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# NBA 2K

NBA 2K engagements surge XX% week-over-week, driven by TikTok and YouTube content, while critical discussions around microtransactions and game integrity persist.

### About NBA 2K
NBA 2K is a popular basketball simulation video game series known for its realistic gameplay and extensive online modes.  

### Insights
- NBA 2K engagements near a 52-week low at 1.9M.
- NBA 2K engagements is up XXXXX% from the previous week.

### Engagements: XXXXXXXXX (24h)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:nba-2k/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/nba-2k/time-series/interactions.tsv)  
Current Value: XXXXXXXXX  
Daily Average: XXXXXXXXX  
X Week: XXXXXXXXXX +63%  
X Month: XXXXXXXXXXX -XX%  
X Months: XXXXXXXXXXXXX +15%  
X Year: XXXXXXXXXXXXX -XX%  
1-Year High: XXXXXXXXXX on 2024-12-13  
1-Year Low: XXXXXXXXX on 2025-11-18  

Engagements by network (24h):
Reddit: XXXXX
TikTok: XXXXXXXXX
X: XXXXXXX
YouTube: XXXXXXX

  
  
### Mentions: XXXXX (24h)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:nba-2k/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/nba-2k/time-series/posts_active.tsv)  
Current Value: XXXXX  
Daily Average: XXXXX  
X Week: XXXXX -XXXX%  
X Month: XXXXXX -XX%  
X Months: XXXXXXX -XX%  
X Year: XXXXXXX -XX%  
1-Year High: XXXXX on 2025-07-10  
1-Year Low: XXXXX on 2025-01-27  

Mentions by network (24h):
Reddit: XXX
TikTok: XXXXX
X: XXXXX
YouTube: XXXXX

  
  
### Creators: XXXXX (24h)
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:nba-2k/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/nba-2k/time-series/contributors_active.tsv)  
XXXXX unique social accounts have posts mentioning NBA 2K in the last XX hours which is down X% from XXXXX in the previous XX hours
Daily Average: XXXXX  
X Week: XXXXX -XX%  
X Month: XXXXX -XX%  
X Months: XXXXXX -XX%  
X Year: XXXXXX -XX%  
1-Year High: XXXXX on 2025-07-10  
1-Year Low: XXXXX on 2025-01-27  

The most influential creators that mention NBA 2K in the last XX hours

| Creator                                                    | Rank | Followers | Posts | Engagements |
| -------                                                    | ---- | --------- | ----- | ----------- |
| [@quickstopinx](/creator/tiktok/quickstopinx)              | X    | XXXXXX    | X     | XXXXXXX     |
| [@NBA2KMyTEAM](/creator/twitter/NBA2KMyTEAM)               | X    | XXXXXXXXX | XX    | XXXXXXX     |
| [@tiger](/creator/youtube/tiger)                           | X    | XXXXXX    | X     | XXXXXX      |
| [@2kmaddennostalgia](/creator/tiktok/2kmaddennostalgia)    | X    | XXXXX     | X     | XXXXXX      |
| [@kam.kast](/creator/tiktok/kam.kast)                      | X    | XXXXXX    | XX    | XXXXXX      |
| [@logs_of_shadows](/creator/youtube/logs_of_shadows)       | X    | XXXXXX    | X     | XXXXXX      |
| [@okodre](/creator/youtube/okodre)                         | X    | XXXXXXXXX | XX    | XXXXXX      |
| [@nba2k](/creator/tiktok/nba2k)                            | X    | XXXXXXXXX | X     | XXXXXX      |
| [@wrmach2k23](/creator/youtube/wrmach2k23)                 | X    | XXXXXX    | X     | XXXXXX      |
| [@tanzimkaziofficial](/creator/youtube/tanzimkaziofficial) | XX   | XXXXXXX   | X     | XXXXXX      |

[View More](/list/creators/nba-2k/100)
  
  
### Sentiment: XX%
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:nba-2k/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/nba-2k/time-series/sentiment.tsv)  
Current Value: XX%  
Daily Average: XX%  
X Week: XX% -X%  
X Month: XX% +43%  
X Months: XX% -X%  
X Year: XX% -XX%  
1-Year High: XX% on 2025-11-02  
1-Year Low: XX% on 2025-11-10  

Most Supportive Themes:
- Gameplay and Content Updates: (40%) Players are discussing new animations, mechanics, and the release of new packs and rewards in NBA 2K MyTEAM, indicating engagement with the game's evolving features.
- Player Performance and Highlights: (30%) Posts highlight impressive performances by NBA players within the game, such as Thanasis Antetoketokounmpo's stats and mentions of top players like LeBron James and Victor Wembanyama, showcasing positive community engagement with in-game representations of real-world talent.
- Community Engagement and Events: (20%) Discussions around events like 'King of the Court' and the introduction of new player cards and challenges in MyTEAM demonstrate active community participation and excitement for in-game activities.
  
Most Critical Themes:
- Microtransactions and Game Integrity: (60%) Concerns are raised about microtransactions and the perceived impact on game integrity, particularly with the NBA 2K League's shift towards an 'entertainment universe' and away from traditional esports structure.
- Account Sharing and Exploits: (40%) Reports of players being warned against account sharing for in-game progression (Rep) suggest ongoing issues with fair play and potential exploits within the game's systems.
  

### Top NBA 2K Social Posts
Top posts by engagements in the last XX hours

*Showing only X posts for non-authenticated requests. Use your API key in requests for full results.*

"💀 NBA 2K SOUNDTRACK HIT SO HARD I ALMOST Went BACK To My OLD BUILD😭🤣"  
[YouTube Link](https://youtube.com/watch?v=NCoWE_oJy9Y) [@r1chsosa](/creator/youtube/r1chsosa) 2025-12-11T05:00Z 26.7K followers, 3698 engagements


"#NBA #nbatok #okcthunder #thunder #sga @MLB @ESPN Los Angeles @Ringer NBA @MLB Network @Steve Mason @NBA @NBA 2K League @OKC Thunder @ @OkcThunderFansPage @Phoenix Suns"  
[TikTok Link](https://www.tiktok.com/@kam.kast/video/7582429779501255949) [@kam.kast](/creator/tiktok/kam.kast) 2025-12-11T03:00Z 50.7K followers, 14.5K engagements


"@DBGyt_ The 2k23 December event would like a word"  
[X Link](https://x.com/DukeofDC24/status/1998829986128482759) [@DukeofDC24](/creator/x/DukeofDC24) 2025-12-10T18:59Z XXX followers, 1837 engagements


"💥 LIVE: WWE 2K24 - EPIC MATCHES & CRAZY FINISHERS 🔥 Let's Rumble 🎮"  
[YouTube Link](https://youtube.com/watch?v=6p0XWfk4r8k) [@logs_of_shadows](/creator/youtube/logs_of_shadows) 2025-12-10T17:21Z 26.2K followers, 30.2K engagements