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# ![Tower XX Graphic](https://lunarcrush.com/gi/w:26/t:tower-28.png) Tower XX

Tower 28's Friends and Family Sale is generating buzz on TikTok, with positive reviews for new products, but some users are concerned about white cast issues with the mineral sunscreen.

### About Tower XX
Tower XX is a beauty brand focused on skin-friendly products for sensitive skin.  

### Engagements: XXXXXXX [#](/topic/tower-28/interactions)
---
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:tower-28/c:line/m:interactions.svg)  
[Engagements 24-Hour Chart Data](/topic/tower-28/time-series/interactions.tsv)  
**Current Value**: XXXXXXX  
**Daily Average**: XXXXXXXXX  
**1 Week**: XXXXXXXXX -XX%  
**1 Month**: XXXXXXXXXX +30%  
**6 Months**: XXXXXXXXXXX -XX%  
**1 Year**: XXXXXXXXXXX +68%  
**1-Year High**: XXXXXXXXXX on 2024-08-24  
**1-Year Low**: XXXXXXX on 2025-07-20  

| Social Network | TikTok  | YouTube | X   | Reddit |
| -------------- | ------  | ------- | -   | ------ |
| Engagements    | XXXXXXX | XXXXX   | XXX | XX     |
  

  
  
### Mentions: XXX [#](/topic/tower-28/posts_active)
---
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:tower-28/c:line/m:posts_active.svg)  
[Mentions 24-Hour Chart Data](/topic/tower-28/time-series/posts_active.tsv)  
**Current Value**: XXX  
**Daily Average**: XXX  
**1 Week**: XXX -XX%  
**1 Month**: XXXXX +38%  
**6 Months**: XXXXX +117%  
**1 Year**: XXXXX +313%  
**1-Year High**: XXX on 2025-07-02  
**1-Year Low**: XX on 2025-01-20  

| Social Network | TikTok | YouTube | X   | Reddit |
| -------------- | ------ | ------- | -   | ------ |
| Mentions       | XXX    | XXX     | XXX | XX     |
  

  
  
### Creators: XXX [#](/topic/tower-28/contributors_active)
---
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:tower-28/c:line/m:contributors_active.svg)  
[Creators 24-Hour Chart Data](/topic/tower-28/time-series/contributors_active.tsv)  
XXX unique social accounts have posts mentioning Tower XX in the last XX hours which is down XX% from XXX in the previous XX hours
**Daily Average**: XXX  
**1 Week**: XXX -XX%  
**1 Month**: XXXXX +29%  
**6 Months**: XXXXX +117%  
**1 Year**: XXXXX +241%  
**1-Year High**: XXX on 2025-07-02  
**1-Year Low**: XX on 2024-07-28  

The most influential creators that mention Tower XX in the last XX hours

| Creator                                             | Rank | Followers | Posts | Engagements |
| -------                                             | ---- | --------- | ----- | ----------- |
| [@kattvillla](/creator/tiktok/kattvillla)           | X    | XXXXXXX   | X     | XXXXXX      |
| [@kjordyn03](/creator/tiktok/kjordyn03)             | X    | XXXXXXX   | X     | XXXXXX      |
| [@lisi.shops](/creator/tiktok/lisi.shops)           | X    | XXXXXXXXX | X     | XXXXXX      |
| [@jordansmikle](/creator/tiktok/jordansmikle)       | X    | XXXXXXXXX | X     | XXXXXX      |
| [@tiffkimmm](/creator/tiktok/tiffkimmm)             | X    | XXXXXXX   | X     | XXXXXX      |
| [@lydia.chae](/creator/tiktok/lydia.chae)           | X    | XXXXXX    | X     | XXXXXX      |
| [@kubaadanca](/creator/tiktok/kubaadanca)           | X    | XXXXXXX   | X     | XXXXX       |
| [@calleighpaige07](/creator/tiktok/calleighpaige07) | X    | XXXXXXX   | X     | XXXXX       |
| [@cindyruzi](/creator/tiktok/cindyruzi)             | X    | XXXXXX    | X     | XXXXX       |
| [@erica_otto](/creator/tiktok/erica_otto)           | XX   | XXXXXX    | X     | XXXXX       |

[View More](/list/creators/tower-28/100)
  
  
### Sentiment: XX% [#](/topic/tower-28/sentiment)
---
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:tower-28/c:line/m:sentiment.svg)  
[Sentiment 24-Hour Chart Data](/topic/tower-28/time-series/sentiment.tsv)  
**Current Value**: XX%  
**Daily Average**: XX%  
**1 Week**: XX% -X%  
**1 Month**: XX% no change  
**6 Months**: XX% -X%  
**1 Year**: XX% -X%  
**1-Year High**: XXX% on 2024-08-23  
**1-Year Low**: XX% on 2024-08-10  

**Most Supportive Themes**
- **Positive Reviews for New Mineral Sunscreen:** (73%) Users are praising the new Tower XX mineral sunscreen, with a great amount of enthusiasm for concealer and other products.
- **Enthusiasm for Concealer and Other Products:** (10%) Several influencers and users are expressing their love for Tower XX products, particularly the concealer.
- **Brand Reputation for Sensitive Skin:** (3%) Multiple posts reinforce the brand's commitment to safe products for sensitive skin.
  
**Most Critical Themes**
- **White Cast Concerns with Mineral Sunscreen:** (0.06%)  Users are expressing concern over potential white cast issues with the new mineral sunscreen.
- **Questioning Concealer Performance:** (0.01%)  A small number of users are expressing dissatisfaction with the performance of the Tower XX concealer.
  
Network engagement breakdown:  
| Network | Positive | %   | Neutral | %  | Negative | %  |
| ------- | -------- | -   | ------- | -  | -------- | -  |
| TikTok  | XXXXXXX  | XX% | XXXXXX  | X% | XXXXX    | X% |
| YouTube | XXXXX    | X%  | XXXXX   | X% | XXX      | X% |
| X       | XXX      | X%  | XXX     | X% | XX       | X% |
| Reddit  | X        | X%  | X       | X% | X        | X% |
|         |          |     |         |    |          |    |
| Total   | XXXXXXX  | XX% | XXXXXX  | X% | XXXXX    | X% |
  


**Top assets mentioned**
In the posts about Tower XX in the last XX hours

[Berry Global Group, Inc. (BERY)](/topic/$bery)
[Mist (MIST)](/topic/$mist)
[Credo Technology Group Holding Ltd Ordinary Shares (CRDO)](/topic/$crdo)
[Spotify Technology (SPOT)](/topic/$spot)

**Top topics mentioned**
In the posts about Tower XX in the last XX hours

[skincare](/topic/skincare), [sephora](/topic/sephora), [#fyp](/topic/#fyp), [rare beauty](/topic/rare-beauty), [kosas](/topic/kosas), [saie](/topic/saie), [huda beauty](/topic/huda-beauty), [sos](/topic/sos), [huda](/topic/huda), [united states](/topic/united-states), [#viral](/topic/#viral), [hourglass](/topic/hourglass), [paris](/topic/paris), [maybelline](/topic/maybelline), [haul](/topic/haul), [nyx](/topic/nyx), [elf](/topic/elf), [morphe](/topic/morphe), [tarte](/topic/tarte), [combo](/topic/combo), [anastasia beverly hills](/topic/anastasia-beverly-hills), [gel](/topic/gel), [too faced](/topic/too-faced), [foryoupage](/topic/foryoupage), [#foryoupage](/topic/#foryoupage), [benefit cosmetics](/topic/benefit-cosmetics), [#foryou](/topic/#foryou), [fenty beauty](/topic/fenty-beauty), [sol](/topic/sol), [hills](/topic/hills), [kiehls](/topic/kiehls), [medicube](/topic/medicube), [watermelon](/topic/watermelon), [aesthetic](/topic/aesthetic), [ulta](/topic/ulta), [haus labs](/topic/haus-labs), [lady gaga](/topic/lady-gaga), [drunk elephant](/topic/drunk-elephant), [nars](/topic/nars), [liquid](/topic/liquid), [influencer](/topic/influencer), [urban decay](/topic/urban-decay), [laura mercier](/topic/laura-mercier), [ilia](/topic/ilia), [tiktok](/topic/tiktok), [elephant](/topic/elephant), [glossier](/topic/glossier), [sydney](/topic/sydney), [luv](/topic/luv), [lip balm](/topic/lip-balm), [soooo](/topic/soooo), [lancme](/topic/lancme), [cerave](/topic/cerave), [anastasia beverly](/topic/anastasia-beverly), [girls](/topic/girls), [money](/topic/money), [nude](/topic/nude), [dupe](/topic/dupe), [blend](/topic/blend), [gaga](/topic/gaga), [milk makeup](/topic/milk-makeup), [youtube](/topic/youtube), [jewelry](/topic/jewelry), [$bery](/topic/$bery), [dior](/topic/dior), [mochi](/topic/mochi), [swatch](/topic/swatch), [mac cosmetics](/topic/mac-cosmetics), [armani](/topic/armani), [candy](/topic/candy), [bubble](/topic/bubble), [laura](/topic/laura), [tan](/topic/tan), [cleaning](/topic/cleaning), [instagram](/topic/instagram), [seamlessly](/topic/seamlessly), [affordable](/topic/affordable), [black woman](/topic/black-woman), [colon](/topic/colon), [amaya](/topic/amaya), [cierra](/topic/cierra), [personal care](/topic/personal-care), [dove](/topic/dove), [revolve](/topic/revolve), [coins music](/topic/coins-music), [clinique](/topic/clinique), [bianca](/topic/bianca), [$mist](/topic/$mist), [eos](/topic/eos), [elle](/topic/elle), [hannah](/topic/hannah), [drift](/topic/drift), [coconut](/topic/coconut), [wiz](/topic/wiz), [mothers](/topic/mothers), [lululemon](/topic/lululemon), [adi](/topic/adi), [givenchy](/topic/givenchy), [$1913hk](/topic/$1913hk), [prada](/topic/prada)

### Top Social Posts [#](/topic/tower-28/posts)
---
Top posts by engagements in the last XX hours

*Showing only X posts for non-authenticated requests. Use your API key in requests for full results.*

"The tower XX swipe concealer has an actual chokehold on me XX Beauty"  
[@maryalyssacarr](/creator/youtube/maryalyssacarr) on [YouTube](/post/youtube-video/0v32474c-8c) 2025-07-20 01:31:10 UTC XXX followers, XXX engagements


"Sometimes the ASMR version hits differently 🙂🙂🙂 @thingsbetween hair clip shirt PJs @MEETCOCOLAB floss @usmile.official waterflosser @TheraBreath US rinse @Colgate toothpaste @beplain.shop cleansers @Tower XX Beauty Hypochlorous acid @REJURAN US face mask @medicube global booster device @EADEM lip balm @The Skinny Confidential mouth tape #pm #routine #fyp #oralcare #skincare #dentalhygienist #nighttime #notrendingaudio #asmr #oralhealth #oralhygiene"  
[@tiffkimmm](/creator/tiktok/tiffkimmm) on [TikTok](/post/tiktok-video/7528960407638134047) 2025-07-20 00:52:30 UTC 183K followers, 209.3K engagements


"Its giving angry bird but this was fun @ColourPop Cosmetics golden hour palette @Benefit Cosmetics brow gel @espoir USA browl pencil @BLUETY lashes @Saie bronzer + blush @Tower XX Beauty concealer @Huda Beauty setting powder + lip contour stain @Kosas wet lip oil"  
[@lydia.chae](/creator/tiktok/lydia.chae) on [TikTok](/post/tiktok-video/7528959749942021407) 2025-07-20 00:49:25 UTC 85K followers, 46.8K engagements


"Organzied & put together this time ✨✨🫡 Most things mentioned linked on my Amazon storefront 🤍 #whatsinmybag #whatsinmypurse #realistic #organizedbag #summeressentials #bagessentials @Tower XX Beauty @LOCCITANE @Josie Maran @Viktor&Rolf Fragrances @touchland @rhode skin @Jacquemus @Huda Beauty"  
[@kyraroseriley](/creator/tiktok/kyraroseriley) on [TikTok](/post/tiktok-video/7528909349637475639) 2025-07-19 21:34:20 UTC 118.8K followers, 16.6K engagements