[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.] #  Brands First Brands bankruptcy deepens as CEO resigns, with billions in funds untraceable. China's spy threat and global companies struggling in China are also making headlines. ### About Brands News and trends related to various brands and their activities. ### Engagements: XXXXXXXXXX [#](/topic/brands/interactions) ---  [Engagements 24-Hour Time-Series Raw Data](/topic/brands/time-series/interactions.tsv) **Current Value**: XXXXXXXXXX **Daily Average**: XXXXXXXXXX **1-Year High**: XXXXXXXXXX on 2025-10-17 **1-Year Low**: XXXXXXXXX on 2025-06-06 | Social Network | TikTok | Reddit | YouTube | X | News | | -------------- | ------ | ------ | ------- | - | ---- | | Engagements | XXXXXXXXXX | XXXXXX | XXXXXXXXXX | XXXXXXXXXX | XXXXXXX | ### Mentions: XXXXXX [#](/topic/brands/posts_active) ---  [Mentions 24-Hour Time-Series Raw Data](/topic/brands/time-series/posts_active.tsv) **Current Value**: XXXXXX **Daily Average**: XXXXXX **1-Year High**: XXXXXX on 2025-10-17 **1-Year Low**: XXXXX on 2025-06-06 | Social Network | TikTok | Reddit | YouTube | X | News | | -------------- | ------ | ------ | ------- | - | ---- | | Mentions | XXXXX | XXXXX | XXXXXX | XXXXXX | XXX | ### Creators: XXXXXX [#](/topic/brands/contributors_active) ---  [Creators 24-Hour Time-Series Raw Data](/topic/brands/time-series/contributors_active.tsv) XXXXXX unique social accounts have posts mentioning Brands in the last XX hours which is down XXXX% from XXXXXX in the previous XX hours **Daily Average**: XXXXXX **1-Year High**: XXXXXX on 2025-10-17 **1-Year Low**: XXXXX on 2025-06-06 The most influential creators that mention Brands in the last XX hours | Creator | Rank | Followers | Posts | Engagements | | ------- | ---- | --------- | ----- | ----------- | | [@vijaysalesstore](/creator/youtube/vijaysalesstore) | X | XXXXXX | X | XXXXXX | | [@brandsvalley4492](/creator/youtube/brandsvalley4492) | X | XXXXXXX | X | XXX | | [@tung_tung_kentung](/creator/youtube/tung_tung_kentung) | X | XXXXXX | X | XXX | | [@grok](/creator/twitter/grok) | X | XXXXXXXXX | XX | XXX | | [@tellytashan](/creator/youtube/tellytashan) | X | XXXXXXXXX | X | XXX | | [@ReutersLegal](/creator/twitter/ReutersLegal) | X | XXXXXXX | X | XXX | | [@Forbes](/creator/twitter/Forbes) | X | XXXXXXXXXXX | X | XXX | | [@megamachinesworld](/creator/youtube/megamachinesworld) | X | XXXXXX | X | XX | | [@PDesign82182792](/creator/twitter/PDesign82182792) | X | XX | X | XX | | [@prada](/creator/youtube/prada) | XX | XXXXXXX | X | XX | [View More](/list/creators/brands/100) ### Sentiment: XX% [#](/topic/brands/sentiment) ---  [Sentiment 24-Hour Time-Series Raw Data](/topic/brands/time-series/sentiment.tsv) **Current Value**: XX% **Daily Average**: XX% **1-Year High**: XX% on 2025-06-05 **1-Year Low**: XX% on 2025-10-18 **Most Supportive Themes** - **Brand Expansion:** (30%) Brands like Wilding Brands and Michaels are growing through acquisitions. - **Sustainability Initiatives:** (15%) Indian Brands are embracing eco-friendly practices. **Most Critical Themes** - **Restructuring and Divestment:** (25%) Procter & Gamble plans to eliminate roles and divest brands. - **Environmental Impact Criticism:** (10%) Some companies are facing criticism for their environmental impact. Network engagement breakdown: | Network | Positive | % | Neutral | % | Negative | % | | ------- | -------- | - | ------- | - | -------- | - | | TikTok | XXXXXXXXX | X% | XXXXXXXXXX | XX% | XXXXXXXXX | X% | | Reddit | XXXXXX | X% | XXXXXX | X% | XXXXX | X% | | YouTube | XXXXXXXXXX | XX% | XXXXXXXXX | XX% | XXXXXXXXX | X% | | X | XXXXXXXXX | X% | XXXXXXXXX | X% | XXXXXXXXX | XX% | | News | XXXXXXX | X% | XXXXXX | X% | XXXXX | X% | | | | | | | | | | Total | XXXXXXXXXX | XX% | XXXXXXXXXX | XX% | XXXXXXXXXX | XX% | **Top assets mentioned** In the posts about Brands in the last XX hours [Innovative Solutions & Support (ISSC)](/topic/$issc) [Nike Inc (NKE)](/topic/$nke) [Toyota Motor Corporation (TM)](/topic/$tm) [Tesla, Inc. (TSLA)](/topic/tesla) [Alphabet Inc Class A (GOOGL)](/topic/$googl) [Honda Motor Co., Ltd. (HMC)](/topic/$hmc) [Shopify Inc (SHOP)](/topic/$shop) [Ferrari N.V. (RACE)](/topic/$race) [Walmart, Inc. (WMT)](/topic/$wmt) [PepsiCo, Inc. (PEP)](/topic/$pep) **Top topics mentioned** In the posts about Brands in the last XX hours [luxury](/topic/luxury), [stocks consumer cyclical](/topic/stocks-consumer-cyclical), [luxury brands](/topic/luxury-brands), [money](/topic/money), [fashion brands](/topic/fashion-brands), [stocks consumer defensive](/topic/stocks-consumer-defensive), [india](/topic/india), [youtube](/topic/youtube), [united states](/topic/united-states), [all the](/topic/all-the), [stocks](/topic/stocks), [tiktok](/topic/tiktok), [stocks technology](/topic/stocks-technology), [investment](/topic/investment), [stocks communication services](/topic/stocks-communication-services), [instagram](/topic/instagram), [unboxing](/topic/unboxing), [china](/topic/china), [affordable](/topic/affordable), [has been](/topic/has-been), [$issc](/topic/$issc), [$nke](/topic/$nke), [influencer](/topic/influencer), [collection of](/topic/collection-of), [over the](/topic/over-the), [stocks bitcoin treasuries](/topic/stocks-bitcoin-treasuries), [stocks financial services](/topic/stocks-financial-services), [favorites](/topic/favorites), [budgeting](/topic/budgeting), [web3](/topic/web3), [hub](/topic/hub), [paris](/topic/paris), [behind the](/topic/behind-the), [ads](/topic/ads), [$tm](/topic/$tm), [lakh](/topic/lakh), [tesla](/topic/tesla), [chanel](/topic/chanel), [celebrities](/topic/celebrities), [$googl](/topic/$googl), [future of](/topic/future-of), [coins layer 1](/topic/coins-layer-1), [influencers](/topic/influencers), [meta](/topic/meta), [samsung](/topic/samsung), [gucci](/topic/gucci), [adidas](/topic/adidas), [let me](/topic/let-me), [celine](/topic/celine), [vehicles](/topic/vehicles), [cartier](/topic/cartier), [bmw](/topic/bmw), [intro](/topic/intro), [bangladesh](/topic/bangladesh), [$hmc](/topic/$hmc), [bags](/topic/bags), [dior](/topic/dior), [whatsapp](/topic/whatsapp), [$shop](/topic/$shop), [breaking news](/topic/breaking-news), [collab](/topic/collab), [instead of](/topic/instead-of), [porsche](/topic/porsche), [kpop](/topic/kpop), [louis vuitton](/topic/louis-vuitton), [breast cancer](/topic/breast-cancer), [japan](/topic/japan), [australia](/topic/australia), [made in](/topic/made-in), [generated](/topic/generated), [mercedes](/topic/mercedes), [diy](/topic/diy), [facebook](/topic/facebook), [rolex](/topic/rolex), [$race](/topic/$race), [$wmt](/topic/$wmt), [coins solana ecosystem](/topic/coins-solana-ecosystem), [ford](/topic/ford), [$adsf](/topic/$adsf), [london](/topic/london), [debt](/topic/debt), [make a](/topic/make-a), [discount](/topic/discount), [coins made in usa](/topic/coins-made-in-usa), [canada](/topic/canada), [blockchain](/topic/blockchain), [$pep](/topic/$pep), [open ai](/topic/open-ai), [stocks banks](/topic/stocks-banks), [#ai](/topic/#ai), [agencies](/topic/agencies), [free to](/topic/free-to), [dubai](/topic/dubai), [build a](/topic/build-a), [up the](/topic/up-the), [aesthetic](/topic/aesthetic), [acquisition](/topic/acquisition), [automobile](/topic/automobile), [walt disney](/topic/walt-disney), [$ko](/topic/$ko) ### Top News [#](/topic/brands/news) --- Top news links shared on social in the last XX hours *Showing a maximum of X news posts for non-authenticated requests. Use your API key in requests for full results.* "The truth behind the made in Guatemala label on your US clothes CNN" [News Link](https://www.cnn.com/2025/10/18/americas/made-in-guatemala-working-conditions-as-equals-intl-cmd) [@CNN](/creator/x/CNN) 2025-10-18T11:10Z 208.1M followers, XXX engagements "Adobe Launches LLM Optimizer to Help Brands Win the AI Race" [News Link](https://finance.yahoo.com/news/adobe-launches-llm-optimizer-help-061256923.html) [@YahooFinance](/creator/x/YahooFinance) 2025-10-18T09:48Z 208.1M followers, X engagements "Julia Roberts Wore Dark Wide-Leg Jeans Get a Pair from $29" [News Link](https://people.com/julia-roberts-dark-wash-wide-leg-jeans-amazon-october-2025-11829634) [@people](/creator/x/people) 2025-10-18T09:36Z 208.1M followers, 15.2K engagements "Coca-Cola weighs $X bn IPO for Indian bottling unit valued at $XX bn IPO - Business Standard" [News Link](https://www.business-standard.com/markets/ipo/coca-cola-weighs-1-bn-ipo-for-indian-bottling-unit-valued-at-10-bn-125101700608_1.html) [@bsindia](/creator/x/bsindia) 2025-10-18T08:26Z 2.2M followers, XXX engagements ### Top Social Posts [#](/topic/brands/posts) --- Top posts by engagements in the last XX hours *Showing only X posts for non-authenticated requests. Use your API key in requests for full results.* "First Brands BANKRUPTCY shakes credit markets: The collapse WIPED OUT $X billion in leveraged loans" [Reddit Link](https://redd.it/1o9sxop) [@RobertBartus](/creator/reddit/RobertBartus) 2025-10-18T11:29Z X followers, 1594 engagements "What brands or companies will you refuse to buy from out of principle Serious" [Reddit Link](https://redd.it/1o9sl0b) [@Julle-naaiers](/creator/reddit/Julle-naaiers) 2025-10-18T10:48Z X followers, XXX engagements "Corrected - Visual Comparison of Popular Soft Drink Brands in India (Coca-Cola Pepsi Campa etc.)" [Reddit Link](https://redd.it/1o9rzyg) [@Crazy_Bit8529](/creator/reddit/Crazy_Bit8529) 2025-10-18T10:21Z X followers, XXX engagements "selena gomez just called her a dumb bitch in the most classiest way possible ðŸ˜" [X Link](https://x.com/selovelenaa/status/1979463227575800312) [@selovelenaa](/creator/x/selovelenaa) 2025-10-18T08:23Z 17.5K followers, 615.2K engagements
[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]
First Brands bankruptcy deepens as CEO resigns, with billions in funds untraceable. China's spy threat and global companies struggling in China are also making headlines.
News and trends related to various brands and their activities.
Engagements 24-Hour Time-Series Raw Data
Current Value: XXXXXXXXXX
Daily Average: XXXXXXXXXX
1-Year High: XXXXXXXXXX on 2025-10-17
1-Year Low: XXXXXXXXX on 2025-06-06
Social Network | TikTok | YouTube | X | News | |
---|---|---|---|---|---|
Engagements | XXXXXXXXXX | XXXXXX | XXXXXXXXXX | XXXXXXXXXX | XXXXXXX |
Mentions 24-Hour Time-Series Raw Data
Current Value: XXXXXX
Daily Average: XXXXXX
1-Year High: XXXXXX on 2025-10-17
1-Year Low: XXXXX on 2025-06-06
Social Network | TikTok | YouTube | X | News | |
---|---|---|---|---|---|
Mentions | XXXXX | XXXXX | XXXXXX | XXXXXX | XXX |
Creators 24-Hour Time-Series Raw Data
XXXXXX unique social accounts have posts mentioning Brands in the last XX hours which is down XXXX% from XXXXXX in the previous XX hours
Daily Average: XXXXXX
1-Year High: XXXXXX on 2025-10-17
1-Year Low: XXXXX on 2025-06-06
The most influential creators that mention Brands in the last XX hours
Creator | Rank | Followers | Posts | Engagements |
---|---|---|---|---|
@vijaysalesstore | X | XXXXXX | X | XXXXXX |
@brandsvalley4492 | X | XXXXXXX | X | XXX |
@tung_tung_kentung | X | XXXXXX | X | XXX |
@grok | X | XXXXXXXXX | XX | XXX |
@tellytashan | X | XXXXXXXXX | X | XXX |
@ReutersLegal | X | XXXXXXX | X | XXX |
@Forbes | X | XXXXXXXXXXX | X | XXX |
@megamachinesworld | X | XXXXXX | X | XX |
@PDesign82182792 | X | XX | X | XX |
@prada | XX | XXXXXXX | X | XX |
Sentiment 24-Hour Time-Series Raw Data
Current Value: XX%
Daily Average: XX%
1-Year High: XX% on 2025-06-05
1-Year Low: XX% on 2025-10-18
Most Supportive Themes
Most Critical Themes
Network engagement breakdown:
Network | Positive | % | Neutral | % | Negative | % |
---|---|---|---|---|---|---|
TikTok | XXXXXXXXX | X% | XXXXXXXXXX | XX% | XXXXXXXXX | X% |
XXXXXX | X% | XXXXXX | X% | XXXXX | X% | |
YouTube | XXXXXXXXXX | XX% | XXXXXXXXX | XX% | XXXXXXXXX | X% |
X | XXXXXXXXX | X% | XXXXXXXXX | X% | XXXXXXXXX | XX% |
News | XXXXXXX | X% | XXXXXX | X% | XXXXX | X% |
Total | XXXXXXXXXX | XX% | XXXXXXXXXX | XX% | XXXXXXXXXX | XX% |
Top assets mentioned In the posts about Brands in the last XX hours
Innovative Solutions & Support (ISSC) Nike Inc (NKE) Toyota Motor Corporation (TM) Tesla, Inc. (TSLA) Alphabet Inc Class A (GOOGL) Honda Motor Co., Ltd. (HMC) Shopify Inc (SHOP) Ferrari N.V. (RACE) Walmart, Inc. (WMT) PepsiCo, Inc. (PEP)
Top topics mentioned In the posts about Brands in the last XX hours
luxury, stocks consumer cyclical, luxury brands, money, fashion brands, stocks consumer defensive, india, youtube, united states, all the, stocks, tiktok, stocks technology, investment, stocks communication services, instagram, unboxing, china, affordable, has been, $issc, $nke, influencer, collection of, over the, stocks bitcoin treasuries, stocks financial services, favorites, budgeting, web3, hub, paris, behind the, ads, $tm, lakh, tesla, chanel, celebrities, $googl, future of, coins layer 1, influencers, meta, samsung, gucci, adidas, let me, celine, vehicles, cartier, bmw, intro, bangladesh, $hmc, bags, dior, whatsapp, $shop, breaking news, collab, instead of, porsche, kpop, louis vuitton, breast cancer, japan, australia, made in, generated, mercedes, diy, facebook, rolex, $race, $wmt, coins solana ecosystem, ford, $adsf, london, debt, make a, discount, coins made in usa, canada, blockchain, $pep, open ai, stocks banks, #ai, agencies, free to, dubai, build a, up the, aesthetic, acquisition, automobile, walt disney, $ko
Top news links shared on social in the last XX hours
Showing a maximum of X news posts for non-authenticated requests. Use your API key in requests for full results.
"The truth behind the made in Guatemala label on your US clothes CNN"
News Link @CNN 2025-10-18T11:10Z 208.1M followers, XXX engagements
"Adobe Launches LLM Optimizer to Help Brands Win the AI Race"
News Link @YahooFinance 2025-10-18T09:48Z 208.1M followers, X engagements
"Julia Roberts Wore Dark Wide-Leg Jeans Get a Pair from $29"
News Link @people 2025-10-18T09:36Z 208.1M followers, 15.2K engagements
"Coca-Cola weighs $X bn IPO for Indian bottling unit valued at $XX bn IPO - Business Standard"
News Link @bsindia 2025-10-18T08:26Z 2.2M followers, XXX engagements
Top posts by engagements in the last XX hours
Showing only X posts for non-authenticated requests. Use your API key in requests for full results.
"First Brands BANKRUPTCY shakes credit markets: The collapse WIPED OUT $X billion in leveraged loans"
Reddit Link @RobertBartus 2025-10-18T11:29Z X followers, 1594 engagements
"What brands or companies will you refuse to buy from out of principle Serious"
Reddit Link @Julle-naaiers 2025-10-18T10:48Z X followers, XXX engagements
"Corrected - Visual Comparison of Popular Soft Drink Brands in India (Coca-Cola Pepsi Campa etc.)"
Reddit Link @Crazy_Bit8529 2025-10-18T10:21Z X followers, XXX engagements
"selena gomez just called her a dumb bitch in the most classiest way possible ðŸ˜"
X Link @selovelenaa 2025-10-18T08:23Z 17.5K followers, 615.2K engagements
/topic/brands