# Accounting

AI is transforming accounting, with firms using it for efficiency and advisory services. However, major companies face scrutiny over improper accounting practices and regulatory investigations.

### About Accounting
Accounting is the process of recording, classifying, summarizing, and interpreting financial transactions and information for businesses and individuals.  

### Engagements: [---------] (24h)
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:accounting/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/accounting/time-series/interactions.tsv)  
Current Value: [---------]  
Daily Average: [---------]  
[--] Week: [----------] +5.70%  
[--] Month: [-----------] -25%  
[--] Months: [-------------] +25%  
[--] Year: [-------------] +51%  
1-Year High: [----------] on 2025-11-04  
1-Year Low: [---------] on 2025-03-15  

Engagements by network (24h):
Instagram: [------]
YouTube: [---------]
Reddit: [------]
TikTok: [---------]
News: [------]
X: [---------]

  
  
### Mentions: [------] (24h)
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:accounting/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/accounting/time-series/posts_active.tsv)  
Current Value: [------]  
Daily Average: [-----]  
[--] Week: [------] +7.30%  
[--] Month: [------] +33%  
[--] Months: [-------] +43%  
[--] Year: [-------] +43%  
1-Year High: [------] on 2025-11-13  
1-Year Low: [-----] on 2025-03-16  

Mentions by network (24h):
Instagram: [--]
YouTube: [-----]
Reddit: [---]
TikTok: [-----]
News: [--]
X: [-----]

  
  
### Creators: [-----] (24h)
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:accounting/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/accounting/time-series/contributors_active.tsv)  
[-----] unique social accounts have posts mentioning Accounting in the last [--] hours which is down 1.40% from [-----] in the previous [--] hours
Daily Average: [-----]  
[--] Week: [------] +0.68%  
[--] Month: [------] +29%  
[--] Months: [-------] +46%  
[--] Year: [-------] +35%  
1-Year High: [-----] on 2025-07-25  
1-Year Low: [-----] on 2025-03-16  

The most influential creators that mention Accounting in the last [--] hours

| Creator                                                            | Rank | Followers  | Posts | Engagements |
| -------                                                            | ---- | ---------  | ----- | ----------- |
| [@busyaccounting](/creator/youtube/busyaccounting)                 | [--]    | [------]     | [--]    | [-------]     |
| [@tallysolutions](/creator/youtube/tallysolutions)                 | [--]    | [-------]    | [--]     | [-------]     |
| [@upediashorts](/creator/youtube/upediashorts)                     | [--]    | [----------] | [---]   | [-------]     |
| [@adi_institute_official](/creator/youtube/adi_institute_official) | [--]    | [------]     | [--]     | [-------]     |
| [@alibaba_cloud](/creator/twitter/alibaba_cloud)                   | [--]    | [---------]  | [--]     | [-------]     |
| [@OnlyCFO](/creator/twitter/OnlyCFO)                               | [--]    | [------]     | [--]     | [------]      |
| [@nischa](/creator/youtube/nischa)                                 | [--]    | [---------]  | [--]    | [------]      |
| [@TrungTPhan](/creator/twitter/TrungTPhan)                         | [--]    | [-------]    | [--]     | [------]      |
| [@thesexyaccountant](/creator/tiktok/thesexyaccountant)            | [--]    | [------]     | [--]     | [------]      |
| [@exceldictionary](/creator/tiktok/exceldictionary)                | [--]   | [---------]  | [--]    | [------]      |

[View More](/list/creators/accounting/100)
  
  
### Sentiment: 81%
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:accounting/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/accounting/time-series/sentiment.tsv)  
Current Value: 81%  
Daily Average: 79%  
[--] Week: 73% -3%  
[--] Month: 77% -5%  
[--] Months: 77% -8%  
[--] Year: 77% +1%  
1-Year High: 96% on 2025-11-04  
1-Year Low: 53% on 2026-01-08  

Most Supportive Themes:
- AI in Accounting: (30%) The integration of Artificial Intelligence into accounting practices is a significant trend, promising enhanced efficiency and new capabilities.
- Financial Planning & Transformative Experiences: (25%) Discussions highlight the importance of proper accounting for enriching financial planning and personal financial journeys.
- Accounting Industry News & Investigations: (20%) Major companies are under scrutiny for accounting practices, with ongoing investigations and new model developments shaping the industry landscape.
  
Most Critical Themes:
- Improper Accounting Scandals: (60%) Several high-profile companies are facing investigations and potential delisting risks due to discovered cases of improper accounting practices.
- Regulatory Scrutiny: (40%) Increased scrutiny from regulatory bodies like the SEC is a critical concern for companies, impacting their operations and public perception.
  

### Top Accounting News
Top news links shared on social in the last [--] hours  

*Showing a maximum of [--] news posts without a LunarCrush subscription.*  

"Hawaii CPAs: AI transforming accounting through automation - Pacific Business News Accounting firms in Hawaii are using artificial intelligence to improve efficiency and shifting toward advisory services as tax laws evolve"  
[News Link](https://www.bizjournals.com/pacific/news/2026/02/13/list-hawaii-accounting-firms.html) [@bizjournals](/creator/x/bizjournals) 2026-02-14T03:15Z 51.2K followers, [---] engagements


"Hong Kong Regulator Urges IPO Auditors to Safeguard Quality - Bloomberg Hong Kongs accounting regulator urged auditors handling initial public offerings to assess whether they have sufficient resources and expertise warning that a surge in listing activity could put pressure on quality"  
[News Link](https://www.bloomberg.com/news/articles/2026-02-13/hong-kong-regulator-urges-ipo-auditors-to-safeguard-quality) [@markets](/creator/x/markets) 2026-02-13T12:45Z 2M followers, [----] engagements


"Big Tech Accounting Creates a Blind Spot in the AI Boom - WSJ Depreciation expenses are about to soar making a lack of transparency a growing problem"  
[News Link](https://www.wsj.com/finance/stocks/big-tech-accounting-creates-a-blind-spot-in-the-ai-boom-e2d7d1eb) [@WSJ](/creator/x/WSJ) 2026-02-12T11:03Z 20.7M followers, [----] engagements


"Recombinant zoster vaccine is associated with a reduced risk of dementia Nature Communications The study shows that vaccination with two doses of recombinant zoster vaccine is associated with a 51% reduction in the risk of dementia in adults aged ≥65 years. Reduction in risk is comparable across subgroups and remains statistically significant after accounting for healthy vaccinee bias"  
[News Link](https://www.nature.com/articles/s41467-026-69289-0) [@NaturePortfolio](/creator/x/NaturePortfolio) 2026-02-09T14:49Z 2.1M followers, 210.2K engagements



### Top Accounting Social Posts
Top posts by engagements in the last [--] hours

*Showing a maximum of [--] top social posts without a LunarCrush subscription.*

"@vanguardngrnews And the same people are preparing to recontest elections and spend heavily to re-enter those seats despite not accounting for public funds allocated under their leaderships this past administration and the ones before that. Sickening"  
[X Link](https://x.com/DanielRegha/status/2022765455568457879) [@DanielRegha](/creator/x/DanielRegha) 2026-02-14T20:10Z 1.6M followers, [----] engagements


"I honestly wanted to do Law.or become a Medical Doctor. Until my grade [--] teacher said I cant do Accounting. Im basically bad at it. 🤣 Im currently chasing after that CA(SA) designation and shes still a grade [--] Accounting teacher.✋🏾🫸🏾 Cant listen to people who havent done what you want to do. What's the lore behind the career you chose What's the lore behind the career you chose"  
[X Link](https://x.com/Basie_gama/status/2022755381726892311) [@Basie_gama](/creator/x/Basie_gama) 2026-02-14T19:30Z [----] followers, 20.2K engagements


"Azzi Fudd has nearly half of No. [--] UConns points today accounting for [--] of the Huskies [--] first-half points 🪄"  
[X Link](https://x.com/trendyhoopstars/status/2022745080331968902) [@trendyhoopstars](/creator/x/trendyhoopstars) 2026-02-14T18:49Z 48.8K followers, [----] engagements


"My net worth is officially over $100000 Accounting for all my assets and liabilities"  
[X Link](https://x.com/DividendRob/status/2022695916977709407) [@DividendRob](/creator/x/DividendRob) 2026-02-14T15:34Z [----] followers, 18.1K engagements

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