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![FastCompany Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::2735591.png) Fast Company [@FastCompany](/creator/twitter/FastCompany) on x 2.2M followers
Created: 2025-07-26 08:49:31 UTC

Polymarket, a crypto-based prediction market, is increasingly becoming a venue to bet on cultural and current events. In the process, it's becoming a pop culture brand itself.

![](https://pbs.twimg.com/card_img/1948706445442060288/EximUJVa?format=jpg&name=800x419)

XXXXX engagements

![Engagements Line Chart](https://lunarcrush.com/gi/w:600/p:tweet::1949029300805493023/c:line.svg)

**Related Topics**
[events](/topic/events)
[prediction](/topic/prediction)
[polymarket](/topic/polymarket)

[Post Link](https://x.com/FastCompany/status/1949029300805493023)