetics56/status/2022291217715728384) 2026-02-13T12:46Z 18K followers, [----] engagements "Like I correctly have said the Big Ten revenue share agreement has legal standing. The Big Ten has very smart leadership. Top stories from this morning's D1.ticker: ➤ Trinidad Chambliss' legal win ➤ @ToledoRockets' youth sports investment ➤ Inside the Big Ten's rev-share contract strategy ➤ Boston College to renovate premium seating Read about these stories & more: https://t.co/lwpz5MpLV3 https://t.co/vc6D2eWGdS Top stories from this morning's D1.ticker: ➤ Trinidad Chambliss' legal win ➤ @ToledoRockets' youth sports investment ➤ Inside the Big Ten's rev-share contract strategy ➤ Boston" [X Link](https://x.com/Genetics56/status/2022301011763712376) 2026-02-13T13:25Z 18K followers, [----] engagements "now for the more important comment - u would be smart to ignore all of the conference realignment YouTubers because they claim silo movement is inches away (not true at all) - the Big Ten is clearly wanting to provide a seat at the table for everyone not a Super League conf NEW: An internal Big Ten document explores a 24-team College Football Playoff. It offers a peek at what that model could look like as another off-season of CFP discussion is set to unfold. Details here: https://t.co/on2sqej1H8 https://t.co/j6twmdqyFp NEW: An internal Big Ten document explores a 24-team College Football" [X Link](https://x.com/Genetics56/status/2022329110085935223) 2026-02-13T15:16Z 18K followers, [----] engagements "Yes. You already know who they are. That stuff would only happen if the envrionment got so bad there wasn't another option. Inside the Big Ten they view things will eventually stabalize and in some cases it already is. @Genetics56 There are still people pushing ideas like that @Genetics56 There are still people pushing ideas like that" [X Link](https://x.com/Genetics56/status/2022333794284666907) 2026-02-13T15:35Z 18K followers, [----] engagements "1: What determines the field of [--] CFP rankings Conference standings 2: Don't like how it still goes out to middle of Jan. Ideally we gotta try to build models where it ends Jan. 1st. 3: When does the season start 4: Army vs Navy impact 5: How do we determine conference tie breakers for conference champions for seeding purposes NEW: An internal Big Ten document explores a 24-team College Football Playoff. It offers a peek at what that model could look like as another off-season of CFP discussion is set to unfold. Details here: https://t.co/on2sqej1H8 https://t.co/j6twmdqyFp NEW: An internal" [X Link](https://x.com/Genetics56/status/2022371740643471582) 2026-02-13T18:06Z 18K followers, [----] engagements "I was the first person on X to point out Indiana's football spend. Congrats to Indiana on doing this. It should be a motivating factor for other schools in the Big Ten to replicate Indiana's investment success. Welcome to a new world where Indiana University is investing heavily into football success. The biggest college football brands are consolidating to strike richer football-rooted television deals and Indiana Football is making sure they are not left behind. In the last couple Welcome to a new world where Indiana University is investing heavily into football success. The biggest college" [X Link](https://x.com/Genetics56/status/2022391150343315616) 2026-02-13T19:23Z 18K followers, [----] engagements "3/4th of the Big Ten for football need to improve. Indiana broke through to a championship. No reason why Rutgers Nebraska UCLA Maryland Purdue Northwestern Illinois can't do it too. You can. You have to be willing to face the truth and improve not run away to hide In order for the Big Ten Conference to reach its true potential the truth needs to be told every day. Findings from analysis need to be guided and founded based on truth to create progress. Praise progress be open to talk about weakneses to improve. In order for the Big Ten Conference to reach its true potential the truth needs to" [X Link](https://x.com/Genetics56/status/2022405762077851706) 2026-02-13T20:21Z 18K followers, [----] engagements "That is why it was a complete disgrace to read that recent leadership hires at Nebraska (all gone now) were willing to run away. Weak minded individuals willing to run away from a challenge instead of doing what it takes to compete to win at the highest levels. 3/4th of the Big Ten for football need to improve. Indiana broke through to a championship. No reason why Rutgers Nebraska UCLA Maryland Purdue Northwestern Illinois can't do it too. You can. You have to be willing to face the truth and improve not run away to hide 3/4th of the Big Ten for football need to improve. Indiana broke" [X Link](https://x.com/Genetics56/status/2022406316363579811) 2026-02-13T20:23Z 18K followers, [----] engagements "Man this Penn State wrestling program is elite. Pushed to the limits and still full of energy and mentally alert. IMO best program in all of college athletics these days" [X Link](https://x.com/Genetics56/status/2022467802964357388) 2026-02-14T00:27Z 18K followers, [----] engagements "I enjoyed going back to this post when I announced The Great Culling Is Here. It's interesting to see how perception and reality today is different than on 2/2024. Today I argue it's a P1 = Big Ten. The conference has gotten richer deeper and stronger far beyond what I projected with having the [--] former Pac-12 schools as Big Ten members. Football is significantly better the coach roster from top to bottom has gotten better and seperated from the rest of the conference for overall success and quality NIL has been an absolute game changer Indiana making a coaching hire that changed the program" [X Link](https://x.com/Genetics56/status/2022501588611338678) 2026-02-14T02:42Z 18K followers, [----] engagements "College baseball games have started and we don't get to the middle Feb until tomorrow. Weird calendar for that sport. It's not much of a sport in the north" [X Link](https://x.com/Genetics56/status/2022512990130491545) 2026-02-14T03:27Z 18K followers, [----] engagements "👍 Sources: USC assistant Chad Savage has been promoted to pass game coordinator. Hell also continue to coach the tight ends and inside receivers. Hed received interest from other schools in this cycle but took an elevated role at USC instead. https://t.co/Ub2JvTrtMZ Sources: USC assistant Chad Savage has been promoted to pass game coordinator. Hell also continue to coach the tight ends and inside receivers. Hed received interest from other schools in this cycle but took an elevated role at USC instead. https://t.co/Ub2JvTrtMZ" [X Link](https://x.com/Genetics56/status/2022515798388981982) 2026-02-14T03:38Z 18K followers, [----] engagements "Interesting. What is the legal strenth of this if a football player tried to sue their way out of the agreement @Genetics56 In the context of the Big Ten's NIL template agreement a "passive license" refers to a grant of rights to a student-athlete's intellectual property (e.g. name image likeness) that ensures enforceability and accountability. It allows schools to use these rights in @Genetics56 In the context of the Big Ten's NIL template agreement a "passive license" refers to a grant of rights to a student-athlete's intellectual property (e.g. name image likeness) that ensures" [X Link](https://x.com/Genetics56/status/2022520125904371874) 2026-02-14T03:55Z 18K followers, [----] engagements "nah I'd rather keep a fixed schedule. Wouldnt mind a Flex week in the @bigten Im sure the networks would love it Wouldnt mind a Flex week in the @bigten Im sure the networks would love it" [X Link](https://x.com/Genetics56/status/2022520737492357535) 2026-02-14T03:58Z 18K followers, [----] engagements "Yep it is. It's not a sport many families/kids aspire to. At least not in the upper Midwest. Heck Wisconsin didn't add it back. Sure MLB is popular since it's spring summer entertainment. It's a reality that I have accepted. @Genetics56 It's an incredible disadvantage for northern based schools. Most of the talented high school kids from the north sign with SEC ACC and southern based conferences. @Genetics56 It's an incredible disadvantage for northern based schools. Most of the talented high school kids from the north sign with SEC ACC and southern based conferences" [X Link](https://x.com/Genetics56/status/2022683606020407805) 2026-02-14T14:45Z 18K followers, [----] engagements Limited data mode. Full metrics available with subscription: lunarcrush.com/pricing
@Genetics56 Big Ten information and news
The Big Ten and SEC are leading the charge in college athletics, with significant financial investments and influence. The Power [--] conferences are shaping the future of college football, including a potential new playoff structure and scheduling agreements. The ACC and Big [--] are trying to keep up, with discussions of potential mergers or collaborations to strengthen their positions.
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Social Influence
Social category influence finance 16.07% ncaa football #1073 events #118 countries 5.36% nfl 0.6% travel destinations 0.6% stocks 0.6% social networks 0.6% technology brands 0.6% currencies 0.6%
Social topic influence big ten #9, the big #169, in the 13.69%, nfl #3565, money #5151, more than #1349, big 12 #45, football #2879, college football #93, penn state #62
Top accounts mentioned or mentioned by @buckeye__nick @terryterry79 @immaculateview @mrtpsm @jaywood1983 @usfbullstboned @crixusesq @pdxbeav @bigten @yahoosports @jayurban11 @brianreiss7 @english_schs @tim_floro @icedevilca @bill_cfb_guy @geedee00000 @smellurfingers @sportico @ariwasserman
Top assets mentioned ANONYMOUS (ANONYMOUS)
Top Social Posts
Top posts by engagements in the last [--] hours
"Still the question nags: Could the Big Ten expand again I dont see it expanding said Purdue AD Mike Bobinski unless the environment really becomes fractured where the structure doesnt hold and we feel like we need to do our own thing. https://www.on3.com/teams/purdue-boilermakers/news/purdue-ad-mike-bobinski-weighs-big-ten-growth-possibilities/ https://www.on3.com/teams/purdue-boilermakers/news/purdue-ad-mike-bobinski-weighs-big-ten-growth-possibilities/"
X Link 2026-01-23T17:28Z 18K followers, [----] engagements
"I'm in the process of analyzing the Big Ten schedules and I must say I don't see anyone being able to run the table with the schedules they have. I'd be shocked if we see a team sitting at 12-0. These schedules are loaded this coming season"
X Link 2026-01-28T02:12Z 18K followers, [----] engagements
"USC has a loaded schedule. We already knew that but the way this occurs shows how loaded it is. What concerns me is going to Rutgers and then having to play Oregon the next week and Washington right after that and then having to go out to Penn State. That will be a very difficult stretch. They will need to be able to handle the trip out east successfully so it doesn't derail over the next [--] games. OR WA and PSU have winning conference records the last [--] seasons. Thus if they can go that stretch with a 2-1 record that will set them up well for their games against Wisconsin and then Ohio State."
X Link 2026-01-28T02:18Z 18K followers, 18.6K engagements
"I'd argue that Iowa has the toughest [--] game stretch of any team in the Big Ten next season. At Michigan then Ohio State at home and then at Washington. The physical toll those three games will take on the body is going to be rough. And then they have two rivals and then the rest of the former Big Ten West teams. Iowa has won [--] games or more every year since [----] so it is unwise to think that they will not win at least [--] games. https://twitter.com/i/web/status/2016350407463743685 https://twitter.com/i/web/status/2016350407463743685"
X Link 2026-01-28T03:19Z 18K followers, [----] engagements
"Got word that the Pac-12 media rights deal is not as high as people were speculating. The speculation that people were throwing out there was $10M to $12M. The number isn't nearly that high"
X Link 2026-01-28T21:02Z 18K followers, 12.2K engagements
"In fact it is closer to the MWC numbers than it was the speculation. Which begs the question is media rights money now dried up outside of the NBA Big Ten NFL Got word that the Pac-12 media rights deal is not as high as people were speculating. The speculation that people were throwing out there was $10M to $12M. The number isn't nearly that high. Got word that the Pac-12 media rights deal is not as high as people were speculating. The speculation that people were throwing out there was $10M to $12M. The number isn't nearly that high"
X Link 2026-01-28T21:08Z 18K followers, [----] engagements
"Nothing more profitable for TV networks than live sports. With that said with news out now that the Pac-12 deal is lower than speculated by many the MWC coming in below projection the death of the old Pac-12.is media rights money in college rights dried up"
X Link 2026-01-28T21:22Z 18K followers, 12K engagements
"Big Ten - please do a conference wide jersey patch deal. Make it an exclusive contract. You are all worth more together than as single contracts. Maximize revenue. Please"
X Link 2026-01-29T00:07Z 18K followers, 10.8K engagements
"The claim of "ego" is missing the point. The Big Ten won this negotation. ESPN/SEC as a partner wanted expansion. ESPN delivered the 5+11 to Brett Yormark and he pushed it. Big Ten said no. ESPN wanted 5+11 to place more SEC into CFP. Big Ten smartly pushed back. Big Ten & SEC demanded control to determine College Football Playoff expansion but cant come to a decision. They wrestled the power away & now have fumbled opportunity to expand because they cant work together because of their egos source told @On3 https://t.co/QyovPmRHiO Big Ten & SEC demanded control to determine College Football"
X Link 2026-01-29T17:52Z 18K followers, [----] engagements
"Why the SEC-to-Big Ten power shift has folks raging Cognitive dissonance long-held belief in SEC supremacy clashes with reality. Loss aversion makes "losing" dominance hurt more than gains feel good. Tribal loyalty blinds us to facts. B1G is now college football's best"
X Link 2026-01-30T01:11Z 18K followers, [----] engagements
"The Big Ten + ACC Together in the Future Conference realignment especially at the Big Ten SEC ACC and Big [--] levels is currently on a "pause." They need to figure out a path forward for a new governance. Until that is "fixed" any movement could end up resulting in political backlash at levels we have not seen in college athletics. How long that "pause" lasts is anyone's guess right now. Before news became public I made a couple of posts in some comments saying that the Big Ten wasn't active or looking to add any new members at this time but if the environment got bad enough they may need to"
X Link 2026-01-30T03:32Z 18K followers, 17.7K engagements
"Death penalty 🤣 NEWS: The College Sports Commission has opened an investigation into LSU over potential unreported NIL deal(s). The Tigers are the first known program under an inquiry from the new enforcement body. https://t.co/ZN4YE6Squ0 NEWS: The College Sports Commission has opened an investigation into LSU over potential unreported NIL deal(s). The Tigers are the first known program under an inquiry from the new enforcement body. https://t.co/ZN4YE6Squ0"
X Link 2026-01-30T22:37Z 18K followers, [----] engagements
"Tomorrow I will be posting a topic about how the Power [--] (Big Ten and SEC) didn't live long and why we are in a Power [--] (Big Ten) of college athletics and why the Big Ten will continue to separate themselves from the rest. Pluse more on ACC + Big Ten working together"
X Link 2026-02-01T03:14Z 18K followers, [----] engagements
"If a college football program has not won a national title since the 1980's there's no memory by roughly [---] Americans for said program winning a national title. The 80's were [--] to [--] years ago. Harsh reality that some CFB programs need to wake up to"
X Link 2026-02-01T16:06Z 18K followers, 11.2K engagements
"The NIL Era: Big Ten Athletics Dominance and Nothing Will Stop It When NIL officially kicked off in July [----] the Big Ten finally "got the green light" to tap into what had always been its biggest hidden edge: money. But even after it started it took a while for schools boosters and companies to get comfortable and start pouring funds into athletes. Before NIL arrived the Big Ten was never fragile off the field. It was wealthy stable and structurally sound but it often hit a ceiling when it came to building deep rosters with elite talent or winning national titles in sports beyond wrestling."
X Link 2026-02-01T18:34Z 18K followers, [----] engagements
"The lower revenue schools within the P4 will need to decide what they want to compete in and slim down if possible. Pitt is an example. There is no word or chatter from anyone that works in the Big Ten or does work for folks in the Big Ten for any P2 breakaway as of today. @Genetics56 How does the lower [--] of the P4 survive with the money splits the way they are Secondly can you really 100% for sure say there won't be a breakaway of the Power [--] conferences to make a super league Might be less likely but I wouldn't say it is zero. @Genetics56 How does the lower [--] of the P4 survive with the"
X Link 2026-02-01T19:49Z 18K followers, [----] engagements
"Also it is hilarious that EPN took in all of the SEC content to only see a 1% change in revenue after [--] seasons of it. Translation = ESPN is now tapped out with SEC profits. They will need to pivot to find profits elsewhere ESPNs revenue was flat in Q1 [--] vs Q1 [--] and operating income fell 23%. Wheres the future profit growth going to come from https://t.co/vfM70nQ0hg https://t.co/R2C3nujfva ESPNs revenue was flat in Q1 [--] vs Q1 [--] and operating income fell 23%. Wheres the future profit growth going to come from https://t.co/vfM70nQ0hg https://t.co/R2C3nujfva"
X Link 2026-02-02T12:23Z 18K followers, [----] engagements
"This is why I SMH at people on X who act like they are in the know and post things as fact when it isn't fact. When you don't know don't be so damn dumb and act like you have sourced info when you don't. fwiw: Mountain West games on The CW will not be produced by Pac-12 Enterprises contrary to popular speculation The conference will handle production "in coordination with The CW" per source fwiw: Mountain West games on The CW will not be produced by Pac-12 Enterprises contrary to popular speculation The conference will handle production "in coordination with The CW" per source"
X Link 2026-02-03T19:27Z 18K followers, [----] engagements
"College football landscape has changed. And that IS a good thing. NEW: Anonymous CFB general managers say USC Texas Tech Texas A&M Oregon and Miami spent the most on their [----] recruiting classes via @PeteNakos💰 Twelve of the [--] mentioned USC as the highest-spending program. https://t.co/gFMLoU7IXi https://t.co/4VqTZJw5Gn NEW: Anonymous CFB general managers say USC Texas Tech Texas A&M Oregon and Miami spent the most on their [----] recruiting classes via @PeteNakos💰 Twelve of the [--] mentioned USC as the highest-spending program. https://t.co/gFMLoU7IXi https://t.co/4VqTZJw5Gn"
X Link 2026-02-04T20:20Z 18K followers, [----] engagements
"Beong-Soo Kim unanimously elected 13th president of USC - USC Today https://today.usc.edu/new-usc-president-beong-soo-kim/ https://today.usc.edu/new-usc-president-beong-soo-kim/"
X Link 2026-02-04T20:47Z 18K followers, [---] engagements
"As a parent of daughters I could not be more happy about the growth of womens sports in the Big Ten Let's generate MORE revenue so the schools can add MORE scholarships and athletic programs for women. Flag football and women's wrestling should be Big Ten sponsored sports. The Big Ten has the most Olympians at this year's Olympic games. Far more than any other conference. The Big Ten Conference = The P1 Conference. https://t.co/tX2QiEXxLT https://t.co/iwucCxd9N3 The Big Ten has the most Olympians at this year's Olympic games. Far more than any other conference. The Big Ten Conference = The P1"
X Link 2026-02-04T23:14Z 18K followers, [----] engagements
"1: [--] straight CFB national titles 2: Most Olympians 3: Biggest media rights payout 4: Most team national titles last academic year and from this academic fall semester 5: National footprint And more Big Ten = P1 Conference The most affiliated Olympians of any conference. Good luck to the [--] from Big Ten schools in Italy 🔗: https://t.co/qAOFWwkMUh See more on on our [----] Olympians🧵 https://t.co/XPO7it28NE The most affiliated Olympians of any conference. Good luck to the [--] from Big Ten schools in Italy 🔗: https://t.co/qAOFWwkMUh See more on on our [----] Olympians🧵 https://t.co/XPO7it28NE"
X Link 2026-02-05T00:18Z 18K followers, [----] engagements
"Well Im not about to give those games up. I want a little piece of their rear end in DKR." We shall see about that Chris. Ohio State will be ready to play 😉 Chris Del Conte on the non-conference football schedule he won't immediately alter for Steve Sarkisian: Game schedule. When we joined the SEC it was an eight-game schedule. I was an absolute proponent of going to nine games. This year we were away from DKR [--] straight days. Chris Del Conte on the non-conference football schedule he won't immediately alter for Steve Sarkisian: Game schedule. When we joined the SEC it was an eight-game"
X Link 2026-02-05T15:21Z 18K followers, [----] engagements
"Hmmmm Analyst predicts Disney will spin off ESPN after CEO change https://t.co/cRSfjeyXo8 https://t.co/CGf7sIXojK Analyst predicts Disney will spin off ESPN after CEO change https://t.co/cRSfjeyXo8 https://t.co/CGf7sIXojK"
X Link 2026-02-05T17:18Z 18K followers, [----] engagements
"#WeAre "Matt Campbell will be the best thing to ever happen to Penn State." Detroit Lions and former Iowa State RB @MontgomerDavid tells Nittany Lion fans they are going to love having his former coach as their new head man. #WeAre https://t.co/Zo3Uq9vDkZ "Matt Campbell will be the best thing to ever happen to Penn State." Detroit Lions and former Iowa State RB @MontgomerDavid tells Nittany Lion fans they are going to love having his former coach as their new head man. #WeAre https://t.co/Zo3Uq9vDkZ"
X Link 2026-02-05T17:51Z 18K followers, [----] engagements
"Hmmmmm Analyst predicts Disney will spin off ESPN after CEO change https://t.co/cRSfjeyXo8 https://t.co/CGf7sIXojK Analyst predicts Disney will spin off ESPN after CEO change https://t.co/cRSfjeyXo8 https://t.co/CGf7sIXojK"
X Link 2026-02-05T18:11Z 18K followers, [----] engagements
"The projected conference payout to the Big Ten schools for fiscal [----] is $82.6.M. The [----] fiscal numbers came in roughly $3M above projections"
X Link 2026-02-05T20:25Z 18K followers, [----] engagements
"Stop throwing a hissy fit Schools move from conference to conference and have since the first new addition to a conference which was Iowa and Indiana to the Big Ten in [----]. Founders were Chicago Illinois Michigan Minnesota Northwestern Purdue and Wisconsin A statement from WAC Commissioner Rebekah Ray https://t.co/m8ebwewE9b A statement from WAC Commissioner Rebekah Ray https://t.co/m8ebwewE9b"
X Link 2026-02-05T21:29Z 18K followers, [----] engagements
"Big Ten is getting closer to $1.5B. NEW: @SEC becomes first college conference to claim a billion dollars in annual revenuethanks in part to filing its tax return three months before the @BigTen. Will both leagues have surpassed @NCAA in FY25 earnings For @Sportico 👇 https://t.co/bZlTvh3YM6 NEW: @SEC becomes first college conference to claim a billion dollars in annual revenuethanks in part to filing its tax return three months before the @BigTen. Will both leagues have surpassed @NCAA in FY25 earnings For @Sportico 👇 https://t.co/bZlTvh3YM6"
X Link 2026-02-05T22:00Z 18K followers, [----] engagements
"A reduction in number of games broadcasted IMO. But still able to retain. Foxs net income last year was $2.2 billion. Thats about what theyre currently paying the NFL. If the NFLs looking for 2x their current rights as they renegotiate how does Fox pay that even if they dump all their other sports rights Foxs net income last year was $2.2 billion. Thats about what theyre currently paying the NFL. If the NFLs looking for 2x their current rights as they renegotiate how does Fox pay that even if they dump all their other sports rights"
X Link 2026-02-05T22:25Z 18K followers, [----] engagements
"I thought it was a bit interesting that they mentioned the valuation in the report the other day. And now an industry expert speculates (we will never know what he knows that he may not share in public) and that gets my attention. Spin off and sell May seem like a bad idea but valuable entities sell the easiest and for the best price. Spin off and sell May seem like a bad idea but valuable entities sell the easiest and for the best price"
X Link 2026-02-05T22:28Z 18K followers, [----] engagements
"Doesn't bother me either. I like the [--] school makeup the Big Ten has. The [--] Pac-12 schools have been wonderful additions and not leeches @Genetics56 Doesn't bother me that Texas didn't come to destroy the Big Ten. Oklahoma would have been nice but that's not where we were at the time. @Genetics56 Doesn't bother me that Texas didn't come to destroy the Big Ten. Oklahoma would have been nice but that's not where we were at the time"
X Link 2026-02-05T23:35Z 18K followers, [----] engagements
"Sources: Former UCLA and NBA basketball player Amari Bailey has has set up an official recruiting visit to Grand Canyon University his first official visit. The school aggressively pitched him on their vision and plans to host him Wednesday for the game against New Mexico. https://t.co/9GN6obyJL0 Sources: Former UCLA and NBA basketball player Amari Bailey has has set up an official recruiting visit to Grand Canyon University his first official visit. The school aggressively pitched him on their vision and plans to host him Wednesday for the game against New Mexico. https://t.co/9GN6obyJL0"
X Link 2026-02-06T00:30Z 18K followers, [----] engagements
"I love it when dumb people like this say these like this about me. First they have zero clue how I get some information how I research topics and how I build models. I'm right a lot more than not. If you didn't have haters then you aren't doing anything right"
X Link 2026-02-06T00:52Z 18K followers, [----] engagements
"One thing that I'm thinking of doing is studying the trends in ticket sales revenues in the Big Ten since NIL started. How is this new era impacting revenue via ticket sales Below is from UW Madison's audit. NEWS: Move over FSU. There's a new FY25 debt king: Penn State. The Blue and White are more than a half-billion-dollars in the red per @Penn_State's latest NCAA financial disclosures. Details for @Sportico👇 https://t.co/rYFCyjI3uC NEWS: Move over FSU. There's a new FY25 debt king: Penn State. The Blue and White are more than a half-billion-dollars in the red per @Penn_State's latest NCAA"
X Link 2026-02-06T01:34Z 18K followers, [----] engagements
"I'll focus on CBS NBC FOX since I talk mostly Big Ten. I'd be a nervous wreck if I was the Big [--] for potentially getting the ax from FOX Sports. FOX could cut the exclusive clause in the next Big Ten TV deal and put a Big Ten game on instead. I'm sure CBS will try to keep the NFL too and then keep their other content for college football. From John Ourand's article tonight at Puck - how the NFL news is impacting other leagues https://t.co/A3KlmSAmqV From John Ourand's article tonight at Puck - how the NFL news is impacting other leagues https://t.co/A3KlmSAmqV"
X Link 2026-02-06T01:56Z 18K followers, [----] engagements
"In theory yes due to the economic pressures of the profit decline of streaming vs old day sub fees. But as Murdoch noted "rebalance" their portfolio will be their business strategy. Big Ten football rights are very profitable for FOX Sports. @Genetics56 Could this lead college football to explore a super league to consolidate it even more. @Genetics56 Could this lead college football to explore a super league to consolidate it even more"
X Link 2026-02-06T03:32Z 18K followers, [----] engagements
"Behind the schenes stuff for the SCORE Act I hate politics. College athletics is wasting their time in DC. I'm even less hopefull they will do anything after reading that. https://www.foiaball.com/p/ncaa-score-act-lobbying-emails https://www.foiaball.com/p/ncaa-score-act-lobbying-emails"
X Link 2026-02-06T04:02Z 18K followers, [----] engagements
"I know there is going to be a push coming from within the Big Ten to have a new governance model for rules and enforcement. What that will mean and the FOX Sports stuff with the NFL is going to have an impact on what the Big Ten decides to do long term. Ex: if rev share cap gets removed the Big Ten isn't going to want to bring on the non wealthy schools. They will want like minded competitive schools. We just have to wait and see how things evolve. Stuff that made sense and true [--] years ago is now outdated. @Genetics56 Do you think tho if we gave up conference championship games a little more"
X Link 2026-02-06T04:32Z 18K followers, [----] engagements
"I know it sucks for people to lose a job but the Washington Post cutting jobs happens all of the time in the business world. As technology evolves/consumption changes some jobs just fade away. See self check outs at your local Walmart. It's life. Survival of the fittest"
X Link 2026-02-06T12:39Z 18K followers, [----] engagements
"Agreed. The Big [--] may be better off in that type of situation. I think the Big [--] would gladly leave FOX to become the featured conference for TNT Sports. FOX main priority is the Big [--]. FOX cutting the Big [--] could be a blessing in disguise since TNT gives it the promotion other networks dont do for the Big [--]. I think the Big [--] would gladly leave FOX to become the featured conference for TNT Sports. FOX main priority is the Big [--]. FOX cutting the Big [--] could be a blessing in disguise since TNT gives it the promotion other networks dont do for the Big 12"
X Link 2026-02-06T14:20Z 18K followers, [----] engagements
"Man the NFL sure is going after DL coaches from the Big Ten this off-season. The replacement hires will be very important for these Big Ten schools"
X Link 2026-02-06T14:24Z 18K followers, [----] engagements
"I've mentioned the MAC may or may not add a school. They begin their TV negotiaton this spring. But if they did add a school Illinois State would be the smarter move. We will see what the MAC decides to do or not do. Sacramento State is in the midst of an aggressive effort to join an FBS league proposing a $10M+ entry fee plus forgoing league revenues sources tell @YahooSports. Multiples conferences heard the pitch. One is believed to be exploring the possibility. https://t.co/2X0S63E2DI Sacramento State is in the midst of an aggressive effort to join an FBS league proposing a $10M+ entry fee"
X Link 2026-02-06T19:14Z 18K followers, [----] engagements
"I've stated the same thing but in the last year or so I've evolved it to merge FCS with G6. Today I'm not sure we will get to that point or not even though it makes sense. I'm still concerned we could see a financial fracture that I've warned about at the P4 level. "I think the Power [--] needs to break away create their own world create their own governing body. Allow the Group of [--] to kind of create their own world allow them to have their own playoff" @KirkHerbstreit told me on the @FOS set at radio row: https://t.co/zk8ZqBFmji "I think the Power [--] needs to break away create their own world"
X Link 2026-02-06T20:40Z 18K followers, [----] engagements
"When the Big Ten did their current TV deal one of the things I said was let the NFL go into streaming first so it conditions the minds of NFL fans first. Well we are there now. Now it will be time for the Big Ten to add a streamer partner - which is a no duh they will The NFL will have talks with non-traditional media partners for live games NFL Media chief Hans Schroeder tells me. His point: Digital platforms have become so mainstream that they can match broadcast audiences with potential reach. My interview below: https://t.co/zi1Gr96YHR The NFL will have talks with non-traditional media"
X Link 2026-02-07T00:04Z 18K followers, [----] engagements
"The Big Ten doesn't need Notre Dame. The Big Ten is in a strong position much stronger in [----] vs 2022/3/4 and we don't need Notre Dame sucking like a leech on this conference. College football in Indiana runs through IU now. Hopefully Purdue can rise up too. @MTillbilly @Genetics56 The @bigten @B1Gfootball COPC should not. @MTillbilly @Genetics56 The @bigten @B1Gfootball COPC should not"
X Link 2026-02-07T01:42Z 18K followers, [----] engagements
"This isn't the [----] Big Ten anymore. [--] straight CFB natties most team national titles of any conf most Olympians etc. No school no matter who they are should be allowed to profit off of the Big Ten without full membership. The Big Ten = The P1 Conference. @Genetics56 Notre Dame will demand to play bottom tier teams and receive top dollar TV revenue. Could you imagine being a conference commissioner and trying to negotiate revenue and scheduling with a team that has been an independent for [---] years @Genetics56 Notre Dame will demand to play bottom tier teams and receive top dollar TV revenue."
X Link 2026-02-07T03:01Z 18K followers, [----] engagements
"One hour ago the North Dakota State to MWC news broke inside college atheletics This was an overnight change. Chatted almost a year ago no chatting in recent weeks sign media rights deal "hey come join our conference." Never seen it done this fast before"
X Link 2026-02-07T03:40Z 18K followers, [----] engagements
"Love to see this. No conference dominates a sport more than the Big Ten does with college wrestling. [---] And this one is OVER. Remy Cotton with the sudden victory pin at [---] and @RUWrestling is going to beat the nations No. [--] ranked team. Wha a showing for the Scarlet Knights. They lead 23-12 with one to go. https://t.co/amdERYYdqL [---] And this one is OVER. Remy Cotton with the sudden victory pin at [---] and @RUWrestling is going to beat the nations No. [--] ranked team. Wha a showing for the Scarlet Knights. They lead 23-12 with one to go. https://t.co/amdERYYdqL"
X Link 2026-02-07T04:07Z 18K followers, [----] engagements
"With UW Madison getting a conference distribution payout of $77M from the Big Ten and the next payout projected for $82M (actual will probably end up higher) I was wondering how it compares to the NFL salary cap. Below is the answer. Still a lot of growth needed in rev for B1G The NFL informed clubs today it is projecting a [----] salary cap in the range of $301.2 million to $305.7 million per club per source. That would represent another significant jump from this years $279.2 million cap number and nearly $100M than the $208.2M cap in [----]. https://t.co/3Mr146H01C The NFL informed clubs today"
X Link 2026-02-07T14:22Z 18K followers, [----] engagements
"I used that wording on April 10th. Not the first time I used that wording. But on that same day I texted people in college athletics that North Dakota State had talks with the MWC. There was only one person on X that used the phrase "non-linear conference realignment." That was me. The conference realignment YouTubers never used that wording. I was once again so far ahead on this that I'm left with zero competition. There was only one person on X that used the phrase "non-linear conference realignment." That was me. The conference realignment YouTubers never used that wording. I was once"
X Link 2026-02-07T17:55Z 18K followers, [----] engagements
"I view ACC football as it was the Big Ten a decade ago around when Urban Meyer got hired. What is helping the ACC improve is the ability to buy recruits. The ACC has [--] winning seasons out of the last [--] vs the SEC. Now for ND. Did the last several years provide good competition No and that was even with Clemson and Florida State winning the conference title every year. What the ACC did wrong is they didn't do the scheduling agreement correctly and played a lot of the lower end and middle end and it just didn't bring a lot of excitement nationally. Can the ACC keep improving Yes because of NIL"
X Link 2026-02-07T18:33Z 18K followers, [----] engagements
"You would need to be able to explain why the SEC would want anything to do with the states of Utah Arizona Iowa and Kansas and they are already in Texas and Oklahoma. @Genetics56 Let the Big ten align with the like minded ACC and the SEC with the Big [--] split it into two and have a Super Bowl of College Football like they did before the merger back in the day. @Genetics56 Let the Big ten align with the like minded ACC and the SEC with the Big [--] split it into two and have a Super Bowl of College Football like they did before the merger back in the day"
X Link 2026-02-07T20:30Z 18K followers, [----] engagements
"What Will Impact How College Athletics Looks Like In [----] I answer that in this post. Super League Big Ten and SEC at [--] schools Will The ACC still exist Federal bill Etc. College athletics is a very popular form of entertainment. It was in the past and will continue to be in the future. But the business side is under stress and that stress is not relieved until it is relaxed. In order to get to that relaxed state changes will occur. For most folks trying to make sense of the business side of college athletics can give one a headache. I follow college sports as a hobby. I love to study it"
X Link 2026-02-08T00:47Z 18K followers, [----] engagements
"If FOX Sports loses some NFL games they will need to cut costs and try to "rebuild" lost revenue. IMO they would try to do that via the Big Ten through adding more football schools for content. What Will Impact How College Athletics Looks Like In [----] I answer that in this post. Super League Big Ten and SEC at [--] schools Will The ACC still exist Federal bill Etc. College athletics is a very popular form of entertainment. It was in the past and will continue to What Will Impact How College Athletics Looks Like In [----] I answer that in this post. Super League Big Ten and SEC at [--] schools Will"
X Link 2026-02-08T01:20Z 18K followers, [----] engagements
"Michigan State athletics were flexing their muscles tonight"
X Link 2026-02-08T03:42Z 18K followers, [----] engagements
"Over the last year I've read many ideas and concepts for what the future of college athletics could become. I've firmly decided I want nothing to do with any concept of college athletics that would dissolve the Big Ten Conference. I grew up with it. It's part of my life"
X Link 2026-02-08T15:20Z 18K followers, [----] engagements
"You do change as you get older. As a kid I wanted to listen to every second of the Super Bowl pregame stuff. Today I don't care at all and just want to watch the game and I have doubts it will be a competitive game"
X Link 2026-02-08T19:11Z 18K followers, [----] engagements
"Having to pay to join a conference sure is a new thing. I don't recall that happening before OU/UT leaving the Big [--]. The best of luck to North Dakota State. Sources: North Dakota State has agreed to a deal to join the Mountain West in football only for [----]. The school is expected to pay nearly $12 million to join the league which is in addition to the $5 million it will pay the NCAA to move to FBS. https://t.co/7lTFQmO6F0 Sources: North Dakota State has agreed to a deal to join the Mountain West in football only for [----]. The school is expected to pay nearly $12 million to join the league"
X Link 2026-02-08T21:12Z 18K followers, [----] engagements
"The Super Bowl is a rich person's event these days. I don't even watch any of the pre-game stuff don't even pay attention to the commericals and don't even watch halftime. I just want to watch the last football game and then go and enjoy the off-season until next season arrives Anyway another lame Super Bowl The NFL I think needs to start smelling the squall behind the clear sky This is a multi-year thing now where the Super Bowl feels like a hollow event being staged for people who dont really care about our game The SB used to feel connected Anyway another lame Super Bowl The NFL I think"
X Link 2026-02-09T03:20Z 18K followers, [----] engagements
"Correct. That is what private equity wanted to do and people like that Texas guy pushed it out to the mainstream media.interesting he has not been talking after Oregon destroyed them in the CFP. My hope is the Big Ten does a TV deal early and extends the GOR. @Genetics56 Any idea of the Big Ten and/or the SEC dissolving to form a "Super League" or whatever are from people on the outside looking in wanting what they have. The same people are the ones thinking that both conferences will kick out the worst members in order to bring in more valuable @Genetics56 Any idea of the Big Ten and/or the"
X Link 2026-02-09T04:10Z 18K followers, [----] engagements
"The Big [--] president is correct. One of the biggest reasons the Big Ten should do an exclusivity jersey patch agreement that is conference wide is to help prevent a devaluation. Top stories from this past weekend: ➤ NDSU to join the Mountain West ➤ @DeenaCasiero on athletic training & @NCAA_SSI ➤ @SeminoleAlford talks new debt ➤ Presidential perspectives ➤ UCLA & Charlotte FY25 financials ➤ Duke-UNC court storm altercation Read more: Monday: https://t.co/cE3auNVFXk Top stories from this past weekend: ➤ NDSU to join the Mountain West ➤ @DeenaCasiero on athletic training & @NCAA_SSI ➤"
X Link 2026-02-09T13:46Z 18K followers, [----] engagements
""We need rules and enforcement" Some of the biggest hypocrites in college athletics are leaders themselves that say we need rules and enforcement. It's getting to the point where its time to ignore all rules and do whatever the fuck we want. Go steal a QB tomorrow. $10M #NDSU AD Matt Larsen tells me the Bison will aggressively pursue a waiver to be immediately eligible for the Mountain West title game bowls and the CFP. He expects support from the MWC. #NDSU AD Matt Larsen tells me the Bison will aggressively pursue a waiver to be immediately eligible for the Mountain West title game bowls"
X Link 2026-02-09T22:03Z 18K followers, [----] engagements
"I wonder if a ticketing process can be centralized through the Big Ten Enterprises (if that becomes reality) and have all tickets sold through there The unique segmentation of college athletics and the ticketing data that fosters it https://www.sportsbusinessjournal.com/Articles/2026/02/09/the-unique-segmentation-of-college-athletics-and-the-ticketing-data-that-fosters-it/ https://www.sportsbusinessjournal.com/Articles/2026/02/09/the-unique-segmentation-of-college-athletics-and-the-ticketing-data-that-fosters-it/"
X Link 2026-02-10T00:05Z 18K followers, [----] engagements
"translation = our basketball sucks ass and we are wanting failed pros to return so we can win more games Alabama says in a statement they are "disappointed" in the ruling: "The NCAA has granted eligibility to over [---] current mens basketball players with prior professional experience in the G League or overseas. Granting eligibility to some former professionals and not to others Alabama says in a statement they are "disappointed" in the ruling: "The NCAA has granted eligibility to over [---] current mens basketball players with prior professional experience in the G League or overseas. Granting"
X Link 2026-02-10T00:31Z 18K followers, [----] engagements
"University of Kentucky is losing their CFO in the AD"
X Link 2026-02-10T03:32Z 18K followers, [----] engagements
"2nd post on this topic. You don't have the look an further than below to learn two things: 1: You need proper alignment from the university leader and to the bottom to win at a high level 2: There are some folks who work at P4 level jobs that are incompetent. Enjoy everyone https://t.co/R6YKfseVFF Enjoy everyone https://t.co/R6YKfseVFF"
X Link 2026-02-10T03:46Z 18K followers, [----] engagements
"They seem to be now though. After a certain meeting with a certain someone that works at an office office roughly [--] hr [--] minutes away. @Genetics56 If UNL ever gets kicked out of the Big Ten because of their academics I won't be sympathetic after this. They were never "all in." @Genetics56 If UNL ever gets kicked out of the Big Ten because of their academics I won't be sympathetic after this. They were never "all in.""
X Link 2026-02-10T16:58Z 18K followers, [----] engagements
"Some quick thoughts after reading the article - should have playoff games at home stadiums through the semi-finals. The NFL does it. - there would be no reason to play a good non-conference team. Conf games are all that would matter - I like it there would be no 1rd rematch NEW: An internal Big Ten document explores a 24-team College Football Playoff. It offers a peek at what that model could look like as another off-season of CFP discussion is set to unfold. Details here: https://t.co/on2sqej1H8 https://t.co/j6twmdqyFp NEW: An internal Big Ten document explores a 24-team College Football"
X Link 2026-02-13T15:10Z 18K followers, [----] engagements
"Sac State instead of Illinois State. That is a choice I guess. Negotiations between officials from Sacramento State and the MAC have intensified over an expansion agreement that is nearing a vote sources tell @YahooSports. Sac State is offering an entry fee of more than $15 million. https://t.co/l1KwfQh3b4 Negotiations between officials from Sacramento State and the MAC have intensified over an expansion agreement that is nearing a vote sources tell @YahooSports. Sac State is offering an entry fee of more than $15 million. https://t.co/l1KwfQh3b4"
X Link 2026-02-13T18:45Z 18K followers, [----] engagements
"University of Minnesota ticket sales: $19598839 That is not good not good at all. There are some serious financial and spend problems along with a "missing" fanbase at the University of Minnesota. We may need folks from the outside taking over that place to fix things"
X Link 2026-02-12T00:01Z 18K followers, 14.8K engagements
"Correct. That is for a deeper analysis. I will study this stuff at a deeper level this spring sometime. I just found it interesting there is this much disparity even with stadiums of similar size. @Genetics56 To be fair an analysis of the pricing has to be included. @Genetics56 To be fair an analysis of the pricing has to be included"
X Link 2026-02-12T02:17Z 18K followers, [----] engagements
"This all was very is to project out. Now we see the made up cries about what was very obvious would happen. The Big Ten was right on all of this but people in other conferences let their egos get in the way instead of using fuctional brain cells. @AriWasserman @GoDucksGo_ If only a conference had put forth a playoff format plan that would have preserved and even increased top tier non conference matchups Oh wait. One did @AriWasserman @GoDucksGo_ If only a conference had put forth a playoff format plan that would have preserved and even increased top tier non conference matchups Oh wait. One"
X Link 2026-02-13T12:31Z 18K followers, [----] engagements
"Geography no longer matters in conference realignment. As time passes it will be interesting to see how the geographic expanded conferences do vs those that stayed mainly regional. Big Ten - national Pac-12 - regional MWC - expanded region MAC - expanded region if they add Sac St Big [--] - expanded region ACC- expanded region in N. Cal SEC - mainly stayed regional albiet Oklahoma isn't a Southeastern state and most people would say Texas is more Southwest Just some examples. At the FCS level conferences went back to being more regional. https://twitter.com/i/web/status/2022384825974276195"
X Link 2026-02-13T18:58Z 18K followers, [----] engagements
"Winning football games matters. It brings more people to the stadium = more tickets sold more donations come in sponsorship deals become easier to land etc. Illinois saw the largest increase for the [--] year year-over-year avg of all P4 teams. Keep winning to keep improving"
X Link 2026-02-13T21:22Z 18K followers, 15.9K engagements
"11th highest among all P4. Indiana will probably have a small increase for [----] as they were near capacity in the [----] season. @Genetics56 Wheres Indiana they gotta be up there @Genetics56 Wheres Indiana they gotta be up there"
X Link 2026-02-13T23:45Z 18K followers, [----] engagements
"Rank Wisconsin's basketball team"
X Link 2026-02-14T03:11Z 18K followers, [----] engagements
"USC front loaded. They will be a big spender every year. Their AD is one of the most competitive leaders in the country and she demands a lot for how willing she is to invest money into football. TRENDING: Southern Cal was the biggest spender on their [----] recruiting class per On3. It was speculated their #1 class cost between $10-$12 million. The Trojans landed [--] commits including two 5s. Pete Nakos of On3 stated that [--] of [--] P4 GMs had USC as their highest https://t.co/sxXJKvqR3i TRENDING: Southern Cal was the biggest spender on their [----] recruiting class per On3. It was speculated their"
X Link 2026-02-13T12:46Z 18K followers, [----] engagements
"Some notes from inside college athletics Conference realignment - ASUN and UAC still intend to not expand this year. Consistent with the intel from several weeks ago. Come back to this in [----] for new additions. Schools are having a tough time getting information/conversations from the College Sports Commission. College Sports Commission will be adding several new people to their staff as they want to grow their payroll to 20ish this year Some schools are putting athletes onto a Jan. to Dec. calendar cycle for rev share agreements instead of July to Dec. CUSA hasn't released their football"
X Link 2026-02-14T00:57Z 18K followers, [----] engagements
"Is there any indication yet for who USC will play to start this coming football season"
X Link 2026-02-14T03:42Z 18K followers, [----] engagements
"Hey @grok what is the technical meaning for phrasing "passive license" Like I correctly have said the Big Ten revenue share agreement has legal standing. The Big Ten has very smart leadership. https://t.co/PxIF2X7EQ8 Like I correctly have said the Big Ten revenue share agreement has legal standing. The Big Ten has very smart leadership. https://t.co/PxIF2X7EQ8"
X Link 2026-02-14T03:49Z 18K followers, [----] engagements
"No clue. And that is a lot of money for a school like Sac State. I don't know who is funding the North Dakota State move either. For Sac State I am not familiar or know if they even have any high number of successful business alumni. A bunch of actor types. Who is funding this @Genetics56 I know SacSt has some billionaires in its alumni base as well as some big name celebrities . But this is wild. Who is funding this @Genetics56 I know SacSt has some billionaires in its alumni base as well as some big name celebrities . But this is wild"
X Link 2026-02-14T03:53Z 18K followers, [----] engagements
"I know the comparison is not apples-to-apples but still worth asking. With Sac St and ND St. buying their way into G6 affiliation will we see an ACC school (or more) buy their way into the Big Ten What would be the price tag for entry"
X Link 2026-02-13T19:06Z 18K followers, [----] engagements
"Not if the fanbase doesn't want it. The Big Ten is big enough and it is difficult to manage [--] universities and adding a school's fanbase who wanted another conference will just lead to a bunch of negative stuff. There's many more FSU fans that want the Big Ten vs UNC fans @Genetics56 Like it or not UNC would be a great addition for the Big10. @Genetics56 Like it or not UNC would be a great addition for the Big10"
X Link 2026-02-14T04:07Z 18K followers, [----] engagements
"Visited Nebraska message boards for the first time since Thursday's game. Typical fanatical overreaction. Nebraska needed to hire the best program builder in all of college football to rebuild that program. They did that. To expect an immediate improvement after one fall campe and one session of spring ball is not being realistic at all. There was a lot of improvement already seen in special teams and defensive play. If Matt Rhule can get to [--] wins by season end he will have done one hell of a good job"
X Link 2023-09-03T17:18Z 18K followers, 240.4K engagements
"I'm aware of what is being drafted for the first round of Michigan "punishments." Yes I used the words "first round" It isn't my place to leak what the punishment details are but I will/can say this it's more than just Jim Harbaugh"
X Link 2023-11-09T03:08Z 18K followers, 90.3K engagements
"With Lou Holtz in hospice it reminds us how many all-time great coaches that will be leaving us at various points over the next 15ish years or so. Tom Osborne - [--] Steve Spurrier - [--] Nick Saban - [--] Barry Switzer - [--] Jim Tressel - [--] Pete Carroll - [--] Franklin Beamer - 79"
X Link 2026-01-31T18:03Z 18K followers, [----] engagements
"The MWC and Pac-12 TV deals are more similar than different and neither gains a real advantage over the other for exposure or money. Once again the egos kept people from doing what was obvious - merge. A whole lot of stupid transpired"
X Link 2026-02-03T18:23Z 18K followers, 38.4K engagements
"Via a confidental source I was able to gain access to Rutgers athletics financials. For money from the TV deal/conference that revenue stream is fine and healthy. Media Rights: $61258372"
X Link 2026-02-04T01:10Z 18K followers, [----] engagements
"Bingo. Big [--] on the chopping block Or other sports Fox CEO Lachlan Murdoch punts question on NFL's long-expected plan to reopen rights deals early Says Fox Sports is prepared to "rebalance" its portfolio to accommodate a potential rights fee increase for NFL. That's code for dumping some other sports. Fox CEO Lachlan Murdoch punts question on NFL's long-expected plan to reopen rights deals early Says Fox Sports is prepared to "rebalance" its portfolio to accommodate a potential rights fee increase for NFL. That's code for dumping some other sports"
X Link 2026-02-04T13:59Z 18K followers, [----] engagements
"Looking over FOX Sports finances today in order for them to retain the NFL it is very hard to see how more conference realignment can happen in the near term. Where is the cash It doesn't exist. They will need to cut bait on rights to pay for the NFL"
X Link 2026-02-04T14:01Z 18K followers, 12K engagements
"Not meaning to be disrespectful I know he built a create life with a lot of success. But I'm sorry $100M isn't enough to get to that level of winning football. TRENDING: YouTube star Mr. Beast hinted at spending $100 MILLION on ECU to try to help them win a national championship 🤯 This wouldve sounded crazy a few years ago but may not be out of the question now Mr. Beast lives in Greenville NC which is also where ECU is located https://t.co/h95cvpKACS TRENDING: YouTube star Mr. Beast hinted at spending $100 MILLION on ECU to try to help them win a national championship 🤯 This wouldve"
X Link 2026-02-04T21:22Z 18K followers, 14.1K engagements
"The Big Ten has the most Olympians at this year's Olympic games. Far more than any other conference. The Big Ten Conference = The P1 Conference. https://www.si.com/college/oregon/news/big-ten-strength-revealed-upcoming-milan-winter-olympics-italy-team-usa https://www.si.com/college/oregon/news/big-ten-strength-revealed-upcoming-milan-winter-olympics-italy-team-usa"
X Link 2026-02-04T23:11Z 18K followers, [----] engagements
"Inside the Big Ten The Big Ten conference paid out $77M to conference members which ended up ABOVE projected revenue targets. Thus the distribution revenue ended up roughly $50M above target"
X Link 2026-02-05T01:15Z 18K followers, [----] engagements
"I'm not going to know what happens to the SEC's next TV deal. Not yet anyways. Nobody does. Not even the YouTubers that claim they know from made up sources. For the Big Ten FOX Sports would have to sell back their ownership to the Big Ten Conference or sell BTN for them to not be a major player in the next TV deal. The media rights for the Big Ten are with BTN which is why FOX Sports owns all of the media rights. Thus because FOX Sports has ownership of all of the media rights and they lease out to CBS Sports NBC Sports and Peacock they get first opportunity to sign a Tier1 deal with the Big"
X Link 2026-02-05T01:34Z 18K followers, 10.3K engagements
"So OU and UT to the SEC created an upward move of $18M per school (less when OU/UT get full payout). Big Ten went from $60M to $77M with UCLA/USC. Both conferences had new TV deals. Thus in [----] Big Ten will have a chance to $ separate from the SEC"
X Link 2026-02-05T20:11Z 18K followers, [----] engagements
"Not really. Texas evaluated both options but they were not interested in the Big Ten in the end. They didn't view the Big Ten as equals and viewed it as another Big [--]. That was before NIL took off and we have seen how that has changed things. OU was a no go under Delany (smh) @Genetics56 Correct me if I'm wrong but UT and the B1G had mutual interest at one point before the SEC but OU was a no-go. Is that right @Genetics56 Correct me if I'm wrong but UT and the B1G had mutual interest at one point before the SEC but OU was a no-go. Is that right"
X Link 2026-02-05T20:17Z 18K followers, [----] engagements
"$254M in total operating revenue for Penn State"
X Link 2026-02-05T22:04Z 18K followers, [----] engagements
"$254M in total operating expenses. $254M in total operating revenue for Penn State https://t.co/hHdEQ3rafr $254M in total operating revenue for Penn State https://t.co/hHdEQ3rafr"
X Link 2026-02-05T22:06Z 18K followers, [----] engagements
""Its time for the SEC presidents to make a clear and unmistakable move: tell the Big Ten to join the 16-team playoff or the SEC is walking away." The Big Ten doesn't need the SEC. What do WA OSU MI IN have in common SEC 1-8 vs non-con https://www.usatoday.com/story/sports/ncaaf/2026/02/06/sec-college-football-playoff-16-team-big-ten/88541484007/ https://www.usatoday.com/story/sports/ncaaf/2026/02/06/sec-college-football-playoff-16-team-big-ten/88541484007/"
X Link 2026-02-06T23:14Z 18K followers, [----] engagements
"If you take what UCLA's financials were like a year before Big Ten membership to their growth in the first year ($30M) and project out growth through now and until [----] they will go from "poor" to "rich". UCLA will never partake a conversation going back. That convo is dead"
X Link 2026-02-07T01:21Z 18K followers, 14K engagements
"UCLA financials are moving in the right direction though. $19.9M in media rights in the Pac-12 to $61.2M in year [--] in the Big Ten is a significant uplift. Revenue sharing and NIL is where the money is crucial for talent acquistion and retainment. The financials are in after UCLA's first year in the Big Ten: The Bruins got $61.2 million in conference media rights revenue more than triple what they made in the Pac-12. That helped but didn't solve anything UCLA posting a $21.6-million deficit. https://t.co/DfBkUqMDjJ The financials are in after UCLA's first year in the Big Ten: The Bruins got"
X Link 2026-02-07T03:08Z 18K followers, 10.5K engagements
"Gotta love conference realignment. On April 10th of [----] I text people North Dakota St was having some talks with the MWC. I then let that topic go until about 2ish weeks ago. Nothing to mention. MWC signs MR deal. Now North Dakota State to MWC is getting done. Crazy fast"
X Link 2026-02-07T03:27Z 18K followers, [----] engagements
"Gotta love conference realignment. On April 10th of [----] I text people North Dakota St was having some talks with the MWC. I then let that topic go until about 2ish weeks ago. Nothing to mention. MWC signs MR deal. Now North Dakota State to MWC is getting done. Crazy fast The Mountain West is in serious dialogue to add FCS powerhouse North Dakota State as a football-only member starting this coming season sources tell @YahooSports. A deal could be finalized as soon as this weekend. https://t.co/t42jWKtucI The Mountain West is in serious dialogue to add FCS powerhouse North Dakota State as a"
X Link 2026-02-07T03:31Z 18K followers, [----] engagements
"Nebraska will add [---] scholarships as they announced last week. Increasing revenue can allow for more scholarship opportunities. Some day I want to see all [--] Big Ten schools get to the point where they don't need to increase ticket prices - see Oregon"
X Link 2026-02-09T13:24Z 18K followers, [----] engagements
"Instead of trying to compete at the highest levels in the Big Ten there were leaders behaving like morons and losers that were afraid of competing in the Big Ten at the highest levels. Morons. And people wonder why the football program was complete trash for so many years. Enjoy everyone https://t.co/R6YKfseVFF Enjoy everyone https://t.co/R6YKfseVFF"
X Link 2026-02-10T02:33Z 18K followers, 13.6K engagements
"No thanks Too expensive ESPN launched https://t.co/hiIdcQhsAP on its platform with tiered pricing tied to ESPN Unlimited. $149.99 full season for non-subscribers $134.99 for ESPN Unlimited subscribers $29.99 monthly option Part of ESPNs $550M per year MLB deal which includes national games https://t.co/gP9UXNzPdz ESPN launched https://t.co/hiIdcQhsAP on its platform with tiered pricing tied to ESPN Unlimited. $149.99 full season for non-subscribers $134.99 for ESPN Unlimited subscribers $29.99 monthly option Part of ESPNs $550M per year MLB deal which includes national games"
X Link 2026-02-10T14:17Z 18K followers, [----] engagements
"This Mike has one of smartest minds around for this stuff. @WinterSportsLaw @ExtraPointsMB Agree with concept however for some sports dividing line isn't as bright as football and basketball. The niche sports (Lax Hockey Wrestling) may not matter what level of D1 you are in. I still don't know why schools in the northeast play volleyball the quotes are spot on. @WinterSportsLaw @ExtraPointsMB Agree with concept however for some sports dividing line isn't as bright as football and basketball. The niche sports (Lax Hockey Wrestling) may not matter what level of D1 you are in. I still don't know"
X Link 2026-02-10T17:20Z 18K followers, [----] engagements
"Basketball to Vegas Pac-12 news. the [----] football schedule will be released this week. It includes a twist. I have the details. Also Pac-12 basketball will land in Las Vegas. Read: https://t.co/oQhxCwP6v5 https://t.co/hnHwGyIuFs Pac-12 news. the [----] football schedule will be released this week. It includes a twist. I have the details. Also Pac-12 basketball will land in Las Vegas. Read: https://t.co/oQhxCwP6v5 https://t.co/hnHwGyIuFs"
X Link 2026-02-10T17:22Z 18K followers, [----] engagements
"Nebraska is fine. I'd like to see major strides in revenue growth and a continued improvement on the football field - get AAU status back At the end of the day very few things piss me off more than people who run away from a challenge. The Big Ten is highly competitive conf @Genetics56 Well Tom Osborne was smart enough to see all this coming & thats why UNL is in the BIG. Count this fan as all in on the BIG. @Genetics56 Well Tom Osborne was smart enough to see all this coming & thats why UNL is in the BIG. Count this fan as all in on the BIG"
X Link 2026-02-10T18:05Z 18K followers, [----] engagements
"Nick Saban "yes I paid 5-stars to come play for me. How else do you think I got them to come here." Give us a confession you've been needing to get off your chest Give us a confession you've been needing to get off your chest"
X Link 2026-02-10T20:22Z 18K followers, [----] engagements
"With [--] bowl games already closing their doors this is a good time to reform the entire post-season of college football. Bowl games were a great concept for a long time but they are out dated. Been saying that for about [--] years now. Create a new post-season. G6 playoff"
X Link 2026-02-10T21:28Z 18K followers, [----] engagements
"Create a G6 playoff of [--] or [--] teams play at their home stadiums and have at it. People will claim nobody will watch but they will watch albiet not at a massive number. With [--] bowl games already closing their doors this is a good time to reform the entire post-season of college football. Bowl games were a great concept for a long time but they are out dated. Been saying that for about [--] years now. Create a new post-season. G6 playoff With [--] bowl games already closing their doors this is a good time to reform the entire post-season of college football. Bowl games were a great concept for a long"
X Link 2026-02-10T21:30Z 18K followers, [----] engagements
"RE: Conference realignment Montana schools"
X Link 2026-02-10T22:31Z 18K followers, [----] engagements
"Other Strengths The model grants rule autonomy and allowing safeguards NCAA basketball tournament revenue for all while enabling fairer championships in other sports. This reduces legal vulnerabilities for low-revenue programs emphasizes academic integration and fosters equitable competition among similar-resourced institutions preserving billions in scholarships and community engagement. https://twitter.com/i/web/status/2021384716738265519 https://twitter.com/i/web/status/2021384716738265519"
X Link 2026-02-11T00:44Z 18K followers, [----] engagements
"The G6 of today was yesterday's FCS. [--] of the G6 shools for the [----] CFB season were former FCS football teams. Thus it makes complete sense for the P4 to have their own football subdivision and then merge FCS with the G6 for football"
X Link 2026-02-11T01:29Z 18K followers, [----] engagements
"As you can see from the below information a school can have the goal of competiting at the highest levels (like Florida State wanting to be in the Big Ten or SEC) but it isn't always as easy as picking up the phone and asking "will you marry me." Some moves can take years RE: Conference realignment Montana schools https://t.co/SSOrJjM8Kj RE: Conference realignment Montana schools https://t.co/SSOrJjM8Kj"
X Link 2026-02-11T01:50Z 18K followers, [----] engagements
"True "The NFL cant grow internationally if the strategy is simply to broadcast a random game in hopes that the spectacle alone is enough to generate enthusiasm." https://puck.news/can-the-nfl-go-global/ https://puck.news/can-the-nfl-go-global/"
X Link 2026-02-11T02:05Z 18K followers, [----] engagements
"The model that needs to be discussed at length for the future of college athletics is this: limited sport conferences based on the budget you are willing or can spend That's the model I need to discuss and build"
X Link 2026-02-11T02:53Z 18K followers, [----] engagements
"Cody Campbell's own school is going to add more scholarships after he claimed schools would cut Olympic sports left and right without share media rights for a Super League. The SuperLeague push was an attempt by Private Equity to own college football https://www.lubbockonline.com/story/sports/college/red-raiders/2026/02/11/texas-tech-football-kirby-hocutt-olympic-sports-scholarship-increase-revenue-share/88619352007/ https://www.lubbockonline.com/story/sports/college/red-raiders/2026/02/11/texas-tech-football-kirby-hocutt-olympic-sports-scholarship-increase-revenue-share/88619352007/"
X Link 2026-02-11T20:27Z 18K followers, [----] engagements
"How to solve Title IX issues and anti-trust issues Sport-specific conference model based on spending ability. Let schools compete where they invest creating fairer access without needing a new subdivision for the P4. Ex: DU D1 LaCrosse other sports other Div"
X Link 2026-02-11T21:37Z 18K followers, [----] engagements
"Your take's as outdated as bagmen in the SEC. Indiana's old roster Thanks to COVID extensions & NILsame as everyone. Pre-NIL like '19 LSU paid stars to stay under the table (Orgeron admitted it). GOAT debate's open; cope harder with SEC not owning CFB anymore You cant include Indiana in the greatest teams of all time debate considering they had [--] players between the age of [--] and [--]. Can you imagine how INSANE [----] LSU [----] Alabama or [----] Georgia would have been if they could pay their stars to return https://t.co/MyAYSuobYr You cant include Indiana in the greatest teams of all time debate"
X Link 2026-02-12T01:10Z 18K followers, [----] engagements
"Wellif NBC lost that for football content I'd assume they would want more Big Ten games"
X Link 2026-02-12T01:23Z 18K followers, [----] engagements
"BREAKING: The Big Ten is expanding AGAIN Welcoming the Chicago Bulls as the 19th member. "We've got Huskies Ducks and now Bullstalk about animal kingdom dominance" 😄 🚨Chicago Bulls Special Ticket Offer 🚨 Watch pre-game warm-ups and get a free custom Big Ten Bulls t-shirt with your ticket purchase for the @ChicagoBulls vs. Trail Blazers game on February 26th. All the info 👉 https://t.co/szOFI2KzCZ https://t.co/WqJTdON5rw 🚨Chicago Bulls Special Ticket Offer 🚨 Watch pre-game warm-ups and get a free custom Big Ten Bulls t-shirt with your ticket purchase for the @ChicagoBulls vs. Trail"
X Link 2026-02-12T01:30Z 18K followers, [----] engagements
"Directly from the financial reports. @Genetics56 Wheres the data coming from Those numbers dont appear entirely accurate. @Genetics56 Wheres the data coming from Those numbers dont appear entirely accurate"
X Link 2026-02-12T02:35Z 18K followers, [----] engagements
"They mentioned the Big East may be one of the sports rights that gets the X if needed by Fox Sports. The networks said it is naive to think Fox Sports will not have some NFL and Big Ten. https://www.andrewmarchand.com/p/nfl-media-rights-projection-10 https://www.andrewmarchand.com/p/nfl-media-rights-projection-10"
X Link 2026-02-12T12:44Z 18K followers, [----] engagements
"Correct. Private equity isn't what will get minnesototions interested in a Goohers event. That needs to built with authenticity and by peoole who understand the Twin Cities. A monkey can say - need more ticket sales. But how PE not the answer. @Genetics56 What's weird about it It's valid to discuss. They've been trying to weasel their way into college sports making it a real risk especially with all of the destruction private equity has left behind in the business world. I think stakeholders have made it known we don't want it. @Genetics56 What's weird about it It's valid to discuss. They've"
X Link 2026-02-12T17:45Z 18K followers, [----] engagements
"Quality non-conference games has been on the decline since the 1980's. I studied this topic last off-season. As the CFP gets bigger fewer big non-conference games occur. As conferences have gotten bigger most value resides within conference games. Blue Bloods shouldn't back out: If Alabama cancels Ohio State series college football loses Column: https://t.co/LHfkeXswiA https://t.co/2DuEouTX07 Blue Bloods shouldn't back out: If Alabama cancels Ohio State series college football loses Column: https://t.co/LHfkeXswiA https://t.co/2DuEouTX07"
X Link 2026-02-12T18:05Z 18K followers, [----] engagements
"Exemption is needed to protect 'competitive interest' and student privacy university says https://isthmus.com/news/news/college-athletes-nil-deals-would-be-exempt-from-public-records-law-under-wisconsin-bill/ https://isthmus.com/news/news/college-athletes-nil-deals-would-be-exempt-from-public-records-law-under-wisconsin-bill/"
X Link 2026-02-12T21:35Z 18K followers, [---] engagements
"Kid is mentally weak. Clearly afraid of not making it at the professional level considering he could have easily gone to the NFL draft. Now watch him suffer an injury this coming season. NEW: QB Trinidad Chambliss has been granted a preliminary injunction against the NCAA and is currently eligible for Ole Miss' [----] season. https://t.co/0hrSqBQHLP https://t.co/eHIbSYNRSU NEW: QB Trinidad Chambliss has been granted a preliminary injunction against the NCAA and is currently eligible for Ole Miss' [----] season. https://t.co/0hrSqBQHLP https://t.co/eHIbSYNRSU"
X Link 2026-02-13T00:06Z 18K followers, [----] engagements
"Here is a copy of the transcript from today's podcast about the NFL rights post Super Bowl. Sharing because of the downstream impact on college sports rights"
X Link 2026-02-13T00:54Z 18K followers, [---] engagements
"He failed to capture [--] minutes of fame from saying USC called the Big Ten. Now he just makes things up every day with guesses. I've talked to a few people who used to talk to him that no longer do. He would always beg for feedback on ideas. Lacks ability to synthesize info @Genetics56 What's the point of his show then @Genetics56 What's the point of his show then"
X Link 2026-02-13T02:34Z 18K followers, [----] engagements
"RT @TVGrimReaper: Marchand: You could argue theyre ESPN going the wrong direction Me: Zero revenue growth and declining income wou"
X Link 2026-02-14T04:37Z 18K followers, [--] engagements
"A learning lesson of how college athletics has become the P2 and everyone else. The Great Culling Is Here. In order for the P2 to form like it did the money had to be there to allow the evolutionary path for the formation to happen. The [----] court rulling allowed TV networks to gain access to broadcasing more college athletics events. Some people act like the world of college athletics will be dead tomorrow morning for some dumb reason. College athletics is simply continuing down an evolutionary path that it has always been on. In the 1880's you had major football powers of today playing some"
X Link 2024-02-11T22:28Z 18K followers, [----] engagements
"Big Ten NIL Dominance Model: Leveraging Alumni Wealth Market Scale and Strategic Workarounds for Unmatched Talent Concentration The Big Ten Conference the riches and largest conference in the United States by a wide margin is positioned to transform the NIL landscape into a corporate machine that acquires more elite talent and elevates the conference to unparalleled dominance in college football. Drawing directly from the comprehensive data and analysis in the provided research on NIL's impact including treatment effects probability models regression analyses and competitive balance metrics"
X Link 2025-10-28T23:50Z 18K followers, 105.5K engagements
"💯For my own personal view - great weather NIL opportunities galore jobs after college/NFL easy for family to attend most of your games etc. I am confident Bob Chesney will put it all together and "rebirth" UCLA football. Everyone (rightfully) talks local homegrown talent when they talk #UCLA's location but they often don't go a step further and explain how valuable it is to be located in arguably the best city in America for a college athlete to live and play in. Everyone (rightfully) talks local homegrown talent when they talk #UCLA's location but they often don't go a step further and"
X Link 2026-01-27T01:06Z 18K followers, [----] engagements
"Notre Dame writer thinks they will leave the ACC and do a scheduling agreement with the Big Ten/SEC. They sure do love themselves enough to think they will always get what THEY want. https://www.ndsmcobserver.com/article/2026/02/it-is-time-for-notre-dame-to-leave-the-football-kids-table https://www.ndsmcobserver.com/article/2026/02/it-is-time-for-notre-dame-to-leave-the-football-kids-table"
X Link 2026-02-06T22:49Z 18K followers, 12.8K engagements
"A $30M increase for UCLA athletics in their first year in the Big Ten. Nice improvement. That will get even larger for the next year reporting"
X Link 2026-02-07T01:08Z 18K followers, [----] engagements
"University of Washington played for a national title [--] CFB seasons ago. Oregon has made the CFP [--] seasons in a row. Seahawks won the Super Bowl. Football is relevant in the Northwest region of the United States"
X Link 2026-02-09T03:17Z 18K followers, 156.6K engagements
"In today's Matt Brown newsletter a person talked about a new subdivision. I'll post my comments on what the person said after work. People know that I think we should create a new sub division for the P4 for CFB and merge FCS with G6"
X Link 2026-02-10T13:15Z 18K followers, [----] engagements
"University of Washington ticket sales: $31138233 University of Oregon ticket sales: $34920014 Ohio State ticket sales: $81650892 Iowa ticket sales: $33104198 Penn State ticket sales: $50362976 Interesting How can this gap close"
X Link 2026-02-11T23:55Z 18K followers, 74.7K engagements
"Just over $40M. Nebraska's fanbase is one of the biggest bright spots in all of college athletics. Now if football can get back t o winning at a high level. @Genetics56 Do you have Nebraskas @Genetics56 Do you have Nebraskas"
X Link 2026-02-12T00:56Z 18K followers, [----] engagements
"Even though the Big Ten Conference has won the last [--] national titles in CFB won the most team national titles of any conference last academic year when you research each school on their own this conference is nowhere near its full potential yet. This conference can do better"
X Link 2026-02-12T03:55Z 18K followers, [----] engagements
"WRONG. You incompletely assumed I was referring to private equity when I'm not. This guy is so weirdly fixated on getting private equity into college sports This guy is so weirdly fixated on getting private equity into college sports"
X Link 2026-02-12T14:02Z 18K followers, [----] engagements
"Very good article. I can tell they can comprehend these financial reports very well. He is correct - main issue is the football results that impact the rest. I don't have to spend time talking about what Maryland needst to do. Their new AD knows. https://www.baltimoresun.com/2026/02/12/maryland-athletics-revenue-big-ten-payouts-documents/ https://www.baltimoresun.com/2026/02/12/maryland-athletics-revenue-big-ten-payouts-documents/"
X Link 2026-02-12T15:31Z 18K followers, [----] engagements
"It isn't just Alabama that has gone soft. The entire SEC football landscape has gotten soft. For fuck sakes look at who the SEC school hired as new head coaches. All they did was look up the American Conference standings. And yes Alabama has gone soft. NEW: College football loses if Alabama cancels its home-and-home (2027-2028) series with Ohio State👎 (via @AriWasserman) Story: https://t.co/EG6gHQFQPz https://t.co/S4QjULj7gm NEW: College football loses if Alabama cancels its home-and-home (2027-2028) series with Ohio State👎 (via @AriWasserman) Story: https://t.co/EG6gHQFQPz"
X Link 2026-02-12T18:11Z 18K followers, [----] engagements
"I was told fat guy in MN - the conference realignment YouTuber - admitted on his show tonight that he hates the Big Ten. No surprise there considering he is blacklisted by them. It has been obvious for a very long time he has hated the Big Ten"
X Link 2026-02-13T01:35Z 18K followers, [----] engagements
"Nearly all of the current problems in college sports originate from one conference - the Southeastern Conference. There is no conference that attempts to violate rules they vote for more than the SEC. It's a conference with no leadership. Schools allow their athletes to sue to break rules their ownselves (school leaders) say they want to enforce. https://twitter.com/i/web/status/2022125349304193388 https://twitter.com/i/web/status/2022125349304193388"
X Link 2026-02-13T01:47Z 18K followers, [----] engagements
"Maybe the solution for college sports is for all of the D1 conferences to stand up and expel the SEC from the NCAA and force them to go be by themselves. Then the rest of the D1 conferences can function without the chaos the SEC continues to create. Nearly all of the current problems in college sports originate from one conference - the Southeastern Conference. There is no conference that attempts to violate rules they vote for more than the SEC. It's a conference with no leadership. Schools allow their athletes to sue to Nearly all of the current problems in college sports originate from one"
X Link 2026-02-13T01:49Z 18K followers, [----] engagements
"The Big Ten has yes but the SEC has fallen back. For current conference membership only [--] conferences have played for a CFB national title in the last [--] seasons - Big Ten and ACC. WA vs MI OSU vs ND IN vs Mia Big Ten 6-1 vs ACC SEC Big [--] in [--] team CFP era. Lincoln Riley says its pretty clear the Big Ten and SEC have separated themselves from the rest of college football. Is that reality or just something weve decided to accept Lincoln Riley says its pretty clear the Big Ten and SEC have separated themselves from the rest of college football. Is that reality or just something weve decided to"
X Link 2026-02-13T02:05Z 18K followers, [----] engagements
"Over the last [--] football seasons the following Big Ten schools are seeing a negative trajectory in attendance and below 95% capacity. Minnesota UCLA Wisconsin UCLA and Wisconsin problems can be solved by winning. Gophers's problem is a severe one - a fanbase disappearing"
X Link 2026-02-13T02:16Z 18K followers, 61.7K engagements
"I don't know that answer. Basketball tickets revenue is down 58% since FY18. The Twin Cities metro area has a population of [---] million people. So there is a population to draw from. @Genetics56 Why is Minnesotas fan base disappearing Sat compared to a neighboring state like Wisconsin You are prob right just trying to understand @Genetics56 Why is Minnesotas fan base disappearing Sat compared to a neighboring state like Wisconsin You are prob right just trying to understand"
X Link 2026-02-13T02:38Z 18K followers, [----] engagements
"IMO there are very few schools in the country in a better position to captialize in this new era of college athletics than Rutgers. There are roughly [--] million people that live in NYC and New Jersey and that isn't including the money folks in CT or the folks who live in northern New York. NYC is the finance capital of the world. There's roughly $2.5 trillion in economic activity in the NYC and New Jersey area every year. Yes $2.5 trillion. The state of California is roughly $4 trillion annually. 511-529-22 is the all-time Rutgers football record. They need to win. When you are not winning at"
X Link 2026-02-13T03:51Z 18K followers, 27.3K engagements
"Meh poor headline and poor analysis. The only reason Tech made the CFP is because they did that. They just faced a more complete team with an expensive roster. Ohio State was young where it hurt the team in the last [--] games. Other it would have been OSU vs IN for natty TRENDING: The costs of Ohio State and Texas Techs rosters combined went over [--] MILLION in NIL 🤯 Both teams went one-and-done in the playoffs and lost in convincing fashion These are two of the highest paid rosters in the country obviously but its crazy how just a year https://t.co/AGmGNTUOTu TRENDING: The costs of Ohio State"
X Link 2026-02-13T12:46Z 18K followers, [----] engagements
"Like I correctly have said the Big Ten revenue share agreement has legal standing. The Big Ten has very smart leadership. Top stories from this morning's D1.ticker: ➤ Trinidad Chambliss' legal win ➤ @ToledoRockets' youth sports investment ➤ Inside the Big Ten's rev-share contract strategy ➤ Boston College to renovate premium seating Read about these stories & more: https://t.co/lwpz5MpLV3 https://t.co/vc6D2eWGdS Top stories from this morning's D1.ticker: ➤ Trinidad Chambliss' legal win ➤ @ToledoRockets' youth sports investment ➤ Inside the Big Ten's rev-share contract strategy ➤ Boston"
X Link 2026-02-13T13:25Z 18K followers, [----] engagements
"now for the more important comment - u would be smart to ignore all of the conference realignment YouTubers because they claim silo movement is inches away (not true at all) - the Big Ten is clearly wanting to provide a seat at the table for everyone not a Super League conf NEW: An internal Big Ten document explores a 24-team College Football Playoff. It offers a peek at what that model could look like as another off-season of CFP discussion is set to unfold. Details here: https://t.co/on2sqej1H8 https://t.co/j6twmdqyFp NEW: An internal Big Ten document explores a 24-team College Football"
X Link 2026-02-13T15:16Z 18K followers, [----] engagements
"Yes. You already know who they are. That stuff would only happen if the envrionment got so bad there wasn't another option. Inside the Big Ten they view things will eventually stabalize and in some cases it already is. @Genetics56 There are still people pushing ideas like that @Genetics56 There are still people pushing ideas like that"
X Link 2026-02-13T15:35Z 18K followers, [----] engagements
"1: What determines the field of [--] CFP rankings Conference standings 2: Don't like how it still goes out to middle of Jan. Ideally we gotta try to build models where it ends Jan. 1st. 3: When does the season start 4: Army vs Navy impact 5: How do we determine conference tie breakers for conference champions for seeding purposes NEW: An internal Big Ten document explores a 24-team College Football Playoff. It offers a peek at what that model could look like as another off-season of CFP discussion is set to unfold. Details here: https://t.co/on2sqej1H8 https://t.co/j6twmdqyFp NEW: An internal"
X Link 2026-02-13T18:06Z 18K followers, [----] engagements
"I was the first person on X to point out Indiana's football spend. Congrats to Indiana on doing this. It should be a motivating factor for other schools in the Big Ten to replicate Indiana's investment success. Welcome to a new world where Indiana University is investing heavily into football success. The biggest college football brands are consolidating to strike richer football-rooted television deals and Indiana Football is making sure they are not left behind. In the last couple Welcome to a new world where Indiana University is investing heavily into football success. The biggest college"
X Link 2026-02-13T19:23Z 18K followers, [----] engagements
"3/4th of the Big Ten for football need to improve. Indiana broke through to a championship. No reason why Rutgers Nebraska UCLA Maryland Purdue Northwestern Illinois can't do it too. You can. You have to be willing to face the truth and improve not run away to hide In order for the Big Ten Conference to reach its true potential the truth needs to be told every day. Findings from analysis need to be guided and founded based on truth to create progress. Praise progress be open to talk about weakneses to improve. In order for the Big Ten Conference to reach its true potential the truth needs to"
X Link 2026-02-13T20:21Z 18K followers, [----] engagements
"That is why it was a complete disgrace to read that recent leadership hires at Nebraska (all gone now) were willing to run away. Weak minded individuals willing to run away from a challenge instead of doing what it takes to compete to win at the highest levels. 3/4th of the Big Ten for football need to improve. Indiana broke through to a championship. No reason why Rutgers Nebraska UCLA Maryland Purdue Northwestern Illinois can't do it too. You can. You have to be willing to face the truth and improve not run away to hide 3/4th of the Big Ten for football need to improve. Indiana broke"
X Link 2026-02-13T20:23Z 18K followers, [----] engagements
"Man this Penn State wrestling program is elite. Pushed to the limits and still full of energy and mentally alert. IMO best program in all of college athletics these days"
X Link 2026-02-14T00:27Z 18K followers, [----] engagements
"I enjoyed going back to this post when I announced The Great Culling Is Here. It's interesting to see how perception and reality today is different than on 2/2024. Today I argue it's a P1 = Big Ten. The conference has gotten richer deeper and stronger far beyond what I projected with having the [--] former Pac-12 schools as Big Ten members. Football is significantly better the coach roster from top to bottom has gotten better and seperated from the rest of the conference for overall success and quality NIL has been an absolute game changer Indiana making a coaching hire that changed the program"
X Link 2026-02-14T02:42Z 18K followers, [----] engagements
"College baseball games have started and we don't get to the middle Feb until tomorrow. Weird calendar for that sport. It's not much of a sport in the north"
X Link 2026-02-14T03:27Z 18K followers, [----] engagements
"👍 Sources: USC assistant Chad Savage has been promoted to pass game coordinator. Hell also continue to coach the tight ends and inside receivers. Hed received interest from other schools in this cycle but took an elevated role at USC instead. https://t.co/Ub2JvTrtMZ Sources: USC assistant Chad Savage has been promoted to pass game coordinator. Hell also continue to coach the tight ends and inside receivers. Hed received interest from other schools in this cycle but took an elevated role at USC instead. https://t.co/Ub2JvTrtMZ"
X Link 2026-02-14T03:38Z 18K followers, [----] engagements
"Interesting. What is the legal strenth of this if a football player tried to sue their way out of the agreement @Genetics56 In the context of the Big Ten's NIL template agreement a "passive license" refers to a grant of rights to a student-athlete's intellectual property (e.g. name image likeness) that ensures enforceability and accountability. It allows schools to use these rights in @Genetics56 In the context of the Big Ten's NIL template agreement a "passive license" refers to a grant of rights to a student-athlete's intellectual property (e.g. name image likeness) that ensures"
X Link 2026-02-14T03:55Z 18K followers, [----] engagements
"nah I'd rather keep a fixed schedule. Wouldnt mind a Flex week in the @bigten Im sure the networks would love it Wouldnt mind a Flex week in the @bigten Im sure the networks would love it"
X Link 2026-02-14T03:58Z 18K followers, [----] engagements
"Yep it is. It's not a sport many families/kids aspire to. At least not in the upper Midwest. Heck Wisconsin didn't add it back. Sure MLB is popular since it's spring summer entertainment. It's a reality that I have accepted. @Genetics56 It's an incredible disadvantage for northern based schools. Most of the talented high school kids from the north sign with SEC ACC and southern based conferences. @Genetics56 It's an incredible disadvantage for northern based schools. Most of the talented high school kids from the north sign with SEC ACC and southern based conferences"
X Link 2026-02-14T14:45Z 18K followers, [----] engagements
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