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![tijnless Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::2499342391.png) Mart [@tijnless](/creator/twitter/tijnless) on x XXX followers
Created: 2025-07-24 20:38:04 UTC

X. Private Equity driving creator economy consolidation
Creator/influencer economy M&A surged XX% in H1 2025, with agencies and media firms buying startups to own distribution and monetization.
Publicis, Summit, PSG are active here.


XX engagements

![Engagements Line Chart](https://lunarcrush.com/gi/w:600/p:tweet::1948482838384300071/c:line.svg)

**Related Topics**
[psg](/topic/psg)
[$pubpa](/topic/$pubpa)
[publicis groupe](/topic/publicis-groupe)
[agencies](/topic/agencies)
[h1](/topic/h1)
[private equity](/topic/private-equity)

[Post Link](https://x.com/tijnless/status/1948482838384300071)