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# Toys R

Toys R Us is experiencing a significant surge in social media buzz, with creators and engagements up dramatically. Recent posts highlight new store openings and nostalgic returns, driving positive sentiment.

### About Toys R
Toys R Us is a former major toy retailer undergoing a resurgence.  

### Insights
- toys r creators is up XXXXX% from the previous week.
- toys r engagements is up XXXXXX% from the previous week.
- toys r mentions is up XXXXXX% from the previous month.
- toys r posts created is up XXX% from the previous week.

### Engagements: XXX (24h)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:toys-r/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/toys-r/time-series/interactions.tsv)  
Current Value: XXX  
Daily Average: XXXXXXXXXX  
X Week: XXXXXX +144%  
X Month: XXXXXXXXX -XX%  
X Months: XXXXXXXXXXXXX +14%  
X Year: XXXXXXXXXXXXX +148%  
1-Year High: XXXXXXXXXX on 2025-06-20  
1-Year Low: X on 2025-11-05  

Engagements by network (24h):
Reddit: X
TikTok: XX
X: XXX
YouTube: XXX

  
  
### Mentions: XX (24h)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:toys-r/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/toys-r/time-series/posts_active.tsv)  
Current Value: XX  
Daily Average: XXXXX  
X Week: XXX +67%  
X Month: XXX +306%  
X Months: XXXXXX +12%  
X Year: XXXXXX +226%  
1-Year High: XXXXX on 2025-08-16  
1-Year Low: X on 2025-11-05  

Mentions by network (24h):
Reddit: X
TikTok: X
X: X
YouTube: X

  
  
### Creators: XX (24h)
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:toys-r/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/toys-r/time-series/contributors_active.tsv)  
XX unique social accounts have posts mentioning Toys R in the last XX hours which is no change from in the previous XX hours
Daily Average: XXX  
X Week: XXX +66%  
X Month: XXX -XX%  
X Months: XXXXXX +22%  
X Year: XXXXXX +99%  
1-Year High: XXXXX on 2025-08-16  
1-Year Low: X on 2025-11-05  

The most influential creators that mention Toys R in the last XX hours

| Creator                                          | Rank | Followers | Posts | Engagements |
| -------                                          | ---- | --------- | ----- | ----------- |
| [@retailcontent](/creator/youtube/retailcontent) | X    | XXXXX     | X     | XXX         |

[View More](/list/creators/toys-r/100)
  
  
### Sentiment: XXX%
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:toys-r/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/toys-r/time-series/sentiment.tsv)  
Current Value: XXX%  
Daily Average: XX%  
X Week: XX% -X%  
X Month: XXX% no change  
X Months: XXX% +5%  
X Year: XXX% +27%  
1-Year High: XXX% on 2025-10-23  
1-Year Low: XX% on 2025-06-17  

Most Supportive Themes:
- Nostalgia and Comeback: (40%) Posts frequently reference childhood memories and the brand's return, tapping into a strong emotional connection with consumers.
- New Store Openings: (30%) Mentions of new Toys R Us locations opening across various regions are driving excitement and consumer interest.
- Product Hauls and Reviews: (20%) Content showcasing purchases and unboxings of toys, often from new store locations, highlights consumer engagement with the brand's offerings.
  
Most Critical Themes:
- Abandoned Stores and Past Issues: (10%) Content exploring former Toys R Us locations, often in abandoned states, and past financial struggles, brings up past negative associations.
  

### Top Toys R Social Posts
Top posts by engagements in the last XX hours

*Showing only X posts for non-authenticated requests. Use your API key in requests for full results.*

"Congratulations to Utah football for joining such esteemed establishments as Cold Stone Red Lobster Subway Panera Sears Toys R Us etc. Im sure you wont regret it"  
[X Link](https://x.com/_SlippinJimmy/status/1998465189411205156) [@_SlippinJimmy](/creator/x/_SlippinJimmy) 2025-12-09T18:50Z XXX followers, XXX engagements


"#greenscreen Weve made it to Toys R Us #toysruscanada #brothersandsisters"  
[YouTube Link](https://youtube.com/watch?v=LCLAJEb0VIs) [@anhtran](/creator/youtube/anhtran) 2025-12-09T11:52Z 26K followers, 7218 engagements


"@DrBritWilliams @tlc6767 They opened a Toys R Us store in an old Party City location (in Long Beach CA). Theres a B&N across the parking lot. Im gonna go see if theyve done that with my store. But honestly I used to go to Borders and cop a squat on the floor in a corner ALL THE TIME 🤷🏻♀"  
[X Link](https://x.com/EnlightenedAunt/status/1998270055365464219) [@EnlightenedAunt](/creator/x/EnlightenedAunt) 2025-12-09T05:54Z 22.2K followers, 19K engagements


"Waka-waka over to an exciting PAC-MAN 45th anniversary pop-up in NYC through 1/18/26"  
[YouTube Link](https://youtube.com/watch?v=sgxnhPX86f4) [@lesdudis](/creator/youtube/lesdudis) 2025-12-09T03:37Z 3480 followers, 1659 engagements