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# ![GroupM Graphic](https://lunarcrush.com/gi/w:26/t:groupm.png) GroupM

GroupM faces restructuring and layoffs amid an antitrust probe, sparking concerns about the brand's future. Discussions about the potential end of the GroupM brand are circulating.

### About GroupM
GroupM is a global media investment company in the marketing and advertising industry.  

### Insights [#](/topic/groupm/insights)
- GroupM sentiment is up XXXXX% from the previous week.
- GroupM engagements is up XXXXX% from the previous week.
- GroupM posts created is up XX% from the previous week.

### Engagements: XXX [#](/topic/groupm/interactions)
---
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:groupm/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/groupm/time-series/interactions.tsv)  
**Current Value**: XXX  
**Daily Average**: XXXXX  
**1 Week**: XXXXXX +80%  
**1 Month**: XXXXXX -XX%  
**6 Months**: XXXXXXXXX -XX%  
**1 Year**: XXXXXXXXX +39%  
**1-Year High**: XXXXXXX on 2025-04-22  
**1-Year Low**: XX on 2025-02-03  

| Social Network | YouTube | Reddit | X  | TikTok |
| -------------- | ------- | ------ | -  | ------ |
| Engagements    | XXX     | XX     | XX | XX     |
  

  
  
### Mentions: XX [#](/topic/groupm/posts_active)
---
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:groupm/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/groupm/time-series/posts_active.tsv)  
**Current Value**: XX  
**Daily Average**: XX  
**1 Month**: XXX -XX%  
**6 Months**: XXXXX -XX%  
**1 Year**: XXXXX +94%  
**1-Year High**: XXX on 2025-03-21  
**1-Year Low**: X on 2025-01-12  

| Social Network | YouTube | Reddit | X  | TikTok |
| -------------- | ------- | ------ | -  | ------ |
| Mentions       | XX      | X      | XX | X      |
  

  
  
### Creators: XX [#](/topic/groupm/contributors_active)
---
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:groupm/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/groupm/time-series/contributors_active.tsv)  
XX unique social accounts have posts mentioning GroupM in the last XX hours which is up XX% from XX in the previous XX hours
**Daily Average**: XX  
**1 Month**: XX -XX%  
**6 Months**: XXX -XX%  
**1 Year**: XXXXX +104%  
**1-Year High**: XXX on 2025-03-21  
**1-Year Low**: X on 2024-11-17  

The most influential creators that mention GroupM in the last XX hours

| Creator                                               | Rank | Followers  | Posts | Engagements |
| -------                                               | ---- | ---------  | ----- | ----------- |
| [@history](/creator/youtube/history)                  | X    | XXXXXXXXXX | X     | XX          |
| [@workershighclub](/creator/youtube/workershighclub)  | X    | XXXXX      | X     | XX          |
| [@notjuliasantucci](/creator/tiktok/notjuliasantucci) | X    | XXXXX      | X     | X           |

[View More](/list/creators/groupm/100)
  
  
### Sentiment: XX% [#](/topic/groupm/sentiment)
---
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:groupm/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/groupm/time-series/sentiment.tsv)  
**Current Value**: XX%  
**Daily Average**: XX%  
**1 Week**: XX% +10%  
**1 Month**: XX% -XX%  
**6 Months**: XX% -XX%  
**1 Year**: XX% -X%  
**1-Year High**: XXX% on 2024-11-02  
**1-Year Low**: XX% on 2025-10-04  

**Most Supportive Themes**
- **Industry Recognition and Leadership:** (5%) Positive sentiment recognizes GroupM leaders and their expertise.
- **Creative Event Execution:** (2%) Successful events orchestrated with GroupM signal creative achievements.
- **Innovation in Marketing:** (1%) Praise for the industry to ignite innovation across marketing.
  
**Most Critical Themes**
- **Restructuring and Layoffs:** (40%)  Concerns about restructuring, layoffs, and rebranding are emerging.
- **Antitrust Investigation:** (30%)  An antitrust investigation is underway regarding price-fixing among global ad agencies.
- **Brand Extinction Concerns:** (25%)  Discussions about the potential end of the GroupM brand are circulating.
  
Network engagement breakdown:  
| Network | Positive | %   | Neutral | %   | Negative | %  |
| ------- | -------- | -   | ------- | -   | -------- | -  |
| YouTube | XXX      | XX% | XX      | XX% | X        | X% |
| Reddit  | X        | X%  | XX      | X%  | X        | X% |
| X       | X        | X%  | XX      | XX% | XX       | X% |
| TikTok  | X        | X%  | XX      | X%  | X        | X% |
|         |          |     |         |     |          |    |
| Total   | XXX      | XX% | XXX     | XX% | XX       | X% |
  


**Top assets mentioned**
In the posts about GroupM in the last XX hours

[Innovative Solutions & Support (ISSC)](/topic/$issc)

**Top topics mentioned**
In the posts about GroupM in the last XX hours

[$wppl](/topic/$wppl), [investment](/topic/investment), [india](/topic/india), [united states](/topic/united-states), [over the](/topic/over-the), [thailand](/topic/thailand), [iii](/topic/iii), [retirement](/topic/retirement), [laid](/topic/laid), [brands](/topic/brands), [middle east](/topic/middle-east), [huawei](/topic/huawei), [ces](/topic/ces), [aos](/topic/aos), [official trailer](/topic/official-trailer), [$issc](/topic/$issc), [away from](/topic/away-from), [the word](/topic/the-word), [health and](/topic/health-and), [transactions](/topic/transactions), [breaking news](/topic/breaking-news), [anytime](/topic/anytime), [future of](/topic/future-of), [freeman](/topic/freeman), [morgan freeman](/topic/morgan-freeman), [morgan](/topic/morgan), [chapter 11](/topic/chapter-11), [create a](/topic/create-a), [cuts](/topic/cuts), [asia](/topic/asia), [publicis groupe](/topic/publicis-groupe), [$pubpa](/topic/$pubpa), [files](/topic/files), [agencies](/topic/agencies), [dentsu](/topic/dentsu), [ads](/topic/ads), [instead of](/topic/instead-of), [influencer](/topic/influencer), [dior](/topic/dior), [yang](/topic/yang), [apa](/topic/apa), [nge](/topic/nge), [faster](/topic/faster), [essencemediacom](/topic/essencemediacom), [nov](/topic/nov), [investments](/topic/investments), [drivers](/topic/drivers), [phuket](/topic/phuket), [bangkok](/topic/bangkok), [astro](/topic/astro), [reel](/topic/reel), [hogarth](/topic/hogarth), [wavemaker](/topic/wavemaker), [filter](/topic/filter), [worlds largest](/topic/worlds-largest), [minecraft](/topic/minecraft), [elements](/topic/elements), [mojang](/topic/mojang)

### Top Social Posts [#](/topic/groupm/posts)
---
Top posts by engagements in the last XX hours

*Showing only X posts for non-authenticated requests. Use your API key in requests for full results.*

"The business case for investing in creator ecosystems instead of ads. Global ad spend hit $XXX billion in 2024 (GroupM). Yet average ROI from paid ads is declining down XX % since 2020. Consumers scroll past XX % of ads and trust influencer content X more than branded media. #CreatorEconomy #PrimePathLabs"  
[X Link](https://x.com/LabsPrimepath/status/1979604970787021019) [@LabsPrimepath](/creator/x/LabsPrimepath) 2025-10-18T17:46Z XXX followers, XX engagements


"How Brands Can Benefit from the Omnichannel Edge"  
[YouTube Link](https://youtube.com/watch?v=M0KFMioxuiw) [@martechvibe](/creator/youtube/martechvibe) 2025-10-17T06:33Z XXX followers, XX engagements


"Marko je mlad a ambicizny 🔥 Jama levova III"  
[YouTube Link](https://youtube.com/watch?v=ACyYOW8tapk) [@televiziamarkiza](/creator/youtube/televiziamarkiza) 2025-10-15T15:55Z 1.7M followers, 3175 engagements


"Ervin iada investciu XX XXX - BANCHAN korean bistro Jama levova III"  
[YouTube Link](https://youtube.com/watch?v=N3730gtj2o4) [@televiziamarkiza](/creator/youtube/televiziamarkiza) 2025-10-14T16:45Z 1.7M followers, 5438 engagements