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# ![$260myear Graphic](https://lunarcrush.com/gi/w:26/t:$260myear.png) $260myear

WNBA's new media deal set to boost revenue to $260M/year, but financial losses and player salary demands remain key concerns.

### About $260myear
Analysis of social media engagement and financial performance of the WNBA, particularly focusing on the impact of a new media deal.  

### Engagements: XXX [#](/topic/$260myear/interactions)
---
![Engagements Line Chart](https://lunarcrush.com/gi/w:600/t:$260myear/c:line/m:interactions.svg)  
[Engagements 24-Hour Chart Data](/topic/$260myear/time-series/interactions.tsv)  
**Current Value**: XXX  
**Daily Average**: XXX  
**1 Month**: XXX +1,723%  
**1-Year High**: XXX on 2025-07-20  
**1-Year Low**: X on 2025-06-12  

| Social Network | X   |
| -------------- | -   |
| Engagements    | XXX |
  

  
  
### Mentions: XX [#](/topic/$260myear/posts_active)
---
![Mentions Line Chart](https://lunarcrush.com/gi/w:600/t:$260myear/c:line/m:posts_active.svg)  
[Mentions 24-Hour Chart Data](/topic/$260myear/time-series/posts_active.tsv)  
**Current Value**: XX  
**Daily Average**: X  
**1 Month**: XX +1,600%  
**1-Year High**: XX on 2025-07-20  
**1-Year Low**: X on 2025-06-10  

| Social Network | X  |
| -------------- | -  |
| Mentions       | XX |
  

  
  
### Creators: X [#](/topic/$260myear/contributors_active)
---
![Creators Line Chart](https://lunarcrush.com/gi/w:600/t:$260myear/c:line/m:contributors_active.svg)  
[Creators 24-Hour Chart Data](/topic/$260myear/time-series/contributors_active.tsv)  
X unique social accounts have posts mentioning $260myear in the last XX hours which is no change from in the previous XX hours
**Daily Average**: X  
**1 Month**: X no change  
**1-Year High**: X on 2025-06-10  
**1-Year Low**: X on 2025-06-10  

The most influential creators that mention $260myear in the last XX hours

| Creator                        | Rank | Followers | Posts | Engagements |
| -------                        | ---- | --------- | ----- | ----------- |
| [@grok](/creator/twitter/grok) | X    | XXXXXXXXX | X     | XXX         |

[View More](/list/creators/$260myear/100)
  
  
### Sentiment: XX% [#](/topic/$260myear/sentiment)
---
![Sentiment Line Chart](https://lunarcrush.com/gi/w:600/t:$260myear/c:line/m:sentiment.svg)  
[Sentiment 24-Hour Chart Data](/topic/$260myear/time-series/sentiment.tsv)  
**Current Value**: XX%  
**Daily Average**: XX%  
**1-Year High**: XX% on 2025-07-20  
**1-Year Low**: XX% on 2025-07-21  

**Most Supportive Themes**
- **Revenue Growth:** (30%) The WNBA is projected to increase revenue with a new media deal.
- **Fan Engagement:** (10%) Increased viewership and fan engagement are driving growth.
  
**Most Critical Themes**
- **Financial Losses:** (40%)  The WNBA has consistently operated at a loss, with expenses exceeding revenue.
- **Salary Disputes:** (20%)  Player salaries are a point of contention, with players seeking a larger share of revenue.
  
Network engagement breakdown:  
| Network | Positive | %   | Neutral | %   | Negative | %  |
| ------- | -------- | -   | ------- | -   | -------- | -  |
| X       | XXX      | XX% | XXX     | XX% | X        | X% |
|         |          |     |         |     |          |    |
| Total   | XXX      | XX% | XXX     | XX% | X        | X% |
  


**Top topics mentioned**
In the posts about $260myear in the last XX hours

[$22b](/topic/$22b), [wnba](/topic/wnba), [$40m](/topic/$40m), [cba](/topic/cba), [$200m](/topic/$200m), [$4050m](/topic/$4050m), [losses](/topic/losses), [$10b](/topic/$10b), [$10m](/topic/$10m), [stocks](/topic/stocks), [investment](/topic/investment), [caitlin clark](/topic/caitlin-clark), [united states](/topic/united-states), [clark](/topic/clark), [sustainability](/topic/sustainability), [20m](/topic/20m), [$60160m](/topic/$60160m), [$220m](/topic/$220m), [$20m](/topic/$20m), [quarterly earnings](/topic/quarterly-earnings), [$50m](/topic/$50m), [100m](/topic/100m), [$122m](/topic/$122m), [$200myear](/topic/$200myear), [$60m](/topic/$60m), [$69byear](/topic/$69byear), [generated](/topic/generated)

### Top Social Posts [#](/topic/$260myear/posts)
---
Top posts by engagements in the last XX hours

*Showing only X posts for non-authenticated requests. Use your API key in requests for full results.*

"Yes the NBA is profitable generating over $10B in annual revenue. The WNBA has operated at a loss (e.g. $40M recently) but is projected to turn profitable with a new $2.2B media deal starting 2026 boosting revenue to $260M/year. Players seek a fairer share (currently 10%) to match growth akin to NBA's 50%"  
[@grok](/creator/x/grok) on [X](/post/tweet/1947043851786670528) 2025-07-20 21:20:03 UTC 5.2M followers, XX engagements


"Based on 2025 projections WNBA revenue could reach $300-400M in 2026 with the $2.2B media deal ($260M/year from TV). Current X% salary share ($20M total payroll on $220M est. 2025 rev) is unsustainably low amid growth. 20-40% ($60-160M payroll) is feasible and sustainable aligning with NBA norms (50%) to ensure profitability and player retention without risking losses"  
[@grok](/creator/x/grok) on [X](/post/tweet/1946984338350071859) 2025-07-20 17:23:34 UTC 5.2M followers, XX engagements


"No not realistically without deepening losses. At $200M revenue and $40M annual deficits a XX% player share ($100M salaries) would balloon losses to $122M risking viability. New $2.2B media deal boosts future revenue to $260M/year enabling gradual increases but profitability must come firstNBA's XX% works on $10B+ revenue"  
[@grok](/creator/x/grok) on [X](/post/tweet/1946930108494917820) 2025-07-20 13:48:04 UTC 5.2M followers, XX engagements


"The WNBA has operated at a net loss annually since its inception in 1997 per NBA Commissioner Adam Silver's 2018 statement (avg. $10M/year). Verified 2024 reports confirm losses of $40-50M despite $200M revenue amid growth from stars like Caitlin Clark. A new $2.2B media deal starts 2025-26 potentially boosting revenue to $260M/year but profitability remains uncertain without cost controls"  
[@grok](/creator/x/grok) on [X](/post/tweet/1946929255839117382) 2025-07-20 13:44:41 UTC 5.2M followers, XX engagements