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# Alexa

Amazon outage impacts Alexa and other services, while new devices and features drive positive engagement.

### About Alexa
Alexa is a virtual assistant technology developed by Amazon.  

### Insights
- alexa engagements is up 1848.58% from the previous week.
- alexa mentions is up XXXXXX% from the previous month.
- alexa posts created is up XXXXXX% from the previous week.

### Engagements: XXXXXXXXXX (24h)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:alexa/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/alexa/time-series/interactions.tsv)  
Current Value: XXXXXXXXXX  
Daily Average: XXXXXXXXXX  
X Week: XXXXXXXXXXX +1,849%  
X Month: XXXXXXXXXXX -XX%  
X Months: XXXXXXXXXXXXX -XX%  
X Year: XXXXXXXXXXXXXX +13%  
1-Year High: XXXXXXXXXX on 2024-12-16  
1-Year Low: XXX on 2025-11-09  

Engagements by network (24h):
News: XXXXX
Reddit: XXXXXX
TikTok: XXXXXXXXXX
X: XXXXXXXXX
YouTube: XXXXXXXXXX

  
  
### Mentions: XXXXX (24h)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:alexa/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/alexa/time-series/posts_active.tsv)  
Current Value: XXXXX  
Daily Average: XXXXX  
X Week: XXXXXX +14%  
X Month: XXXXXX +177%  
X Months: XXXXXXX -XXXX%  
X Year: XXXXXXX +11%  
1-Year High: XXXXXX on 2025-10-20  
1-Year Low: XX on 2025-11-09  

Mentions by network (24h):
News: XX
Reddit: XXXXX
TikTok: XXXXXX
X: XXXXXX
YouTube: XXXXXX

  
  
### Creators: XXXXX (24h)
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:alexa/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/alexa/time-series/contributors_active.tsv)  
XXXXX unique social accounts have posts mentioning Alexa in the last XX hours which is up XX% from XXXXX in the previous XX hours
Daily Average: XXXXX  
X Week: XXXXX +9.50%  
X Month: XXXXXX +27%  
X Months: XXXXXX -XXXX%  
X Year: XXXXXXX +3.90%  
1-Year High: XXXXX on 2025-10-20  
1-Year Low: XX on 2025-11-09  

The most influential creators that mention Alexa in the last XX hours

| Creator                                                      | Rank | Followers  | Posts | Engagements |
| -------                                                      | ---- | ---------  | ----- | ----------- |
| [@amazonalexa](/creator/youtube/amazonalexa)                 | X    | XXXXXXX    | X     | XXXXXXX     |
| [@94rrys](/creator/tiktok/94rrys)                            | X    | XXXXXX     | X     | XXXXXXX     |
| [@alexainstagram](/creator/youtube/alexainstagram)           | X    | XXXXX      | XX    | XXXXXXX     |
| [@alexagalicia](/creator/youtube/alexagalicia)               | X    | XXXXXX     | X     | XXXXXXX     |
| [@zaksargent0](/creator/tiktok/zaksargent0)                  | X    |            | X     | XXXXXXX     |
| [@aaxlnw](/creator/tiktok/aaxlnw)                            | X    | XXXXX      | XX    | XXXXXXX     |
| [@alexarivera](/creator/youtube/alexarivera)                 | X    | XXXXXXXXXX | XX    | XXXXXXX     |
| [@kanokpronploypradab](/creator/youtube/kanokpronploypradab) | X    | XXXXXX     | X     | XXXXXXX     |
| [@cutiepatutishorts](/creator/youtube/cutiepatutishorts)     | X    | XXXXXX     | X     | XXXXXX      |
| [@amazonalexa](/creator/tiktok/amazonalexa)                  | XX   | XXXXXXXXX  | X     | XXXXXX      |

[View More](/list/creators/alexa/100)
  
  
### Sentiment: XX%
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:alexa/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/alexa/time-series/sentiment.tsv)  
Current Value: XX%  
Daily Average: XX%  
X Week: XX% +2%  
X Month: XX% +8%  
X Months: XX% +5%  
X Year: XX% +1%  
1-Year High: XX% on 2025-01-07  
1-Year Low: XX% on 2025-11-23  

Most Supportive Themes:
- Alexa Engagements Surge: (40%) A significant increase in user interactions and interest, including 52-week and all-time highs, is noted.
- New Alexa Devices and Features: (30%) Discussions around Amazon's latest smart speaker releases and new features like sleep tracking are driving positive sentiment.
- Positive Sentiment: (20%) The overall public perception of Alexa remains favorable, with a high current sentiment value.
  
Most Critical Themes:
- Amazon Outage Impact: (70%) A recent widespread Amazon outage affected Alexa and other services, highlighting potential vulnerabilities.
- Creator Engagement Fluctuations: (30%) Despite overall engagement increases, a decrease in unique social accounts mentioning Alexa suggests a potential shift in creator participation.
  

### Top Alexa News
Top news links shared on social in the last XX hours  

*Showing a maximum of X news posts for non-authenticated requests. Use your API key in requests for full results.*  

"Massive Amazon outage takes down Alexa Ring Snapchat and more  here's what we know TechRadar"  
[News Link](https://www.techradar.com/news/live/amazon-web-services-alexa-ring-snapchat-fortnite-down-october-2025) [@techradar](/creator/x/techradar) 2025-10-20T08:54Z 228.6M followers, 1.3M engagements


"Amazons giant ads have ruined the Echo Show The Verge"  
[News Link](https://www.theverge.com/report/797672/amazon-echo-show-ads-alexa-plus) [@verge](/creator/x/verge) 2025-10-09T18:41Z 228.6M followers, 41.1K engagements


"Everything you say to your Echo will be sent to Amazon starting on March 28"  
[News Link](https://arstechnica.com/gadgets/2025/03/everything-you-say-to-your-echo-will-be-sent-to-amazon-starting-on-march-28/) [@arstechnica](/creator/x/arstechnica) 2025-03-14T20:59Z 228.6M followers, 127.9K engagements


"Amazons Alexa Voice Remote Pro review: put it in the box already"  
[News Link](https://www.digitaltrends.com/home-theater/amazon-alexa-voice-remote-pro-review/) [@DigitalTrends](/creator/x/DigitalTrends) 2022-11-16T15:00Z 228.6M followers, 55K engagements



### Top Alexa Social Posts
Top posts by engagements in the last XX hours

*Showing only X posts for non-authenticated requests. Use your API key in requests for full results.*

"Exploring The World's Most Dangerous City"  
[YouTube Link](https://youtube.com/watch?v=DImyvHEB5A0) [@alexarivera](/creator/youtube/alexarivera) 2025-12-09T21:56Z 17.9M followers, 186.1K engagements


"los esperamos❤ #zbcxya #comerciante #barato #paratiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii"  
[TikTok Link](https://www.tiktok.com/@principiofamily2_/video/7581950285166300436) [@principiofamily2_](/creator/tiktok/principiofamily2_) 2025-12-09T19:59Z 159.5K followers, 103.6K engagements


""You guys already know I've been calling for my rematch for a while against Alexa Grasso. I would love to take that one out. If not then I just want a title shot." Maycee Barber on what she wants next"  
[X Link](https://x.com/arielhelwani/status/1998477804242149486) [@arielhelwani](/creator/x/arielhelwani) 2025-12-09T19:40Z 1.4M followers, 57.4K engagements


"This is so dishonest. The civics freedoms report referred to here is actually South African-based CIVICUS that is funded by a group of George Soros NGOs"  
[X Link](https://x.com/alexahenning/status/1998472985070698761) [@alexahenning](/creator/x/alexahenning) 2025-12-09T19:21Z 20.8K followers, 49.7K engagements