Tarte
Tarte's Shape Tape concealer is launching at Sephora and Kohl's soon, driving significant buzz and engagement across social platforms. The brand is also celebrating Galentine's Day with influencer events, further amplifying its reach.
About Tarte
Tarte Cosmetics is a beauty brand specializing in makeup and skincare products.
Insights
- tarte creators is up 183.32% from the previous year.
- tarte mentions is up 228.21% from the previous year.
- tarte posts created is up 85.07% from the previous week.
Engagements: [---------] (24h)
Engagements 24-Hour Time-Series Raw Data
Current Value: [---------]
Daily Average: [---------]
[--] Week: [----------] +2.60%
[--] Month: [-----------] -31%
[--] Months: [-------------] +103%
[--] Year: [-------------] +124%
1-Year High: [-----------] on 2025-12-06
1-Year Low: [---------] on 2025-04-09
Engagements by network (24h): X: [------] Instagram: [------] TikTok: [---------] YouTube: [-------] News: [---] Reddit: [-----]
Mentions: [-----] (24h)
Mentions 24-Hour Time-Series Raw Data
Current Value: [-----]
Daily Average: [-----]
[--] Week: [-----] +18%
[--] Month: [-----] +38%
[--] Months: [------] +48%
[--] Year: [------] +228%
1-Year High: [-----] on 2025-12-20
1-Year Low: [---] on 2025-02-22
Mentions by network (24h): X: [---] Instagram: [--] TikTok: [-----] YouTube: [---] News: [--] Reddit: [---]
Creators: [-----] (24h)
Creators 24-Hour Time-Series Raw Data
[-----] unique social accounts have posts mentioning Tarte in the last [--] hours which is down 2.10% from [-----] in the previous [--] hours
Daily Average: [---]
[--] Week: [-----] +18%
[--] Month: [-----] +45%
[--] Months: [------] +53%
[--] Year: [------] +183%
1-Year High: [-----] on 2025-12-20
1-Year Low: [---] on 2025-02-22
The most influential creators that mention Tarte in the last [--] hours
| Creator | Rank | Followers | Posts | Engagements |
|---|---|---|---|---|
| @abbey.kline | [--] | [------] | [--] | [-------] |
| @bossbellaaa | [--] | [------] | [--] | [-------] |
| @kelliecrowther | [--] | [------] | [--] | [-------] |
| @danielleelliott__ | [--] | [---------] | [--] | [-------] |
| @urfavamyyyy | [--] | [------] | [--] | [-------] |
| @sammycakes2020 | [--] | [------] | [--] | [-------] |
| @thecheftomy | [--] | [-------] | [--] | [-------] |
| @rachelmadisoncarlisle | [--] | [-------] | [--] | [------] |
| @alignedwithkay | [--] | [-------] | [--] | [------] |
| @byhisgrazetn | [--] | [-------] | [--] | [------] |
Sentiment: 78%
Sentiment 24-Hour Time-Series Raw Data
Current Value: 78%
Daily Average: 87%
[--] Week: 80% -5%
[--] Month: 77% -4%
[--] Months: 77% -20%
[--] Year: 77% -18%
1-Year High: 100% on 2025-02-28
1-Year Low: 23% on 2025-09-07
Most Supportive Themes:
- Tarte Cosmetics Product Features: (60%) Posts highlight specific Tarte products like tubing mascara, shape tape concealer, and maracuja juicy lip plump, indicating strong product recognition and positive user experiences.
- Tarte Collaborations and Events: (25%) Mentions of collaborations (e.g., Tarte x Vidya Diwali collection) and event-related content (e.g., red carpet glam) show Tarte's active engagement with influencers and cultural moments.
- Makeup Tutorials and Hauls: (15%) Numerous posts feature makeup tutorials and hauls that include Tarte products, demonstrating their integration into everyday beauty routines and popular content formats.
Most Critical Themes:
- Sentiment Analysis: (0.7%) While sentiment is near a 52-week high, the low mention and creator counts suggest a potential disconnect between positive sentiment and overall social buzz.
- Brand Mentions and Creator Activity: (0.3%) A 52-week low in mentions and creator activity could indicate a temporary dip in organic conversation or a shift in how creators are discussing the brand.
Top Tarte Social Posts
Top posts by engagements in the last [--] hours
Showing a maximum of [--] top social posts without a LunarCrush subscription.
"only [--] day left until your favorite concealer is available @Sephora @kohls 🚨💋 join the waitlist NOW"
YouTube Link @tartecosmetics 2026-02-17T01:02Z 240K followers, [----] engagements
"Glam touch-ups main character energy & zero bad angles 💋✨ #nyfw @loveshackfancy"
YouTube Link @tartecosmetics 2026-02-17T00:53Z 240K followers, [---] engagements
"NEW MAKEUP DANESSA MYRICKS EVERYDAY MAGIC PALETTE All products worn are listed and linked below Some may be affiliate links so if you choose to shop with them I will earn a small commission (at no extra cost you) and I'd like to THANK you for supporting me and my channel -Email: jenndbeauty1@gmail.com Danessa Myricks Everyday Magic Mini Freedom Eyeshadow Palett https://go.shopmy.us/p-43132008 Makeup Worn: DANESSA MYRICKS Yummy Skin Blurring Balm Powder - [--] https://go.shopmy.us/p-3001611 Danessa Myricks Beauty Yummy Skin Lift Flex Concealer Shade [--] https://go.shopmy.us/p-6088484 DANESSA"
YouTube Link @jenndbeauty 2026-02-16T18:00Z [----] followers, [---] engagements
"🌙 100% . . . 😍 #__ #_ #_ #_ #_ # fond de tarte pate sablee pate brisee tarte dough tart crust pie crust homemade tart french pastry easy pastry baking basics dessert recipes make ahead dough freezer friendly cuisine fond de tarte pate sablee pate brisee tarte dough tart crust pie crust homemade tart french pastry easy pastry baking basics dessert recipes make ahead dough freezer friendly cuisine"
YouTube Link @wasafatomaminedz 2026-02-16T17:52Z 22.7K followers, [----] engagements
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