# MAC Cosmetics MAC Cosmetics sees a massive surge in engagements, up 170% daily, driven by TikTok and YouTube content. Mentions are also up significantly year-over-year, indicating strong brand presence. ### About MAC Cosmetics MAC Cosmetics is a global brand specializing in makeup, skincare, and beauty products. ### Insights - mac cosmetics engagements hit 4.4M which is 170% higher than it's daily average. - mac cosmetics mentions is up 255.94% from the previous year. ### Engagements: [---------] (24h)  [Engagements 24-Hour Time-Series Raw Data](/topic/mac-cosmetics/time-series/interactions.tsv) Current Value: [---------] Daily Average: [---------] [--] Week: [----------] -23% [--] Month: [----------] +47% [--] Months: [-----------] +384% [--] Year: [-----------] +77% 1-Year High: [----------] on 2025-12-06 1-Year Low: [---] on 2025-05-05 Engagements by network (24h): X: [-----] Reddit: [---] Instagram: [--] News: [--] YouTube: [-------] TikTok: [---------] ### Mentions: [-----] (24h)  [Mentions 24-Hour Time-Series Raw Data](/topic/mac-cosmetics/time-series/posts_active.tsv) Current Value: [-----] Daily Average: [---] [--] Week: [-----] +12% [--] Month: [-----] +85% [--] Months: [-----] +77% [--] Year: [------] +256% 1-Year High: [-----] on 2025-12-22 1-Year Low: [--] on 2025-05-05 Mentions by network (24h): X: [--] Reddit: [--] Instagram: [--] News: [--] YouTube: [---] TikTok: [---] ### Creators: [---] (24h)  [Creators 24-Hour Time-Series Raw Data](/topic/mac-cosmetics/time-series/contributors_active.tsv) [---] unique social accounts have posts mentioning MAC Cosmetics in the last [--] hours which is down 5.20% from [---] in the previous [--] hours Daily Average: [---] [--] Week: [-----] +5.90% [--] Month: [-----] +82% [--] Months: [-----] +84% [--] Year: [-----] +215% 1-Year High: [-----] on 2025-12-22 1-Year Low: [--] on 2025-05-05 The most influential creators that mention MAC Cosmetics in the last [--] hours | Creator | Rank | Followers | Posts | Engagements | | ------- | ---- | --------- | ----- | ----------- | | [@daniellemarcan](/creator/tiktok/daniellemarcan) | [--] | [---------] | [--] | [-------] | | [@minaamouse016](/creator/tiktok/minaamouse016) | [--] | [---------] | [--] | [-------] | | [@maccosmetics](/creator/tiktok/maccosmetics) | [--] | [---------] | [--] | [-------] | | [@tunemusicalmoments](/creator/youtube/tunemusicalmoments) | [--] | [---------] | [--] | [-------] | | [@christian_and_maria](/creator/tiktok/christian_and_maria) | [--] | [-------] | [--] | [-------] | | [@monica.raviii](/creator/tiktok/monica.raviii) | [--] | [-------] | [--] | [------] | | [@mvrychen](/creator/tiktok/mvrychen) | [--] | [-------] | [--] | [------] | | [@sonyased5](/creator/tiktok/sonyased5) | [--] | [---------] | [--] | [------] | | [@dotdotdotfreckle](/creator/tiktok/dotdotdotfreckle) | [--] | [-----] | [--] | [------] | | [@prettylittlelex](/creator/tiktok/prettylittlelex) | [--] | [-------] | [--] | [------] | [View More](/list/creators/mac-cosmetics/100) ### Sentiment: 96%  [Sentiment 24-Hour Time-Series Raw Data](/topic/mac-cosmetics/time-series/sentiment.tsv) Current Value: 96% Daily Average: 91% [--] Week: 95% +3% [--] Month: 95% -3% [--] Months: 95% -1% [--] Year: 95% -1% 1-Year High: 100% on 2025-02-22 1-Year Low: 44% on 2025-10-22 Most Supportive Themes: - Holiday Collections & Gift Sets: (40%) MAC Cosmetics is actively promoting its holiday collections and gift sets, featuring new shades, lip products, and special bundles like the 'Winter Glam Set'. - Product Reviews & Tutorials: (30%) Users are sharing their experiences with MAC products, including lipsticks, lip glosses, and eyeshadows, through try-ons, first impressions, and makeup tutorials. - Brand Partnerships & PR: (20%) MAC Cosmetics is being featured in PR hauls and unboxing videos, indicating collaborations with influencers and creators. Most Critical Themes: - Animal Testing Concerns: (5%) A post highlighted MAC Cosmetics among brands that still test on animals, raising ethical concerns. - Advertising & Marketing Critiques: (5%) One post criticized a MAC Cosmetics billboard featuring Doja Cat, labeling it as 'old-school sexism' for sexualizing women to sell products. ### Top MAC Cosmetics Social Posts Top posts by engagements in the last [--] hours *Showing a maximum of [--] top social posts without a LunarCrush subscription.* "And the @MAC Cosmetics ones smell so good I just wanted a taste π #maccosmetics #trending #lipstick #viral #makeuptrends" [TikTok Link](https://www.tiktok.com/@_angelique.terese/video/7607143018138815762) [@_angelique.terese](/creator/tiktok/_angelique.terese) 2026-02-15T17:20Z 123.2K followers, 31.9K engagements "Replying to @Caitlin Jennifer Products used: @Benefit Cosmetics UK benetint + @makeupforever lip liner in endless cocoa + @MAC Cosmetics lipgloss in behaved #lipcombo #pinkgloss #lipproducts #pinklipgloss #fyp The perfect milky pink lip πππΌπΈ The perfect milky pink lip πππΌπΈ" [TikTok Link](https://www.tiktok.com/@lucymdrewek/video/7607066182717361430) [@lucymdrewek](/creator/tiktok/lucymdrewek) 2026-02-15T12:22Z 201.7K followers, [----] engagements "Makeup tutorial dont mind my kids real mom life lol #makeuptutorial #valentinesday #valentinesmakeup #girlymakeup #bronzemakeup @e.l.f. Cosmetics @Charlotte Tilbury @hudabeautyshop @Makeup By Mario @Haus Labs @Rare Beauty @Maybelline NY @Morphe Cosmetics @makeupforever @MAC Cosmetics @LAWLESS Beauty" [TikTok Link](https://www.tiktok.com/@christian_and_maria/video/7606952442206473485) [@christian_and_maria](/creator/tiktok/christian_and_maria) 2026-02-15T05:01Z 126.6K followers, 152.2K engagements "ELLA + / π ELLA from @meovv for @maccosmetics Photographed by Olivia Haudry @oliviahaudry MAC Global Creative Director Nicola Formichetti @nicolaformichettiMakeup by Fulvia Farolfi @fulviafarolfi # # # #mac #maccosmeticsjapan https://twitter.com/i/web/status/2022868529465434543 https://twitter.com/i/web/status/2022868529465434543" [X Link](https://x.com/maccosmetics_JP/status/2022868529465434543) [@maccosmetics_JP](/creator/x/maccosmetics_JP) 2026-02-15T03:00Z 62.8K followers, [----] engagements Limited data mode. Full metrics available with subscription: lunarcrush.com/pricing
MAC Cosmetics sees a massive surge in engagements, up 170% daily, driven by TikTok and YouTube content. Mentions are also up significantly year-over-year, indicating strong brand presence.
MAC Cosmetics is a global brand specializing in makeup, skincare, and beauty products.
Engagements 24-Hour Time-Series Raw Data
Current Value: [---------]
Daily Average: [---------]
[--] Week: [----------] -23%
[--] Month: [----------] +47%
[--] Months: [-----------] +384%
[--] Year: [-----------] +77%
1-Year High: [----------] on 2025-12-06
1-Year Low: [---] on 2025-05-05
Engagements by network (24h): X: [-----] Reddit: [---] Instagram: [--] News: [--] YouTube: [-------] TikTok: [---------]
Mentions 24-Hour Time-Series Raw Data
Current Value: [-----]
Daily Average: [---]
[--] Week: [-----] +12%
[--] Month: [-----] +85%
[--] Months: [-----] +77%
[--] Year: [------] +256%
1-Year High: [-----] on 2025-12-22
1-Year Low: [--] on 2025-05-05
Mentions by network (24h): X: [--] Reddit: [--] Instagram: [--] News: [--] YouTube: [---] TikTok: [---]
Creators 24-Hour Time-Series Raw Data
[---] unique social accounts have posts mentioning MAC Cosmetics in the last [--] hours which is down 5.20% from [---] in the previous [--] hours
Daily Average: [---]
[--] Week: [-----] +5.90%
[--] Month: [-----] +82%
[--] Months: [-----] +84%
[--] Year: [-----] +215%
1-Year High: [-----] on 2025-12-22
1-Year Low: [--] on 2025-05-05
The most influential creators that mention MAC Cosmetics in the last [--] hours
| Creator | Rank | Followers | Posts | Engagements |
|---|---|---|---|---|
| @daniellemarcan | [--] | [---------] | [--] | [-------] |
| @minaamouse016 | [--] | [---------] | [--] | [-------] |
| @maccosmetics | [--] | [---------] | [--] | [-------] |
| @tunemusicalmoments | [--] | [---------] | [--] | [-------] |
| @christian_and_maria | [--] | [-------] | [--] | [-------] |
| @monica.raviii | [--] | [-------] | [--] | [------] |
| @mvrychen | [--] | [-------] | [--] | [------] |
| @sonyased5 | [--] | [---------] | [--] | [------] |
| @dotdotdotfreckle | [--] | [-----] | [--] | [------] |
| @prettylittlelex | [--] | [-------] | [--] | [------] |
Sentiment 24-Hour Time-Series Raw Data
Current Value: 96%
Daily Average: 91%
[--] Week: 95% +3%
[--] Month: 95% -3%
[--] Months: 95% -1%
[--] Year: 95% -1%
1-Year High: 100% on 2025-02-22
1-Year Low: 44% on 2025-10-22
Most Supportive Themes:
Most Critical Themes:
Top posts by engagements in the last [--] hours
Showing a maximum of [--] top social posts without a LunarCrush subscription.
"And the @MAC Cosmetics ones smell so good I just wanted a taste π #maccosmetics #trending #lipstick #viral #makeuptrends"
TikTok Link @_angelique.terese 2026-02-15T17:20Z 123.2K followers, 31.9K engagements
"Replying to @Caitlin Jennifer Products used: @Benefit Cosmetics UK benetint + @makeupforever lip liner in endless cocoa + @MAC Cosmetics lipgloss in behaved #lipcombo #pinkgloss #lipproducts #pinklipgloss #fyp The perfect milky pink lip πππΌπΈ The perfect milky pink lip πππΌπΈ"
TikTok Link @lucymdrewek 2026-02-15T12:22Z 201.7K followers, [----] engagements
"Makeup tutorial dont mind my kids real mom life lol #makeuptutorial #valentinesday #valentinesmakeup #girlymakeup #bronzemakeup @e.l.f. Cosmetics @Charlotte Tilbury @hudabeautyshop @Makeup By Mario @Haus Labs @Rare Beauty @Maybelline NY @Morphe Cosmetics @makeupforever @MAC Cosmetics @LAWLESS Beauty"
TikTok Link @christian_and_maria 2026-02-15T05:01Z 126.6K followers, 152.2K engagements
"ELLA + / π ELLA from @meovv for @maccosmetics Photographed by Olivia Haudry @oliviahaudry MAC Global Creative Director Nicola Formichetti @nicolaformichettiMakeup by Fulvia Farolfi @fulviafarolfi # # # #mac #maccosmeticsjapan https://twitter.com/i/web/status/2022868529465434543 https://twitter.com/i/web/status/2022868529465434543"
X Link @maccosmetics_JP 2026-02-15T03:00Z 62.8K followers, [----] engagements
Limited data mode. Full metrics available with subscription: lunarcrush.com/pricing
/topic/mac-cosmetics