# Sports Betting

Sports betting engagements are soaring, with news of major partnerships like MLS with Polymarket and team deals with Circa Sports dominating headlines. However, concerns about gambling addiction and regulatory challenges persist.

### About Sports Betting
Sports betting is the activity of predicting sports results and placing wagers on those outcomes.  

### Insights
- sports betting engagements hit 21.1M which is 245% higher than it's daily average.

### Engagements: [----------] (24h)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:sports-betting/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/sports-betting/time-series/interactions.tsv)  
Current Value: [----------]  
Daily Average: [---------]  
[--] Month: [-----------] -24%  
[--] Months: [-------------] +151%  
[--] Year: [-------------] +73%  
1-Year High: [----------] on 2025-10-23  
1-Year Low: [-------] on 2025-06-07  

Engagements by network (24h):
TikTok: [-------]
Reddit: [-----]
News: [----------]
X: [-------]
YouTube: [-------]

  
  
### Mentions: [-----] (24h)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:sports-betting/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/sports-betting/time-series/posts_active.tsv)  
Current Value: [-----]  
Daily Average: [-----]  
[--] Month: [--] -99%  
1-Year High: [------] on 2025-10-24  
1-Year Low: [-----] on 2025-03-10  

Mentions by network (24h):
TikTok: [---]
Reddit: [---]
News: [--]
X: [-----]
YouTube: [---]

  
  
### Creators: [-----] (24h)
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:sports-betting/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/sports-betting/time-series/contributors_active.tsv)  
[-----] unique social accounts have posts mentioning Sports Betting in the last [--] hours which is down 15% from [-----] in the previous [--] hours
Daily Average: [-----]  
[--] Month: [--] -99%  
1-Year High: [-----] on 2025-10-24  
1-Year Low: [---] on 2025-03-10  

The most influential creators that mention Sports Betting in the last [--] hours

| Creator                                              | Rank | Followers | Posts | Engagements |
| -------                                              | ---- | --------- | ----- | ----------- |
| [@PariPesaNigeria](/creator/twitter/PariPesaNigeria) | [--]    | [------]    | [--]     | [--]           |

[View More](/list/creators/sports-betting/100)
  
  
### Sentiment: 98%
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:sports-betting/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/sports-betting/time-series/sentiment.tsv)  
Current Value: 98%  
Daily Average: 80%  
[--] Month: 87% -2%  
[--] Months: 87% +6%  
[--] Year: 87% -1%  
1-Year High: 98% on 2025-04-23  
1-Year Low: 16% on 2025-10-23  

Most Supportive Themes:
- Promotions and Bonuses: (30%) Posts highlighting special offers, bonus codes, and promotions from sportsbooks like FanDuel, DraftKings, and BetMGM are common, aiming to attract new users and retain existing ones.
- Betting Tips and Picks: (25%) A significant portion of content involves users sharing betting tips, predictions, and 'picks' for various sports, often with claims of high success rates or unique strategies.
- Partnerships and Deals: (20%) Announcements of partnerships between sports leagues, teams, and betting platforms, such as the MLS with Polymarket or the Kansas City Royals with Circa Sports, indicate growing mainstream acceptance.
  
Most Critical Themes:
- Gambling Addiction and Risks: (20%) Several posts address the serious risks associated with sports betting, including addiction, financial ruin, and the impact on young people, often urging responsible gambling.
- Legality and Regulation Concerns: (15%) Discussions around the legality of sports betting, such as Massachusetts prohibiting Kalshi from operating, highlight ongoing regulatory challenges and debates.
  

### Top Sports Betting News
Top news links shared on social in the last [--] hours  

*Showing a maximum of [--] news posts without a LunarCrush subscription.*  

"MLS strikes deal with Polymarket a leading prediction market platform Prediction markets work by having users choose from two possible outcomes for an event and are given a percentage likelihood of each. They are legal nationwide unlike traditional sports betting"  
[News Link](https://www.inquirer.com/soccer/mls-betting-polymarket-prediction-market-kalshi-20260126.html) [@PhillyInquirer](/creator/x/PhillyInquirer) 2026-01-27T01:04Z 430K followers, [----] engagements


"He Claims Hes the Sports Betting King. What Are the Odds - The New York Times Mazi VS has become a major influencer by flaunting his expensive lifestyle and his big-winning wagers. Other gamblers say he cant be what he seems"  
[News Link](https://www.nytimes.com/2025/07/13/magazine/sports-betting-king-mazi.html) [@nytimes](/creator/x/nytimes) 2025-09-01T14:01Z 52.9M followers, 274K engagements


"Best Sports Betting Apps 2025: Reviewing the Best Betting Sites - CBS Sports A comprehensive analysis of the best sports betting apps in January [----] featuring in-depth reviews of leading sportsbooks such as FanDuel DraftKings and Caesars"  
[News Link](https://www.cbssports.com/betting/news/best-betting-apps/) [@CBSSports](/creator/x/CBSSports) 2025-04-27T22:31Z 1.4M followers, 86.2M engagements


"Best sportsbook promos and top bonus offers January [----] - CBS Sports Find the best sportsbook promos and bonus codes at the top sports betting sites in January including FanDuel DraftKings BetMGM Caesars bet365 and Fanatics Sportsbook"  
[News Link](https://www.cbssports.com/betting/news/sportsbook-promos/) [@CBSSports](/creator/x/CBSSports) 2025-04-27T22:31Z 1.4M followers, 86M engagements



### Top Sports Betting Social Posts
Top posts by engagements in the last [--] hours

*Showing a maximum of [--] top social posts without a LunarCrush subscription.*

"Brandon Lang [--] Dime - BYU +1 William burns Goy Jackson st +6.5 Smart Money Sports NCAAB Tarleton St. [----] (2u) BYU Cougars 1st Half ML (2u) Marco 3% Orlando Magic +6.5 Steve Fezzik 2* ATL U [-----] [----] August Young 4U BYU Under 166"  
[X Link](https://x.com/1218Sports/status/2015908051199393994) [@1218Sports](/creator/x/1218Sports) 2026-01-26T22:01Z 43.2K followers, [----] engagements


"@talia_baia ND destroyed Indiana [--] months ago. Lost to Miami on last sec play but were not worthy to compete w them in [--] team playoff Unjust"  
[X Link](https://x.com/WizardOddsShow/status/2015905588438564934) [@WizardOddsShow](/creator/x/WizardOddsShow) 2026-01-26T21:52Z [----] followers, 14.3K engagements


"🎁Appreciation Day Giveaway🎁 Winner Announced Thursday 🔥Travis Hunter Donruss Rated Rookie Card To enter [--]. Follow [--]. Retweet [--]. Like"  
[X Link](https://x.com/1218Sports/status/2015897533701107785) [@1218Sports](/creator/x/1218Sports) 2026-01-26T21:20Z 42.9K followers, 11.1K engagements


"These next [--] weeks of sports betting is what the professional bettors call Christmas. Its a massive reason why Im up $4 million in the last Cpl weeks and going to make more money these next [--] (I explain in detail in the video with reasons why)"  
[X Link](https://x.com/seanperrywins/status/2015888795015774273) [@seanperrywins](/creator/x/seanperrywins) 2026-01-26T20:45Z 36.1K followers, 58.2K engagements

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