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![JungleChungus Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::1897833268596088832.png) chungus.sol [@JungleChungus](/creator/twitter/JungleChungus) on x XXX followers
Created: 2025-07-23 21:03:36 UTC

📰DUPE IN THE NEWS 📢

 The Verge: "Knock it off!" by @MiaRSato July 22, 2025 


Interesting article that dives into the "dupe" trend and includes a look into , a company dead-set on making exorbitant luxury brand margins extinct. 

"For us, it's about consumer choice." @ghoshal 

While the article doesn't really pick a side and includes thoughtful critiques from various angles, it makes one thing clear: 

We are very early in what could be the next major evolutionary leap in eCommerce. 

What Napster did to the music industry, @dupe_solana  is now doing to fashion and product exclusivity, and it’s moving very fast.

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Once you understand its Web2 roots, check out the @notthreadguy  clip below to understand how $dupe branched into Web3 and fully integrated its token into its core business.

![](https://pbs.twimg.com/media/GwkbScCWwAA6hQw.png)

XX engagements

![Engagements Line Chart](https://lunarcrush.com/gi/w:600/p:tweet::1948126876553138217/c:line.svg)

**Related Topics**
[luxury](/topic/luxury)
[dupe](/topic/dupe)

[Post Link](https://x.com/JungleChungus/status/1948126876553138217)