# Purex

Purex sees a massive surge in social media activity, with posts up 400% and engagements soaring, driven largely by TikTok creators discussing deals and cleaning hacks.

### About Purex
Purex is a brand of laundry detergent and other household cleaning products.  

### Insights
- purex sentiment near a 52-week high at [--].
- purex engagements is up 340.8% from the previous [--] months.
- purex posts created is up 15.38% from the previous week.
- purex Engagements hit a 52-Week high of [---------] for the day

### Engagements: [---------] (24h)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:purex/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/purex/time-series/interactions.tsv)  
Current Value: [---------]  
Daily Average: [------]  
[--] Week: [---------] +111%  
[--] Month: [---------] +52%  
[--] Months: [----------] +341%  
[--] Year: [----------] +64%  
1-Year High: [---------] on 2026-02-15  
1-Year Low: [--] on 2025-05-06  

Engagements by network (24h):
Instagram: [--]
TikTok: [---------]
YouTube: [-----]
Reddit: [--]
X: [---]

  
  
### Mentions: [---] (24h)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:purex/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/purex/time-series/posts_active.tsv)  
Current Value: [---]  
Daily Average: [--]  
[--] Week: [---] -5.30%  
[--] Month: [---] +0.59%  
[--] Months: [-----] +130%  
[--] Year: [-----] +381%  
1-Year High: [---] on 2025-11-04  
1-Year Low: [--] on 2025-04-17  

Mentions by network (24h):
Instagram: [--]
TikTok: [---]
YouTube: [--]
Reddit: [--]
X: [--]

  
  
### Creators: [---] (24h)
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:purex/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/purex/time-series/contributors_active.tsv)  
[---] unique social accounts have posts mentioning Purex in the last [--] hours which is up 4.30% from [---] in the previous [--] hours
Daily Average: [--]  
[--] Week: [---] -11%  
[--] Month: [---] -13%  
[--] Months: [-----] +100%  
[--] Year: [-----] +291%  
1-Year High: [---] on 2025-11-04  
1-Year Low: [--] on 2025-03-01  

The most influential creators that mention Purex in the last [--] hours

| Creator                                                   | Rank | Followers | Posts | Engagements |
| -------                                                   | ---- | --------- | ----- | ----------- |
| [@purexca_25](/creator/tiktok/purexca_25)                 | [--]    | [---]       | [--]     | [-------]     |
| [@jeeves_ny](/creator/tiktok/jeeves_ny)                   | [--]    | [-------]   | [--]     | [-------]     |
| [@laundrywasher96](/creator/tiktok/laundrywasher96)       | [--]    | [-----]     | [--]     | [---]         |
| [@pedrobgc2](/creator/twitter/pedrobgc2)                  | [--]    | [-----]     | [--]     | [---]         |
| [@optimusjenn](/creator/tiktok/optimusjenn)               | [--]    | [------]    | [--]     | [--]          |
| [@cleaningwithkc](/creator/tiktok/cleaningwithkc)         | [--]    | [-----]     | [--]     | [--]          |
| [@purexlaundry](/creator/tiktok/purexlaundry)             | [--]    | [---]       | [--]     | [--]          |
| [@thatlaundrychick11](/creator/tiktok/thatlaundrychick11) | [--]    | [-----]     | [--]     | [--]          |
| [@laundryreviews](/creator/tiktok/laundryreviews)         | [--]    | [-----]     | [--]     | [--]          |
| [@juliadoeslaundry](/creator/tiktok/juliadoeslaundry)     | [--]   | [------]    | [--]     | [--]          |

[View More](/list/creators/purex/100)
  
  
### Sentiment: 98%
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:purex/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/purex/time-series/sentiment.tsv)  
Current Value: 98%  
Daily Average: 90%  
[--] Week: 100% +7%  
[--] Month: 98% +3%  
[--] Months: 98% +5%  
[--] Year: 98% +7%  
1-Year High: 100% on 2025-02-23  
1-Year Low: 42% on 2025-04-07  

Most Supportive Themes:
- Purex Mentions: (50%) Mentions of Purex are currently near a 52-week low, indicating reduced public discussion.
- Purex Creators: (50%) The activity of Purex creators is also near a 52-week low, suggesting less content generation.
  
Most Critical Themes:
  

### Top Purex Social Posts
Top posts by engagements in the last [--] hours

*Showing a maximum of [--] top social posts without a LunarCrush subscription.*

"This actually smelled like heaven. 🥹♥ Might make this combo for my regular for my towels or something 😭 #laundryoverload #sudsycleaning #portablewashingmachine #laundryoverload🧺🌿 #laundrytok Added some Tide too 🤣😍 Oxi Purex Roma & Detergent sheets over load 😍🫶🏽 See you next time 🥰 Added some Tide too 🤣😍 Oxi Purex Roma & Detergent sheets over load 😍🫶🏽 See you next time 🥰"  
[TikTok Link](https://www.tiktok.com/@laundryfanatic8/video/7606830126969392397) [@laundryfanatic8](/creator/tiktok/laundryfanatic8) 2026-02-14T21:06Z [---] followers, [----] engagements


"HEY MY LAUNDRY LOVERS ITS FRIDAYYYYY THIS SOMETHING SLIGHT ARIEL AND PUREX SMELLED SO GOOD THO #LITLAUNDRY #laundrytok🧺 #SUDS #fyp #asmrsqueeze"  
[TikTok Link](https://www.tiktok.com/@laundrylover42/video/7606474069738786079) [@laundrylover42](/creator/tiktok/laundrylover42) 2026-02-13T22:04Z [--] followers, [----] engagements


"Purex Mtn Breeze + Tide Spring Mtn + pine of course. Ive been MIA bc I had TWIN GIRLS last Friday and recovery/getting home has been a little rough. They are happy and healthy nonetheless 💕💕 #laundrytok #foryoupage #laundry #sudsy #laundryoverload"  
[TikTok Link](https://www.tiktok.com/@laundrywasher96/video/7605798327292054815) [@laundrywasher96](/creator/tiktok/laundrywasher96) 2026-02-12T02:22Z [----] followers, [----] engagements


"Turns out the vast majority of the fabric care market is dominated by about [--] companies: P&G: Tide Gain Downy Bounce Dreft Dawn and Era in the states along with Ariel Fairy Bold Cheer and Lenor Henkel: Persil All Snuggle Purex and they used to do Kirkland Unilever: 7th Gen The Laundress OMO Comfort and Surf. Church & Dwight: Arm & Hammer Xtra along with OxiClean Reckitt: Woolite Vanish Lysol and Calgon #Laundry #Detergent #Cleaning"  
[TikTok Link](https://www.tiktok.com/@jeeves_ny/video/7601241775084277005) [@jeeves_ny](/creator/tiktok/jeeves_ny) 2026-01-30T19:40Z 822.5K followers, 43.8K engagements

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