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# Drunk Elephant

Drunk Elephant is experiencing a massive surge in social media engagement, with mentions and creator activity hitting 52-week highs, driven by discussions around product reviews and routines, alongside ongoing news about its founder's departure and the emergence of budget-friendly dupes.

### About Drunk Elephant
Drunk Elephant is a popular skincare brand known for its 'clean' formulations and distinctive packaging.  

### Insights
- drunk elephant engagements is up XXXXXX% from the previous week.
- drunk elephant Mentions hit a 52-Week high of XXX for the day
- drunk elephant Mentions hit an all time of XXX for the day
- drunk elephant Creators hit a 52-Week high of XXX for the day
- drunk elephant Creators hit an all time of XXX for the day
- drunk elephant Engagements hit a 52-Week high of XXXXXXXXXX for the day

### Engagements: XXXXXXXXX (24h)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:drunk-elephant/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/drunk-elephant/time-series/interactions.tsv)  
Current Value: XXXXXXXXX  
Daily Average: XXXXXXX  
X Week: XXXXXXXXXX +608%  
X Month: XXXXXXXXXX +177%  
X Months: XXXXXXXXXXX -XX%  
X Year: XXXXXXXXXXX -XX%  
1-Year High: XXXXXXXXXX on 2025-12-06  
1-Year Low: XX on 2025-11-04  

Engagements by network (24h):
News: XXX
Reddit: XXXXX
TikTok: XXXXXXX
X: XXX
YouTube: XXXXXXXXX

  
  
### Mentions: XXX (24h)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:drunk-elephant/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/drunk-elephant/time-series/posts_active.tsv)  
Current Value: XXX  
Daily Average: XXX  
X Week: XXXXX +3%  
X Month: XXXXX +556%  
X Months: XXXXX -XXXX%  
X Year: XXXXX +47%  
1-Year High: XXX on 2025-12-10  
1-Year Low: X on 2025-10-31  

Mentions by network (24h):
News: XX
Reddit: XXXXX
TikTok: XXXXX
X: XX
YouTube: XXX

  
  
### Creators: XXX (24h)
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:drunk-elephant/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/drunk-elephant/time-series/contributors_active.tsv)  
XXX unique social accounts have posts mentioning Drunk Elephant in the last XX hours which is down XX% from XXX in the previous XX hours
Daily Average: XXX  
X Week: XXX -XXXX%  
X Month: XXXXX +123%  
X Months: XXXXX -XXXX%  
X Year: XXXXX +32%  
1-Year High: XXX on 2025-12-08  
1-Year Low: X on 2025-10-31  

The most influential creators that mention Drunk Elephant in the last XX hours

| Creator                                                          | Rank | Followers | Posts | Engagements |
| -------                                                          | ---- | --------- | ----- | ----------- |
| [@lifewithchristirose](/creator/youtube/lifewithchristirose)     | X    | XXXXXXX   | X     | XXXXXXXXX   |
| [@sayehsoltani](/creator/tiktok/sayehsoltani)                    | X    | XXXXXXX   | X     | XXXXXXX     |
| [@kimberlybizu](/creator/tiktok/kimberlybizu)                    | X    | XXXXXXX   | X     | XXXXXX      |
| [@danielllestrada](/creator/tiktok/danielllestrada)              | X    | XXXXXXX   | X     | XXXXXX      |
| [@drunkelephantskincare](/creator/youtube/drunkelephantskincare) | X    | XXXXXXX   | X     | XXXXX       |
| [@arianaelahi](/creator/tiktok/arianaelahi)                      | X    | XXXXXXX   | X     | XXXXX       |
| [@justkass](/creator/youtube/justkass)                           | X    | XXXXXXXXX | X     | XXXXX       |
| [@itsarah](/creator/youtube/itsarah)                             | X    | XXXXXXXXX | X     | XXXXX       |
| [@madismadrad](/creator/reddit/madismadrad)                      | X    |           | XXX   | XXXXX       |
| [@mattrandon](/creator/tiktok/mattrandon)                        | XX   | XXXXXXXXX | X     | XXXXX       |

[View More](/list/creators/drunk-elephant/100)
  
  
### Sentiment: XX%
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:drunk-elephant/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/drunk-elephant/time-series/sentiment.tsv)  
Current Value: XX%  
Daily Average: XX%  
X Week: XX% +3%  
X Month: XX% +45%  
X Months: XX% +30%  
X Year: XX% +11%  
1-Year High: XXX% on 2025-10-31  
1-Year Low: XX% on 2025-11-29  

Most Supportive Themes:
- Drunk Elephant Product Reviews and Routines: (20%) Users are sharing their experiences and daily routines using Drunk Elephant products, highlighting positive aspects of their skincare regimen.
  
Most Critical Themes:
- Founder Departure and Sales Decline: (60%) Discussions and news articles are circulating regarding the founder's departure and a reported decline in the brand's sales.
- Drunk Elephant Dupes at Dollar Tree: (20%) Social media posts are highlighting the discovery of significantly cheaper alternatives to Drunk Elephant products at Dollar Tree.
  

### Top Drunk Elephant News
Top news links shared on social in the last XX hours  

*Showing a maximum of X news posts for non-authenticated requests. Use your API key in requests for full results.*  

"Hot Skin-Care Brand Drunk Elephant Sells For $XXX Million Minting Founder A Fortune"  
[News Link](https://www.forbes.com/sites/chloesorvino/2019/10/08/hot-skincare-brand-drunk-elephant-sells-for-845-million-minting-founder-a-fortune/) [@Forbes](/creator/x/Forbes) 2024-09-01T18:30Z 20.2M followers, 530.2K engagements


"People told this startup founder she was making a huge mistakethen she sold her company for $XXX million"  
[News Link](https://www.cnbc.com/2024/04/30/drunk-elephant-founder-tiffany-masterson-when-to-trust-your-gut.html) [@CNBCi](/creator/x/CNBCi) 2024-04-30T11:45Z 228.6M followers, 530.7K engagements



### Top Drunk Elephant Social Posts
Top posts by engagements in the last XX hours

*Showing only X posts for non-authenticated requests. Use your API key in requests for full results.*

"this was so fun 🧁🛍 #preppylifestyle #Vlogmas #shopping #blowup #fyp @Starbucks @Glossier @Drunk Elephant @sephora @Sol de Janeiro reposting this"  
[TikTok Link](https://www.tiktok.com/@vlogsweva.x/video/7581968489099873566) [@vlogsweva.x](/creator/tiktok/vlogsweva.x) 2025-12-09T21:10Z 9743 followers, XXX engagements


"Day X of whatever this is. Better feel brand new tomorrow 😂 also how cute is this AI elf thing I would have totally believed it if this was out when I was younger app is elf alert #sickvlog #vlogmas2025 #momoftwo #fluseason @Paulas Choice @Drunk Elephant @target"  
[TikTok Link](https://www.tiktok.com/@_jennaphillips_/video/7581968389464198455) [@_jennaphillips_](/creator/tiktok/_jennaphillips_) 2025-12-09T21:10Z 230.1K followers, 11.8K engagements


"Getting Charlie dressed regularly does me in 😆 #momsoftiktok #momof3 #wfhmom #morningroutine #smallcontentcreator @aerie @KAXI CO @LaRochePosayUS @SKIN1004 US @Good Molecules @EltaMD Skin Care @Drunk Elephant @Old Navy @TULA skincare"  
[TikTok Link](https://www.tiktok.com/@anna_forsey/video/7581963671555804446) [@anna_forsey](/creator/tiktok/anna_forsey) 2025-12-09T20:51Z 3145 followers, XXX engagements


"Did DRUNK ELEPHANT Lose Its Hype 😳 #preppy #skincare #freepreppyclip #beautyproducts #lippie"  
[YouTube Link](https://youtube.com/watch?v=f75Cnf0KvBk) [@lifewithchristirose](/creator/youtube/lifewithchristirose) 2025-12-09T20:30Z 631K followers, 11.6K engagements