Dark | Light
[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]

# TBWA

BREAKING: Omnicom's potential acquisition of IPG could lead to DDB merging into TBWA, reshaping the advertising landscape. Social media buzz highlights industry consolidation and creative work.

### About TBWA
TBWA is a global advertising agency known for its creative campaigns and strategic brand building.  

### Insights
- TBWA sentiment is up XXXXX% from the previous week.
- TBWA engagements is up XXXXX% from the previous week.

### Engagements: XXXXXXX (24h)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:tbwa/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/tbwa/time-series/interactions.tsv)  
Current Value: XXXXXXX  
Daily Average: XXXXXX  
X Week: XXXXXXX +19%  
X Month: XXXXXXXXX -XX%  
X Months: XXXXXXXXXX +785%  
X Year: XXXXXXXXXX +626%  
1-Year High: XXXXXXX on 2025-07-13  
1-Year Low: XXX on 2025-05-10  

Engagements by network (24h):
Reddit: XX
TikTok: XXXXXX
X: XXX
YouTube: XXXXXX

  
  
### Mentions: XX (24h)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:tbwa/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/tbwa/time-series/posts_active.tsv)  
Current Value: XX  
Daily Average: XX  
X Week: XXX -XXXX%  
X Month: XXX +4.80%  
X Months: XXXXX -XX%  
X Year: XXXXX +73%  
1-Year High: XXX on 2025-04-06  
1-Year Low: X on 2025-04-20  

Mentions by network (24h):
Reddit: X
TikTok: XX
X: XX
YouTube: XX

  
  
### Creators: XX (24h)
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:tbwa/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/tbwa/time-series/contributors_active.tsv)  
XX unique social accounts have posts mentioning TBWA in the last XX hours which is down XX% from XX in the previous XX hours
Daily Average: XX  
X Week: XXX +0.93%  
X Month: XXX +19%  
X Months: XXX -XX%  
X Year: XXXXX +49%  
1-Year High: XXX on 2025-04-06  
1-Year Low: X on 2025-04-20  

The most influential creators that mention TBWA in the last XX hours

| Creator                                                        | Rank | Followers | Posts | Engagements |
| -------                                                        | ---- | --------- | ----- | ----------- |
| [@BestMediaInfo](/creator/twitter/BestMediaInfo)               | X    | XXXXXX    | X     | X           |
| [@Storyboard18_](/creator/twitter/Storyboard18_)               | X    | XXXXXX    | X     | X           |
| [@UralaInternationalPH](/creator/youtube/UralaInternationalPH) | X    |           | X     | X           |

[View More](/list/creators/tbwa/100)
  
  
### Sentiment: XXX%
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:tbwa/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/tbwa/time-series/sentiment.tsv)  
Current Value: XXX%  
Daily Average: XX%  
X Week: XXX% +11%  
X Month: XXX% no change  
X Months: XXX% +10%  
X Year: XXX% +19%  
1-Year High: XXX% on 2025-01-12  
1-Year Low: XX% on 2025-01-14  

Most Supportive Themes:
- Campaigns and Content Creation: (40%) TBWA is actively producing various campaigns and content for clients like Telstra, Winamax, and McDonald's, showcasing their creative output and client partnerships.
- Industry Recognition and Features: (30%) TBWA's executives and employees are being featured in industry-related content on YouTube, highlighting their thought leadership and presence within the advertising world.
- Client Success and Awards: (20%) A site TBWA worked on as a freelancer won a Reddot award for Brands & Communication, indicating successful client collaborations and recognition for their work.
  
Most Critical Themes:
- Potential Mergers and Acquisitions: (70%) Reports suggest that following Omnicom's potential acquisition of IPG, the DDB brand could be retired or merged into TBWA, indicating significant industry consolidation.
- Industry Consolidation and Competition: (30%) The potential Omnicom x IPG merger, creating the world's largest advertising company, could lead to consolidation around key networks like BBDO, McCann, and TBWA, impacting the competitive landscape.
  

### Top TBWA Social Posts
Top posts by engagements in the last XX hours

*Showing only X posts for non-authenticated requests. Use your API key in requests for full results.*

"KFC 'Taste Rules' by Tbwa Raad 2025 commercial"  
[YouTube Link](https://youtube.com/watch?v=G9dcV7kPyg4) [@bullnbear](/creator/youtube/bullnbear) 2025-12-09T18:00Z 4680 followers, XX engagements


"McDonalds Netherlands uses Al to make Christmas ads criticised"  
[YouTube Link](https://youtube.com/watch?v=8mwAS_51KYk) [@ink_freedom_media](/creator/youtube/ink_freedom_media) 2025-12-09T13:40Z XXX followers, XX engagements


"Billboard Champion Price Markdown CGI Video"  
[YouTube Link](https://youtube.com/watch?v=HjbNHcPV8Wg) [@uralainternationalph](/creator/youtube/uralainternationalph) 2025-12-09T04:58Z X followers, X engagements


"DDB is being folded into TBWA under Omnicom's restructuring of Omnicom-IPG announced in late 2025. As a sort of homage we recover some of their more relevant work. Directed by Adam Berg DOP Frederick Bkar EP Daniel Bergman"  
[X Link](https://x.com/VidLink_App/status/1997943054247072229) [@VidLink_App](/creator/x/VidLink_App) 2025-12-08T08:15Z XX followers, XX engagements

[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]

TBWA

BREAKING: Omnicom's potential acquisition of IPG could lead to DDB merging into TBWA, reshaping the advertising landscape. Social media buzz highlights industry consolidation and creative work.

About TBWA

TBWA is a global advertising agency known for its creative campaigns and strategic brand building.

Insights

  • TBWA sentiment is up XXXXX% from the previous week.
  • TBWA engagements is up XXXXX% from the previous week.

Engagements: XXXXXXX (24h)

Engagements Line Chart
Engagements 24-Hour Time-Series Raw Data
Current Value: XXXXXXX
Daily Average: XXXXXX
X Week: XXXXXXX +19%
X Month: XXXXXXXXX -XX%
X Months: XXXXXXXXXX +785%
X Year: XXXXXXXXXX +626%
1-Year High: XXXXXXX on 2025-07-13
1-Year Low: XXX on 2025-05-10

Engagements by network (24h): Reddit: XX TikTok: XXXXXX X: XXX YouTube: XXXXXX

Mentions: XX (24h)

Mentions Line Chart
Mentions 24-Hour Time-Series Raw Data
Current Value: XX
Daily Average: XX
X Week: XXX -XXXX%
X Month: XXX +4.80%
X Months: XXXXX -XX%
X Year: XXXXX +73%
1-Year High: XXX on 2025-04-06
1-Year Low: X on 2025-04-20

Mentions by network (24h): Reddit: X TikTok: XX X: XX YouTube: XX

Creators: XX (24h)

Creators Line Chart
Creators 24-Hour Time-Series Raw Data
XX unique social accounts have posts mentioning TBWA in the last XX hours which is down XX% from XX in the previous XX hours Daily Average: XX
X Week: XXX +0.93%
X Month: XXX +19%
X Months: XXX -XX%
X Year: XXXXX +49%
1-Year High: XXX on 2025-04-06
1-Year Low: X on 2025-04-20

The most influential creators that mention TBWA in the last XX hours

Creator Rank Followers Posts Engagements
@BestMediaInfo X XXXXXX X X
@Storyboard18_ X XXXXXX X X
@UralaInternationalPH X X X

View More

Sentiment: XXX%

Sentiment Line Chart
Sentiment 24-Hour Time-Series Raw Data
Current Value: XXX%
Daily Average: XX%
X Week: XXX% +11%
X Month: XXX% no change
X Months: XXX% +10%
X Year: XXX% +19%
1-Year High: XXX% on 2025-01-12
1-Year Low: XX% on 2025-01-14

Most Supportive Themes:

  • Campaigns and Content Creation: (40%) TBWA is actively producing various campaigns and content for clients like Telstra, Winamax, and McDonald's, showcasing their creative output and client partnerships.
  • Industry Recognition and Features: (30%) TBWA's executives and employees are being featured in industry-related content on YouTube, highlighting their thought leadership and presence within the advertising world.
  • Client Success and Awards: (20%) A site TBWA worked on as a freelancer won a Reddot award for Brands & Communication, indicating successful client collaborations and recognition for their work.

Most Critical Themes:

  • Potential Mergers and Acquisitions: (70%) Reports suggest that following Omnicom's potential acquisition of IPG, the DDB brand could be retired or merged into TBWA, indicating significant industry consolidation.
  • Industry Consolidation and Competition: (30%) The potential Omnicom x IPG merger, creating the world's largest advertising company, could lead to consolidation around key networks like BBDO, McCann, and TBWA, impacting the competitive landscape.

Top TBWA Social Posts

Top posts by engagements in the last XX hours

Showing only X posts for non-authenticated requests. Use your API key in requests for full results.

"KFC 'Taste Rules' by Tbwa Raad 2025 commercial"
YouTube Link @bullnbear 2025-12-09T18:00Z 4680 followers, XX engagements

"McDonalds Netherlands uses Al to make Christmas ads criticised"
YouTube Link @ink_freedom_media 2025-12-09T13:40Z XXX followers, XX engagements

"Billboard Champion Price Markdown CGI Video"
YouTube Link @uralainternationalph 2025-12-09T04:58Z X followers, X engagements

"DDB is being folded into TBWA under Omnicom's restructuring of Omnicom-IPG announced in late 2025. As a sort of homage we recover some of their more relevant work. Directed by Adam Berg DOP Frederick Bkar EP Daniel Bergman"
X Link @VidLink_App 2025-12-08T08:15Z XX followers, XX engagements

TBWA
/topic/tbwa