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# Zalando

Zalando sees a surge in engagements, hitting a 52-week high as users share hauls and styling tips. However, a small number of critical posts mention customer service issues and product authenticity concerns.

### About Zalando
Zalando is a European e-commerce fashion retailer.  

### Insights
- Zalando Engagements hit a 52-Week high of XXXXXXXXXX for the day

### Engagements: XXXXXXXXX (24h)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:zalando/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/zalando/time-series/interactions.tsv)  
Current Value: XXXXXXXXX  
Daily Average: XXXXXXXXX  
X Week: XXXXXXXXXX -XX%  
X Month: XXXXXXXXXXX -XX%  
X Months: XXXXXXXXXXX +34%  
X Year: XXXXXXXXXXXXX +61%  
1-Year High: XXXXXXXXXX on 2025-12-06  
1-Year Low: XXXXXX on 2025-01-07  

Engagements by network (24h):
Reddit: XXX
TikTok: XXXXXXXXX
X: XXXXX
YouTube: XXXXXX

  
  
### Mentions: XXX (24h)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:zalando/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/zalando/time-series/posts_active.tsv)  
Current Value: XXX  
Daily Average: XXX  
X Week: XXXXX +0.93%  
X Month: XXXXX -XXXX%  
X Months: XXXXXX +28%  
X Year: XXXXXX -XX%  
1-Year High: XXX on 2025-11-07  
1-Year Low: XX on 2025-01-27  

Mentions by network (24h):
Reddit: XXX
TikTok: XXXXX
X: XXX
YouTube: XXX

  
  
### Creators: XXX (24h)
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:zalando/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/zalando/time-series/contributors_active.tsv)  
XXX unique social accounts have posts mentioning Zalando in the last XX hours which is down XX% from XXX in the previous XX hours
Daily Average: XXX  
X Week: XXX -XXXX%  
X Month: XXXXX -XXXX%  
X Months: XXXXX +38%  
X Year: XXXXXX -XX%  
1-Year High: XXX on 2025-11-07  
1-Year Low: XX on 2025-01-27  

The most influential creators that mention Zalando in the last XX hours

| Creator                                           | Rank | Followers | Posts | Engagements |
| -------                                           | ---- | --------- | ----- | ----------- |
| [@zalando](/creator/tiktok/zalando)               | X    | XXXXXXXXX | XX    | XXXXXXXXX   |
| [@andrea_subotic](/creator/tiktok/andrea_subotic) | X    | XXXXXXXXX | X     | XXXXXXX     |
| [@da.toch27](/creator/tiktok/da.toch27)           | X    | XXXXXXX   | X     | XXXXXXX     |
| [@thomaasjqt](/creator/tiktok/thomaasjqt)         | X    | XXXXXXX   | X     | XXXXXXX     |
| [@zalando](/creator/youtube/zalando)              | X    | XXXXXXX   | X     | XXXXXX      |
| [@ashpielow](/creator/tiktok/ashpielow)           | X    | XXXXXXXXX | X     | XXXXX       |
| [@maxploreyt](/creator/youtube/maxploreyt)        | X    | XXXXXX    | X     | XXXXX       |
| [@williamwahl](/creator/youtube/williamwahl)      | X    | XXXXXX    | X     | XXXXX       |
| [@tiktokfitszz](/creator/tiktok/tiktokfitszz)     | X    | XXXXX     | X     | XXXXX       |
| [@clbenvenuti](/creator/tiktok/clbenvenuti)       | XX   | XXXXXX    | X     | XXXXX       |

[View More](/list/creators/zalando/100)
  
  
### Sentiment: XX%
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:zalando/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/zalando/time-series/sentiment.tsv)  
Current Value: XX%  
Daily Average: XX%  
X Week: XX% -X%  
X Month: XX% -XX%  
X Months: XX% +11%  
X Year: XX% +16%  
1-Year High: XXX% on 2024-12-11  
1-Year Low: X% on 2025-04-17  

Most Supportive Themes:
- Hauls and Unboxings: (40%) Users are frequently sharing their purchases from Zalando, showcasing new clothing, shoes, and accessories.
- Fashion and Styling: (30%) Content focuses on outfit inspiration, styling tips, and showcasing how to wear Zalando items for different occasions and seasons.
- Promotions and Deals: (15%) Posts highlight sales, discount codes, and special offers available on Zalando, encouraging followers to shop.
  
Most Critical Themes:
- Customer Service Complaints: (5%) A few posts detail negative experiences with Zalando's customer service, citing unprofessionalism and language barriers.
- Product Authenticity Concerns: (2%) One post raised concerns about the authenticity of a Coach bag purchased from Zalando.
  

### Top Zalando Social Posts
Top posts by engagements in the last XX hours

*Showing only X posts for non-authenticated requests. Use your API key in requests for full results.*

"Sbado nos vamos de cena de empresa. Y la jefa de la empresa va a ir bien guapa. @zalando"  
[YouTube Link](https://youtube.com/watch?v=2PbWkyEZuIc) [@algosobremi1457](/creator/youtube/algosobremi1457) 2025-12-10T06:28Z XXX followers, XXX engagements


"What Do I Wear - New Zalando @Zalando campaign by Wieden+Kennedy Amsterdam #creativity #inspiration #advertising"  
[X Link](https://x.com/adsoftheworld/status/1998558538436608111) [@adsoftheworld](/creator/x/adsoftheworld) 2025-12-10T01:01Z 191.1K followers, XXX engagements


"Zalando🎉 day 8#adventskalender #2025 #unboxing #beauty #zalando #makeup #geschen"  
[YouTube Link](https://youtube.com/watch?v=B_5S2ohbsaY) [@tetianasavchenko90](/creator/youtube/tetianasavchenko90) 2025-12-09T18:00Z XXX followers, 1346 engagements


"lmao - iif Pump and StableCoins have a Baby. Pumpstable 😂 i think we gonna see strBUCK soon or zaLANDO"  
[X Link](https://x.com/FraxDaddy/status/1998452377100452138) [@FraxDaddy](/creator/x/FraxDaddy) 2025-12-09T17:59Z XXX followers, XXX engagements