# Kook

Jung Kook's recent collaborations with Hublot and Calvin Klein are driving significant social media engagement, with a notable increase in creators and posts. Meanwhile, financial commentary from 'KookCapitalLLC' is also present, though less dominant.

### About Kook
Kook refers to Jeon Jung-kook, a member of the South Korean boy band BTS.  

### Insights
- kook creators is up 40.67% from the previous week.
- kook engagements is up 85.06% from the previous week.
- kook mentions is up 50.21% from the previous week.
- kook posts created is up 161.56% from the previous week.

### Engagements: [----------] (24h)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:kook/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/kook/time-series/interactions.tsv)  
Current Value: [----------]  
Daily Average: [----------]  
[--] Week: [----------] +85%  
[--] Month: [-----------] -35%  
[--] Months: [-------------] +197%  
[--] Year: [-------------] +129%  
1-Year High: [-----------] on 2025-12-15  
1-Year Low: [---------] on 2025-05-08  

Engagements by network (24h):
News: [--]
Instagram: [---------]
TikTok: [---------]
X: [---------]
Reddit: [-----]
YouTube: [---------]

  
  
### Mentions: [-----] (24h)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:kook/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/kook/time-series/posts_active.tsv)  
Current Value: [-----]  
Daily Average: [-----]  
[--] Week: [-----] +50%  
[--] Month: [------] +14%  
[--] Months: [-------] +57%  
[--] Year: [-------] -1.30%  
1-Year High: [-----] on 2025-11-03  
1-Year Low: [---] on 2025-03-11  

Mentions by network (24h):
News: [--]
Instagram: [--]
TikTok: [---]
X: [-----]
Reddit: [---]
YouTube: [-----]

  
  
### Creators: [-----] (24h)
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:kook/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/kook/time-series/contributors_active.tsv)  
[-----] unique social accounts have posts mentioning Kook in the last [--] hours which is down 4.30% from [-----] in the previous [--] hours
Daily Average: [-----]  
[--] Week: [-----] +41%  
[--] Month: [-----] +10%  
[--] Months: [------] +109%  
[--] Year: [------] +30%  
1-Year High: [-----] on 2025-11-03  
1-Year Low: [---] on 2025-05-08  

The most influential creators that mention Kook in the last [--] hours

| Creator                                                    | Rank | Followers  | Posts | Engagements |
| -------                                                    | ---- | ---------  | ----- | ----------- |
| [@tunemusicalmoments](/creator/youtube/tunemusicalmoments) | [--]    | [---------]  | [---]   | [---------]   |
| [@jolly](/creator/youtube/jolly)                           | [--]    | [---------]  | [---]   | [---------]   |
| [@bts](/creator/youtube/bts)                               | [--]    | [----------] | [---]   | [-------]     |
| [@hybelabels](/creator/youtube/hybelabels)                 | [--]    | [----------] | [--]    | [-------]     |
| [@hublot](/creator/tiktok/hublot)                          | [--]    | [---------]  | [--]     | [-------]     |
| [@Hublot](/creator/twitter/Hublot)                         | [--]    | [-------]    | [--]     | [-------]     |
| [@bbjairo59701_](/creator/tiktok/bbjairo59701_)            | [--]    |            | [--]     | [-------]     |
| [@gq](/creator/tiktok/gq)                                  | [--]    | [---------]  | [--]     | [-------]     |
| [@TOP100KPOP](/creator/twitter/TOP100KPOP)                 | [--]    | [-------]    | [--]    | [-------]     |
| [@fifa](/creator/youtube/fifa)                             | [--]   | [----------] | [--]     | [-------]     |

[View More](/list/creators/kook/100)
  
  
### Sentiment: 93%
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:kook/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/kook/time-series/sentiment.tsv)  
Current Value: 93%  
Daily Average: 83%  
[--] Week: 89% +3%  
[--] Month: 90% +10%  
[--] Months: 90% +6%  
[--] Year: 90% -2%  
1-Year High: 100% on 2025-12-15  
1-Year Low: 16% on 2025-11-24  

Most Supportive Themes:
- Jung Kook's Calvin Klein Endorsements: (20%) Posts highlight Jung Kook's involvement with Calvin Klein, showcasing his modeling and promotional activities for the brand.
- Jung Kook's Music and Performances: (15%) Content focuses on Jung Kook's solo music releases, official music videos, performance videos, and covers of his songs.
- BTS Group Content and Member Interactions: (15%) This theme includes posts about BTS as a group, interactions between Jung Kook and other BTS members (like V and J-Hope), and discussions about group comebacks.
  
Most Critical Themes:
- Financial Commentary and Market Predictions: (10%) Posts from 'KookCapitalLLC' offer speculative commentary on financial markets, including gold, Bitcoin, and specific stocks, often with a contrarian or 'meme stock' angle.
  

### Top Kook Social Posts
Top posts by engagements in the last [--] hours

*Showing a maximum of [--] top social posts without a LunarCrush subscription.*

"Welcoming Jung Kook as our Global Brand Ambassador marks the dawn of a new era for Hublot. His fearless creativity and drive reflect our commitment to empowering individuality and redefining whats possible in the world of fine watchmaking. #hublot"  
[X Link](https://x.com/Hublot/status/2022967215595954486) [@Hublot](/creator/x/Hublot) 2026-02-15T09:32Z 662.9K followers, 236K engagements


"#VogueCeleb BTS JIMINJUNG KOOK @VogueTaiwan #BTS #JIMIN # #JUNGKOOK"  
[TikTok Link](https://www.tiktok.com/@voguetw/video/7606987460609903883) [@voguetw](/creator/tiktok/voguetw) 2026-02-15T08:47Z 592.1K followers, [----] engagements


"Boy Group Member Brand Reputation Rankings for February 2026: [--]. BTS Jimin [--]. BTS Jung Kook [--]. BTS Jin [--]. BIGBANGs G-Dragon [--]. BTS V [--]. Wanna Ones Ong Seongwu [--]. EXOs Baekhyun [--]. TWS Jihoon [--]. Wanna One Lai Guanlin [--]. ONEUS Ravn [--]. SHINees Key [--]. BTS j-hope [--]. BTS RM [--]. BTS Suga [--]. TVXQs U-Know [--]. SUPER JUNIORs Kyuhyun [--]. Wanna Ones Park Woojin [--]. SUPER JUNIORs Heechul [--]. withus Rak [--]. EXOs Kai [--]. SHINees Minho [--]. RIIZEs Wonbin [--]. TWS Dohoon [--]. WINNERs Song Mino [--]. Wanna Ones Lee Daehwi [--]. ENHYPENs Sunghoon [--]. SEVENTEENs Mingyu [--]. HIGHLIGHTs Yoon Dojoon [--]. THE BOYZs Juyeon"  
[X Link](https://x.com/koreansales_twt/status/2022897870693896266) [@koreansales_twt](/creator/x/koreansales_twt) 2026-02-15T04:56Z 238.6K followers, 23.9K engagements


"Jung Kook looks every bit a superstar for Hublot"  
[X Link](https://x.com/OneilyMusic/status/2022896149485752779) [@OneilyMusic](/creator/x/OneilyMusic) 2026-02-15T04:50Z 32.8K followers, [----] engagements

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