[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]  365247Media [@365247Mediaa](/creator/twitter/365247Mediaa) on x X followers Created: 2025-07-24 19:11:00 UTC 📉 Record Spending, Modest Returns: LIV Golf’s Business Model Is Under Pressure Read the full article here at 365247 Media: LIV Golf is spending like a global powerhouse — but is the return keeping up? Its Miami event in April 2025 drew a record XXXXXXX viewers in the U.S., featuring big names like Rahm, DeChambeau, and Mickelson. On the same day, the PGA Tour’s Valero Texas Open pulled XXXX million — without most of its top stars. That gap is hard to ignore. For a project reportedly backed by $X billion in PIF funding, viewership and revenue still lag well behind traditional golf benchmarks. Only two LIV events are believed to generate more than $XX million annually. Riyadh Air is its largest sponsor at ~$3 million a year. Even with nine new media deals signed in 2025 (including Fox in the U.S.), rights revenue remains limited. The league’s content innovation—through YouTube creators and players’ own platforms—is sharp, but the on-course product still lacks mainstream breakthrough. This isn’t just about golf. It’s about what happens when unlimited capital meets a closed legacy system. It's also a playbook for others trying to build sports properties from scratch: ✅ Star power alone isn’t enough. ✅ A young audience needs more than broadcast coverage. ✅ Long-term survival demands performance and relevance. At 365247, we help rights holders, leagues, and investors decode moments like this. From content ecosystems to media strategy and global expansion, LIV Golf is an instructive case study in disruption. If you're building bold in sport — let's talk: Join the 365247 Community: Partner With Us Want to feature your brand, business, or service on 365247 — Whether you're looking to sponsor, collaborate, or build presence within our ecosystem, we’d love to explore it with you. Submit Your Interest Here: #LIVGolf #SportsBusiness #MediaRights #FanEngagement #PIF #GolfStrategy #FutureOfSport #365247 #SportsConsulting #BroadcastInnovation #InvestorInsights #DisruptionInSpor  XX engagements  **Related Topics** [pga tour](/topic/pga-tour) [$vlo](/topic/$vlo) [stocks energy](/topic/stocks-energy) [Post Link](https://x.com/365247Mediaa/status/1948460928770736478)
[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]
365247Media @365247Mediaa on x X followers
Created: 2025-07-24 19:11:00 UTC
📉 Record Spending, Modest Returns: LIV Golf’s Business Model Is Under Pressure
Read the full article here at 365247 Media:
LIV Golf is spending like a global powerhouse — but is the return keeping up? Its Miami event in April 2025 drew a record XXXXXXX viewers in the U.S., featuring big names like Rahm, DeChambeau, and Mickelson. On the same day, the PGA Tour’s Valero Texas Open pulled XXXX million — without most of its top stars. That gap is hard to ignore. For a project reportedly backed by $X billion in PIF funding, viewership and revenue still lag well behind traditional golf benchmarks. Only two LIV events are believed to generate more than $XX million annually. Riyadh Air is its largest sponsor at ~$3 million a year. Even with nine new media deals signed in 2025 (including Fox in the U.S.), rights revenue remains limited. The league’s content innovation—through YouTube creators and players’ own platforms—is sharp, but the on-course product still lacks mainstream breakthrough. This isn’t just about golf. It’s about what happens when unlimited capital meets a closed legacy system. It's also a playbook for others trying to build sports properties from scratch: ✅ Star power alone isn’t enough. ✅ A young audience needs more than broadcast coverage. ✅ Long-term survival demands performance and relevance.
At 365247, we help rights holders, leagues, and investors decode moments like this. From content ecosystems to media strategy and global expansion, LIV Golf is an instructive case study in disruption. If you're building bold in sport — let's talk:
Join the 365247 Community:
Partner With Us Want to feature your brand, business, or service on 365247 — Whether you're looking to sponsor, collaborate, or build presence within our ecosystem, we’d love to explore it with you. Submit Your Interest Here:
#LIVGolf #SportsBusiness #MediaRights #FanEngagement #PIF #GolfStrategy #FutureOfSport #365247 #SportsConsulting #BroadcastInnovation #InvestorInsights #DisruptionInSpor
XX engagements
Related Topics pga tour $vlo stocks energy