# MAC Cosmetics

MAC Cosmetics sees a massive surge in engagements, up 170% daily, driven by TikTok and YouTube content. Mentions are also up significantly year-over-year, indicating strong brand presence.

### About MAC Cosmetics
MAC Cosmetics is a global brand specializing in makeup, skincare, and beauty products.  

### Insights
- mac cosmetics engagements hit 4.4M which is 170% higher than it's daily average.
- mac cosmetics mentions is up 255.94% from the previous year.

### Engagements: [---------] (24h)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:mac-cosmetics/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/mac-cosmetics/time-series/interactions.tsv)  
Current Value: [---------]  
Daily Average: [---------]  
[--] Week: [----------] -23%  
[--] Month: [----------] +47%  
[--] Months: [-----------] +384%  
[--] Year: [-----------] +77%  
1-Year High: [----------] on 2025-12-06  
1-Year Low: [---] on 2025-05-05  

Engagements by network (24h):
X: [-----]
Reddit: [---]
Instagram: [--]
News: [--]
YouTube: [-------]
TikTok: [---------]

  
  
### Mentions: [-----] (24h)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:mac-cosmetics/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/mac-cosmetics/time-series/posts_active.tsv)  
Current Value: [-----]  
Daily Average: [---]  
[--] Week: [-----] +12%  
[--] Month: [-----] +85%  
[--] Months: [-----] +77%  
[--] Year: [------] +256%  
1-Year High: [-----] on 2025-12-22  
1-Year Low: [--] on 2025-05-05  

Mentions by network (24h):
X: [--]
Reddit: [--]
Instagram: [--]
News: [--]
YouTube: [---]
TikTok: [---]

  
  
### Creators: [---] (24h)
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:mac-cosmetics/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/mac-cosmetics/time-series/contributors_active.tsv)  
[---] unique social accounts have posts mentioning MAC Cosmetics in the last [--] hours which is down 5.20% from [---] in the previous [--] hours
Daily Average: [---]  
[--] Week: [-----] +5.90%  
[--] Month: [-----] +82%  
[--] Months: [-----] +84%  
[--] Year: [-----] +215%  
1-Year High: [-----] on 2025-12-22  
1-Year Low: [--] on 2025-05-05  

The most influential creators that mention MAC Cosmetics in the last [--] hours

| Creator                                                     | Rank | Followers | Posts | Engagements |
| -------                                                     | ---- | --------- | ----- | ----------- |
| [@daniellemarcan](/creator/tiktok/daniellemarcan)           | [--]    | [---------] | [--]     | [-------]     |
| [@minaamouse016](/creator/tiktok/minaamouse016)             | [--]    | [---------] | [--]     | [-------]     |
| [@maccosmetics](/creator/tiktok/maccosmetics)               | [--]    | [---------] | [--]    | [-------]     |
| [@tunemusicalmoments](/creator/youtube/tunemusicalmoments)  | [--]    | [---------] | [--]    | [-------]     |
| [@christian_and_maria](/creator/tiktok/christian_and_maria) | [--]    | [-------]   | [--]     | [-------]     |
| [@monica.raviii](/creator/tiktok/monica.raviii)             | [--]    | [-------]   | [--]     | [------]      |
| [@mvrychen](/creator/tiktok/mvrychen)                       | [--]    | [-------]   | [--]     | [------]      |
| [@sonyased5](/creator/tiktok/sonyased5)                     | [--]    | [---------] | [--]     | [------]      |
| [@dotdotdotfreckle](/creator/tiktok/dotdotdotfreckle)       | [--]    | [-----]     | [--]     | [------]      |
| [@prettylittlelex](/creator/tiktok/prettylittlelex)         | [--]   | [-------]   | [--]     | [------]      |

[View More](/list/creators/mac-cosmetics/100)
  
  
### Sentiment: 96%
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:mac-cosmetics/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/mac-cosmetics/time-series/sentiment.tsv)  
Current Value: 96%  
Daily Average: 91%  
[--] Week: 95% +3%  
[--] Month: 95% -3%  
[--] Months: 95% -1%  
[--] Year: 95% -1%  
1-Year High: 100% on 2025-02-22  
1-Year Low: 44% on 2025-10-22  

Most Supportive Themes:
- Holiday Collections & Gift Sets: (40%) MAC Cosmetics is actively promoting its holiday collections and gift sets, featuring new shades, lip products, and special bundles like the 'Winter Glam Set'.
- Product Reviews & Tutorials: (30%) Users are sharing their experiences with MAC products, including lipsticks, lip glosses, and eyeshadows, through try-ons, first impressions, and makeup tutorials.
- Brand Partnerships & PR: (20%) MAC Cosmetics is being featured in PR hauls and unboxing videos, indicating collaborations with influencers and creators.
  
Most Critical Themes:
- Animal Testing Concerns: (5%) A post highlighted MAC Cosmetics among brands that still test on animals, raising ethical concerns.
- Advertising & Marketing Critiques: (5%) One post criticized a MAC Cosmetics billboard featuring Doja Cat, labeling it as 'old-school sexism' for sexualizing women to sell products.
  

### Top MAC Cosmetics Social Posts
Top posts by engagements in the last [--] hours

*Showing a maximum of [--] top social posts without a LunarCrush subscription.*

"And the @MAC Cosmetics ones smell so good I just wanted a taste 😏 #maccosmetics #trending #lipstick #viral #makeuptrends"  
[TikTok Link](https://www.tiktok.com/@_angelique.terese/video/7607143018138815762) [@_angelique.terese](/creator/tiktok/_angelique.terese) 2026-02-15T17:20Z 123.2K followers, 31.9K engagements


"Replying to @Caitlin Jennifer Products used: @Benefit Cosmetics UK benetint + @makeupforever lip liner in endless cocoa + @MAC Cosmetics lipgloss in behaved #lipcombo #pinkgloss #lipproducts #pinklipgloss #fyp The perfect milky pink lip 💕🎀🍼🌸 The perfect milky pink lip 💕🎀🍼🌸"  
[TikTok Link](https://www.tiktok.com/@lucymdrewek/video/7607066182717361430) [@lucymdrewek](/creator/tiktok/lucymdrewek) 2026-02-15T12:22Z 201.7K followers, [----] engagements


"Makeup tutorial dont mind my kids real mom life lol #makeuptutorial #valentinesday #valentinesmakeup #girlymakeup #bronzemakeup @e.l.f. Cosmetics @Charlotte Tilbury @hudabeautyshop @Makeup By Mario @Haus Labs @Rare Beauty @Maybelline NY @Morphe Cosmetics @makeupforever @MAC Cosmetics @LAWLESS Beauty"  
[TikTok Link](https://www.tiktok.com/@christian_and_maria/video/7606952442206473485) [@christian_and_maria](/creator/tiktok/christian_and_maria) 2026-02-15T05:01Z 126.6K followers, 152.2K engagements


"ELLA  +  / 💄 ELLA from @meovv for @maccosmetics Photographed by Olivia Haudry @oliviahaudry MAC Global Creative Director Nicola Formichetti @nicolaformichettiMakeup by Fulvia Farolfi @fulviafarolfi # # # #mac #maccosmeticsjapan https://twitter.com/i/web/status/2022868529465434543 https://twitter.com/i/web/status/2022868529465434543"  
[X Link](https://x.com/maccosmetics_JP/status/2022868529465434543) [@maccosmetics_JP](/creator/x/maccosmetics_JP) 2026-02-15T03:00Z 62.8K followers, [----] engagements

Limited data mode. Full metrics available with subscription: lunarcrush.com/pricing