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# ![DoubleVerify Holdings, Inc. Graphic](https://lunarcrush.com/gi/w:26/t:$dv.png) DoubleVerify Holdings, Inc. (DV)

DoubleVerify stock plunges amid a securities fraud investigation, despite positive social engagement and financial results. Bearish patterns and competitor mentions fuel the decline, with the stock down significantly in the last month.

### About DoubleVerify Holdings, Inc.
DoubleVerify Holdings, Inc. (DV) is a technology company specializing in digital advertising verification.  
DoubleVerify Holdings, Inc. uses the ticker $DV for trading. Listed in the [Stocks](/list/stocks) and  category within the [Technology](/list/stocks/technology) sectors.

### Insights [#](/topic/$dv/insights)
- DoubleVerify Holdings, Inc. (DV) social dominance is up XXXXX% from the previous week.
- DoubleVerify Holdings, Inc. (DV) engagements is up XXXXX% from the previous week.
- DoubleVerify Holdings, Inc. (DV) posts created is up XXXXX% from the previous week.

### Price: $XX [#](/topic/$dv/close)
---
![Price Line Chart](https://lunarcrush.com/gi/w:600/t:$dv/c:line/m:close/iv:1d.svg)  
[Price 24-Hour Time-Series Raw Data](/topic/$dv/time-series/close.tsv)  
The price is decreasing due to the securities fraud investigation and competitor mentions, despite positive financial results and social engagement. Recent posts highlight bearish volume patterns and a rising wedge breakdown, which further supports the negative price action.  

| 24-Hour | 7-Day  | 30-Day  |
| ------- | -----  | ------  |
| XXXX%   | -XXXX% | -XXXXX% |

**1-Year High**: $XXXXX on 2025-02-18  
**1-Year Low**: $XXXXX on 2025-10-16  
  
  
### AltRank: XXXXX [#](/topic/$dv/alt_rank)
---
![AltRank Line Chart](https://lunarcrush.com/gi/w:600/t:$dv/c:line/m:alt_rank/iv:1d.svg)  
[AltRank 24-Hour Time-Series Raw Data](/topic/$dv/time-series/alt_rank.tsv)  
DoubleVerify Holdings, Inc. (DV) is currently AltRank #1,929 based on combined combined social and market metrics
**Daily Average**: XXXXX  
**1 Week**: XXXXX -XXX  
**1 Month**: XXXXX +805  
**6 Months**: XXXXX +993  
**1 Year**: XXXXX +827  
**1-Year High**: XXXXX on 2025-09-22  
**1-Year Low**: XXX on 2025-02-28  
  
  
### Galaxy Score: XXXXX [#](/topic/$dv/galaxy_score)
---
![Galaxy Score Line Chart](https://lunarcrush.com/gi/w:600/t:$dv/c:line/m:galaxy_score/iv:1d.svg)  
[Galaxy Score 24-Hour Time-Series Raw Data](/topic/$dv/time-series/galaxy_score.tsv)  
**Current Value**: XXXXX  
**Daily Average**: XX  
**1 Week**: XX -X  
**1 Month**: XX +20  
**6 Months**: XX -X  
**1 Year**: XX -XX  
**1-Year High**: XX on 2024-11-11  
**1-Year Low**: X on 2025-07-19  
  
  
### Engagements: XXXXX [#](/topic/$dv/interactions)
---
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:$dv/c:line/m:interactions/iv:1d.svg)  
[Engagements 24-Hour Time-Series Raw Data](/topic/$dv/time-series/interactions.tsv)  
**Current Value**: XXXXX  
**Daily Average**: XXXXX  
**1 Week**: XXXXX +59%  
**1 Month**: XXXXXX +13%  
**6 Months**: XXXXXXX -XX%  
**1 Year**: XXXXXXXXX +13%  
**1-Year High**: XXXXXXX on 2025-03-01  
**1-Year Low**: XX on 2025-09-21  

| Social Network | X     | YouTube |
| -------------- | -     | ------- |
| Engagements    | XXXXX | X       |
  

  
  
### Mentions: XX [#](/topic/$dv/posts_active)
---
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:$dv/c:line/m:posts_active/iv:1d.svg)  
[Mentions 24-Hour Time-Series Raw Data](/topic/$dv/time-series/posts_active.tsv)  
**Current Value**: XX  
**Daily Average**: XX  
**1 Month**: XX -XX%  
**6 Months**: XXXXX +11%  
**1 Year**: XXXXX +81%  
**1-Year High**: XXX on 2025-06-28  
**1-Year Low**: XX on 2025-02-01  

| Social Network | X  | YouTube |
| -------------- | -  | ------- |
| Mentions       | XX | X       |
  

  
  
### Creators: XX [#](/topic/$dv/contributors_active)
---
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:$dv/c:line/m:contributors_active/iv:1d.svg)  
[Creators 24-Hour Time-Series Raw Data](/topic/$dv/time-series/contributors_active.tsv)  
XX unique social accounts have posts mentioning DoubleVerify Holdings, Inc. (DV) in the last XX hours which is up XXX% from XX in the previous XX hours
**Daily Average**: XX  
**1 Month**: XX -XX%  
**6 Months**: XXXXX +86%  
**1 Year**: XXXXX +162%  
**1-Year High**: XXX on 2025-06-28  
**1-Year Low**: X on 2025-10-04  

The most influential creators that mention DoubleVerify Holdings, Inc. in the last XX hours

| Creator                                              | Rank | Followers | Posts | Engagements |
| -------                                              | ---- | --------- | ----- | ----------- |
| [@retaox](/creator/twitter/retaox)                   | X    | XXXXX     | X     | XXX         |
| [@WelganColton](/creator/twitter/WelganColton)       | X    | XXX       | X     | XX          |
| [@XRP_DigiGold](/creator/twitter/XRP_DigiGold)       | X    | XXXXXX    | X     | XX          |
| [@StockTickerZone](/creator/twitter/StockTickerZone) | X    | XXXXX     | X     | XX          |
| [@thedave2006](/creator/twitter/thedave2006)         | X    | XXXXXX    | X     | XX          |
| [@diamondba11z](/creator/twitter/diamondba11z)       | X    | XXX       | X     | X           |
| [@SentinelFlash](/creator/twitter/SentinelFlash)     | X    | XXX       | X     | X           |
| [@MarketProphit](/creator/twitter/MarketProphit)     | X    | XXXXXXX   | X     | X           |

[View More](/list/creators/$dv/100)
  
  
### Sentiment: XX% [#](/topic/$dv/sentiment)
---
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:$dv/c:line/m:sentiment/iv:1d.svg)  
[Sentiment 24-Hour Time-Series Raw Data](/topic/$dv/time-series/sentiment.tsv)  
**Current Value**: XX%  
**Daily Average**: XX%  
**1 Week**: XXX% no change  
**1 Month**: XX% +27%  
**6 Months**: XX% +21%  
**1 Year**: XX% +3%  
**1-Year High**: XXX% on 2024-10-21  
**1-Year Low**: XX% on 2025-01-19  

**Most Supportive Themes**
- **Positive Financial Results & New Product Launches:** (60%) Positive financial results and new product launches are contributing to favorable sentiment.
- **Increasing Social Engagement & Product Launch:** (40%) Increasing social engagement and the launch of a new pre-screen solution are generating positive buzz.
  
**Most Critical Themes**
- **Price Drop Concerns & Competitor Mentions:** (5%)  Concerns over the price drop, securities fraud investigation, and competitor mentions are negatively impacting investor sentiment.
  
Network engagement breakdown:  
| Network | Positive | %   | Neutral | %   | Negative | %  |
| ------- | -------- | -   | ------- | -   | -------- | -  |
| X       | XXX      | XX% | XXX     | XX% | XX       | X% |
| YouTube | X        | X%  | X       | X%  | X        | X% |
|         |          |     |         |     |          |    |
| Total   | XXX      | XX% | XXX     | XX% | XX       | X% |
  

  
  
### Social Dominance: XXXXXXX% [#](/topic/$dv/social_dominance)
---
![Social Dominance Line Chart](https://lunarcrush.com/gi/w:600/t:$dv/c:line/m:social_dominance/iv:1d.svg)  
[Social Dominance 24-Hour Time-Series Raw Data](/topic/$dv/time-series/social_dominance.tsv)  
**Current Value**: XXXXXXX%  
**Daily Average**: XXXXX%  
**1 Week**: XXXXXX% +0.0039%  
**1 Month**: XXXXXX% +0.0053%  
**6 Months**: XXXXXX% -XXXXXX%  
**1 Year**: XXXXXX% -XXXXXX%  
**1-Year High**: XXXX% on 2024-11-02  
**1-Year Low**: XXXXXX% on 2025-09-21  
  
  
### Market Dominance: XXXXXXX% [#](/topic/$dv/market_dominance)
---
![Market Dominance Line Chart](https://lunarcrush.com/gi/w:600/t:$dv/c:line/m:market_dominance/iv:1d.svg)  
[Market Dominance 24-Hour Time-Series Raw Data](/topic/$dv/time-series/market_dominance.tsv)  
**Current Value**: XXXXXXX%  
**Daily Average**: X%  
**1-Year High**: XXXXXXX% on 2025-03-31  
**1-Year Low**: XXXXXXX% on 2025-10-20  
  
  
### Market Cap: $XXXXXXXXXXXXX [#](/topic/$dv/market_cap)
---
![Market Cap Line Chart](https://lunarcrush.com/gi/w:600/t:$dv/c:line/m:market_cap/iv:1d.svg)  
[Market Cap 24-Hour Time-Series Raw Data](/topic/$dv/time-series/market_cap.tsv)  
**Current Value**: $XXXXXXXXXXXXX  
**Daily Average**: $XXXXXXXXXXXXX  
**1 Week**: $XXXXXXXXXXXXX +$0.64%  
**1 Month**: $XXXXXXXXXXXXX -$14%  
**6 Months**: $XXXXXXXXXXXXX -$13%  
**1 Year**: $XXXXXXXXXXXXX -$39%  
**1-Year High**: $XXXXXXXXXXXXX on 2025-02-13  
**1-Year Low**: $XXXXXXXXXXXXX on 2025-10-16  

**Top assets mentioned**
In the posts about DoubleVerify Holdings, Inc. in the last XX hours

[Colgate-Palmolive Company (CL)](/topic/colgatepalmolive)
[Clearwater Analytics Holdings, Inc. (CWAN)](/topic/$cwan)
[Kinetik Holdings Inc. Class A Common Stock (KNTK)](/topic/$kntk)
[Atlassian Corporation PLC (TEAM)](/topic/$team)
[Apple, Inc. (AAPL)](/topic/$aapl)
[VERAsity (VRA)](/topic/verasity)
[NEO (NEO)](/topic/$neo)
[Brady Corporation (BRC)](/topic/$brc)
[Microsoft Corp. (MSFT)](/topic/microsoft)

**Top topics mentioned**
In the posts about DoubleVerify Holdings, Inc. in the last XX hours

[stocks technology](/topic/stocks-technology), [stocks](/topic/stocks), [canada](/topic/canada), [colgatepalmolive](/topic/colgatepalmolive), [$cwan](/topic/$cwan), [stocks consumer defensive](/topic/stocks-consumer-defensive), [$dvv](/topic/$dvv), [stocks communication services](/topic/stocks-communication-services), [meta](/topic/meta), [ticker](/topic/ticker), [$vnp](/topic/$vnp), [all the](/topic/all-the), [$kntk](/topic/$kntk), [$team](/topic/$team), [coins bsc](/topic/coins-bsc), [$aapl](/topic/$aapl), [stocks industrials](/topic/stocks-industrials), [stocks consumer cyclical](/topic/stocks-consumer-cyclical), [coins defi](/topic/coins-defi), [coins solana ecosystem](/topic/coins-solana-ecosystem), [verasity](/topic/verasity), [coins nft](/topic/coins-nft), [coins ai](/topic/coins-ai), [coins gaming](/topic/coins-gaming), [coins entertainment](/topic/coins-entertainment), [$neo](/topic/$neo), [balance sheet](/topic/balance-sheet), [$brc](/topic/$brc), [microsoft](/topic/microsoft), [$dvs](/topic/$dvs), [$23m](/topic/$23m), [$hl](/topic/$hl), [$99](/topic/$99), [$kvue](/topic/$kvue), [$cmcsa](/topic/$cmcsa), [$fi](/topic/$fi), [$bxsl](/topic/$bxsl), [trade desk inc](/topic/trade-desk-inc), [debt](/topic/debt), [$ramp](/topic/$ramp), [$brze](/topic/$brze), [zetachain](/topic/zetachain), [snap inc](/topic/snap-inc), [$snap](/topic/$snap), [stocks financial services](/topic/stocks-financial-services), [stocks healthcare](/topic/stocks-healthcare), [verisk analytics inc](/topic/verisk-analytics-inc), [$vrsk](/topic/$vrsk), [$kori](/topic/$kori), [stocks bitcoin treasuries](/topic/stocks-bitcoin-treasuries), [tesla](/topic/tesla), [$gibo](/topic/$gibo), [$sfm](/topic/$sfm), [open ai](/topic/open-ai), [$metas](/topic/$metas), [$qcom](/topic/$qcom), [$ingr](/topic/$ingr), [$png](/topic/$png), [$ngd](/topic/$ngd), [$asm](/topic/$asm), [$spxand](/topic/$spxand), [$qqqpossibilities](/topic/$qqqpossibilities), [$adtx](/topic/$adtx), [$agro](/topic/$agro), [$akan](/topic/$akan), [$astl](/topic/$astl), [$awr](/topic/$awr), [$hbfg](/topic/$hbfg), [$lmn](/topic/$lmn), [$dmx](/topic/$dmx), [$salt](/topic/$salt), [coins pos](/topic/coins-pos), [$fsk](/topic/$fsk), [$cprt](/topic/$cprt), [$tuf](/topic/$tuf), [$tufv](/topic/$tufv), [tiger](/topic/tiger), [threads](/topic/threads), [$pochita](/topic/$pochita), [$dgnx](/topic/$dgnx), [momentum](/topic/momentum), [$con](/topic/$con), [signals](/topic/signals), [$coya](/topic/$coya), [$crmd](/topic/$crmd), [$crmt](/topic/$crmt), [$mara](/topic/$mara), [$kldc](/topic/$kldc), [empowa](/topic/empowa), [emp empyreal](/topic/emp-empyreal), [coins base ecosystem](/topic/coins-base-ecosystem), [$zdc](/topic/$zdc), [$arg](/topic/$arg), [coins sports](/topic/coins-sports), [alltime](/topic/alltime), [discount](/topic/discount), [macro](/topic/macro), [$spx](/topic/$spx), [$cflt](/topic/$cflt), [$cert](/topic/$cert)

### Top Social Posts [#](/topic/$dv/posts)
---
Top posts by engagements in the last XX hours

*Showing only X posts for non-authenticated requests. Use your API key in requests for full results.*

"$DV is in the business of driving volume up and selling newer products to the existing customers. They can't afford to increase prices and take a chance of losing customers to IAS or worse make way for new entrant"  
[X Link](https://x.com/retaox/status/1979931549777756430) [@retaox](/creator/x/retaox) 2025-10-19T15:24Z 9803 followers, 1055 engagements


"$DV pays XX% cut to DSPs for facilitating the transaction. Today SSPs like Magnite don't charge Measurement Players like $DV if Advertisers are directly buying from the SSP"  
[X Link](https://x.com/retaox/status/1979930838797074582) [@retaox](/creator/x/retaox) 2025-10-19T15:21Z 9803 followers, XXX engagements


"DSP's charge around XX% of transaction fee. Measurement players like $DV charge X% on top of that"  
[X Link](https://x.com/retaox/status/1979930717514502639) [@retaox](/creator/x/retaox) 2025-10-19T15:20Z 9804 followers, XXX engagements


"Customers of $DV cannot buy the pre-bid product without buying the post-bid measurement. You need to give data to gather data. Classic data collection business bundling ala $VRSK"  
[X Link](https://x.com/retaox/status/1979926255978889395) [@retaox](/creator/x/retaox) 2025-10-19T15:02Z 9804 followers, XXX engagements

[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]

DoubleVerify Holdings, Inc. Graphic DoubleVerify Holdings, Inc. (DV)

DoubleVerify stock plunges amid a securities fraud investigation, despite positive social engagement and financial results. Bearish patterns and competitor mentions fuel the decline, with the stock down significantly in the last month.

About DoubleVerify Holdings, Inc.

DoubleVerify Holdings, Inc. (DV) is a technology company specializing in digital advertising verification.
DoubleVerify Holdings, Inc. uses the ticker $DV for trading. Listed in the Stocks and category within the Technology sectors.

Insights #

  • DoubleVerify Holdings, Inc. (DV) social dominance is up XXXXX% from the previous week.
  • DoubleVerify Holdings, Inc. (DV) engagements is up XXXXX% from the previous week.
  • DoubleVerify Holdings, Inc. (DV) posts created is up XXXXX% from the previous week.

Price: $XX #


Price Line Chart
Price 24-Hour Time-Series Raw Data
The price is decreasing due to the securities fraud investigation and competitor mentions, despite positive financial results and social engagement. Recent posts highlight bearish volume patterns and a rising wedge breakdown, which further supports the negative price action.

24-Hour 7-Day 30-Day
XXXX% -XXXX% -XXXXX%

1-Year High: $XXXXX on 2025-02-18
1-Year Low: $XXXXX on 2025-10-16

AltRank: XXXXX #


AltRank Line Chart
AltRank 24-Hour Time-Series Raw Data
DoubleVerify Holdings, Inc. (DV) is currently AltRank #1,929 based on combined combined social and market metrics Daily Average: XXXXX
1 Week: XXXXX -XXX
1 Month: XXXXX +805
6 Months: XXXXX +993
1 Year: XXXXX +827
1-Year High: XXXXX on 2025-09-22
1-Year Low: XXX on 2025-02-28

Galaxy Score: XXXXX #


Galaxy Score Line Chart
Galaxy Score 24-Hour Time-Series Raw Data
Current Value: XXXXX
Daily Average: XX
1 Week: XX -X
1 Month: XX +20
6 Months: XX -X
1 Year: XX -XX
1-Year High: XX on 2024-11-11
1-Year Low: X on 2025-07-19

Engagements: XXXXX #


Engagements Line Chart
Engagements 24-Hour Time-Series Raw Data
Current Value: XXXXX
Daily Average: XXXXX
1 Week: XXXXX +59%
1 Month: XXXXXX +13%
6 Months: XXXXXXX -XX%
1 Year: XXXXXXXXX +13%
1-Year High: XXXXXXX on 2025-03-01
1-Year Low: XX on 2025-09-21

Social Network X YouTube
Engagements XXXXX X

Mentions: XX #


Mentions Line Chart
Mentions 24-Hour Time-Series Raw Data
Current Value: XX
Daily Average: XX
1 Month: XX -XX%
6 Months: XXXXX +11%
1 Year: XXXXX +81%
1-Year High: XXX on 2025-06-28
1-Year Low: XX on 2025-02-01

Social Network X YouTube
Mentions XX X

Creators: XX #


Creators Line Chart
Creators 24-Hour Time-Series Raw Data
XX unique social accounts have posts mentioning DoubleVerify Holdings, Inc. (DV) in the last XX hours which is up XXX% from XX in the previous XX hours Daily Average: XX
1 Month: XX -XX%
6 Months: XXXXX +86%
1 Year: XXXXX +162%
1-Year High: XXX on 2025-06-28
1-Year Low: X on 2025-10-04

The most influential creators that mention DoubleVerify Holdings, Inc. in the last XX hours

Creator Rank Followers Posts Engagements
@retaox X XXXXX X XXX
@WelganColton X XXX X XX
@XRP_DigiGold X XXXXXX X XX
@StockTickerZone X XXXXX X XX
@thedave2006 X XXXXXX X XX
@diamondba11z X XXX X X
@SentinelFlash X XXX X X
@MarketProphit X XXXXXXX X X

View More

Sentiment: XX% #


Sentiment Line Chart
Sentiment 24-Hour Time-Series Raw Data
Current Value: XX%
Daily Average: XX%
1 Week: XXX% no change
1 Month: XX% +27%
6 Months: XX% +21%
1 Year: XX% +3%
1-Year High: XXX% on 2024-10-21
1-Year Low: XX% on 2025-01-19

Most Supportive Themes

  • Positive Financial Results & New Product Launches: (60%) Positive financial results and new product launches are contributing to favorable sentiment.
  • Increasing Social Engagement & Product Launch: (40%) Increasing social engagement and the launch of a new pre-screen solution are generating positive buzz.

Most Critical Themes

  • Price Drop Concerns & Competitor Mentions: (5%) Concerns over the price drop, securities fraud investigation, and competitor mentions are negatively impacting investor sentiment.

Network engagement breakdown:

Network Positive % Neutral % Negative %
X XXX XX% XXX XX% XX X%
YouTube X X% X X% X X%
Total XXX XX% XXX XX% XX X%

Social Dominance: XXXXXXX% #


Social Dominance Line Chart
Social Dominance 24-Hour Time-Series Raw Data
Current Value: XXXXXXX%
Daily Average: XXXXX%
1 Week: XXXXXX% +0.0039%
1 Month: XXXXXX% +0.0053%
6 Months: XXXXXX% -XXXXXX%
1 Year: XXXXXX% -XXXXXX%
1-Year High: XXXX% on 2024-11-02
1-Year Low: XXXXXX% on 2025-09-21

Market Dominance: XXXXXXX% #


Market Dominance Line Chart
Market Dominance 24-Hour Time-Series Raw Data
Current Value: XXXXXXX%
Daily Average: X%
1-Year High: XXXXXXX% on 2025-03-31
1-Year Low: XXXXXXX% on 2025-10-20

Market Cap: $XXXXXXXXXXXXX #


Market Cap Line Chart
Market Cap 24-Hour Time-Series Raw Data
Current Value: $XXXXXXXXXXXXX
Daily Average: $XXXXXXXXXXXXX
1 Week: $XXXXXXXXXXXXX +$0.64%
1 Month: $XXXXXXXXXXXXX -$14%
6 Months: $XXXXXXXXXXXXX -$13%
1 Year: $XXXXXXXXXXXXX -$39%
1-Year High: $XXXXXXXXXXXXX on 2025-02-13
1-Year Low: $XXXXXXXXXXXXX on 2025-10-16

Top assets mentioned In the posts about DoubleVerify Holdings, Inc. in the last XX hours

Colgate-Palmolive Company (CL) Clearwater Analytics Holdings, Inc. (CWAN) Kinetik Holdings Inc. Class A Common Stock (KNTK) Atlassian Corporation PLC (TEAM) Apple, Inc. (AAPL) VERAsity (VRA) NEO (NEO) Brady Corporation (BRC) Microsoft Corp. (MSFT)

Top topics mentioned In the posts about DoubleVerify Holdings, Inc. in the last XX hours

stocks technology, stocks, canada, colgatepalmolive, $cwan, stocks consumer defensive, $dvv, stocks communication services, meta, ticker, $vnp, all the, $kntk, $team, coins bsc, $aapl, stocks industrials, stocks consumer cyclical, coins defi, coins solana ecosystem, verasity, coins nft, coins ai, coins gaming, coins entertainment, $neo, balance sheet, $brc, microsoft, $dvs, $23m, $hl, $99, $kvue, $cmcsa, $fi, $bxsl, trade desk inc, debt, $ramp, $brze, zetachain, snap inc, $snap, stocks financial services, stocks healthcare, verisk analytics inc, $vrsk, $kori, stocks bitcoin treasuries, tesla, $gibo, $sfm, open ai, $metas, $qcom, $ingr, $png, $ngd, $asm, $spxand, $qqqpossibilities, $adtx, $agro, $akan, $astl, $awr, $hbfg, $lmn, $dmx, $salt, coins pos, $fsk, $cprt, $tuf, $tufv, tiger, threads, $pochita, $dgnx, momentum, $con, signals, $coya, $crmd, $crmt, $mara, $kldc, empowa, emp empyreal, coins base ecosystem, $zdc, $arg, coins sports, alltime, discount, macro, $spx, $cflt, $cert

Top Social Posts #


Top posts by engagements in the last XX hours

Showing only X posts for non-authenticated requests. Use your API key in requests for full results.

"$DV is in the business of driving volume up and selling newer products to the existing customers. They can't afford to increase prices and take a chance of losing customers to IAS or worse make way for new entrant"
X Link @retaox 2025-10-19T15:24Z 9803 followers, 1055 engagements

"$DV pays XX% cut to DSPs for facilitating the transaction. Today SSPs like Magnite don't charge Measurement Players like $DV if Advertisers are directly buying from the SSP"
X Link @retaox 2025-10-19T15:21Z 9803 followers, XXX engagements

"DSP's charge around XX% of transaction fee. Measurement players like $DV charge X% on top of that"
X Link @retaox 2025-10-19T15:20Z 9804 followers, XXX engagements

"Customers of $DV cannot buy the pre-bid product without buying the post-bid measurement. You need to give data to gather data. Classic data collection business bundling ala $VRSK"
X Link @retaox 2025-10-19T15:02Z 9804 followers, XXX engagements

DoubleVerify Holdings, Inc. (DV)
/topic/$dv