# Harley-Davidson, Inc. (HOG)

Harley-Davidson plans significant job cuts as part of a 'reset' strategy to reduce annual run rates by at least $150 million, according to the Milwaukee Business Journal.

### About Harley-Davidson, Inc.
Harley-Davidson, Inc. is an American manufacturer of motorcycles and related merchandise.  
Harley-Davidson, Inc. uses the ticker $HOG for trading. Listed in the [Stocks](/list/stocks) category within the [Consumer Cyclical](/list/stocks/consumer-cyclical) sectors.

### Insights
- Harley-Davidson, Inc. (HOG) market dominance near a 52-week low at [-------].
- Harley-Davidson, Inc. (HOG) trading volume is up 98.74% from the previous week.
- Harley-Davidson, Inc. (HOG) Galaxy Score™ is up 86.67% from the previous [--] months.
- Harley-Davidson, Inc. (HOG) creators is up 11.15% from the previous week.
- Harley-Davidson, Inc. (HOG) mentions is up 39.6% from the previous week.
- Harley-Davidson, Inc. (HOG) posts created is up 56.91% from the previous week.

### Price: $20.40
![Price Line Chart](https://lunarcrush.com/gi/w:600/t:$hog/c:line/m:close/iv:1d.svg)  
[Price 24-Hour Time-Series Raw Data](/topic/$hog/time-series/close.tsv)  
Despite positive social media engagement and increased mentions, the stock price is experiencing a negative trend, likely due to broader market concerns, weak consumer sentiment, a Q4 earnings miss, and news of planned job cuts.  

24-Hour: 3.92%
7-Day: -0.78%
30-Day: -0.34%

1-Year High: $31 on 2025-09-08  
1-Year Low: $19.60 on 2026-02-02  
  
  
### AltRank: [--]
![AltRank Line Chart](https://lunarcrush.com/gi/w:600/t:$hog/c:line/m:alt_rank/iv:1d.svg)  
[AltRank 24-Hour Time-Series Raw Data](/topic/$hog/time-series/alt_rank.tsv)  
Harley-Davidson, Inc. (HOG) is currently AltRank #31 based on combined combined social and market metrics
Daily Average: [---]  
[--] Week: [--] [---]  
[--] Month: [--] [---]  
[--] Months: [--] [------]  
[--] Year: [--] [----]  
1-Year High: [-----] on 2025-03-01  
1-Year Low: [--] on 2025-11-08  
  
  
### Galaxy Score: [-----]
![Galaxy Score Line Chart](https://lunarcrush.com/gi/w:600/t:$hog/c:line/m:galaxy_score/iv:1d.svg)  
[Galaxy Score 24-Hour Time-Series Raw Data](/topic/$hog/time-series/galaxy_score.tsv)  
Current Value: [-----]  
Daily Average: [--]  
[--] Week: [--] +14  
[--] Month: [--] +21  
[--] Months: [--] +26  
[--] Year: [--] [---]  
1-Year High: [--] on 2025-06-26  
1-Year Low: [--] on 2025-07-16  
  
  
### Engagements: [---------] (24h)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:$hog/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/$hog/time-series/interactions.tsv)  
Current Value: [---------]  
Daily Average: [---------]  
[--] Week: [----------] -1.30%  
[--] Month: [-----------] -30%  
[--] Months: [-------------] -8%  
[--] Year: [-------------] +114%  
1-Year High: [----------] on 2025-12-05  
1-Year Low: [---------] on 2025-02-25  

Engagements by network (24h):
TikTok: [---------]
News: [--]
Instagram: [-------]
YouTube: [---------]
Reddit: [---]
X: [------]

  
  
### Mentions: [-----] (24h)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:$hog/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/$hog/time-series/posts_active.tsv)  
Current Value: [-----]  
Daily Average: [-----]  
[--] Week: [-----] +40%  
[--] Month: [------] +5.60%  
[--] Months: [------] -29%  
[--] Year: [-------] +306%  
1-Year High: [-----] on 2025-07-31  
1-Year Low: [---] on 2025-02-17  

Mentions by network (24h):
TikTok: [-----]
News: [--]
Instagram: [---]
YouTube: [-----]
Reddit: [--]
X: [---]

  
  
### Creators: [-----] (24h)
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:$hog/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/$hog/time-series/contributors_active.tsv)  
[-----] unique social accounts have posts mentioning Harley-Davidson, Inc. (HOG) in the last [--] hours which is up 0.39% from [-----] in the previous [--] hours
Daily Average: [-----]  
[--] Week: [-----] +11%  
[--] Month: [-----] +7.90%  
[--] Months: [------] -34%  
[--] Year: [------] +133%  
1-Year High: [-----] on 2025-07-03  
1-Year Low: [---] on 2025-02-19  

The most influential creators that mention Harley-Davidson, Inc. in the last [--] hours

| Creator                                                    | Rank | Followers | Posts | Engagements |
| -------                                                    | ---- | --------- | ----- | ----------- |
| [@tunemusicalmoments](/creator/youtube/tunemusicalmoments) | [--]    | [---------] | [---]   | [---------]   |
| [@lstvcgmiqw3](/creator/tiktok/lstvcgmiqw3)                | [--]    | [------]    | [--]    | [-------]     |
| [@turbodriveavenue](/creator/youtube/turbodriveavenue)     | [--]    | [------]    | [--]    | [-------]     |
| [@bigghendrik](/creator/tiktok/bigghendrik)                | [--]    | [------]    | [--]    | [------]      |
| [@torquereborn](/creator/youtube/torquereborn)             | [--]    | [------]    | [--]     | [------]      |
| [@two](/creator/youtube/two)                               | [--]    | [-----]     | [--]     | [------]      |
| [@hungharleysaigon](/creator/youtube/hungharleysaigon)     | [--]    | [------]    | [--]    | [------]      |
| [@motortrix](/creator/youtube/motortrix)                   | [--]    | [------]    | [--]    | [------]      |
| [@harley_davidson75](/creator/tiktok/harley_davidson75)    | [--]    | [---------] | [--]    | [------]      |
| [@laviclavida](/creator/tiktok/laviclavida)                | [--]   | [-------]   | [--]    | [------]      |

[View More](/list/creators/$hog/100)
  
  
### Sentiment: 69%
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:$hog/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/$hog/time-series/sentiment.tsv)  
Current Value: 69%  
Daily Average: 71%  
[--] Week: 70% no change  
[--] Month: 66% +2%  
[--] Months: 66% -11%  
[--] Year: 66% -7%  
1-Year High: 98% on 2025-08-08  
1-Year Low: 36% on 2025-12-11  

Most Supportive Themes:
- Algorand Ecosystem Integration: (35%) Harley-Davidson's integration with the Algorand ecosystem, specifically mentioning the LiquiHog project.
- PulseChain Themed Anime Series: (25%) The PulseChain themed Anime Series is a significant driver of positive sentiment and engagement.
- HOG Token Promotion: (20%) Community members are actively promoting the HOG token, discussing its potential and encouraging participation.
  
Most Critical Themes:
- Company Struggles: (15%) Some posts discuss the company's challenges, including declining sales and the need to attract a younger demographic.
- Economic Factors: (5%) Mentions of economic conditions and market factors like tariffs and Federal Reserve rates are present.
  
  
  
### Social Dominance: 0.257%
![Social Dominance Line Chart](https://lunarcrush.com/gi/w:600/t:$hog/c:line/m:social_dominance/iv:1d.svg)  
[Social Dominance 24-Hour Time-Series Raw Data](/topic/$hog/time-series/social_dominance.tsv)  
Current Value: 0.257%  
Daily Average: 0.406%  
[--] Week: 0.258% -0.039%  
[--] Month: 0.676% +0.393%  
[--] Months: 0.676% +0.304%  
[--] Year: 0.676% +0.45%  
1-Year High: 0.676% on 2026-02-16  
1-Year Low: 0.177% on 2026-02-05  
  
  
### Market Dominance: 0.00273%
![Market Dominance Line Chart](https://lunarcrush.com/gi/w:600/t:$hog/c:line/m:market_dominance/iv:1d.svg)  
[Market Dominance 24-Hour Time-Series Raw Data](/topic/$hog/time-series/market_dominance.tsv)  
Current Value: 0.00273%  
Daily Average: 0%  
1-Year High: 0.117% on 2025-03-31  
1-Year Low: 0.00266% on 2026-02-02  
  
  
### Market Cap: $2,411,275,424
![Market Cap Line Chart](https://lunarcrush.com/gi/w:600/t:$hog/c:line/m:market_cap/iv:1d.svg)  
[Market Cap 24-Hour Time-Series Raw Data](/topic/$hog/time-series/market_cap.tsv)  
Current Value: $2,411,275,424  
Daily Average: $2,969,755,820  
[--] Week: $2,411,275,424 -0.44%  
[--] Month: $2,412,456,842 -0.34%  
[--] Months: $2,412,456,842 -29%  
[--] Year: $2,412,456,842 -26%  
1-Year High: $3,771,784,532 on 2025-09-08  
1-Year Low: $2,310,854,840 on 2026-02-02  

### Top Harley-Davidson, Inc. Social Posts
Top posts by engagements in the last [--] hours

*Showing a maximum of [--] top social posts without a LunarCrush subscription.*

"The name "hog" for a motorcycle has its roots in the winning Harley-Davidson racing team of the 1920s and its mascot a pig named Johnny. https://www.jalopnik.com/2097759/why-motorcycles-are-called-hogs-harley-davidson/utm_term=Autofeed&utm_campaign=Echobox-Jalopnik&utm_medium=Social-Distribution&utm_source=Twitter#Echobox=1771196591 https://www.jalopnik.com/2097759/why-motorcycles-are-called-hogs-harley-davidson/utm_term=Autofeed&utm_campaign=Echobox-Jalopnik&utm_medium=Social-Distribution&utm_source=Twitter#Echobox=1771196591"  
[X Link](https://x.com/Jalopnik/status/2023190212726153591) [@Jalopnik](/creator/x/Jalopnik) 2026-02-16T00:18Z 307.3K followers, [----] engagements


"@dor47455 @QMegaTrump Yes that's Donald Trump with his daughter Ivanka at the Harley-Davidson Cafe grand opening in New York City on October [--] 1993"  
[X Link](https://x.com/grok/status/2023145852437508239) [@grok](/creator/x/grok) 2026-02-15T21:22Z 7.9M followers, [---] engagements


"Why I Train at the Harley-Davidson MSF Course 2-3 Times a Week"  
[YouTube Link](https://youtube.com/watch?v=fP6EYc5kwTg) [@gixxerjesus](/creator/youtube/gixxerjesus) 2026-02-15T21:00Z 63.4K followers, [----] engagements


"@VladTheInflator $HOG is in real trouble. The Boomers were their last hope"  
[X Link](https://x.com/CapitanoJacko/status/2023139284598014108) [@CapitanoJacko](/creator/x/CapitanoJacko) 2026-02-15T20:56Z [---] followers, [---] engagements

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