# Yum! Brands, Inc. (YUM)

Yum! Brands faces a competition complaint in Spain from Frisby regarding alleged abuse of dominant position by KFC. Meanwhile, restaurant stocks, including YUM, are showing strong performance this year.

### About Yum! Brands, Inc.
Yum! Brands, Inc. is a global fast-food restaurant company operating brands like KFC, Pizza Hut, and Taco Bell.  
Yum! Brands, Inc. uses the ticker $YUM for trading. Listed in the [Stocks](/list/stocks) category within the [Consumer Cyclical](/list/stocks/consumer-cyclical) sectors.

### Insights
- Yum! Brands, Inc. (YUM) trading volume is up 56.86% from the previous month.
- Yum! Brands, Inc. (YUM) social dominance is up 178.95% from the previous week.
- Yum! Brands, Inc. Price hit a 52-Week high of $164.30 for the hour
- Yum! Brands, Inc. Price hit an all time of $164.30 for the hour

### Price: $162.90
![Price Line Chart](https://lunarcrush.com/gi/w:600/t:yum-brands-inc/c:line/m:close/iv:1d.svg)  
[Price 24-Hour Time-Series Raw Data](/topic/yum-brands-inc/time-series/close.tsv)  
Despite increased social media engagement and positive sentiment, YUM's price is down due to overriding negative factors such as mixed earnings reactions, general market volatility, refinancing activities, and insider selling.  

24-Hour: 1.07%
7-Day: 2.42%
30-Day: 5.5%

1-Year High: $163.30 on 2026-02-12  
1-Year Low: $138.20 on 2025-10-31  
  
  
### AltRank: [-----]
![AltRank Line Chart](https://lunarcrush.com/gi/w:600/t:yum-brands-inc/c:line/m:alt_rank/iv:1d.svg)  
[AltRank 24-Hour Time-Series Raw Data](/topic/yum-brands-inc/time-series/alt_rank.tsv)  
Yum! Brands, Inc. (YUM) is currently AltRank #1,440 based on combined combined social and market metrics
Daily Average: [---]  
[--] Week: [-----] +465  
[--] Month: [-----] +1,249  
[--] Months: [-----] +417  
[--] Year: [-----] +131  
1-Year High: [-----] on 2026-01-31  
1-Year Low: [--] on 2025-05-31  
  
  
### Galaxy Score: [-----]
![Galaxy Score Line Chart](https://lunarcrush.com/gi/w:600/t:yum-brands-inc/c:line/m:galaxy_score/iv:1d.svg)  
[Galaxy Score 24-Hour Time-Series Raw Data](/topic/yum-brands-inc/time-series/galaxy_score.tsv)  
Current Value: [-----]  
Daily Average: [--]  
[--] Week: [--] [---]  
[--] Month: [--] [---]  
[--] Months: [--] [---]  
[--] Year: [--] [---]  
1-Year High: [--] on 2025-07-16  
1-Year Low: [--] on 2025-12-30  
  
  
### Engagements: [-----] (24h)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:yum-brands-inc/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/yum-brands-inc/time-series/interactions.tsv)  
Current Value: [-----]  
Daily Average: [------]  
[--] Week: [------] -39%  
[--] Month: [-------] +140%  
[--] Months: [---------] -44%  
[--] Year: [---------] -38%  
1-Year High: [-------] on 2025-11-04  
1-Year Low: [---] on 2026-01-31  

Engagements by network (24h):
X: [-----]
TikTok: [--]
News: [--]
Reddit: [--]
YouTube: [--]

  
  
### Mentions: [--] (24h)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:yum-brands-inc/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/yum-brands-inc/time-series/posts_active.tsv)  
Current Value: [--]  
Daily Average: [---]  
[--] Week: [---] -34%  
[--] Month: [---] +57%  
[--] Months: [-----] -77%  
[--] Year: [------] +8.80%  
1-Year High: [-----] on 2025-07-03  
1-Year Low: [--] on 2025-12-06  

Mentions by network (24h):
X: [--]
TikTok: [--]
News: [--]
Reddit: [--]
YouTube: [--]

  
  
### Creators: [--] (24h)
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:yum-brands-inc/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/yum-brands-inc/time-series/contributors_active.tsv)  
[--] unique social accounts have posts mentioning Yum! Brands, Inc. (YUM) in the last [--] hours which is down 25% from [--] in the previous [--] hours
Daily Average: [---]  
[--] Week: [---] -30%  
[--] Month: [---] +53%  
[--] Months: [-----] -84%  
[--] Year: [------] +211%  
1-Year High: [-----] on 2025-07-03  
1-Year Low: [--] on 2025-12-06  

The most influential creators that mention Yum! Brands, Inc. in the last [--] hours

| Creator                                              | Rank | Followers | Posts | Engagements |
| -------                                              | ---- | --------- | ----- | ----------- |
| [@BuyTheUgly](/creator/twitter/BuyTheUgly)           | [--]    | [--]        | [--]     | [---]         |
| [@mariostario2019](/creator/twitter/mariostario2019) | [--]    | [--]        | [--]     | [---]         |
| [@beyond_meat_](/creator/twitter/beyond_meat_)       | [--]    | [--]         | [--]     | [---]         |
| [@MarcJacksonLA](/creator/twitter/MarcJacksonLA)     | [--]    | [-----]     | [--]     | [--]          |
| [@jonathanmaze](/creator/twitter/jonathanmaze)       | [--]    | [------]    | [--]     | [--]          |
| [@newstomoves](/creator/twitter/newstomoves)         | [--]    | [---]       | [--]     | [--]          |
| [@yumbrandsinc](/creator/youtube/yumbrandsinc)       | [--]    | [---]       | [--]     | [--]           |
| [@notreload_ai](/creator/twitter/notreload_ai)       | [--]   | [-----]     | [--]     | [--]           |

[View More](/list/creators/yum-brands-inc/100)
  
  
### Sentiment: 73%
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:yum-brands-inc/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/yum-brands-inc/time-series/sentiment.tsv)  
Current Value: 73%  
Daily Average: 78%  
[--] Week: 67% -33%  
[--] Month: 80% +7%  
[--] Months: 80% +2%  
[--] Year: 80% +4%  
1-Year High: 100% on 2025-06-30  
1-Year Low: 21% on 2025-12-01  

Most Supportive Themes:
- Growth and Positive Developments: (50%) Positive sentiment towards Yum! Brands, with mentions of potential growth and positive developments.
- Investment Interest: (50%) Mentions of Yum! Brands alongside other stocks, indicating interest in the company within a broader investment context.
  
Most Critical Themes:
- Market Volatility and Economic Concerns: (50%) Mentions of market volatility, economic concerns, and government shutdowns, potentially impacting investor sentiment.
- Refinancing Activities: (50%) Discussion of Yum! Brands' refinancing activities, which may be viewed with caution by some investors.
  
  
  
### Social Dominance: 0.00516%
![Social Dominance Line Chart](https://lunarcrush.com/gi/w:600/t:yum-brands-inc/c:line/m:social_dominance/iv:1d.svg)  
[Social Dominance 24-Hour Time-Series Raw Data](/topic/yum-brands-inc/time-series/social_dominance.tsv)  
Current Value: 0.00516%  
Daily Average: 0.023%  
[--] Week: 0.016% +0.01%  
[--] Month: 0.013% +0.004%  
[--] Months: 0.013% +0.0012%  
[--] Year: 0.013% -0.019%  
1-Year High: 0.217% on 2025-07-03  
1-Year Low: 0.0036% on 2026-01-28  
  
  
### Market Dominance: 0.051%
![Market Dominance Line Chart](https://lunarcrush.com/gi/w:600/t:yum-brands-inc/c:line/m:market_dominance/iv:1d.svg)  
[Market Dominance 24-Hour Time-Series Raw Data](/topic/yum-brands-inc/time-series/market_dominance.tsv)  
Current Value: 0.051%  
Daily Average: 0%  
1-Year High: 0.085% on 2025-03-12  
1-Year Low: 0.046% on 2025-10-31  
  
  
### Market Cap: $45,126,070,000
![Market Cap Line Chart](https://lunarcrush.com/gi/w:600/t:yum-brands-inc/c:line/m:market_cap/iv:1d.svg)  
[Market Cap 24-Hour Time-Series Raw Data](/topic/yum-brands-inc/time-series/market_cap.tsv)  
Current Value: $45,126,070,000  
Daily Average: $41,490,538,391  
[--] Week: $45,126,070,000 +2.40%  
[--] Month: $45,126,070,000 +1.40%  
[--] Months: $45,126,070,000 +10%  
[--] Year: $45,126,070,000 +10%  
1-Year High: $45,228,560,000 on 2026-02-12  
1-Year Low: $38,374,397,496 on 2025-10-31  

### Top Yum! Brands, Inc. Social Posts
Top posts by engagements in the last [--] hours

*Showing a maximum of [--] top social posts without a LunarCrush subscription.*

"Restaurant stocks have been performing exceptionally well to start the year. $TXRH up 13% $CAVA up 7% $CAKE up 24% $CMG up 2% $MCD up 7% $YUM up 6% Many of these are also amazing value picks and are hiking dividends as we speak. Are you picking some of these up"  
[X Link](https://x.com/growthstockpick/status/2024242772870332745) [@growthstockpick](/creator/x/growthstockpick) 2026-02-18T22:01Z [----] followers, [---] engagements


"🔥🔥 $HLT $YUM $MCK $ABC $COR $MSTR $CVS $T $VZ $SO $DUK $NEE $D $AEP $EXC $SRE $CEG $VST $ENPH $SEDG $RUN $BROS $CHWY $DKNG $ROKU $Z $HOOD $COIN $AFRM $SOFI $SQ $PYPL $NET $OKTA $DDOG $TEAM $SNOW $MDB $ZS $CRWD $ZSC $SENT $IOT $CFLT $PATH $AI $GTLB $SMCI $LITE $COHR Wall Street Sees $8$9+ for $PROP. IS THIS THE NEXT SMALL-CAP OIL BREAKOUT Prairie Operating is quietly getting strong institutional BUY coverage with an average price target of $8.30 per share with a BUY rating. 👀 Heres what the most bullish analysts are saying 👇 [--] https://t.co/gaWEN6BDAW Wall Street Sees $8$9+ for $PROP. IS"  
[X Link](https://x.com/BuyTheUgly/status/2024231121895223668) [@BuyTheUgly](/creator/x/BuyTheUgly) 2026-02-18T21:14Z [--] followers, [---] engagements


"Infinite upside on this one guys $WMT $HD $COST $TGT $LOW $MCD $SBUX $YUM $DPZ $CMG $BKNG $ABNB $MAR $HLT $DAL $AAL $UAL $LUV $CCL $RCL $NCLH $BA $LMT $RTX $GD $NOC $HON $GE $MMM $CAT $DE $ETN $ITW $PH $EMR $ROK $DOV $IR $XYL $AME $GWW $FAST $SNA $PNR $WSO Great analysis here. The bull thesis is stronger than most even realize. When you dig into the DD on PROP it's clear this stock is undervalued. $AAPL $GOOGL $MSFT $AMZN $TSLA $META $NVDA $BRK.B $JPM $V $JNJ $PG $UNH $HD $MA $DIS $BAC $ADBE $NFLX $CRM $TMUS $ACN $COST $ABBV $ABT Great analysis here. The bull thesis is stronger than most even"  
[X Link](https://x.com/mariostario2019/status/2024215884944863637) [@mariostario2019](/creator/x/mariostario2019) 2026-02-18T20:14Z [--] followers, [---] engagements


"Chart is screaming reversal $WMT $HD $COST $TGT $LOW $MCD $SBUX $YUM $DPZ $CMG $BKNG $ABNB $MAR $HLT $DAL $AAL $UAL $LUV $CCL $RCL $NCLH $BA $LMT $RTX $GD $NOC $HON $GE $MMM $CAT $DE $ETN $ITW $PH $EMR $ROK $DOV $IR $XYL $AME $GWW $FAST $SNA $PNR $WSO Great analysis here. The bull thesis is stronger than most even realize. When you dig into the DD on PROP it's clear this stock is undervalued. $AAPL $GOOGL $MSFT $AMZN $TSLA $META $NVDA $BRK.B $JPM $V $JNJ $PG $UNH $HD $MA $DIS $BAC $ADBE $NFLX $CRM $TMUS $ACN $COST $ABBV $ABT Great analysis here. The bull thesis is stronger than most even"  
[X Link](https://x.com/mariostario2019/status/2024215758507524461) [@mariostario2019](/creator/x/mariostario2019) 2026-02-18T20:13Z [--] followers, [---] engagements

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