# ![@AdsWithMarian Avatar](https://lunarcrush.com/gi/w:26/cr:twitter::1931707701848952832.png) @AdsWithMarian Mariano Diaz

Mariano Diaz posts on X about $22m, if you, meta, ads the most. They currently have [-----] followers and [---] posts still getting attention that total [-----] engagements in the last [--] hours.

### Engagements: [-----] [#](/creator/twitter::1931707701848952832/interactions)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/cr:twitter::1931707701848952832/c:line/m:interactions.svg)

- [--] Week [-----] +94%
- [--] Month [------] +85%

### Mentions: [--] [#](/creator/twitter::1931707701848952832/posts_active)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/cr:twitter::1931707701848952832/c:line/m:posts_active.svg)

- [--] Week [--] +29%
- [--] Month [--] +71%

### Followers: [-----] [#](/creator/twitter::1931707701848952832/followers)
![Followers Line Chart](https://lunarcrush.com/gi/w:600/cr:twitter::1931707701848952832/c:line/m:followers.svg)

- [--] Week [-----] +4.20%
- [--] Month [-----] +81%

### CreatorRank: [---------] [#](/creator/twitter::1931707701848952832/influencer_rank)
![CreatorRank Line Chart](https://lunarcrush.com/gi/w:600/cr:twitter::1931707701848952832/c:line/m:influencer_rank.svg)

### Social Influence

**Social category influence**
[technology brands](/list/technology-brands)  [finance](/list/finance)  [social networks](/list/social-networks)  [countries](/list/countries)  [travel destinations](/list/travel-destinations)  [stocks](/list/stocks)  [currencies](/list/currencies)  [gaming](/list/gaming) 

**Social topic influence**
[$22m](/topic/$22m) #18, [if you](/topic/if-you), [meta](/topic/meta), [ads](/topic/ads), [in the](/topic/in-the), [brands](/topic/brands), [22m](/topic/22m) #1, [performance](/topic/performance), [ai](/topic/ai), [icp](/topic/icp)

**Top accounts mentioned or mentioned by**
[@andreilunev](/creator/undefined) [@phantomstays](/creator/undefined) [@wonders318671](/creator/undefined) [@recapdavid](/creator/undefined) [@jforjacob](/creator/undefined) [@drpolo69](/creator/undefined) [@subihighwaters](/creator/undefined) [@ikaustubhchavan](/creator/undefined) [@1ajaay](/creator/undefined) [@ecomkostnchko](/creator/undefined) [@itsallonzover](/creator/undefined) [@paulhan23](/creator/undefined) [@camicees](/creator/undefined) [@upwork](/creator/undefined) [@insendomicah](/creator/undefined) [@iamgalba](/creator/undefined) [@aazarshad](/creator/undefined) [@conortrains](/creator/undefined) [@thealexd](/creator/undefined) [@andrewfoxwell](/creator/undefined)

**Top assets mentioned**
[Alphabet Inc Class A (GOOGL)](/topic/$googl)
### Top Social Posts
Top posts by engagements in the last [--] hours

"THIS IS INSANE Facebook shows the EXACT REACH of an AD if it's coming from the EU as part of their transparency with companies. Creative Strategists tend to keep this as a secret but it's too good to hide. Even if you sell in the US look for competitors in the EU"  
[X Link](https://x.com/AdsWithMarian/status/1969819951889608836)  2025-09-21T17:44Z [--] followers, [--] engagements


"After producing [---] scripts for one single brand in the last [--] months working together we are looking for another source of creatives. If you have a portfolio in anti aging send a DM"  
[X Link](https://x.com/AdsWithMarian/status/1972304866551996687)  2025-09-28T14:18Z [--] followers, [--] engagements


"@jforjacob @PhantomStays come to barcelona"  
[X Link](https://x.com/AdsWithMarian/status/1975168649053773912)  2025-10-06T11:57Z [--] followers, [--] engagements


"@PhantomStays I already have my ITIN and my Paraguay setup do you have any referral codes for the good cards"  
[X Link](https://x.com/AdsWithMarian/status/1975456909324132807)  2025-10-07T07:03Z [--] followers, [---] engagements


"@drpolo69 left a thread with a short explanation already bro"  
[X Link](https://x.com/AdsWithMarian/status/1975853557200134628)  2025-10-08T09:19Z [--] followers, [--] engagements


"One of my clients wants to start a new brand this month. Is it a bad idea with Q4 cost of acquisition"  
[X Link](https://x.com/AdsWithMarian/status/1977666108942589974)  2025-10-13T09:21Z [--] followers, [--] engagements


"@subihighwaters If you dont find someone that you like on full time let me know I have a lot for one more brand but I just do retainer. Check GL in q4 http://Adswithmarian.com http://Adswithmarian.com"  
[X Link](https://x.com/AdsWithMarian/status/1978909222654853624)  2025-10-16T19:41Z [--] followers, [---] engagements


"I found it funny when other creative strategist says this works for ANY brand in X industry. I have worked with multiple brands in the same industry before and I have seen HUGE creative strategy differences between countries age and genre. I wish it would be a copy and paste"  
[X Link](https://x.com/AdsWithMarian/status/1976696740540825839)  2025-10-10T17:10Z [--] followers, [--] engagements


"Launched a brand with one of my clients ( second brand he does) We got [--] purchases in the first day Time to drink some wine"  
[X Link](https://x.com/AdsWithMarian/status/1979663499401023879)  2025-10-18T21:38Z [---] followers, [---] engagements


"@iKaustubhChavan Finding a good product after working with [--] brands you know industries way better than many first time founders finding suppliers its def harder at scale but to start testing alibaba its ok payment terms its a thing of scale when you start you dont need it"  
[X Link](https://x.com/AdsWithMarian/status/1979826082418430446)  2025-10-19T08:24Z [--] followers, [--] engagements


"2nd day - no sales (120usd spent)"  
[X Link](https://x.com/AdsWithMarian/status/1979963615441518725)  2025-10-19T17:31Z [---] followers, [--] engagements


"Anyone doing great affiliates with ECOM Not with tiktok shop just giving product at scale and making people post on their social media any video for good workflow"  
[X Link](https://x.com/AdsWithMarian/status/1980586498304135660)  2025-10-21T10:46Z [---] followers, [--] engagements


"This is probably the wildest story I have read DTC community I desperately need your help. A few days ago I was informed that our most recent shipment from our manufacturer in LA to our 3PL was stolen. From our understanding a group of scammers have hacked the shipping company and fraudulently printed the BOL and literally DTC community I desperately need your help. A few days ago I was informed that our most recent shipment from our manufacturer in LA to our 3PL was stolen. From our understanding a group of scammers have hacked the shipping company and fraudulently printed the BOL and"  
[X Link](https://x.com/AdsWithMarian/status/1980930912792846729)  2025-10-22T09:35Z [---] followers, [---] engagements


"I have an editor who since I started working with him we opened his own editing agency in the Philippines. Fast turnaround he does a quality check so it's usually minimal changes. I start working with a new brand where he is plus [--] editors from the client"  
[X Link](https://x.com/AdsWithMarian/status/1986740097874555279)  2025-11-07T10:18Z [---] followers, [--] engagements


"Chewing this Many of you will find this useful https://www.acquisition.com/training/scalingstart https://www.acquisition.com/training/scalingstart"  
[X Link](https://x.com/AdsWithMarian/status/1988197134148264025)  2025-11-11T10:48Z [---] followers, [--] engagements


"UGC that are not in the skincare industry I will recommend to learn how to prompt with veo3 and sora2 The hire of UGC in my client has decrease by 60%"  
[X Link](https://x.com/AdsWithMarian/status/1988325996668575882)  2025-11-11T19:20Z [---] followers, [---] engagements


"I need a content creation agency for dtc brands - does it exist reliable with fast turnaround"  
[X Link](https://x.com/AdsWithMarian/status/1991554303555956983)  2025-11-20T17:08Z [---] followers, [---] engagements


"AG1 hit a $1.2B valuation generating 9-figures annually. Their META ad strategy is a masterclass in targeting every stage of customer awareness. I broke down their entire acquisition system. Comment GROWTH below for the full breakdown 🧵"  
[X Link](https://x.com/AdsWithMarian/status/1994028902398746879)  2025-11-27T13:01Z [---] followers, [--] engagements


"I just created over [--] images with Nano Banana and I'm stoked. It's crazy how much this space is changing and the opportunities that are possible. I'm going to create an SOP and hire someone to be full-time creating a big volume of statics for each one of my brands"  
[X Link](https://x.com/AdsWithMarian/status/1996184664466497933)  2025-12-03T11:48Z [---] followers, [--] engagements


"I had a 5-day holidays came back and reviewed [--] new creatives for all my clients. Q4 pumping ads like crazy"  
[X Link](https://x.com/AdsWithMarian/status/1996226828130795591)  2025-12-03T14:35Z [---] followers, [--] engagements


"Most DTC brands treat their audience like one big group. AG1 treats them like [--] different stages of awareness. That's how they hit $1.2B. Here's the framework that changed everything:"  
[X Link](https://x.com/AdsWithMarian/status/1996852359012798748)  2025-12-05T08:01Z [---] followers, [--] engagements


"Why this matters when scaling: The more you spend on META the colder your audience gets. Without stage-specific messaging you're burning money trying to close people who don't even know they have a problem yet"  
[X Link](https://x.com/AdsWithMarian/status/1996852363152556339)  2025-12-05T08:01Z [---] followers, [--] engagements


"This is where customer personas unlock everything. AG1 knows their ICP inside out: 40+ busy moms taking supplements active lifestyle cabinet full of pills. With clear personas they test systematically: Persona + Awareness Stage = Specific Message Structure beats guessing"  
[X Link](https://x.com/AdsWithMarian/status/1996852365044154826)  2025-12-05T08:01Z [---] followers, [--] engagements


"@1ajaay I have a US LLC with Paraguay residency. The only downside you cant stay in any other country for more than [---] day per calendar year. For getting the residency you only need 48hs in Paraguay"  
[X Link](https://x.com/AdsWithMarian/status/1998047280478490671)  2025-12-08T15:09Z [---] followers, [---] engagements


"@EcomKostnchko_ @ItsAllonzOver 10/10 - its real raw life of any ecom founder btw which % comes from google ads"  
[X Link](https://x.com/AdsWithMarian/status/1999025401864282119)  2025-12-11T07:56Z [---] followers, [--] engagements


"What do you think folks AI or Non AI It feels so real"  
[X Link](https://x.com/AdsWithMarian/status/1999032645674516870)  2025-12-11T08:24Z [---] followers, [--] engagements


"@paulhan_23 I have a contact on slack if you need it lmk"  
[X Link](https://x.com/AdsWithMarian/status/1999939358967918724)  2025-12-13T20:27Z [---] followers, [---] engagements


"I spent 22M in meta ads. What questions do you have about ads Organizing content engine for 2026"  
[X Link](https://x.com/AdsWithMarian/status/2000872852778520706)  2025-12-16T10:17Z [---] followers, [--] engagements


"@Camicees That's an insane volume. What's the hit rate in the best and worst cases you've seen so far I like to find a middle ground between a machine gun and sniper. Personally [---] feels like [--] machine guns but I'd love to see it in action"  
[X Link](https://x.com/AdsWithMarian/status/2000992439167811849)  2025-12-16T18:12Z [---] followers, [--] engagements


"I love from @Upwork that you can filter by the largest contract. I just realized I did 44k with one single client doing ads"  
[X Link](https://x.com/AdsWithMarian/status/2001038214824386568)  2025-12-16T21:14Z [---] followers, [---] engagements


"@InsendoMicah same here - courses and restructuring time"  
[X Link](https://x.com/AdsWithMarian/status/2003392098549235780)  2025-12-23T09:07Z [---] followers, [--] engagements


"100% disagree Adspy lets you go into the Facebook ad and actually read the comments. So you learn from your ICP and you can rip actually winning ads Until Facebook integrates that I would keep paying for Adspy Not sponsor but affiliate here you can get 50$ off https://app.adspy.com/subscribea=68e1776 VERY good Ad Library update. No more spy tools needed https://t.co/mY28bt5dUa https://app.adspy.com/subscribea=68e1776 VERY good Ad Library update. No more spy tools needed https://t.co/mY28bt5dUa"  
[X Link](https://x.com/AdsWithMarian/status/2004626524964815236)  2025-12-26T18:53Z [---] followers, [---] engagements


"We sold out inventory an we are going to get new in [--] weeks time. [--]. How much will affect turning the campaign off and then on again @andreilunev [--]. Has someone run ads offering buy now and deliver later with success or will that be just burning money"  
[X Link](https://x.com/AdsWithMarian/status/2004962371840958576)  2025-12-27T17:07Z [---] followers, [---] engagements


"@iamgalba @andreilunev For example we will get product around [--] January when its worth it start selling again"  
[X Link](https://x.com/AdsWithMarian/status/2005234660578918474)  2025-12-28T11:09Z [---] followers, [--] engagements


"@andreilunev @Aazarshad agree feels too busy when scrolling most of the classic UX methods statics like Notes Apple Notification etc feels like a waste of time imo"  
[X Link](https://x.com/AdsWithMarian/status/2005578151217500606)  2025-12-29T09:54Z [---] followers, [--] engagements


"@conortrains @the_alex_d_ If you like nature Outside of Barcelona would be even better so many mountains beach you can go on a day trip to Andorra to the sky or a weekend trip to South of France"  
[X Link](https://x.com/AdsWithMarian/status/2005590942737383494)  2025-12-29T10:45Z [---] followers, [--] engagements


"Cost went up still profitable and scaling hook rate still insane"  
[X Link](https://x.com/AdsWithMarian/status/2005606508948787326)  2025-12-29T11:47Z [---] followers, [--] engagements


"We are going to test the same hook with all our past top performers lets see if we can revive them"  
[X Link](https://x.com/AdsWithMarian/status/2005606637298692322)  2025-12-29T11:47Z [---] followers, [--] engagements


"@andrewfoxwell Fully agree In my case I would say the best is when I freelance you get a Senior person working directly with you (Not as many agencies) and as I have access to multiple ad accounts including big one upto 5M a month I learned a lot about systems workflows and SOP"  
[X Link](https://x.com/AdsWithMarian/status/2005643419977486411)  2025-12-29T14:13Z [---] followers, [--] engagements


"Clients paid me $9k in performance bonuses this month. I charge 2-5% of ad spend instead of flat retainers: Aligned incentives = aligned results. I've turned down offers paying 2x my rate because they had no performance component. Why It would make me lazy. Small client roster. Big results. Better for everyone. https://twitter.com/i/web/status/2005977586757747168 https://twitter.com/i/web/status/2005977586757747168"  
[X Link](https://x.com/AdsWithMarian/status/2005977586757747168)  2025-12-30T12:21Z [---] followers, [----] engagements


"A client went from $20k/month to $500k/month in under [--] months. Not because I'm a genius. But because their product had ONE unfair advantage most brands don't"  
[X Link](https://x.com/AdsWithMarian/status/2006155535096144293)  2025-12-31T00:08Z [---] followers, [---] engagements


"The brand is in cosmetics. And they have an incredible before/after that shows in ONE SINGLE CLIP. No waiting months for results. No complex explanations. Just instant visual proof"  
[X Link](https://x.com/AdsWithMarian/status/2006155538493587546)  2025-12-31T00:08Z [---] followers, [--] engagements


"Timeline: -Started in June -By end of September: 500k ad spend (profitable) -LTV: Some buying up to 3x already That's not just growth. That's product-market fit meeting creative clarity"  
[X Link](https://x.com/AdsWithMarian/status/2006155540959736112)  2025-12-31T00:08Z [---] followers, [--] engagements


"This is my favorite and most used SOP. Hire fast fire faster. This helps me find editors that not only know how to edit but how to follow system so they dont create headaches later on. Viewed by over [---] editors. Adapted overtime at least [--] updates. If you want it comment SOP. (Make sure you follow me so I can DM you) https://twitter.com/i/web/status/2007194404851687793 https://twitter.com/i/web/status/2007194404851687793"  
[X Link](https://x.com/AdsWithMarian/status/2007194404851687793)  2026-01-02T20:56Z [---] followers, 15.3K engagements


"@ecom_pilot @travisunlocked btw I have mercury and gives you 2% cashback thats around 3k for you"  
[X Link](https://x.com/AdsWithMarian/status/2007200762045296860)  2026-01-02T21:22Z [---] followers, [--] engagements


"The Sniper approach: Pour all your energy into ONE perfect script. Spend hours on revisions. Make sure every word is dialed in. Sounds smart right The problem: Even with perfect aim you can't guarantee it'll hit. [--] scripts/month isn't enough volume"  
[X Link](https://x.com/AdsWithMarian/status/2007876799943020839)  2026-01-04T18:08Z [---] followers, [--] engagements


"The Machine Gun approach: Pump out 50+ scripts a month. Spray and pray. Hope something sticks. Better odds right Wrong. Random volume without intent is just noise. You're wasting time budget and creative energy"  
[X Link](https://x.com/AdsWithMarian/status/2007876803462050201)  2026-01-04T18:08Z [---] followers, [--] engagements


"Last days in London before I lock myself in work mode"  
[X Link](https://x.com/AdsWithMarian/status/2008234511461437722)  2026-01-05T17:49Z [---] followers, [---] engagements


"MY RISK ASSESSMENT OF THE E-COM INDUSTRY After working [--] years in the industry and talking with +30 founders doing 1M a month"  
[X Link](https://x.com/AdsWithMarian/status/2008239294323061224)  2026-01-05T18:08Z [---] followers, [---] engagements


"5.Hiring experienced talent Risk: higher upfront cost that looks scary at first. Reward: speed fewer mistakes leverage on your time and attention. 6.Copying competitors blindly Risk: waste of time Reward: quick wins at low scale"  
[X Link](https://x.com/AdsWithMarian/status/2008239323129205162)  2026-01-05T18:09Z [---] followers, [---] engagements


"7.Investing in creative testing Risk: upfront production cost and time. Reward: scalable ads predictable growth and real insight into why buyers say yes 8.Building systems and SOPs Risk: time investment when you could be selling. Reward: scale without chaos a team that can operate without you and a business thats actually sellable. https://twitter.com/i/web/status/2008239327998824788 https://twitter.com/i/web/status/2008239327998824788"  
[X Link](https://x.com/AdsWithMarian/status/2008239327998824788)  2026-01-05T18:09Z [---] followers, [--] engagements


"Got a top #1 spender on a 120k monthly ad spend brand being a native static that I created in [--] seconds with Avocado AI. Focus on your ICP and the most basic image can become a winner"  
[X Link](https://x.com/AdsWithMarian/status/2009226422171390198)  2026-01-08T11:31Z [---] followers, [----] engagements


"Will try meme ads for an app that I started working. I really want them to work lol"  
[X Link](https://x.com/AdsWithMarian/status/2009540750233735618)  2026-01-09T08:20Z [---] followers, [---] engagements


"Most brands are scared of bad reviews. I believe they give better return than gold 😂 When I do onboarding research for a new client I always start in the complaints section"  
[X Link](https://x.com/AdsWithMarian/status/2009697615483707658)  2026-01-09T18:43Z [---] followers, [---] engagements


"Recoding for one of the clients. We didnt have nothing to show actually how durable it was the product. I work on a show dont tell - so need something to show each specific feature as much as possible"  
[X Link](https://x.com/AdsWithMarian/status/2010032843762889201)  2026-01-10T16:55Z [---] followers, [---] engagements


"Worked around [--] hours creating a master Notion database for one of the clients. All the metrics are connected in different views to oversee [--] agencies and our future internal team. Frustrated a lot but it's looking so sexy. Learned quite a lot about notion connecting db and formula https://twitter.com/i/web/status/2010283651540394052 https://twitter.com/i/web/status/2010283651540394052"  
[X Link](https://x.com/AdsWithMarian/status/2010283651540394052)  2026-01-11T09:32Z [---] followers, [---] engagements


"Happy sundays"  
[X Link](https://x.com/AdsWithMarian/status/2010310334490505554)  2026-01-11T11:18Z [---] followers, [---] engagements


"@nikitatheflower Its mainly focus to see quality across multiple agencies for one brand. I believe it could also be to check multiple strategist for [--] agency The classic metrics ROASspend revenue hit rate The interesting ones are % of revenue and adspend per agency based on the output"  
[X Link](https://x.com/AdsWithMarian/status/2010451550171496900)  2026-01-11T20:39Z [---] followers, [--] engagements


"@framara if you need help with your meta ads and organic videos hit me up"  
[X Link](https://x.com/AdsWithMarian/status/2010620697685463452)  2026-01-12T07:51Z [---] followers, [---] engagements


"You cant define your outcome but you can define your input. Most people hate that sentence because it kills the fantasy"  
[X Link](https://x.com/AdsWithMarian/status/2010792803014754620)  2026-01-12T19:15Z [---] followers, [---] engagements


"We love to talk about the algorithm the market the economy the platform decay. We hate to open the notebook and count: How many high-quality reps did I actually put in this month"  
[X Link](https://x.com/AdsWithMarian/status/2010792818802114592)  2026-01-12T19:15Z [---] followers, [--] engagements


"When I look at the people who break through they all have the same boring superpower: - They pick a game. - They define their inputs. - Then they run the reps long after it stops being fun. No guarantee of outcome. But a guarantee of input"  
[X Link](https://x.com/AdsWithMarian/status/2010792822195281969)  2026-01-12T19:15Z [---] followers, [--] engagements


"E-commerce guys with an LLC and ITIN non-US residents. Which bank do you use Best perks Personal/business account"  
[X Link](https://x.com/AdsWithMarian/status/2010982874829254731)  2026-01-13T07:50Z [---] followers, 27.3K engagements


"Relaunch ads as we got stock and already got ATH as first day. First 1k day"  
[X Link](https://x.com/AdsWithMarian/status/2011120027487936985)  2026-01-13T16:55Z [---] followers, [----] engagements


"Someone knows why triple whale is tracking our shipping costs wrong We set the right price by weight based on our bundles"  
[X Link](https://x.com/AdsWithMarian/status/2011167483533684906)  2026-01-13T20:04Z [---] followers, [---] engagements


"@MouhcineBaou @slashapp @mercury @Wise do you have a code to send me"  
[X Link](https://x.com/AdsWithMarian/status/2011388465657573543)  2026-01-14T10:42Z [---] followers, [---] engagements


"The UGC industry is about to change. If you're a UGC creator or you hire them give me [--] minutes. This isn't hype. It's already happening. Heres what Im seeing from the inside 👇"  
[X Link](https://x.com/AdsWithMarian/status/2011474836741079515)  2026-01-14T16:25Z [---] followers, [---] engagements


"AI characters just crossed the quality threshold We're not talking about robotic deepfakes anymore. AI characters can now deliver UGC-style content that feels real. And it's only going to get better. The creators who survive won't be the ones with the best ring light. They'll be the ones who understand what actually converts. https://twitter.com/i/web/status/2011474840377491692 https://twitter.com/i/web/status/2011474840377491692"  
[X Link](https://x.com/AdsWithMarian/status/2011474840377491692)  2026-01-14T16:25Z [---] followers, [---] engagements


"I want to integrate Stripe into Framer - which plugin do you recommend that doesn't have a monthly cost or %"  
[X Link](https://x.com/AdsWithMarian/status/2011519558742602200)  2026-01-14T19:23Z [---] followers, [---] engagements


"If you dont know anyone like your ICP go where they already hang out: Niche Facebook groups Subreddits Online communities and forums Do more than just screenshots. Participate. Ask questions. Be part of them. Youll pull more gold from [--] months inside a real community than [--] years of avatar templates"  
[X Link](https://x.com/AdsWithMarian/status/2012253371814572158)  2026-01-16T19:59Z [---] followers, [---] engagements


"When you live inside your ICPs world everything gets easier: Hooks write themselves. Angles feel obvious. Objections are predictable. If youre serious about performance stop looking for magic words and start getting closer to the humans youre selling to"  
[X Link](https://x.com/AdsWithMarian/status/2012253375832715709)  2026-01-16T19:59Z [---] followers, [---] engagements


"I decided to search for a Head of Ai for my OPS. I have been a strong advocate of AI since its inception and as a result my revenue and results have increased. But want to make the workflows way more optimized One of them is a repurposing agent so with the same packages my clients have they can get 10x volume at the same price https://twitter.com/i/web/status/2012509702668669036 https://twitter.com/i/web/status/2012509702668669036"  
[X Link](https://x.com/AdsWithMarian/status/2012509702668669036)  2026-01-17T12:57Z [---] followers, [---] engagements


"As a creative strategist I suggest you consider launching your own e-commerce brand even if you are not aiming for rapid growth. I am applying the insights I am gaining from my own brand to my other clients"  
[X Link](https://x.com/AdsWithMarian/status/2012880639763059084)  2026-01-18T13:31Z [---] followers, [---] engagements


"CLASSIC Editor problem. I have seen multiple times editors using a website screen recording with their currency instead of the market the brand sells to. This can definitely affect performance negatively. Add this to your QA"  
[X Link](https://x.com/AdsWithMarian/status/2012903174672125985)  2026-01-18T15:01Z [---] followers, [---] engagements


"@twntyyfourr_ i am doing a brand not a fan of the idea of dropshipping personally we have our custom product and we hold the stock but the learnings will be the same regards CRO/Optimization and Strategy"  
[X Link](https://x.com/AdsWithMarian/status/2012919978006028621)  2026-01-18T16:08Z [---] followers, [--] engagements


"By the end of the year I want to transition to only a performance-based bonus structure. If you know a brand working without retainers what's the % of adspend that they do"  
[X Link](https://x.com/AdsWithMarian/status/2013174574247030986)  2026-01-19T08:59Z [---] followers, [---] engagements


"Memes are crushing for one of my app clients Will test in ecom"  
[X Link](https://x.com/AdsWithMarian/status/2013289658709323895)  2026-01-19T16:37Z [---] followers, [----] engagements


"If your ad didnt spend its not a Meta problem. Its Meta telling you: This creative doesnt deserve budget. Creative testing isnt democratic. Not every idea deserves a chance. Not every concept deserves budget. A good ad system doesnt protect feelings. It kills bad ideas fast and feeds capital to the few that deserve it. https://twitter.com/i/web/status/2013300751867535523 https://twitter.com/i/web/status/2013300751867535523"  
[X Link](https://x.com/AdsWithMarian/status/2013300751867535523)  2026-01-19T17:21Z [---] followers, [----] engagements


"How ugly can the ugly native ads be"  
[X Link](https://x.com/AdsWithMarian/status/2013303154389962813)  2026-01-19T17:30Z [---] followers, 10.5K engagements


"@andreilunev And we are quite green today thanks to that"  
[X Link](https://x.com/AdsWithMarian/status/2013374640261923202)  2026-01-19T22:14Z [---] followers, [---] engagements


"Red reference image - one prompt of nanobana using @jackson99ai AI platform and got these results. Great for testing click rates for then doing landings specific for net new angles"  
[X Link](https://x.com/AdsWithMarian/status/2013607839151858008)  2026-01-20T13:41Z [---] followers, [----] engagements


"@LcvideoprodX of the ads yes outside the ad i mean like in the UX/UI of meta"  
[X Link](https://x.com/AdsWithMarian/status/2013911885502955691)  2026-01-21T09:49Z [---] followers, [--] engagements


"@kontheprodigy It does have the format you were asking i have used it daily for [--] months"  
[X Link](https://x.com/AdsWithMarian/status/2014290111584756034)  2026-01-22T10:52Z [---] followers, [--] engagements


"CREATIVE STRATEGY QUESTION: Should the strategist (as a service provider) be doing - Primary Text - Ad Copy - Headline One client asked for it but I never done it before. Any learning for those things"  
[X Link](https://x.com/AdsWithMarian/status/2013528631616692501)  2026-01-20T08:26Z [----] followers, [----] engagements


"I am getting the wildest results for my new app client. In under [--] week since we published ads we are spending 50% of the daily budget on my ads. Over 45k adspent so far. We got a super clear idea of what perform (5 winners in the batch of [--] impressive even for myself) We are going to do 1M a month soon for sure. https://twitter.com/i/web/status/2013529617567502362 https://twitter.com/i/web/status/2013529617567502362"  
[X Link](https://x.com/AdsWithMarian/status/2013529617567502362)  2026-01-20T08:30Z [----] followers, [---] engagements


"Scaling ads is not increasing the budget. Scaling ads is finding a creative that can absorb more spend without breaking your KPI. They need a system that answers one question clearly: 👉🏻 Which creative deserves to live"  
[X Link](https://x.com/AdsWithMarian/status/2013608056903360959)  2026-01-20T13:42Z [----] followers, [---] engagements


"@briandonatiello hey mate your upwork link on your web is broken"  
[X Link](https://x.com/AdsWithMarian/status/2013624549460398257)  2026-01-20T14:47Z [----] followers, [--] engagements


"I just had to watch a 50m loom video from a freelancer I hired to explain me how to use the automation Thanks who created the 1.7X feature"  
[X Link](https://x.com/AdsWithMarian/status/2013651299804336409)  2026-01-20T16:34Z [----] followers, [---] engagements


"Theres so many ways you can do iterations these are some of the way I have seen working a lot as a Creative strategist that spent 22M in ads"  
[X Link](https://x.com/AdsWithMarian/status/2013735879056003320)  2026-01-20T22:10Z [----] followers, [----] engagements


"Barcelona in winter is a dope place to be"  
[X Link](https://x.com/AdsWithMarian/status/2013736885735018664)  2026-01-20T22:14Z [----] followers, [---] engagements


"Most people dont understand why ads work. They copy creatives. They copy hooks. They copy formats. And then wonder why nothing scales. Ads dont work because of: targeting budgets hacks Ads work because they align with existing desires. Thats it. You cannot create desire. (unless you are in the top 1% marketers) You can only: identify it position into it amplify it If demand isnt already there ads fight physics. https://twitter.com/i/web/status/2013920291408240737 https://twitter.com/i/web/status/2013920291408240737"  
[X Link](https://x.com/AdsWithMarian/status/2013920291408240737)  2026-01-21T10:23Z [----] followers, [---] engagements


"Briefing UGC. On top of the brief I like to say the following "Feel free to adapt the wording to sound more naturalI don't want you to memorize the script word for word. Focus on the storytelling methods and topics mentioned. An organic look is what I value most." Am I crazy I dont want someone reading https://twitter.com/i/web/status/2014260857958510716 https://twitter.com/i/web/status/2014260857958510716"  
[X Link](https://x.com/AdsWithMarian/status/2014260857958510716)  2026-01-22T08:56Z [----] followers, [---] engagements


"If you do ads I recommend watching @ColinandSamir. You will learn about YouTubers how they attract attention to their users in a completely different format. Do your own learnings and put them into meta ads https://www.youtube.com/watchv=bZyevFMM8ZU https://www.youtube.com/watchv=bZyevFMM8ZU"  
[X Link](https://x.com/AdsWithMarian/status/2014278754684608609)  2026-01-22T10:07Z [----] followers, [---] engagements


"If you are a pro video editor who can do killer ads (not pretty ads) add your info in the list. As my clients brand grow we are looking for more editors. Don't apply if you don't have a portfolio of ecommerce [--] single link curated. #videoeditors #ecommerceeditors #ecomads https://www.notion.so/creatingads/28f3e72e52708106a66ac878638dd764pvs=106 https://www.notion.so/creatingads/28f3e72e52708106a66ac878638dd764pvs=106 https://www.notion.so/creatingads/28f3e72e52708106a66ac878638dd764pvs=106 https://www.notion.so/creatingads/28f3e72e52708106a66ac878638dd764pvs=106"  
[X Link](https://x.com/AdsWithMarian/status/2014282552786186324)  2026-01-22T10:22Z [----] followers, [----] engagements


"If I give a form why sent a dm If you dont follow basic instructions and just sen me a DM you will not be considered. Process are for something If you are a pro video editor who can do killer ads (not pretty ads) add your info in the list. As my clients brand grow we are looking for more editors. Don't apply if you don't have a portfolio of ecommerce [--] single link curated. https://t.co/7672Wx3wpV #videoeditors If you are a pro video editor who can do killer ads (not pretty ads) add your info in the list. As my clients brand grow we are looking for more editors. Don't apply if you don't have a"  
[X Link](https://x.com/AdsWithMarian/status/2014322352322982201)  2026-01-22T13:00Z [----] followers, [---] engagements


"I was mentoring @IdrisAsefi61298 and one insight clicked hard: Unaware + Problem aware audiences operate from tension. Confusion. Frustration. Fear. Doubt. Product aware + Most aware audiences operate from relief. Hope. Confidence. Anticipation. Control. If your ads emotion doesnt match their awareness level the message will feel off even if the copy is good. https://twitter.com/i/web/status/2014411536693874782 https://twitter.com/i/web/status/2014411536693874782"  
[X Link](https://x.com/AdsWithMarian/status/2014411536693874782)  2026-01-22T18:55Z [----] followers, [---] engagements


"The ecom brand Im doing has a daily max of 350usd but its only spending around [--] usd ( used to be more before) but at a very profitable roas. Why isnt spending if it was before and gets good cost per result Should we just wait till it decides to spend more"  
[X Link](https://x.com/AdsWithMarian/status/2014434242990682130)  2026-01-22T20:25Z [----] followers, [---] engagements


"Thursdays are my favorite day Trail running in Barcelona is just dope 9km running in the darkness"  
[X Link](https://x.com/AdsWithMarian/status/2014435206321643577)  2026-01-22T20:29Z [----] followers, [---] engagements


"I didnt start with a plan. I started with belief. Every year forced a new version of me. More skill. More clarity. More courage. Proud of how far Ive come. Even more excited about whats next"  
[X Link](https://x.com/anyuser/status/2014659994977743185)  2026-01-23T11:22Z [----] followers, [----] engagements


"I am enjoying A LOT doing ads for apps. If you are an app founder doing meta ads lets talk"  
[X Link](https://x.com/AdsWithMarian/status/2015369280007606682)  2026-01-25T10:20Z [----] followers, [---] engagements


"Can BrainRot content sell on meta ads YES Learn your audience and do a style that they would consume organically"  
[X Link](https://x.com/AdsWithMarian/status/2015702719101649377)  2026-01-26T08:25Z [----] followers, [----] engagements


"If your ad is trying to say more than one thing its already dead. No exception. Most brands arent testing. Theyre cramming multiple avatars pains and outcomes into one ad and calling it strategy"  
[X Link](https://x.com/AdsWithMarian/status/2015739067082617045)  2026-01-26T10:50Z [----] followers, [---] engagements


"AG1 hit a $1.2B valuation generating 9-figures annually. Their META Ad strategy is a masterclass in targeting every stage of customer awareness. I broke down their entire acquisition system. Comment GROWTH below for the full breakdown 🧵"  
[X Link](https://x.com/anyuser/status/2016059538454020201)  2026-01-27T08:03Z [----] followers, 29.8K engagements


"My only rule for [----] I need at least [--] hours to learn stuff each week. If I can do 10h hour even better"  
[X Link](https://x.com/AdsWithMarian/status/2016113908721889580)  2026-01-27T11:39Z [----] followers, [---] engagements


"I believe UGC is one of topics that opinions varies a lot so would love the thought of you guys too"  
[X Link](https://x.com/AdsWithMarian/status/2016878043646554449)  2026-01-29T14:16Z [----] followers, [---] engagements


"@haye_joel TikTok is always the key tbh - organic platforms overall. Even Chinese apps of social media with different trends"  
[X Link](https://x.com/AdsWithMarian/status/2017131690452271118)  2026-01-30T07:04Z [----] followers, [--] engagements


"We hit 120k in spend on my app client's ads in under [--] days since we started working together. This is an insane result even for me. The craziest hit rate I have seen Taking 45% of the spend in no time"  
[X Link](https://x.com/AdsWithMarian/status/2017143120824070654)  2026-01-30T07:49Z [----] followers, [---] engagements


"I love ecom creative strategy but I am enjoying like crazy the app world like crazy. If you are an app founder who's pushing on meta ads dm me My only app client spent $150k in my ads since we started working [--] weeks ago (insane imo)"  
[X Link](https://x.com/AdsWithMarian/status/2018306189327528133)  2026-02-02T12:51Z [----] followers, [---] engagements


"If you do transcripts in platforms like Turboscribe Slack or whatever thing that you have to pay for stop. Just use Google Ai Studio bulk transcribe for free"  
[X Link](https://x.com/AdsWithMarian/status/2018349653478023358)  2026-02-02T15:43Z [----] followers, [---] engagements


"I did the math one of the editors I work with has a small agency of editors in Pakistan. He is making at least 3k a month in a country where salaries are under $400. Digital money is so cool"  
[X Link](https://x.com/AdsWithMarian/status/2018580881984663915)  2026-02-03T07:02Z [----] followers, [---] engagements


"Terrace view - grinding in a different country just so I eat local delicious food"  
[X Link](https://x.com/AdsWithMarian/status/2018712128169902301)  2026-02-03T15:44Z [----] followers, [---] engagements


"After a looong time I finally updated my website. Any thoughts https://adswithmarian.com/ https://adswithmarian.com/"  
[X Link](https://x.com/AdsWithMarian/status/2018960581697437859)  2026-02-04T08:11Z [----] followers, [---] engagements


"This simple prompt made over 200k revenue across a few clients 👀"  
[X Link](https://x.com/AdsWithMarian/status/2018977316588904751)  2026-02-04T09:17Z [----] followers, [---] engagements


"This retention chart is from an ad that is killing it. 50% cheaper cost of acquisition than other ads Spent 5k yesterday will see how it progress but I believe it will become our top [--]. This charts literally tell you why someone left the video and what to improve"  
[X Link](https://x.com/AdsWithMarian/status/2019342322161394085)  2026-02-05T09:28Z [----] followers, [---] engagements


"Hot take: Most creative slowdowns are leadership problems not execution problems. Poor systems kill so many brands overtime"  
[X Link](https://x.com/AdsWithMarian/status/2019359525313323413)  2026-02-05T10:36Z [----] followers, [---] engagements


""I want to look better" is not a desire. It's the surface. The real desire is always underneath: confidence acceptance feeling wanted. This is exactly what's happening with your creative strategy. When clients tell me "we need better ads" they're not really asking for better editing or prettier visuals. They're asking for the thing underneath: Predictable performance they can trust Creative direction that removes the guesswork Systems that make them feel in control The surface problem: "Our ads aren't converting." The real problem: "I don't know why some ads work and others don't and that"  
[X Link](https://x.com/AdsWithMarian/status/2019418766749081727)  2026-02-05T14:32Z [----] followers, [---] engagements


"@wonders318671 @recap_david will record a video in the week make sure you follow"  
[X Link](https://x.com/AdsWithMarian/status/2021141749926625337)  2026-02-10T08:38Z [----] followers, [--] engagements


"objective 2026: get the best agentic system possible so I dont need to charge retainers I do as many scripts as I want for brand I want and get a % of adspend. [--] risk to clients high upside for my resaults"  
[X Link](https://x.com/anyuser/status/2021271265458237680)  2026-02-10T17:13Z [----] followers, [---] engagements


"Most founders think speed comes from moving faster. In reality speed comes from removing unnecessary decisions and eliminating roadblocks. Clarity beats urgency every time"  
[X Link](https://x.com/anyuser/status/2021583951597383990)  2026-02-11T13:55Z [----] followers, [---] engagements


"RT @AdsWithMarian: AG1 hit a $1.2B valuation generating 9-figures annually. Their META Ad strategy is a masterclass in targeting every stag"  
[X Link](https://x.com/AdsWithMarian/status/2021594749124169982)  2026-02-11T14:38Z [----] followers, [--] engagements


"Check everything at http://adswithmarian.com http://adswithmarian.com"  
[X Link](https://x.com/anyuser/status/2021620471775531286)  2026-02-11T16:20Z [----] followers, [---] engagements


"Looking for a Consumer App founder who wants to double down on Meta. I only have [--] spot available for the rest of February Consume App Client working on ads for [--] weeks since we started. Around [--] creatives generated so far 200k ad spend is profitable. If you are a consumer app owner looking to scale on Meta Ads check https://t.co/4Omxxl69n1 I want to apply my learnings from this month to other https://t.co/c7E7kF87Gz Consume App Client working on ads for [--] weeks since we started. Around [--] creatives generated so far 200k ad spend is profitable. If you are a consumer app owner looking to"  
[X Link](https://x.com/anyuser/status/2021627037916578084)  2026-02-11T16:47Z [----] followers, [---] engagements


"Most ad accounts dont die because of bad media buying. They die because theyre built on one leg. After Andromeda one winner might carry performance for a week then collapse. Thats not the algorithm. Thats lack of diversification. Real diversification isnt just formats. Its awareness levels motivations personas and use cases running together. https://twitter.com/i/web/status/2022007358998696216 https://twitter.com/i/web/status/2022007358998696216"  
[X Link](https://x.com/anyuser/status/2022007358998696216)  2026-02-12T17:58Z [----] followers, [---] engagements


"Best ways to drop CPM Working with a brand that is getting a 80cpm insane. Gadgets brand in US"  
[X Link](https://x.com/AdsWithMarian/status/2019635386176196624)  2026-02-06T04:52Z [----] followers, [---] engagements


"Why some brands feel calm during volatility 👇 Volatility is normal. Panic isnt. Calm teams dont guess they diagnose. They know: -what failed -why it likely failed -what to test next -focus on what they can control input. Stability doesnt come from certainty. It comes from having a process for uncertainty. https://twitter.com/i/web/status/2019784723594133948 https://twitter.com/i/web/status/2019784723594133948"  
[X Link](https://x.com/AdsWithMarian/status/2019784723594133948)  2026-02-06T14:46Z [----] followers, [---] engagements


"If performance swings feel stressful you are in the wrong business it's part of it"  
[X Link](https://x.com/AdsWithMarian/status/2019837182941491220)  2026-02-06T18:14Z [----] followers, [---] engagements


"If your strategy depends on what feels right its not strategy. Its preference"  
[X Link](https://x.com/AdsWithMarian/status/2020435817945297047)  2026-02-08T09:53Z [----] followers, [---] engagements


"Why consistency beats breakthroughs 👇 Breakthroughs feel good. Consistency builds businesses. Clear systems reduce variance. Reduced variance increases confidence. Confidence accelerates execution. I create SOPs every month then optimize them over time with new updates. Build leverage. Build systems. If not you're wasting time. https://twitter.com/i/web/status/2020564879128641555 https://twitter.com/i/web/status/2020564879128641555"  
[X Link](https://x.com/AdsWithMarian/status/2020564879128641555)  2026-02-08T18:26Z [----] followers, [---] engagements


"If you are targeting a young male audience try minecraft videos"  
[X Link](https://x.com/AdsWithMarian/status/2020785713411682426)  2026-02-09T09:03Z [----] followers, [---] engagements


"Consume App Client working on ads for [--] weeks since we started. Around [--] creatives generated so far 200k ad spend is profitable. If you are a consumer app owner looking to scale on Meta Ads check I want to apply my learnings from this month to other apps. http://AdsWithMarian.com http://AdsWithMarian.com"  
[X Link](https://x.com/anyuser/status/2020787576710308106)  2026-02-09T09:11Z [----] followers, [----] engagements


"Theres a big truth Creative teams burnout at scale and heres why: Most burnout isnt from workload. Its from ambiguity. When direction changes weekly execution becomes emotional. High-performing leaders define: what not to test what good looks like what learning matters The best teams dont need more freedom. They need clearer boundaries. https://twitter.com/i/web/status/2020826690159624402 https://twitter.com/i/web/status/2020826690159624402"  
[X Link](https://x.com/AdsWithMarian/status/2020826690159624402)  2026-02-09T11:46Z [----] followers, [---] engagements


"@recap_david Running my own AI Street Interviews they are all crushing it so far (3 version tested)"  
[X Link](https://x.com/AdsWithMarian/status/2020891223137927530)  2026-02-09T16:03Z [----] followers, [----] engagements


"Creative strategy isnt about having better ideas. Its about making fewer ideas that drives better performance"  
[X Link](https://x.com/AdsWithMarian/status/2020903228204802368)  2026-02-09T16:50Z [----] followers, [---] engagements


"What makes creative feedback actionable 👇 Performance dropped isnt feedback. Useful signals sound like: This angle fatigued This belief stopped resonating "We tested this avatar [--] times and aren't seeing traction" "This ICP is outperforming the restlet's double down on it" "We see that [--] of our top performers use WORDlet's keep this in mind for new hooks" That level of clarity changes briefs immediately. The goal isnt volume. Its direction. https://twitter.com/i/web/status/2021141471110332703 https://twitter.com/i/web/status/2021141471110332703"  
[X Link](https://x.com/AdsWithMarian/status/2021141471110332703)  2026-02-10T08:37Z [----] followers, [---] engagements


"Ads dont suddenly stop working. Brands stop understanding what made them work in the first place. Random testing isnt a strategy. Its gambling with a bigger budget"  
[X Link](https://x.com/anyuser/status/2021176223959859610)  2026-02-10T10:55Z [----] followers, [---] engagements


"The quiet difference between taste and strategy 👇 Taste says: I like this. Strategy says: This should work because When feedback is subjective learning stops. Strong strategists externalize thinking: -assumptions -risks -expected reactions Thats what allows real growth. Taste scales opinions. Strategy scales brands. https://twitter.com/i/web/status/2021514483894472844 https://twitter.com/i/web/status/2021514483894472844"  
[X Link](https://x.com/anyuser/status/2021514483894472844)  2026-02-11T09:19Z [----] followers, [--] engagements


"Am I crazy for making public my pricing why creative strategists/agencies keep it a secret"  
[X Link](https://x.com/anyuser/status/2021618651523092579)  2026-02-11T16:13Z [----] followers, [---] engagements


"Why moving fast often slows brands down 👇 When everything is a priority nothing actually compounds. Teams rush into execution without agreeing on what theyre trying to learn. So they ship more but understand less. Speed without intent creates noise. Noise kills confidence. Real velocity comes from: fewer bets clearer hypotheses tighter feedback loops You dont need to move faster. You need to move cleaner. https://twitter.com/i/web/status/2021974278946578549 https://twitter.com/i/web/status/2021974278946578549"  
[X Link](https://x.com/anyuser/status/2021974278946578549)  2026-02-12T15:46Z [----] followers, [---] engagements


"Why numbers alone dont unlock the next win 👇 CPAs go up. CTR goes down. Thats a signal not a solution. The mistake is reacting tactically to a strategic problem. Before changing formats or budgets ask: What was our hypothesis and why it failed Was it: the desire the belief the context When teams treat data as answers they chase symptoms. When they treat data as clues they find leverage. https://twitter.com/i/web/status/2022397118812393819 https://twitter.com/i/web/status/2022397118812393819"  
[X Link](https://x.com/anyuser/status/2022397118812393819)  2026-02-13T19:47Z [----] followers, [---] engagements


"Creative performance feels fragile when wins arent engineered theyre accidental. When something works and you dont fully understand why every loss feels heavier. Youre not building momentum. Youre hoping. Fragility usually comes from: unclear ideas shallow learnings disconnected teams Strong brands operate differently. They treat data as feedback not just reporting. They extract patterns. They document insights. They refine angles. Over time those learnings compound. Performance stops feeling random and the results start to repeat. Thats the difference between reacting to outcomes and"  
[X Link](https://x.com/anyuser/status/2022398911143415845)  2026-02-13T19:54Z [----] followers, [---] engagements


"@sufianszn Lets talk"  
[X Link](https://x.com/AdsWithMarian/status/2022609479590662545)  2026-02-14T09:50Z [----] followers, [---] engagements


"Why creative teams feel busy but ineffective 👇 Most teams execute well. What they lack is shared thinking. So output increases but alignment doesnt. Without a clear testing logic: briefs become vague feedback becomes subjective results become harder to explain High-performing teams align on: which desires matter now what success looks like how learnings are captured Everything else is secondary. This isnt about controlling creatives. Its about giving them constraints that make decisions easier. When direction is clear speed increases naturally. Not because people rush but because they stop"  
[X Link](https://x.com/anyuser/status/2022706011161727167)  2026-02-14T16:14Z [----] followers, [---] engagements


"4 days of nature. Hike Diving Sleeping in the desert Jordan is a super under rated country and the food and people is amazing"  
[X Link](https://x.com/anyuser/status/2023302959375733006)  2026-02-16T07:46Z [----] followers, [---] engagements


"I didnt start with a plan. I started with belief. Every year forced a new version of me. More skill. More clarity. More courage. Proud of how far Ive come. Even more excited about whats next"  
[X Link](https://x.com/anyuser/status/2014659994977743185)  2026-01-23T11:22Z [----] followers, [----] engagements


"Creative freedom without clear information doesnt empower teams. It exhausts them. When theres no clear ICP no defined angle no performance context no real learnings documented freedom becomes guesswork"  
[X Link](https://x.com/anyuser/status/2022937388142457324)  2026-02-15T07:33Z [----] followers, [---] engagements


"Why most research doesnt translate into ads 👇 Teams gather insights. Then ignore them. Because insights werent framed as decisions. Good research answers: What should we do differently next If it doesnt change behavior its just notes"  
[X Link](https://x.com/anyuser/status/2023485608006742189)  2026-02-16T19:52Z [----] followers, [--] engagements


"Your ad talks to everyone so it connects with no one. Here's why narrow ads beats broad ads targeting every time: I analyzed 200+ winning ecom ads. The pattern was clear: brands that crush performance don't cast wider nets; they go deeper into one specific customer. Instead of targeting 'people who want to lose weight.' They target 'busy working moms who meal prep on Sundays but still struggle with afternoon energy crashes.' The result Sarah sees that ad and thinks 'This is exactly my problem.' She stops scrolling. She feels understood. She converts. Stop trying to speak to everyone in one"  
[X Link](https://x.com/anyuser/status/2023484385677508689)  2026-02-16T19:47Z [----] followers, [---] engagements


"4 days of nature. Hike Diving Sleeping in the desert Jordan is a super under rated country and the food and people is amazing"  
[X Link](https://x.com/anyuser/status/2023302959375733006)  2026-02-16T07:46Z [----] followers, [---] engagements


"And guesswork feels like: Rewriting scripts without knowing what failed Testing hooks without a hypothesis Designers waiting for direction that never comes Media buyers blaming creative Creative blaming the algorithm Thats not autonomy. Thats noise"  
[X Link](https://x.com/anyuser/status/2022937393033261338)  2026-02-15T07:33Z [----] followers, [--] engagements


"Real creative freedom comes after clarity. Clarity of: Who were talking to What problem were solving What angles have already been tested What the data actually says When the information is clear teams move faster. Ideas combine therefore feedback sharpens execution Direction does not restrict creativity; on the contrary it makes it useful. Walking with direction feels empowering. Walking blind feels like burnout disguised as creative exploration"  
[X Link](https://x.com/anyuser/status/2022937395516047828)  2026-02-15T07:33Z [----] followers, [--] engagements


"Why creative teams feel busy but ineffective 👇 Most teams execute well. What they lack is shared thinking. So output increases but alignment doesnt. Without a clear testing logic: briefs become vague feedback becomes subjective results become harder to explain High-performing teams align on: which desires matter now what success looks like how learnings are captured Everything else is secondary. This isnt about controlling creatives. Its about giving them constraints that make decisions easier. When direction is clear speed increases naturally. Not because people rush but because they stop"  
[X Link](https://x.com/anyuser/status/2022706011161727167)  2026-02-14T16:14Z [----] followers, [---] engagements


"Creative performance feels fragile when wins arent engineered theyre accidental. When something works and you dont fully understand why every loss feels heavier. Youre not building momentum. Youre hoping. Fragility usually comes from: unclear ideas shallow learnings disconnected teams Strong brands operate differently. They treat data as feedback not just reporting. They extract patterns. They document insights. They refine angles. Over time those learnings compound. Performance stops feeling random and the results start to repeat. Thats the difference between reacting to outcomes and"  
[X Link](https://x.com/anyuser/status/2022398911143415845)  2026-02-13T19:54Z [----] followers, [---] engagements


"Why numbers alone dont unlock the next win 👇 CPAs go up. CTR goes down. Thats a signal not a solution. The mistake is reacting tactically to a strategic problem. Before changing formats or budgets ask: What was our hypothesis and why it failed Was it: the desire the belief the context When teams treat data as answers they chase symptoms. When they treat data as clues they find leverage. https://twitter.com/i/web/status/2022397118812393819 https://twitter.com/i/web/status/2022397118812393819"  
[X Link](https://x.com/anyuser/status/2022397118812393819)  2026-02-13T19:47Z [----] followers, [---] engagements


"Most ad accounts dont die because of bad media buying. They die because theyre built on one leg. After Andromeda one winner might carry performance for a week then collapse. Thats not the algorithm. Thats lack of diversification. Real diversification isnt just formats. Its awareness levels motivations personas and use cases running together. https://twitter.com/i/web/status/2022007358998696216 https://twitter.com/i/web/status/2022007358998696216"  
[X Link](https://x.com/anyuser/status/2022007358998696216)  2026-02-12T17:58Z [----] followers, [---] engagements


"Why moving fast often slows brands down 👇 When everything is a priority nothing actually compounds. Teams rush into execution without agreeing on what theyre trying to learn. So they ship more but understand less. Speed without intent creates noise. Noise kills confidence. Real velocity comes from: fewer bets clearer hypotheses tighter feedback loops You dont need to move faster. You need to move cleaner. https://twitter.com/i/web/status/2021974278946578549 https://twitter.com/i/web/status/2021974278946578549"  
[X Link](https://x.com/anyuser/status/2021974278946578549)  2026-02-12T15:46Z [----] followers, [---] engagements


"Looking for a Consumer App founder who wants to double down on Meta. I only have [--] spot available for the rest of February Consume App Client working on ads for [--] weeks since we started. Around [--] creatives generated so far 200k ad spend is profitable. If you are a consumer app owner looking to scale on Meta Ads check https://t.co/4Omxxl69n1 I want to apply my learnings from this month to other https://t.co/c7E7kF87Gz Consume App Client working on ads for [--] weeks since we started. Around [--] creatives generated so far 200k ad spend is profitable. If you are a consumer app owner looking to"  
[X Link](https://x.com/anyuser/status/2021627037916578084)  2026-02-11T16:47Z [----] followers, [---] engagements


"Consume App Client working on ads for [--] weeks since we started. Around [--] creatives generated so far 200k ad spend is profitable. If you are a consumer app owner looking to scale on Meta Ads check I want to apply my learnings from this month to other apps. http://AdsWithMarian.com http://AdsWithMarian.com"  
[X Link](https://x.com/anyuser/status/2020787576710308106)  2026-02-09T09:11Z [----] followers, [----] engagements


"Am I crazy for making public my pricing why creative strategists/agencies keep it a secret"  
[X Link](https://x.com/anyuser/status/2021618651523092579)  2026-02-11T16:13Z [----] followers, [---] engagements


"Check everything at http://adswithmarian.com http://adswithmarian.com"  
[X Link](https://x.com/anyuser/status/2021620471775531286)  2026-02-11T16:20Z [----] followers, [---] engagements


"AG1 hit a $1.2B valuation generating 9-figures annually. Their META Ad strategy is a masterclass in targeting every stage of customer awareness. I broke down their entire acquisition system. Comment GROWTH below for the full breakdown 🧵"  
[X Link](https://x.com/anyuser/status/2016059538454020201)  2026-01-27T08:03Z [----] followers, 29.8K engagements


"Most founders think speed comes from moving faster. In reality speed comes from removing unnecessary decisions and eliminating roadblocks. Clarity beats urgency every time"  
[X Link](https://x.com/anyuser/status/2021583951597383990)  2026-02-11T13:55Z [----] followers, [---] engagements


"The quiet difference between taste and strategy 👇 Taste says: I like this. Strategy says: This should work because When feedback is subjective learning stops. Strong strategists externalize thinking: -assumptions -risks -expected reactions Thats what allows real growth. Taste scales opinions. Strategy scales brands. https://twitter.com/i/web/status/2021514483894472844 https://twitter.com/i/web/status/2021514483894472844"  
[X Link](https://x.com/anyuser/status/2021514483894472844)  2026-02-11T09:19Z [----] followers, [--] engagements


"objective 2026: get the best agentic system possible so I dont need to charge retainers I do as many scripts as I want for brand I want and get a % of adspend. [--] risk to clients high upside for my resaults"  
[X Link](https://x.com/anyuser/status/2021271265458237680)  2026-02-10T17:13Z [----] followers, [---] engagements


"Ads dont suddenly stop working. Brands stop understanding what made them work in the first place. Random testing isnt a strategy. Its gambling with a bigger budget"  
[X Link](https://x.com/anyuser/status/2021176223959859610)  2026-02-10T10:55Z [----] followers, [---] engagements

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