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![BusinessNerd_ Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::1570657312100220930.png) Business Nerd 🧠 [@BusinessNerd_](/creator/twitter/BusinessNerd_) on x 63.1K followers
Created: 2025-07-24 17:10:43 UTC

In the late 90s, Amazon was losing millions trying to become the "everything store."

- Investors called them Amazon.bomb.
- They were spending $X for every $X earned
- Their stock collapsed XX% in the dot-com crash

By 2002, Amazon was desperate.

They needed profit...fast.

![](https://pbs.twimg.com/amplify_video_thumb/1948429750222921729/img/Zj4rUCEUEZ4Qr88g.jpg)

XXXXX engagements

![Engagements Line Chart](https://lunarcrush.com/gi/w:600/p:tweet::1948430656368673216/c:line.svg)

[Post Link](https://x.com/BusinessNerd_/status/1948430656368673216)