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# Xmas

John Lewis's 2024 Christmas ad, featuring a magical journey between two sisters, has been released and is generating significant buzz. Social media is alight with discussions about holiday shopping, gift ideas, and festive decorations.

### About Xmas
Xmas is a colloquial term for Christmas, a widely celebrated holiday.  

### Insights
- xmas creators is up XXXXXX% from the previous X months.
- xmas engagements is up XXXXXX% from the previous week.
- xmas mentions is up XXXXX% from the previous X months.

### Engagements: XXXXXXXXX (24h)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:xmas/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/xmas/time-series/interactions.tsv)  
Current Value: XXXXXXXXX  
Daily Average: XXXXXXXXXX  
X Week: XXXXXXXXXX +228%  
X Month: XXXXXXXXXXX +60%  
X Months: XXXXXXXXXXXXX -XX%  
X Year: XXXXXXXXXXXXX +0.60%  
1-Year High: XXXXXXXXXXX on 2024-12-26  
1-Year Low: XXXXX on 2025-12-04  

Engagements by network (24h):
News: XX
Reddit: XXXXXX
TikTok: XXXXXXXXX
X: XXXXXXX
YouTube: XXXXXXXXX

  
  
### Mentions: XXXXX (24h)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:xmas/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/xmas/time-series/posts_active.tsv)  
Current Value: XXXXX  
Daily Average: XXXXX  
X Week: XXXXXX +31%  
X Month: XXXXXX +82%  
X Months: XXXXXXX -XX%  
X Year: XXXXXXX +13%  
1-Year High: XXXXXX on 2024-12-25  
1-Year Low: XXX on 2025-11-02  

Mentions by network (24h):
News: X
Reddit: XXX
TikTok: XXXXX
X: XXXXX
YouTube: XXXXX

  
  
### Creators: XXXXX (24h)
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:xmas/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/xmas/time-series/contributors_active.tsv)  
XXXXX unique social accounts have posts mentioning Xmas in the last XX hours which is down XX% from XXXXX in the previous XX hours
Daily Average: XXXXX  
X Week: XXXXXX +26%  
X Month: XXXXXX +81%  
X Months: XXXXXX -XX%  
X Year: XXXXXXX +11%  
1-Year High: XXXXXX on 2024-12-25  
1-Year Low: XXX on 2025-11-02  

The most influential creators that mention Xmas in the last XX hours

| Creator                                                  | Rank | Followers | Posts | Engagements |
| -------                                                  | ---- | --------- | ----- | ----------- |
| [@pinkhouse](/creator/youtube/pinkhouse)                 | X    | XXXXX     | X     | XX          |
| [@Bullish__Degen](/creator/twitter/Bullish__Degen)       | X    | XXXXXXX   | XX    | XX          |
| [@blackfeathertarot](/creator/youtube/blackfeathertarot) | X    | XXXXXXX   | X     | XX          |
| [@Chigiri658375](/creator/twitter/Chigiri658375)         | X    | XX        | X     | X           |
| [@haroldboomer22](/creator/twitter/haroldboomer22)       | X    | XXX       | X     | X           |
| [@positiveinreal](/creator/youtube/positiveinreal)       | X    | XXX       | X     | X           |
| [@mginetwork001](/creator/twitter/mginetwork001)         | X    | XX        | X     | X           |
| [@canalefantasy](/creator/youtube/canalefantasy)         | X    | XXXXXX    | X     | X           |
| [@SecretHust1er](/creator/twitter/SecretHust1er)         | X    | XXXXX     | X     | X           |

[View More](/list/creators/xmas/100)
  
  
### Sentiment: XX%
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:xmas/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/xmas/time-series/sentiment.tsv)  
Current Value: XX%  
Daily Average: XX%  
X Week: XX% -X%  
X Month: XX% +1%  
X Months: XX% +8%  
X Year: XX% +3%  
1-Year High: XX% on 2025-04-12  
1-Year Low: XX% on 2025-04-24  

Most Supportive Themes:
- Christmas Decorations and DIY: (30%) Posts related to decorating homes, trees, and creating DIY Christmas-themed items.
- Christmas Gift Ideas and Shopping: (25%) Content focused on gift recommendations, shopping hauls, and wishlists for the holiday season.
- Christmas Music and Media: (20%) Discussions and shares of Christmas songs, movies, and related media, particularly Mariah Carey's 'All I Want for Christmas Is You'.
  
Most Critical Themes:
- Halloween vs. Christmas Debate: (5%) Discussions comparing the popularity and timing of Halloween versus Christmas, with some expressing a preference for Halloween.
- Family Christmas Conflicts: (3%) Posts detailing minor family disagreements or dilemmas related to Christmas plans and traditions.
  

### Top Xmas News
Top news links shared on social in the last XX hours  

*Showing a maximum of X news posts for non-authenticated requests. Use your API key in requests for full results.*  

"Watch John Lewis touching 2024 Xmas ad featuring two sisters magical journey"  
[News Link](https://www.mirror.co.uk/tv/tv-news/watch-john-lewis-2024-christmas-34098236) [@DailyMirror](/creator/x/DailyMirror) 2024-11-14T07:59Z 228.6M followers, 185.8K engagements



### Top Xmas Social Posts
Top posts by engagements in the last XX hours

*Showing only X posts for non-authenticated requests. Use your API key in requests for full results.*

"trying to make a few bob before Xmas has gone too far"  
[Reddit Link](https://redd.it/1phohii) [@smelanor20](/creator/reddit/smelanor20) 2025-12-08T22:36Z X followers, XXX engagements


"Are you ready for the Mar-A-Lardo Xmas party"  
[Reddit Link](https://redd.it/1phpa3x) [@Common-River8647](/creator/reddit/Common-River8647) 2025-12-08T22:18Z X followers, 1207 engagements


"For those of us who stick to the embargo there is a while to wait for midnight So while we kill time what are your hopes and predictions for Xmas and New Year on the soaps There are twists can you guess them #Emmerdale #Corrie #EastEnders #Hollyoaks"  
[X Link](https://x.com/DuncanLindsay/status/1998141952852979774) [@DuncanLindsay](/creator/x/DuncanLindsay) 2025-12-08T21:25Z 34K followers, 19.9K engagements


"Early xmas gift for myself. (They dont sell action green womens jerseys for some reason)"  
[Reddit Link](https://redd.it/1phkgd1) [@LeaveBronx](/creator/reddit/LeaveBronx) 2025-12-08T21:21Z X followers, XXX engagements