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![jonkalis Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::33151086.png) Jon Kalis [@jonkalis](/creator/twitter/jonkalis) on x XXX followers
Created: 2025-07-22 20:52:13 UTC

@Cody_Wittick For sure, simply saying your original comment isn’t always true. 

I onboard brands all the time pushing spend to drive top line revenue while they’re creating negative CM. Tightening up that budget, allocate more effectively, and ROAS goes and business gets healthier.


XX engagements

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**Related Topics**
[budgeting](/topic/budgeting)
[onboard](/topic/onboard)
[kalis](/topic/kalis)
[jon](/topic/jon)

[Post Link](https://x.com/jonkalis/status/1947761625144168506)