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![BrianZisook Avatar](https://lunarcrush.com/gi/w:24/cr:twitter::969410606829916160.png) Z [@BrianZisook](/creator/twitter/BrianZisook) on x 48.6K followers
Created: 2025-07-22 15:02:55 UTC

Clipse dropped the video for “So Be It” on June XX. But the song didn’t hit DSPs until after they released their new album on 7/11.

That was not their original plan.

To get the backstory, I spoke with @Clipse’s manager @StevenVictor.

It turns out Swizz Beatz saved the day 🧵

![](https://pbs.twimg.com/media/GweEWjZXcAAWuPs.jpg)

XXXXXXXXX engagements

![Engagements Line Chart](https://lunarcrush.com/gi/w:600/p:tweet::1947673718768951697/c:line.svg)

**Related Topics**
[clipse](/topic/clipse)

[Post Link](https://x.com/BrianZisook/status/1947673718768951697)