[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.] #  @Genetics56 Big Ten information and news The Big Ten and SEC are leading the charge in college athletics, with significant financial investments and influence. The Power X conferences are shaping the future of college football, including a potential new playoff structure and scheduling agreements. The ACC and Big XX are trying to keep up, with discussions of potential mergers or collaborations to strengthen their positions. ### Engagements: XXXXXXX [#](/creator/twitter::15542316/interactions)  - X Week XXXXXXXXX +9.90% - X Month XXXXXXXXX -XXXX% - X Months XXXXXXXXXX +77% - X Year XXXXXXXXXX -XX% ### Mentions: XX [#](/creator/twitter::15542316/posts_active)  - X Week XXX -XX% - X Month XXX -XXXX% - X Months XXXXX +64% - X Year XXXXX -XX% ### Followers: XXXXXX [#](/creator/twitter::15542316/followers)  - X Week XXXXXX +0.56% - X Month XXXXXX +0.93% - X Months XXXXXX +6.30% - X Year XXXXXX +6.50% ### CreatorRank: XXXXXX [#](/creator/twitter::15542316/influencer_rank)  ### Social Influence **Social category influence** [ncaa football](/list/ncaa-football) #2705 [ncaa basketball](/list/ncaa-basketball) #757 [finance](/list/finance) XXX% [cryptocurrencies](/list/cryptocurrencies) XXX% **Social topic influence** [cfp](/topic/cfp) #254, [big ten](/topic/big-ten) #2, [notre dame](/topic/notre-dame) #13, [college football](/topic/college-football) #825, [penn state](/topic/penn-state) #205, [over the](/topic/over-the) #968, [big 12](/topic/big-12) #94, [what is](/topic/what-is) #1307, [espn](/topic/espn) #624, [florida state](/topic/florida-state) #84 **Top accounts mentioned or mentioned by** [@terryterry79](/creator/undefined) [@buckeye__nick](/creator/undefined) [@bill_cfb_guy](/creator/undefined) [@chris128634](/creator/undefined) [@mrtpsm](/creator/undefined) [@thejbratc](/creator/undefined) [@clowfb](/creator/undefined) [@saltywarrier](/creator/undefined) [@shmadsyodad](/creator/undefined) [@spottedbabies](/creator/undefined) [@jmflynn74](/creator/undefined) [@on3sports](/creator/undefined) [@tide1975roll](/creator/undefined) [@cplbeattyd2005](/creator/undefined) [@athletesbureau](/creator/undefined) [@fake1eye](/creator/undefined) [@weare_firewatch](/creator/undefined) [@paulkaib](/creator/undefined) [@iamthestorm81](/creator/undefined) [@__skid](/creator/undefined) ### Top Social Posts Top posts by engagements in the last XX hours "I think Matt Rhule has realized that in order to compete at the top end of the Big Ten you need a coaching staff and roster quality that is a national title level team to win this conference. Made a strong OL hire. Now this DC hire" [X Link](https://x.com/Genetics56/status/1997814596976230587) 2025-12-07T23:44Z 17.5K followers, 35.7K engagements "Afraid of losing. That is the SEC of today" [X Link](https://x.com/Genetics56/status/1997811200634290385) 2025-12-07T23:31Z 17.5K followers, 3417 engagements "Just keep the college football playoff at XX teams. The entire debates last year and this year for teams that didn't get selected all had flaws on their season resumes. Going larger is just a "feelings good" claim so a conference can say they get X into a playoff" [X Link](https://x.com/Genetics56/status/1998028546846187607) 2025-12-08T13:55Z 17.5K followers, 1731 engagements "No the X team CFP was a terrible thing for the sport of college football. It led to a concentration of talent to a few schools and interest for majority of schools was already gone before the month of Nov" [X Link](https://x.com/Genetics56/status/1998041262386200758) 2025-12-08T14:45Z 17.5K followers, 4302 engagements "FWIW the Big Ten + UC Invesmtent deal is a far better far smarter deal than the Utah deal. But don't expect a single national college football journalist to understand the differences" [X Link](https://x.com/Genetics56/status/1998420090719740134) 2025-12-09T15:50Z 17.5K followers, 2268 engagements "Over the course of many years the quality of ND's schedule has been on the decline. ratings have declined. They haven't won a national title since the 80's. They decided to go with the ACC instead of the Big Ten. Remain indy in football. Now they are fighting for X CFP spot instead of X of 10ish spots. And because of the scheduling challenges they now face which is the lack of good games throughout a season if they lose the one or X big games on their schedule and don't have many other big games they don't have the ability to overcome situations like they were in this season. They were passed" [X Link](https://x.com/Genetics56/status/1997758504904581545) 2025-12-07T20:01Z 17.5K followers, 17.1K engagements "The arrogance of Notre Dame. They think they are blowing up an entire system. But in reality not many people will care they got left out. Same record as Miami lost to them" [X Link](https://x.com/Genetics56/status/1997833484065485162) 2025-12-08T00:59Z 17.5K followers, 15.8K engagements "People act like college football is on a death bed. The truth is this - more teams today have a chance to win a national title than ever before in the entire history of the sport. The transfer portal and NIL changed the landscape of the sport" [X Link](https://x.com/Genetics56/status/1998181669032149327) 2025-12-09T00:03Z 17.5K followers, 2694 engagements "Who in the Big Ten is upset Nobody is. Notre Dame's reaction is a hissy fit and wanting special treatment because they think they are a special class citizen among peers. Spoild children that get told no can lash out when they are told no for the first time. That is ND" [X Link](https://x.com/Genetics56/status/1998230348757688650) 2025-12-09T03:16Z 17.5K followers, 8577 engagements "1 trillion percent spot on. For example Ohio State leased out parking lots for $450M. But it wasn't sold. In short the company took over the management of the contract" [X Link](https://x.com/Genetics56/status/1998451804749869262) 2025-12-09T17:56Z 17.5K followers, 3079 engagements "Tim House's Hire at Michigan State: Background Integration with NIL Strategies and Potential Improvements for Spartan Football On November X 2025 Michigan State University announced the hiring of Tim House as Deputy Athletics Director for Development and Strategic Initiatives a move aimed at improving and increase the success of the program's fundraising and donor engagement efforts. In today's world of college athletics having success fundraising campaigns and NIL operations is essential for football success. Without those two things you will wade into years upon years of frustration and" [X Link](https://x.com/Genetics56/status/1986186400820297781) 2025-11-05T21:38Z 17.5K followers, 5295 engagements "Bunch of dumbasses at Georgia and Georgia Tech for putting this game at a neutral location. Grow a pair" [X Link](https://x.com/Genetics56/status/1994509143777181765) 2025-11-28T20:50Z 17.5K followers, 2316 engagements "When it comes to college football ESPN only cares about X things - profits and propganda to try and get as many SEC teams into the CFP they can get. Why Profits. They need a ROI for their spend. No Big XX G5 and ACC they don't give a shit about you" [X Link](https://x.com/Genetics56/status/1994602250380218441) 2025-11-29T03:00Z 17.5K followers, 4120 engagements "Tell that to Florida State" [X Link](https://x.com/Genetics56/status/1995273638845796398) 2025-11-30T23:28Z 17.5K followers, 62.9K engagements "Just my opinion.for the Penn State job between Jeff Brohm and Sitake I'd hire Jeff Brohm" [X Link](https://x.com/Genetics56/status/1995576335453073862) 2025-12-01T19:30Z 17.5K followers, 5913 engagements "It's Sitake for Penn State. BYU administration did not match the offer" [X Link](https://x.com/Genetics56/status/1995613848104288720) 2025-12-01T21:59Z 17.5K followers, 78.8K engagements "Go play by yourselves SEC. You all jackoff to each other in the SEC when you haven't even been good enough to have a team play for the national title the last X seasons. SEC has become the cry baby conference" [X Link](https://x.com/Genetics56/status/1995954876795457772) 2025-12-02T20:35Z 17.5K followers, 276.2K engagements "I still wouldn't be surprised if Penn State hired a sitting P4 head coach" [X Link](https://x.com/Genetics56/status/1996429833677799469) 2025-12-04T04:02Z 17.5K followers, 10.5K engagements "I don't like living life with "ifs.". Rutgers is a Big Ten school now revenue is up they reside in a region with the world's largest pharma and finance companies for NIL. No "i hope it can work BS." Fix the defense and win" [X Link](https://x.com/Genetics56/status/1997060988395507836) 2025-12-05T21:50Z 17.5K followers, 2957 engagements "Very good article. I didn't disagree with any of it which was a surprise to me because it hit home on the true realities. Good article. No suguar coating or BS. IMO the biggest problem to overcome is coaching quality. The reason the Big Ten is getting better is due to coaching. Schools are investment more into football and part of that is who the schools have hired to coach their football teams. In the ACC when you go up and down the list of head coaches in the entire ACC what name sticks out to you that is an elite level coach Here is the list: Dabo - yes pre NIL. during NIL there has been a" [X Link](https://x.com/Genetics56/status/1997089523214192674) 2025-12-05T23:43Z 17.5K followers, 11.5K engagements "Leave Alabama out of the CFP. They have a loss to Florida State. Notre Dame and Miami don't have a loss like that. And Notre Dame and Miami only have X defeats. And Alabama got destroyed today. And they didn't look good at all against Auburn too" [X Link](https://x.com/Genetics56/status/1997462282692104415) 2025-12-07T00:24Z 17.5K followers, 10.3K engagements "and I will laugh at the ACC and Big XX the entire off-season. They had the option on the table that they rejected. Karma is a bitch" [X Link](https://x.com/Genetics56/status/1997678167822389680) 2025-12-07T14:42Z 17.5K followers, 21.2K engagements "They seem happy from what I can tell. They wanted a proven sitting P4 head coach and got a guy that was on their inital list for targets. He is a great fit for Penn State - developer Midwest roots lifted a program above historic norms. Now its all about roster talent" [X Link](https://x.com/Genetics56/status/1997729571396100548) 2025-12-07T18:07Z 17.5K followers, 2717 engagements "Sure. You need to go 11-1 now" [X Link](https://x.com/Genetics56/status/1997736118822084996) 2025-12-07T18:33Z 17.5K followers, 3921 engagements "And what system did they blow up All Notre Dame did was take away practice from their own players" [X Link](https://x.com/Genetics56/status/1997792177599160825) 2025-12-07T22:15Z 17.5K followers, 12K engagements "Sure that is true but it is a very minimal impact. It's a hisst fit more than anything else. The spoiled child got told no and they act out. That is what Notre Dame is doing" [X Link](https://x.com/Genetics56/status/1997835233543246258) 2025-12-08T01:06Z 17.5K followers, 1856 engagements "You chose the life of independence Notre Dame. Today you are dealing with the consequences of that choice. Your brand alone no longer has the influence of past decades" [X Link](https://x.com/Genetics56/status/1997721629829582888) 2025-12-07T17:35Z 17.5K followers, 55.4K engagements "This off-season for the college football playoff is going to be a pure joy SEC: We want more teams Big Ten: We want AQ Big XX and ACC: Will go against what benefits them 1618202224 - watch none of them happen and it remains at XX. No AQ no expansion. Simply hold firm" [X Link](https://x.com/Genetics56/status/1997739459878830290) 2025-12-07T18:46Z 17.5K followers, 2426 engagements "Weak. And an insult to all of the men who coached and played for Notre Dame thoughout its history. You CHOSE to be indpendent Notre Dame. You have to learn to accept the consequences that come with that. This is an embarrassment to the logo on those Notre Dame helmts" [X Link](https://x.com/Genetics56/status/1997777305201217582) 2025-12-07T21:16Z 17.5K followers, 976.4K engagements "ESPN employees were already talking about leaving Florida State out of the CFP before their QB got hurt. They knew Nick Saban was going to retire. Undefeated team conf champ. That was do destructive to Florida State football that they still haven't recovered from it" [X Link](https://x.com/Genetics56/status/1997803094856618015) 2025-12-07T22:59Z 17.5K followers, 46.6K engagements "Notre Dame's reaction to the CFP snub has taught me this - I want nothing to do with Notre Dame + Big Ten. I don't like people who throw hissy fits when they don't get their way. Don't like people who want special treament. Sometimes in life you have to say - fuck them" [X Link](https://x.com/Genetics56/status/1998131711767679015) 2025-12-08T20:44Z 17.5K followers, 33.9K engagements "To explain - The Big Ten has XX schools. Hundreds of board members XX school leaders the HQ office etc. Operating as a well-oiled conference is tough enough. All schools need work together. Do what is best for all XX. Then add in a school that wants special treatment No" [X Link](https://x.com/Genetics56/status/1998135369779548422) 2025-12-08T20:59Z 17.5K followers, 20.3K engagements "You don't understand my post. My post has nothing to do with a ranking or a singular season of play. I'm talking about how the transfer portal and NIL allows for any school to now put together a roster to compete for a national title. It's a new era of the sport" [X Link](https://x.com/Genetics56/status/1998220220528222534) 2025-12-09T02:36Z 17.5K followers, 3035 engagements "There's no trophy for viewership. You need an athletic department that first of all believes in NIL. Then build a staff that fully supports ever function of NIL and build partnerships with local businesses that want to do NIL deals annaully" [X Link](https://x.com/Genetics56/status/1998221062866428175) 2025-12-09T02:40Z 17.5K followers, 3407 engagements "That type of comparison doesn't work due to Ohio State vs Michigan to end the season to push one over the line or out of the CFP. Just like it was this season. if MI had won they would have gotten into the CFP due to a win over the #1 ranked team" [X Link](https://x.com/Genetics56/status/1998227581284515918) 2025-12-09T03:05Z 17.5K followers, 3241 engagements "It's a special place Coach Please bring Penn State a national title but more imporantly bring back the days where teams feared playing Penn State" [X Link](https://x.com/Genetics56/status/1998234562565149029) 2025-12-09T03:33Z 17.5K followers, 6455 engagements "They will likely want a growth target of XX% to XX% in revenue. Without the includion of an uplift from media rights it will be a challenge to reach a growth of that size. Not a lot of rich alumni to draw from for luxury boxes etc" [X Link](https://x.com/Genetics56/status/1998453437399265457) 2025-12-09T18:03Z 17.5K followers, 2149 engagements "What is fascinating with the FOX numbers is that the MI vs OSU game has been the largest viewership game for a few years in a row. Thus the growth happended outside the MI vs OSU game" [X Link](https://x.com/Genetics56/status/1998462744790483154) 2025-12-09T18:40Z 17.5K followers, 2177 engagements "Universities don't have eqiuty to sell (for the financial handicap out there - no stock no owners no profit distribution). So they create a new entity based on IRS rules" [X Link](https://x.com/Genetics56/status/1998494648877121771) 2025-12-09T20:47Z 17.5K followers, 2028 engagements "The Big Ten Enterprises is far more revenue creation positive since it includes media rights. Utah is still fragmented and decentralized. Limits growth. No exclusivity of other university values added in. Thus just a singular rev ops. I have a meh reaction to Utah deal" [X Link](https://x.com/Genetics56/status/1998500827196174435) 2025-12-09T21:11Z 17.5K followers, 2092 engagements "Good to see this video. You can sense anger from Brett" [X Link](https://x.com/Genetics56/status/1998548186713980962) 2025-12-10T00:19Z 17.5K followers, 2354 engagements
[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]
@Genetics56 Big Ten information and news
The Big Ten and SEC are leading the charge in college athletics, with significant financial investments and influence. The Power X conferences are shaping the future of college football, including a potential new playoff structure and scheduling agreements. The ACC and Big XX are trying to keep up, with discussions of potential mergers or collaborations to strengthen their positions.
Engagements: XXXXXXX #
- X Week XXXXXXXXX +9.90%
- X Month XXXXXXXXX -XXXX%
- X Months XXXXXXXXXX +77%
- X Year XXXXXXXXXX -XX%
Mentions: XX #
- X Week XXX -XX%
- X Month XXX -XXXX%
- X Months XXXXX +64%
- X Year XXXXX -XX%
Followers: XXXXXX #
- X Week XXXXXX +0.56%
- X Month XXXXXX +0.93%
- X Months XXXXXX +6.30%
- X Year XXXXXX +6.50%
CreatorRank: XXXXXX #
Social Influence
Social category influence ncaa football #2705 ncaa basketball #757 finance XXX% cryptocurrencies XXX%
Social topic influence cfp #254, big ten #2, notre dame #13, college football #825, penn state #205, over the #968, big 12 #94, what is #1307, espn #624, florida state #84
Top accounts mentioned or mentioned by @terryterry79 @buckeye__nick @bill_cfb_guy @chris128634 @mrtpsm @thejbratc @clowfb @saltywarrier @shmadsyodad @spottedbabies @jmflynn74 @on3sports @tide1975roll @cplbeattyd2005 @athletesbureau @fake1eye @weare_firewatch @paulkaib @iamthestorm81 @__skid
Top Social Posts
Top posts by engagements in the last XX hours
"I think Matt Rhule has realized that in order to compete at the top end of the Big Ten you need a coaching staff and roster quality that is a national title level team to win this conference. Made a strong OL hire. Now this DC hire"
X Link 2025-12-07T23:44Z 17.5K followers, 35.7K engagements
"Afraid of losing. That is the SEC of today"
X Link 2025-12-07T23:31Z 17.5K followers, 3417 engagements
"Just keep the college football playoff at XX teams. The entire debates last year and this year for teams that didn't get selected all had flaws on their season resumes. Going larger is just a "feelings good" claim so a conference can say they get X into a playoff"
X Link 2025-12-08T13:55Z 17.5K followers, 1731 engagements
"No the X team CFP was a terrible thing for the sport of college football. It led to a concentration of talent to a few schools and interest for majority of schools was already gone before the month of Nov"
X Link 2025-12-08T14:45Z 17.5K followers, 4302 engagements
"FWIW the Big Ten + UC Invesmtent deal is a far better far smarter deal than the Utah deal. But don't expect a single national college football journalist to understand the differences"
X Link 2025-12-09T15:50Z 17.5K followers, 2268 engagements
"Over the course of many years the quality of ND's schedule has been on the decline. ratings have declined. They haven't won a national title since the 80's. They decided to go with the ACC instead of the Big Ten. Remain indy in football. Now they are fighting for X CFP spot instead of X of 10ish spots. And because of the scheduling challenges they now face which is the lack of good games throughout a season if they lose the one or X big games on their schedule and don't have many other big games they don't have the ability to overcome situations like they were in this season. They were passed"
X Link 2025-12-07T20:01Z 17.5K followers, 17.1K engagements
"The arrogance of Notre Dame. They think they are blowing up an entire system. But in reality not many people will care they got left out. Same record as Miami lost to them"
X Link 2025-12-08T00:59Z 17.5K followers, 15.8K engagements
"People act like college football is on a death bed. The truth is this - more teams today have a chance to win a national title than ever before in the entire history of the sport. The transfer portal and NIL changed the landscape of the sport"
X Link 2025-12-09T00:03Z 17.5K followers, 2694 engagements
"Who in the Big Ten is upset Nobody is. Notre Dame's reaction is a hissy fit and wanting special treatment because they think they are a special class citizen among peers. Spoild children that get told no can lash out when they are told no for the first time. That is ND"
X Link 2025-12-09T03:16Z 17.5K followers, 8577 engagements
"1 trillion percent spot on. For example Ohio State leased out parking lots for $450M. But it wasn't sold. In short the company took over the management of the contract"
X Link 2025-12-09T17:56Z 17.5K followers, 3079 engagements
"Tim House's Hire at Michigan State: Background Integration with NIL Strategies and Potential Improvements for Spartan Football On November X 2025 Michigan State University announced the hiring of Tim House as Deputy Athletics Director for Development and Strategic Initiatives a move aimed at improving and increase the success of the program's fundraising and donor engagement efforts. In today's world of college athletics having success fundraising campaigns and NIL operations is essential for football success. Without those two things you will wade into years upon years of frustration and"
X Link 2025-11-05T21:38Z 17.5K followers, 5295 engagements
"Bunch of dumbasses at Georgia and Georgia Tech for putting this game at a neutral location. Grow a pair"
X Link 2025-11-28T20:50Z 17.5K followers, 2316 engagements
"When it comes to college football ESPN only cares about X things - profits and propganda to try and get as many SEC teams into the CFP they can get. Why Profits. They need a ROI for their spend. No Big XX G5 and ACC they don't give a shit about you"
X Link 2025-11-29T03:00Z 17.5K followers, 4120 engagements
"Tell that to Florida State"
X Link 2025-11-30T23:28Z 17.5K followers, 62.9K engagements
"Just my opinion.for the Penn State job between Jeff Brohm and Sitake I'd hire Jeff Brohm"
X Link 2025-12-01T19:30Z 17.5K followers, 5913 engagements
"It's Sitake for Penn State. BYU administration did not match the offer"
X Link 2025-12-01T21:59Z 17.5K followers, 78.8K engagements
"Go play by yourselves SEC. You all jackoff to each other in the SEC when you haven't even been good enough to have a team play for the national title the last X seasons. SEC has become the cry baby conference"
X Link 2025-12-02T20:35Z 17.5K followers, 276.2K engagements
"I still wouldn't be surprised if Penn State hired a sitting P4 head coach"
X Link 2025-12-04T04:02Z 17.5K followers, 10.5K engagements
"I don't like living life with "ifs.". Rutgers is a Big Ten school now revenue is up they reside in a region with the world's largest pharma and finance companies for NIL. No "i hope it can work BS." Fix the defense and win"
X Link 2025-12-05T21:50Z 17.5K followers, 2957 engagements
"Very good article. I didn't disagree with any of it which was a surprise to me because it hit home on the true realities. Good article. No suguar coating or BS. IMO the biggest problem to overcome is coaching quality. The reason the Big Ten is getting better is due to coaching. Schools are investment more into football and part of that is who the schools have hired to coach their football teams. In the ACC when you go up and down the list of head coaches in the entire ACC what name sticks out to you that is an elite level coach Here is the list: Dabo - yes pre NIL. during NIL there has been a"
X Link 2025-12-05T23:43Z 17.5K followers, 11.5K engagements
"Leave Alabama out of the CFP. They have a loss to Florida State. Notre Dame and Miami don't have a loss like that. And Notre Dame and Miami only have X defeats. And Alabama got destroyed today. And they didn't look good at all against Auburn too"
X Link 2025-12-07T00:24Z 17.5K followers, 10.3K engagements
"and I will laugh at the ACC and Big XX the entire off-season. They had the option on the table that they rejected. Karma is a bitch"
X Link 2025-12-07T14:42Z 17.5K followers, 21.2K engagements
"They seem happy from what I can tell. They wanted a proven sitting P4 head coach and got a guy that was on their inital list for targets. He is a great fit for Penn State - developer Midwest roots lifted a program above historic norms. Now its all about roster talent"
X Link 2025-12-07T18:07Z 17.5K followers, 2717 engagements
"Sure. You need to go 11-1 now"
X Link 2025-12-07T18:33Z 17.5K followers, 3921 engagements
"And what system did they blow up All Notre Dame did was take away practice from their own players"
X Link 2025-12-07T22:15Z 17.5K followers, 12K engagements
"Sure that is true but it is a very minimal impact. It's a hisst fit more than anything else. The spoiled child got told no and they act out. That is what Notre Dame is doing"
X Link 2025-12-08T01:06Z 17.5K followers, 1856 engagements
"You chose the life of independence Notre Dame. Today you are dealing with the consequences of that choice. Your brand alone no longer has the influence of past decades"
X Link 2025-12-07T17:35Z 17.5K followers, 55.4K engagements
"This off-season for the college football playoff is going to be a pure joy SEC: We want more teams Big Ten: We want AQ Big XX and ACC: Will go against what benefits them 1618202224 - watch none of them happen and it remains at XX. No AQ no expansion. Simply hold firm"
X Link 2025-12-07T18:46Z 17.5K followers, 2426 engagements
"Weak. And an insult to all of the men who coached and played for Notre Dame thoughout its history. You CHOSE to be indpendent Notre Dame. You have to learn to accept the consequences that come with that. This is an embarrassment to the logo on those Notre Dame helmts"
X Link 2025-12-07T21:16Z 17.5K followers, 976.4K engagements
"ESPN employees were already talking about leaving Florida State out of the CFP before their QB got hurt. They knew Nick Saban was going to retire. Undefeated team conf champ. That was do destructive to Florida State football that they still haven't recovered from it"
X Link 2025-12-07T22:59Z 17.5K followers, 46.6K engagements
"Notre Dame's reaction to the CFP snub has taught me this - I want nothing to do with Notre Dame + Big Ten. I don't like people who throw hissy fits when they don't get their way. Don't like people who want special treament. Sometimes in life you have to say - fuck them"
X Link 2025-12-08T20:44Z 17.5K followers, 33.9K engagements
"To explain - The Big Ten has XX schools. Hundreds of board members XX school leaders the HQ office etc. Operating as a well-oiled conference is tough enough. All schools need work together. Do what is best for all XX. Then add in a school that wants special treatment No"
X Link 2025-12-08T20:59Z 17.5K followers, 20.3K engagements
"You don't understand my post. My post has nothing to do with a ranking or a singular season of play. I'm talking about how the transfer portal and NIL allows for any school to now put together a roster to compete for a national title. It's a new era of the sport"
X Link 2025-12-09T02:36Z 17.5K followers, 3035 engagements
"There's no trophy for viewership. You need an athletic department that first of all believes in NIL. Then build a staff that fully supports ever function of NIL and build partnerships with local businesses that want to do NIL deals annaully"
X Link 2025-12-09T02:40Z 17.5K followers, 3407 engagements
"That type of comparison doesn't work due to Ohio State vs Michigan to end the season to push one over the line or out of the CFP. Just like it was this season. if MI had won they would have gotten into the CFP due to a win over the #1 ranked team"
X Link 2025-12-09T03:05Z 17.5K followers, 3241 engagements
"It's a special place Coach Please bring Penn State a national title but more imporantly bring back the days where teams feared playing Penn State"
X Link 2025-12-09T03:33Z 17.5K followers, 6455 engagements
"They will likely want a growth target of XX% to XX% in revenue. Without the includion of an uplift from media rights it will be a challenge to reach a growth of that size. Not a lot of rich alumni to draw from for luxury boxes etc"
X Link 2025-12-09T18:03Z 17.5K followers, 2149 engagements
"What is fascinating with the FOX numbers is that the MI vs OSU game has been the largest viewership game for a few years in a row. Thus the growth happended outside the MI vs OSU game"
X Link 2025-12-09T18:40Z 17.5K followers, 2177 engagements
"Universities don't have eqiuty to sell (for the financial handicap out there - no stock no owners no profit distribution). So they create a new entity based on IRS rules"
X Link 2025-12-09T20:47Z 17.5K followers, 2028 engagements
"The Big Ten Enterprises is far more revenue creation positive since it includes media rights. Utah is still fragmented and decentralized. Limits growth. No exclusivity of other university values added in. Thus just a singular rev ops. I have a meh reaction to Utah deal"
X Link 2025-12-09T21:11Z 17.5K followers, 2092 engagements
"Good to see this video. You can sense anger from Brett"
X Link 2025-12-10T00:19Z 17.5K followers, 2354 engagements