# Hennessy

Hennessy engagements surge 40% as brand faces backlash over LeBron James ad controversy. Social media buzz highlights cocktail culture and luxury lifestyle alongside criticism of misleading advertising.

### About Hennessy
Hennessy is a well-known brand of cognac.  

### Insights
- Hennessy engagements is up 40.24% from the previous week.

### Engagements: [---------] (24h)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:hennessy/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/hennessy/time-series/interactions.tsv)  
Current Value: [---------]  
Daily Average: [---------]  
[--] Week: [----------] +40%  
[--] Month: [----------] +14%  
[--] Months: [-----------] +41%  
[--] Year: [-------------] -3.70%  
1-Year High: [----------] on 2025-10-07  
1-Year Low: [-------] on 2025-08-13  

Engagements by network (24h):
Instagram: [-----]
YouTube: [---------]
X: [---------]
TikTok: [---------]
Reddit: [---]
News: [--]

  
  
### Mentions: [-----] (24h)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:hennessy/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/hennessy/time-series/posts_active.tsv)  
Current Value: [-----]  
Daily Average: [-----]  
[--] Week: [-----] -2.70%  
[--] Month: [------] +19%  
[--] Months: [------] +22%  
[--] Year: [-------] -24%  
1-Year High: [-----] on 2025-10-09  
1-Year Low: [---] on 2025-03-17  

Mentions by network (24h):
Instagram: [--]
YouTube: [---]
X: [---]
TikTok: [---]
Reddit: [--]
News: [--]

  
  
### Creators: [-----] (24h)
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:hennessy/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/hennessy/time-series/contributors_active.tsv)  
[-----] unique social accounts have posts mentioning Hennessy in the last [--] hours which is down 0.69% from [-----] in the previous [--] hours
Daily Average: [-----]  
[--] Week: [-----] -7.80%  
[--] Month: [-----] +11%  
[--] Months: [------] +52%  
[--] Year: [------] +11%  
1-Year High: [-----] on 2025-10-09  
1-Year Low: [---] on 2025-03-17  

The most influential creators that mention Hennessy in the last [--] hours

| Creator                                                                | Rank | Followers  | Posts | Engagements |
| -------                                                                | ---- | ---------  | ----- | ----------- |
| [@people](/creator/tiktok/people)                                      | [--]    | [---------]  | [--]     | [-------]     |
| [@upediashorts](/creator/youtube/upediashorts)                         | [--]    | [----------] | [---]   | [-------]     |
| [@hennessy5599](/creator/tiktok/hennessy5599)                          | [--]    | [-----]      | [--]    | [-------]     |
| [@hennessy_xo8](/creator/tiktok/hennessy_xo8)                          | [--]    | [------]     | [--]    | [------]      |
| [@dejloafvevo](/creator/youtube/dejloafvevo)                           | [--]    | [-------]    | [--]     | [------]      |
| [@lashesby.hennessy](/creator/tiktok/lashesby.hennessy)                | [--]    | [------]     | [--]    | [------]      |
| [@meganmhennessy](/creator/tiktok/meganmhennessy)                      | [--]    | [------]     | [--]    | [------]      |
| [@UCdnQ7ZZqjDdbiLWlJ3kRJow](/creator/youtube/UCdnQ7ZZqjDdbiLWlJ3kRJow) | [--]    | [------]     | [--]     | [------]      |
| [@UCZSG-fShZkv3VOUWGzuGw1g](/creator/youtube/UCZSG-fShZkv3VOUWGzuGw1g) | [--]    | [-----]      | [--]     | [------]      |
| [@Tomhennessey69](/creator/twitter/Tomhennessey69)                     | [--]   | [---------]  | [--]    | [------]      |

[View More](/list/creators/hennessy/100)
  
  
### Sentiment: 86%
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:hennessy/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/hennessy/time-series/sentiment.tsv)  
Current Value: 86%  
Daily Average: 67%  
[--] Week: 65% +3%  
[--] Month: 84% +13%  
[--] Months: 84% +34%  
[--] Year: 84% +27%  
1-Year High: 97% on 2025-10-06  
1-Year Low: 17% on 2025-04-16  

Most Supportive Themes:
- Cocktail Recipes and Consumption: (40%) Users are sharing various ways to mix and enjoy Hennessy, from specific cocktails to general consumption during social events.
- Lifestyle and Brand Association: (30%) Hennessy is being associated with a luxury lifestyle, celebrations, and personal enjoyment, often featured in user-generated content.
- LeBron James Collaboration: (30%) Hennessy partnered with LeBron James for a collector's edition VSOP cognac, including a controversial fake retirement announcement ad.
  
Most Critical Themes:
- Misleading Advertising Controversy: (60%) The fake retirement announcement by LeBron James for Hennessy has led to fan backlash and a lawsuit, with some feeling misled.
- Social Commentary and Controversial Topics: (40%) Some posts contain controversial political and social commentary that may negatively impact brand perception.
  

### Top Hennessy Social Posts
Top posts by engagements in the last [--] hours

*Showing a maximum of [--] top social posts without a LunarCrush subscription.*

"Marco Rubio is a weirdo #marcorubio #europe #europeanunion #nato Marco Rubio Dreams of US/Europe Friendship Marco Rubio Dreams of US/Europe Friendship"  
[TikTok Link](https://www.tiktok.com/@kaitlynhennessy/video/7606931337693383966) [@kaitlynhennessy](/creator/tiktok/kaitlynhennessy) 2026-02-15T03:38Z 58.3K followers, [----] engagements


"@LizzlePng @LaRussellGC Excuse me sir I only drink my Hennessy neat with a slice of cucumber"  
[X Link](https://x.com/RyanGlover1982/status/2022846165734297869) [@RyanGlover1982](/creator/x/RyanGlover1982) 2026-02-15T01:31Z [---] followers, [---] engagements


"Drunky😮💨🫨#fyp #fypviral #jamaicantiktokviral #hennessydrinks #rum #drunk Me after my first cup of Hennessy Me after my first cup of Hennessy"  
[TikTok Link](https://www.tiktok.com/@shallpongjrfamily/video/7606888952942972181) [@shallpongjrfamily](/creator/tiktok/shallpongjrfamily) 2026-02-15T00:54Z 40.7K followers, [----] engagements


"Se fosse no Brasil H seria o candidato perfeito para o prximo rancho do maia. Mesma vibe de todos que vo pra l ❤ Hudson Williams poses at the Hennessy Gold House Lunar New Year Celebration. https://t.co/o8ElD5sTLb Hudson Williams poses at the Hennessy Gold House Lunar New Year Celebration. https://t.co/o8ElD5sTLb"  
[X Link](https://x.com/CallasNinna/status/2022835797603295278) [@CallasNinna](/creator/x/CallasNinna) 2026-02-15T00:50Z [---] followers, [---] engagements

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