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# ![Boucheron Graphic](https://lunarcrush.com/gi/w:26/t:boucheron.png) Boucheron

Mark from NCT and Xiao Zhan spotted with Boucheron, driving massive social engagement. Kering's investment cuts raise concerns about the brand's future.

### About Boucheron
Boucheron is a luxury jewelry brand.  

### Insights [#](/topic/boucheron/insights)
- Boucheron engagements is up XXXXXXXX% from the previous week.
- Boucheron posts created is up XXXXX% from the previous week.
- Boucheron Engagements hit a 52-Week high of XXXXXXXXXX for the day
- Boucheron Engagements hit an all time of XXXXXXXXXX for the day

### Engagements: XXXXXXX [#](/topic/boucheron/interactions)
---
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:boucheron/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/boucheron/time-series/interactions.tsv)  
**Current Value**: XXXXXXX  
**Daily Average**: XXXXXXX  
**1 Week**: XXXXXXXXXX +3,656%  
**1 Month**: XXXXXXXXXX +647%  
**6 Months**: XXXXXXXXXXX +41%  
**1 Year**: XXXXXXXXXXX -XX%  
**1-Year High**: XXXXXXXXXX on 2025-10-15  
**1-Year Low**: XXXXX on 2025-01-19  

| Social Network | Reddit | TikTok  | X      | YouTube |
| -------------- | ------ | ------  | -      | ------- |
| Engagements    | XXX    | XXXXXXX | XXXXXX | XXXXXXX |
  

  
  
### Mentions: XXX [#](/topic/boucheron/posts_active)
---
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:boucheron/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/boucheron/time-series/posts_active.tsv)  
**Current Value**: XXX  
**Daily Average**: XXX  
**1 Month**: XXX -XX%  
**6 Months**: XXXXX +8.70%  
**1 Year**: XXXXXX -XX%  
**1-Year High**: XXXXX on 2025-05-19  
**1-Year Low**: XX on 2024-10-29  

| Social Network | Reddit | TikTok | X   | YouTube |
| -------------- | ------ | ------ | -   | ------- |
| Mentions       | XX     | XXX    | XXX | XX      |
  

  
  
### Creators: XXX [#](/topic/boucheron/contributors_active)
---
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:boucheron/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/boucheron/time-series/contributors_active.tsv)  
XXX unique social accounts have posts mentioning Boucheron in the last XX hours which is down XXXX% from XXX in the previous XX hours
**Daily Average**: XXX  
**1 Month**: XXX -XX%  
**6 Months**: XXXXX +4.80%  
**1 Year**: XXXXX -XX%  
**1-Year High**: XXX on 2025-05-21  
**1-Year Low**: XX on 2024-10-29  

The most influential creators that mention Boucheron in the last XX hours

| Creator                                                     | Rank | Followers  | Posts | Engagements |
| -------                                                     | ---- | ---------  | ----- | ----------- |
| [@boucheronofficial](/creator/tiktok/boucheronofficial)     | X    | XXXXXX     | XX    | XXXXXXX     |
| [@boucheron](/creator/youtube/boucheron)                    | X    | XXXXXX     | X     | XXXXXXX     |
| [@gala.fr](/creator/tiktok/gala.fr)                         | X    | XXXXXXXXXX | X     | XXXXX       |
| [@Boucheron](/creator/twitter/Boucheron)                    | X    | XXXXXX     | X     | XXXXX       |
| [@jjjjen0423](/creator/twitter/jjjjen0423)                  | X    | XXXXX      | X     | XXXXX       |
| [@layami.87](/creator/tiktok/layami.87)                     | X    | XXXXXX     | X     | XXXXX       |
| [@lisyrecomendaciones](/creator/tiktok/lisyrecomendaciones) | X    | XXXXXX     | X     | XXXXX       |
| [@twice](/creator/youtube/twice)                            | X    | XXXXXXXXXX | X     | XXXXX       |
| [@sinceramente_bea](/creator/tiktok/sinceramente_bea)       | X    | XXXXXX     | X     | XXX         |
| [@libymaty](/creator/tiktok/libymaty)                       | XX   |            | X     | XXX         |

[View More](/list/creators/boucheron/100)
  
  
### Sentiment: XX% [#](/topic/boucheron/sentiment)
---
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:boucheron/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/boucheron/time-series/sentiment.tsv)  
**Current Value**: XX%  
**Daily Average**: XX%  
**1 Week**: XX% -XX%  
**1 Month**: XX% -X%  
**6 Months**: XX% -X%  
**1 Year**: XX% -XX%  
**1-Year High**: XXX% on 2024-11-15  
**1-Year Low**: X% on 2025-04-28  

**Most Supportive Themes**
- **Xiao Zhan's Collaboration:** (45%) Posts and engagements are high due to the recent collaboration with Xiao Zhan, the global brand ambassador, showcasing Boucheron jewelry.
- **Mina from Twice:** (25%) Mina's ambassadorship and appearances at events are generating significant engagement and positive sentiment.
- **General Brand Promotion:** (15%) General promotion of Boucheron's collections is driving engagement.
  
**Most Critical Themes**
- **Kering's Investment Cuts:** (5%)  Mentions of Kering's investment cuts may raise concerns about the brand's future.
  
Network engagement breakdown:  
| Network | Positive | %   | Neutral | %   | Negative | %  |
| ------- | -------- | -   | ------- | -   | -------- | -  |
| Reddit  | XXX      | X%  | XXX     | X%  | X        | X% |
| TikTok  | XXXXXXX  | XX% | XXXXXXX | XX% | XXXXX    | X% |
| X       | XXXXX    | X%  | XXXXXX  | XX% | XXXXX    | X% |
| YouTube | XXXXX    | X%  | XXXXXXX | XX% | XXX      | X% |
|         |          |     |         |     |          |    |
| Total   | XXXXXXX  | XX% | XXXXXXX | XX% | XXXXX    | X% |
  


**Top assets mentioned**
In the posts about Boucheron in the last XX hours

[Netflix Inc (NFLX)](/topic/$nflx)
[Nike Inc (NKE)](/topic/$nke)

**Top topics mentioned**
In the posts about Boucheron in the last XX hours

[paris](/topic/paris), [jewelry](/topic/jewelry), [cartier](/topic/cartier), [korea](/topic/korea), [instagram](/topic/instagram), [japan](/topic/japan), [jaipur](/topic/jaipur), [prada](/topic/prada), [luxury](/topic/luxury), [claire](/topic/claire), [mina](/topic/mina), [chanel](/topic/chanel), [bvlgari](/topic/bvlgari), [gucci](/topic/gucci), [aespa](/topic/aespa), [bold](/topic/bold), [vintage](/topic/vintage), [$kerpa](/topic/$kerpa), [chopard](/topic/chopard), [singapore](/topic/singapore), [$1913hk](/topic/$1913hk), [collar](/topic/collar), [kpop](/topic/kpop), [loewe](/topic/loewe), [dior](/topic/dior), [tiktok](/topic/tiktok), [graff](/topic/graff), [eau](/topic/eau), [fragrance](/topic/fragrance), [behind the](/topic/behind-the), [youtube](/topic/youtube), [signature](/topic/signature), [unboxing](/topic/unboxing), [london](/topic/london), [mi](/topic/mi), [york](/topic/york), [ti](/topic/ti), [rings](/topic/rings), [all the](/topic/all-the), [let me](/topic/let-me), [drops](/topic/drops), [monaco](/topic/monaco), [louis vuitton](/topic/louis-vuitton), [hugo boss](/topic/hugo-boss), [$bossde](/topic/$bossde), [red carpet](/topic/red-carpet), [hoy](/topic/hoy), [brasil](/topic/brasil), [affordable](/topic/affordable), [chad](/topic/chad), [shanghai](/topic/shanghai), [$2607hk](/topic/$2607hk), [acne](/topic/acne), [polo ralph lauren](/topic/polo-ralph-lauren), [van cleef arpels](/topic/van-cleef-arpels), [authentic](/topic/authentic), [gem](/topic/gem), [budgeting](/topic/budgeting), [france](/topic/france), [ambassador](/topic/ambassador), [rolex](/topic/rolex), [over the](/topic/over-the), [patreon](/topic/patreon), [has been](/topic/has-been), [lo](/topic/lo), [ama](/topic/ama), [amor](/topic/amor), [vienna](/topic/vienna), [marks](/topic/marks), [collection of](/topic/collection-of), [fendi](/topic/fendi), [eng](/topic/eng), [bts](/topic/bts), [lets go](/topic/lets-go), [6 months](/topic/6-months), [grand prix](/topic/grand-prix), [thailand](/topic/thailand), [bags](/topic/bags), [omega](/topic/omega), [seoul](/topic/seoul), [han](/topic/han), [kitty](/topic/kitty), [tiffany co](/topic/tiffany-co), [burberry](/topic/burberry), [montblanc](/topic/montblanc), [nct](/topic/nct), [ella](/topic/ella), [rise of](/topic/rise-of), [bruh](/topic/bruh), [lalique](/topic/lalique), [babies](/topic/babies), [gabriel](/topic/gabriel), [longines](/topic/longines), [lena](/topic/lena), [cart](/topic/cart), [taehyung](/topic/taehyung), [$nflx](/topic/$nflx), [stocks communication services](/topic/stocks-communication-services), [make a](/topic/make-a), [celine](/topic/celine)

### Top Social Posts [#](/topic/boucheron/posts)
---
Top posts by engagements in the last XX hours

*Showing only X posts for non-authenticated requests. Use your API key in requests for full results.*

"The #emmys2022 had some amazing #redcarpetlooks #selenagomez #reesewitherspoon #sandraoh"  
[YouTube Link](https://youtube.com/watch?v=MRU3TgQ0VIE) [@elissarcouture](/creator/youtube/elissarcouture) 2025-10-19T00:02Z XXX followers, XXX engagements


"#ad Perfume que huele riqusimo #boucheron #perfume #christmasgiftideas #tiktokshopcreatorpicks #tiktokshopblackfriday"  
[TikTok Link](https://www.tiktok.com/@irmasboutique/video/7562660124662320414) [@irmasboutique](/creator/tiktok/irmasboutique) 2025-10-18T20:24Z 57.3K followers, XX engagements


"We on shopping from Boucheron to Opra Garnier Je taime Paris"  
[X Link](https://x.com/sweetrokia/status/1979627434418024693) [@sweetrokia](/creator/x/sweetrokia) 2025-10-18T19:15Z XX followers, XX engagements


"#ad Perfume que usaba Selena Quintanilla . . . @Style Rule #boucheron #perfume #mujer #fashiontiktok #aroma"  
[TikTok Link](https://www.tiktok.com/@aliciadesolis2/video/7562599607394471223) [@aliciadesolis2](/creator/tiktok/aliciadesolis2) 2025-10-18T16:29Z 12.6K followers, XXX engagements