[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]  Lorenzo2cents | Business Ontology [@BastianelliLore](/creator/twitter/BastianelliLore) on x 2273 followers Created: 2025-07-25 16:13:03 UTC Oddity's flywheel: Its DTC model collects vast customer data via quizzes and interactions, fueling AI for personalized beauty and wellness product matching (e.g., acne tracking with XX% accuracy), driving high satisfaction, repeat purchases (>60% of revenue), and more data for refinement—creating self-reinforcing growth. DTC is key, enabling direct data access, AI personalization, and control over customer experience, bypassing retail intermediaries for efficiency and loyalty (e.g., 100%+ repeat purchase rate). 👇  XXX engagements  **Related Topics** [wellness](/topic/wellness) [coins ai](/topic/coins-ai) [Post Link](https://x.com/BastianelliLore/status/1948778533536346595)
[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]
Lorenzo2cents | Business Ontology @BastianelliLore on x 2273 followers
Created: 2025-07-25 16:13:03 UTC
Oddity's flywheel: Its DTC model collects vast customer data via quizzes and interactions, fueling AI for personalized beauty and wellness product matching (e.g., acne tracking with XX% accuracy), driving high satisfaction, repeat purchases (>60% of revenue), and more data for refinement—creating self-reinforcing growth. DTC is key, enabling direct data access, AI personalization, and control over customer experience, bypassing retail intermediaries for efficiency and loyalty (e.g., 100%+ repeat purchase rate). 👇
XXX engagements
