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# Helly Hansen

Helly Hansen faces controversy as news reports link the brand to neo-Nazi groups, sparking debate about its public image and brand associations.

### About Helly Hansen
Helly Hansen is a Norwegian brand specializing in performance outdoor and workwear, particularly for sailing and skiing.  

### Insights
- helly hansen mentions hit XXX which is XXX% higher than it's daily average.
- helly hansen creators hit XXX which is XXX% higher than it's daily average.
- helly hansen Engagements hit a 52-Week high of XXXXXXXXX for the day
- helly hansen Engagements hit an all time of XXXXXXXXX for the day

### Engagements: XXXXXX (24h)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:helly-hansen/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/helly-hansen/time-series/interactions.tsv)  
Current Value: XXXXXX  
Daily Average: XXXXXX  
X Week: XXXXXXX -XX%  
X Month: XXXXXXXXXX +1,961%  
X Months: XXXXXXXXXX +399%  
X Year: XXXXXXXXXX +216%  
1-Year High: XXXXXXXXX on 2025-12-06  
1-Year Low: XX on 2025-11-08  

Engagements by network (24h):
Reddit: XXX
TikTok: XXXXXX
X: XXXXX
YouTube: XXXXX

  
  
### Mentions: XXX (24h)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:helly-hansen/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/helly-hansen/time-series/posts_active.tsv)  
Current Value: XXX  
Daily Average: XXX  
X Week: XXX -XXXX%  
X Month: XXXXX +31%  
X Months: XXXXX +23%  
X Year: XXXXX +339%  
1-Year High: XXX on 2025-12-01  
1-Year Low: X on 2025-10-27  

Mentions by network (24h):
Reddit: XXX
TikTok: XXX
X: XXX
YouTube: XXX

  
  
### Creators: XXX (24h)
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:helly-hansen/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/helly-hansen/time-series/contributors_active.tsv)  
XXX unique social accounts have posts mentioning Helly Hansen in the last XX hours which is up XX% from XXX in the previous XX hours
Daily Average: XX  
X Week: XXX -XXXX%  
X Month: XXX +25%  
X Months: XXXXX +17%  
X Year: XXXXX +262%  
1-Year High: XXX on 2025-12-01  
1-Year Low: X on 2025-10-27  

The most influential creators that mention Helly Hansen in the last XX hours

| Creator                                                 | Rank | Followers | Posts | Engagements |
| -------                                                 | ---- | --------- | ----- | ----------- |
| [@aus_pill](/creator/twitter/aus_pill)                  | X    | XXXXXX    | X     | XXXXX       |
| [@meandmyjackets](/creator/youtube/meandmyjackets)      | X    | XXXXX     | XX    | XXX         |
| [@slipstreamvtg](/creator/tiktok/slipstreamvtg)         | X    | XXXXXX    | X     | XXX         |
| [@PeterGlennSports](/creator/youtube/PeterGlennSports)  | X    | XXXXXX    | X     | XXX         |
| [@nevadalivin702](/creator/twitter/nevadalivin702)      | X    | XX        | X     | XXX         |
| [@outdoorsmagictv](/creator/youtube/outdoorsmagictv)    | X    | XXXXXX    | X     | XXX         |
| [@hellyhansen1877](/creator/youtube/hellyhansen1877)    | X    | XXXXXX    | X     | XXX         |
| [@highendhim](/creator/tiktok/highendhim)               | X    |           | X     | XXX         |
| [@special.clothing8](/creator/tiktok/special.clothing8) | X    | XXX       | X     | XXX         |
| [@snowsceneshop](/creator/youtube/snowsceneshop)        | XX   | XX        | X     | XXX         |

[View More](/list/creators/helly-hansen/100)
  
  
### Sentiment: XX%
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:helly-hansen/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/helly-hansen/time-series/sentiment.tsv)  
Current Value: XX%  
Daily Average: XX%  
X Week: XX% -X%  
X Month: XX% -XX%  
X Months: XX% +5%  
X Year: XX% -X%  
1-Year High: XXX% on 2024-12-12  
1-Year Low: XX% on 2025-02-19  

Most Supportive Themes:
- Brand Partnerships and Events: (30%) Helly Hansen actively engages in charitable partnerships and sponsors major sailing events, demonstrating a commitment to maritime causes and the sailing community.
- Product Quality and Durability: (25%) Users consistently praise the long-lasting quality and durability of Helly Hansen products, with many sharing positive experiences spanning decades.
- Fashion and Style Association: (20%) Helly Hansen is recognized as a fashion brand, with its products appearing in fashion contexts and being considered desirable, sometimes associated with luxury.
  
Most Critical Themes:
- Brand Perception and Controversy: (15%) Recent discussions have linked Helly Hansen to specific political or social groups, sparking controversial statements and debates about the brand's public image.
- Price and Accessibility: (10%) Some consumers perceive Helly Hansen as an expensive brand, with comments suggesting its products are luxury items that are not universally affordable.
  

### Top Helly Hansen Social Posts
Top posts by engagements in the last XX hours

*Showing only X posts for non-authenticated requests. Use your API key in requests for full results.*

"dressing cute in winter is much easier than in summer imo #winteroutfit #jfashion #dollette outfit details: thermal wear - helly hansen wrap up top - angelruche (discount code mirukurum) turtleneck earmuffs - secondhand doesnt have a tag fleece tights socks bag skirt bloomers boots - aliexpress"  
[TikTok Link](https://www.tiktok.com/@mirumune/video/7582327798572797206) [@mirumune](/creator/tiktok/mirumune) 2025-12-10T20:24Z 861.6K followers, 14.3K engagements


"or helly hansen mittens @My Sunday Ski @thenorthface @Salomon @blackcrows skis @FACTION"  
[TikTok Link](https://www.tiktok.com/@zrlbarnes/video/7582316762373426454) [@zrlbarnes](/creator/tiktok/zrlbarnes) 2025-12-10T19:41Z X followers, XXX engagements


"Helly Hansen - Ocean Sailing Full-Zip Jacket Men's HP"  
[YouTube Link](https://youtube.com/watch?v=GWp6p-A3q7g) [@talger2003](/creator/youtube/talger2003) 2025-12-10T17:37Z XXX followers, XX engagements


"@808andCarShakes That aint it. What about the interior"  
[X Link](https://x.com/nevadalivin702/status/1998574697206919555) [@nevadalivin702](/creator/x/nevadalivin702) 2025-12-10T02:05Z XX followers, XXX engagements