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# Kook

Jung Kook's recent surge in social media activity is driven by his new role as a global brand ambassador for Hublot and ongoing Calvin Klein endorsements, alongside significant engagement from BTS-related content.

### About Kook
Kook refers to Jeon Jung-kook, a member of the South Korean boy band BTS.  

### Insights
- kook creators is up 40.67% from the previous week.
- kook engagements is up 88.77% from the previous week.
- kook mentions is up 50.21% from the previous week.
- kook posts created is up 156.01% from the previous week.

### Engagements: [----------] (24h)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:kook/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/kook/time-series/interactions.tsv)  
Current Value: [----------]  
Daily Average: [----------]  
[--] Week: [----------] +89%  
[--] Month: [-----------] -35%  
[--] Months: [-------------] +197%  
[--] Year: [-------------] +129%  
1-Year High: [-----------] on 2025-12-15  
1-Year Low: [---------] on 2025-05-08  

Engagements by network (24h):
X: [---------]
News: [--]
TikTok: [---------]
YouTube: [---------]
Reddit: [-----]
Instagram: [---------]

  
  
### Mentions: [-----] (24h)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:kook/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/kook/time-series/posts_active.tsv)  
Current Value: [-----]  
Daily Average: [-----]  
[--] Week: [-----] +50%  
[--] Month: [------] +14%  
[--] Months: [-------] +57%  
[--] Year: [-------] -1.30%  
1-Year High: [-----] on 2025-11-03  
1-Year Low: [---] on 2025-03-11  

Mentions by network (24h):
X: [-----]
News: [--]
TikTok: [---]
YouTube: [-----]
Reddit: [---]
Instagram: [--]

  
  
### Creators: [-----] (24h)
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:kook/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/kook/time-series/contributors_active.tsv)  
[-----] unique social accounts have posts mentioning Kook in the last [--] hours which is up 1% from [-----] in the previous [--] hours
Daily Average: [-----]  
[--] Week: [-----] +41%  
[--] Month: [-----] +10%  
[--] Months: [------] +109%  
[--] Year: [------] +30%  
1-Year High: [-----] on 2025-11-03  
1-Year Low: [---] on 2025-05-08  

The most influential creators that mention Kook in the last [--] hours

| Creator                                         | Rank | Followers  | Posts | Engagements |
| -------                                         | ---- | ---------  | ----- | ----------- |
| [@upediashorts](/creator/youtube/upediashorts)  | [--]    | [----------] | [---]   | [---------]   |
| [@hublot](/creator/instagram/hublot)            | [--]    | [---------]  | [--]     | [---------]   |
| [@jolly](/creator/youtube/jolly)                | [--]    | [---------]  | [---]   | [---------]   |
| [@bts](/creator/youtube/bts)                    | [--]    | [----------] | [---]   | [-------]     |
| [@hybelabels](/creator/youtube/hybelabels)      | [--]    | [----------] | [--]    | [-------]     |
| [@hublot](/creator/tiktok/hublot)               | [--]    | [---------]  | [--]     | [-------]     |
| [@gq](/creator/tiktok/gq)                       | [--]    | [---------]  | [--]     | [-------]     |
| [@Hublot](/creator/twitter/Hublot)              | [--]    | [-------]    | [--]     | [-------]     |
| [@bbjairo59701_](/creator/tiktok/bbjairo59701_) | [--]    |            | [--]     | [-------]     |
| [@fifa](/creator/youtube/fifa)                  | [--]   | [----------] | [--]     | [-------]     |

[View More](/list/creators/kook/100)
  
  
### Sentiment: 82%
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:kook/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/kook/time-series/sentiment.tsv)  
Current Value: 82%  
Daily Average: 83%  
[--] Week: 89% +2%  
[--] Month: 89% +9%  
[--] Months: 89% +5%  
[--] Year: 89% -3%  
1-Year High: 100% on 2025-12-15  
1-Year Low: 16% on 2025-11-24  

Most Supportive Themes:
- Jung Kook's Calvin Klein Endorsements: (20%) Posts highlight Jung Kook's involvement with Calvin Klein, showcasing his modeling and promotional activities for the brand.
- Jung Kook's Music and Performances: (15%) Content focuses on Jung Kook's solo music releases, official music videos, performance videos, and covers of his songs.
- BTS Group Content and Member Interactions: (15%) This theme includes posts about BTS as a group, interactions between Jung Kook and other BTS members (like V and J-Hope), and discussions about group comebacks.
  
Most Critical Themes:
- Financial Commentary and Market Predictions: (10%) Posts from 'KookCapitalLLC' offer speculative commentary on financial markets, including gold, Bitcoin, and specific stocks, often with a contrarian or 'meme stock' angle.
  

### Top Kook Social Posts
Top posts by engagements in the last [--] hours

*Showing a maximum of [--] top social posts without a LunarCrush subscription.*

"#Jungkook's Love Songs Selections on YT Music Die With A Smile Lady Gaga & Bruno Mars Soda Pop Saja Boys Andrew Choi Neckwav See You Again (feat. Charlie Puth) Wiz Khalifa BIRDS OF A FEATHER Billie Eilish Company Justin Bieber Still With You Jung Kook I Like Me Better Lauv Somebody To You (feat. Demi Lovato) The Vamps Give Love AKMU lovely Billie Eilish & Khalid To Reach You 10CM Magic Shop BTS All For You (Inst.) Jeong Eun Ji & Seo In Guk Miracle (feat. Paul Kim) Stella Jang Never Let Go Jung Kook https://twitter.com/i/web/status/2022859596675908054"  
[X Link](https://x.com/btsbase07/status/2022859596675908054) [@btsbase07](/creator/x/btsbase07) 2026-02-15T02:24Z [----] followers, [----] engagements


"@chimmyschurro It's criminal what has been done to everyone except Namjoon & V. Hoseok & Kook I could still recognise other three I was so confused. I went ok that's TXT Taehyun (Jin) who are the other two 🧐 Someone had to tell me it was Jimin & Yoongi 🥲"  
[X Link](https://x.com/Sir6ALotB/status/2022853116064858579) [@Sir6ALotB](/creator/x/Sir6ALotB) 2026-02-15T01:59Z [---] followers, [----] engagements


"There's only [--] people on this list that was going to have a meet and greet with him fighting among giant media and publishersIt all lasted only [--] minutes and yes I now officially stood and got a photo with Jung Kook :) Photographer Yik Keat shares photo with #Jungkook"  
[X Link](https://x.com/_rapperjk_/status/2022825939453768082) [@_rapperjk_](/creator/x/_rapperjk_) 2026-02-15T00:11Z 24.1K followers, [----] engagements


"A night defined by trailblazing ambition and unforgettable moments. Jung Kook brings a unique spirit where creativity meets precision and every second is an opportunity to inspire. Together we embark on a journey that redefines the meaning of time.Stay tuned for whats next. @Hublot #hublot #JUNGKOOK #JUNGKOOKxHUBLOT #JUNGKOOKForHUBLOT HUBLOT Ambassador Unveil HUBLOT Ambassador Unveil"  
[TikTok Link](https://www.tiktok.com/@user3325947490690/video/7606866305613909269) [@user3325947490690](/creator/tiktok/user3325947490690) 2026-02-14T23:26Z [----] followers, [---] engagements

Limited data mode. Full metrics available with subscription: lunarcrush.com/pricing

Kook

Jung Kook's recent surge in social media activity is driven by his new role as a global brand ambassador for Hublot and ongoing Calvin Klein endorsements, alongside significant engagement from BTS-related content.

About Kook

Kook refers to Jeon Jung-kook, a member of the South Korean boy band BTS.

Insights

  • kook creators is up 40.67% from the previous week.
  • kook engagements is up 88.77% from the previous week.
  • kook mentions is up 50.21% from the previous week.
  • kook posts created is up 156.01% from the previous week.

Engagements: [----------] (24h)

Engagements Line Chart
Engagements 24-Hour Time-Series Raw Data
Current Value: [----------]
Daily Average: [----------]
[--] Week: [----------] +89%
[--] Month: [-----------] -35%
[--] Months: [-------------] +197%
[--] Year: [-------------] +129%
1-Year High: [-----------] on 2025-12-15
1-Year Low: [---------] on 2025-05-08

Engagements by network (24h): X: [---------] News: [--] TikTok: [---------] YouTube: [---------] Reddit: [-----] Instagram: [---------]

Mentions: [-----] (24h)

Mentions Line Chart
Mentions 24-Hour Time-Series Raw Data
Current Value: [-----]
Daily Average: [-----]
[--] Week: [-----] +50%
[--] Month: [------] +14%
[--] Months: [-------] +57%
[--] Year: [-------] -1.30%
1-Year High: [-----] on 2025-11-03
1-Year Low: [---] on 2025-03-11

Mentions by network (24h): X: [-----] News: [--] TikTok: [---] YouTube: [-----] Reddit: [---] Instagram: [--]

Creators: [-----] (24h)

Creators Line Chart
Creators 24-Hour Time-Series Raw Data
[-----] unique social accounts have posts mentioning Kook in the last [--] hours which is up 1% from [-----] in the previous [--] hours Daily Average: [-----]
[--] Week: [-----] +41%
[--] Month: [-----] +10%
[--] Months: [------] +109%
[--] Year: [------] +30%
1-Year High: [-----] on 2025-11-03
1-Year Low: [---] on 2025-05-08

The most influential creators that mention Kook in the last [--] hours

Creator Rank Followers Posts Engagements
@upediashorts [--] [----------] [---] [---------]
@hublot [--] [---------] [--] [---------]
@jolly [--] [---------] [---] [---------]
@bts [--] [----------] [---] [-------]
@hybelabels [--] [----------] [--] [-------]
@hublot [--] [---------] [--] [-------]
@gq [--] [---------] [--] [-------]
@Hublot [--] [-------] [--] [-------]
@bbjairo59701_ [--] [--] [-------]
@fifa [--] [----------] [--] [-------]

View More

Sentiment: 82%

Sentiment Line Chart
Sentiment 24-Hour Time-Series Raw Data
Current Value: 82%
Daily Average: 83%
[--] Week: 89% +2%
[--] Month: 89% +9%
[--] Months: 89% +5%
[--] Year: 89% -3%
1-Year High: 100% on 2025-12-15
1-Year Low: 16% on 2025-11-24

Most Supportive Themes:

  • Jung Kook's Calvin Klein Endorsements: (20%) Posts highlight Jung Kook's involvement with Calvin Klein, showcasing his modeling and promotional activities for the brand.
  • Jung Kook's Music and Performances: (15%) Content focuses on Jung Kook's solo music releases, official music videos, performance videos, and covers of his songs.
  • BTS Group Content and Member Interactions: (15%) This theme includes posts about BTS as a group, interactions between Jung Kook and other BTS members (like V and J-Hope), and discussions about group comebacks.

Most Critical Themes:

  • Financial Commentary and Market Predictions: (10%) Posts from 'KookCapitalLLC' offer speculative commentary on financial markets, including gold, Bitcoin, and specific stocks, often with a contrarian or 'meme stock' angle.

Top Kook Social Posts

Top posts by engagements in the last [--] hours

Showing a maximum of [--] top social posts without a LunarCrush subscription.

"#Jungkook's Love Songs Selections on YT Music Die With A Smile Lady Gaga & Bruno Mars Soda Pop Saja Boys Andrew Choi Neckwav See You Again (feat. Charlie Puth) Wiz Khalifa BIRDS OF A FEATHER Billie Eilish Company Justin Bieber Still With You Jung Kook I Like Me Better Lauv Somebody To You (feat. Demi Lovato) The Vamps Give Love AKMU lovely Billie Eilish & Khalid To Reach You 10CM Magic Shop BTS All For You (Inst.) Jeong Eun Ji & Seo In Guk Miracle (feat. Paul Kim) Stella Jang Never Let Go Jung Kook https://twitter.com/i/web/status/2022859596675908054"
X Link @btsbase07 2026-02-15T02:24Z [----] followers, [----] engagements

"@chimmyschurro It's criminal what has been done to everyone except Namjoon & V. Hoseok & Kook I could still recognise other three I was so confused. I went ok that's TXT Taehyun (Jin) who are the other two 🧐 Someone had to tell me it was Jimin & Yoongi 🥲"
X Link @Sir6ALotB 2026-02-15T01:59Z [---] followers, [----] engagements

"There's only [--] people on this list that was going to have a meet and greet with him fighting among giant media and publishersIt all lasted only [--] minutes and yes I now officially stood and got a photo with Jung Kook :) Photographer Yik Keat shares photo with #Jungkook"
X Link @rapperjk 2026-02-15T00:11Z 24.1K followers, [----] engagements

"A night defined by trailblazing ambition and unforgettable moments. Jung Kook brings a unique spirit where creativity meets precision and every second is an opportunity to inspire. Together we embark on a journey that redefines the meaning of time.Stay tuned for whats next. @Hublot #hublot #JUNGKOOK #JUNGKOOKxHUBLOT #JUNGKOOKForHUBLOT HUBLOT Ambassador Unveil HUBLOT Ambassador Unveil"
TikTok Link @user3325947490690 2026-02-14T23:26Z [----] followers, [---] engagements

Limited data mode. Full metrics available with subscription: lunarcrush.com/pricing

Kook
/topic/kook