Dark | Light
[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]

![NBA__trey Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::2202247850.png) NBA Trey 🦧📦 [@NBA__trey](/creator/twitter/NBA__trey) on x 12.2K followers
Created: 2025-07-24 12:44:22 UTC

My memecoin strategy has shifted big time over the past year…

Early days of the cycle you could buy a meme that you thought was cute / funny: $wif and $popcat. Pretty easy wins, that later developed into valuable IP.

The “daily runner” meta changed that and the ability for most to make money. That led me to focus on the IP portion of memes, I think that is what lets me feel more cozy. Some prime examples:

- $pengu: pudgy penguins
- $giga: Giga fitness 
- $rekt: drinks and brand 

When building @DudeSolanaGames we have kept this in mind. We want Dude to be our Mario, Pacman, etc of our ecosystem. IP is where you win staying power.

Stop buying shiny things and start believing in something mane. Your meme needs to be strong enough to build around it, not disappear the second it loses media attention…

Treyway.


XXX engagements

![Engagements Line Chart](https://lunarcrush.com/gi/w:600/p:tweet::1948363627838206178/c:line.svg)

**Related Topics**
[money](/topic/money)
[meta](/topic/meta)
[ip](/topic/ip)
[$popcat](/topic/$popcat)
[$wif](/topic/$wif)
[memecoin](/topic/memecoin)
[nba](/topic/nba)
[popcat](/topic/popcat)

[Post Link](https://x.com/NBA__trey/status/1948363627838206178)

[GUEST ACCESS MODE: Data is scrambled or limited to provide examples. Make requests using your API key to unlock full data. Check https://lunarcrush.ai/auth for authentication information.]

NBA__trey Avatar NBA Trey 🦧📦 @NBA__trey on x 12.2K followers Created: 2025-07-24 12:44:22 UTC

My memecoin strategy has shifted big time over the past year…

Early days of the cycle you could buy a meme that you thought was cute / funny: $wif and $popcat. Pretty easy wins, that later developed into valuable IP.

The “daily runner” meta changed that and the ability for most to make money. That led me to focus on the IP portion of memes, I think that is what lets me feel more cozy. Some prime examples:

  • $pengu: pudgy penguins
  • $giga: Giga fitness
  • $rekt: drinks and brand

When building @DudeSolanaGames we have kept this in mind. We want Dude to be our Mario, Pacman, etc of our ecosystem. IP is where you win staying power.

Stop buying shiny things and start believing in something mane. Your meme needs to be strong enough to build around it, not disappear the second it loses media attention…

Treyway.

XXX engagements

Engagements Line Chart

Related Topics money meta ip $popcat $wif memecoin nba popcat

Post Link

post/tweet::1948363627838206178
/post/tweet::1948363627838206178